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HOW INTELLECTUAL PROPERTY RIGHTS ENCOURAGE PHARMACEUTICAL INNOVATION 知识产权如何鼓励医药创新
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I3.236
Michael Ryan
{"title":"HOW INTELLECTUAL PROPERTY RIGHTS ENCOURAGE PHARMACEUTICAL INNOVATION","authors":"Michael Ryan","doi":"10.5585/RAI.V5I3.236","DOIUrl":"https://doi.org/10.5585/RAI.V5I3.236","url":null,"abstract":"With patent laws governments intervene into the marketplace to provide incentives to innovators to invest their know-how, time, and money into the creation of inventions under circumstances of the appropriability problem associated with intangible assets. The intellectual property notion of trade secrecy means specific information that possesses commercial value and that reasonable efforts have been taken to keep it secret. Innovative pharmaceuticals, both radical and incremental, are especially susceptible to the appropriability problem in knowledge-based economic activity, for turning a prospective molecule as identified in the laboratory into a medicine that may be distributed in the public health system requires many years of computer modeling, animal-testing and, finally, clinical trial testing. Clinical trials are performed in three phases and each phase results in a plethora of data. Drug laws specify that such data are kept confidential by health regulatory authorities for a period of 5 years in the United States and for longer periods in most of Europe. Sufficiently strong appropriability regimes facilitate licensing and cross-licensing relationships between and among universities and business. Substantial empirical research supports the utility of the Bayh-Dole model and doubts the existence of a patent anti-commons (editor note: the existence of numerous rights holders frustrates achieving a socially desirable outcome), in the life sciences.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115523287","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
INOVAÇÃO GERENCIAL: OS ASPECTOS RELEVANTES DA IMPLEMENTAÇÃO DE DESENVOLVIMENTO INTEGRADO DE PRODUTOS NUMA EMPRESA ALIMENTÍCIA 管理创新:食品公司实施综合产品开发的相关方面
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I2.202
C. Bonelli, F. A. Forcellini, Roque Rabechini
{"title":"INOVAÇÃO GERENCIAL: OS ASPECTOS RELEVANTES DA IMPLEMENTAÇÃO DE DESENVOLVIMENTO INTEGRADO DE PRODUTOS NUMA EMPRESA ALIMENTÍCIA","authors":"C. Bonelli, F. A. Forcellini, Roque Rabechini","doi":"10.5585/RAI.V5I2.202","DOIUrl":"https://doi.org/10.5585/RAI.V5I2.202","url":null,"abstract":"In the complex tram of decision process in companies, the managers, more and more need elements to achieve their targets. The most competitive companies has been worried in making more right, in reducing the delivery time, in to store relevant information, among others ways, creating specific mechanisms for this. Aiming at to innovate the management practical of an nourishing company, this work presents a model of implementation of a new management process of integrated development of products and promote an analysis of its main essential aspects. Using the methodology of case study it was possible to understand such aspects, through the presentation of a model that was constructed involving about 50 processes and 30 documents, developed in cycles and getting approvals for the directive body for phases. A set of recommendations follow, in the end of this work, with the intention to show to the researchers and students interested in this subject its importance and concerns.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126919240","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
ESTRATÉGIAS DE INOVAÇÃO DAS EMPRESAS METALÚRGICAS NO SETOR SUCROALCOOLEIRO DE PIRACICABA 皮拉西卡巴糖酒精行业冶金公司的创新战略
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I2.292
Zeferino Saraiva Henriques, Mário Sacomano Neto, Sílvia Helena Carvalho Ramos Valladão de Camargo, Antônio Carlos Giuliani, O. E. Farah
{"title":"ESTRATÉGIAS DE INOVAÇÃO DAS EMPRESAS METALÚRGICAS NO SETOR SUCROALCOOLEIRO DE PIRACICABA","authors":"Zeferino Saraiva Henriques, Mário Sacomano Neto, Sílvia Helena Carvalho Ramos Valladão de Camargo, Antônio Carlos Giuliani, O. E. Farah","doi":"10.5585/RAI.V5I2.292","DOIUrl":"https://doi.org/10.5585/RAI.V5I2.292","url":null,"abstract":"The innovation is the considered the motor which moves the economic development and to study the processes through which innovations are introduced and spread out is one of the biggest challenges to the regional and global economy. This article analyzes the innovation strategies of metallurgic companies supplying of the sugar-alcohol sector and some others pertaining to the alcohol local productive arrangement of Piracicaba (APLA). The research is of exploratory and descriptive type, and was carried through with 25 companies of the sector metal-mechanic, most part of them micron, small and medium extent companies. The results of the research showed that the innovations in micron and small companies occur more in products, than in productive processes. Amongst the difficulties found by the companies it is presented tax burden and the raised tax of interests, as well as, restricted access to technologies, credit and markets. Results of the research also show that the insertion of the companies in the APLA has generated bigger possibilities of innovation in products and processes to support the growth and advance of Brazilian ethanol in the world-wide markets.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125149610","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 5
CASA FLOR. UM CASO DE EMPREENDDEDORISMO EM PEQUENO NEGÓCIO CASA FLOR，一个小型企业企业家的案例
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I3.210
Eda Castro Lucas de Souza, Edi Madalena Fracasso
{"title":"CASA FLOR. UM CASO DE EMPREENDDEDORISMO EM PEQUENO NEGÓCIO","authors":"Eda Castro Lucas de Souza, Edi Madalena Fracasso","doi":"10.5585/RAI.V5I3.210","DOIUrl":"https://doi.org/10.5585/RAI.V5I3.210","url":null,"abstract":"The main objective of this paper is to describe an entrepreneurship teaching case to be used as pedagogical source on both under graduation and graduation courses on management and connected fields. Methodology suggested for teaching cases was used to write up the text. The main actors of the case are two sisters Carolina and Liliane, which had a challenge: to decide upon a business opportunity that would be able to solve their unemployment situation and accomplish a life dream. The case states a real situation upon building an enterprise and the sisters’ society, stressing the partnership, the almost three-year period of the enterprise, its challenges and dilemmas, on the period from 2006 to the beginning of 2008. The subjects stated have the target to allow discussion about entrepreneurship and entrepreneur attitude concepts e their association to enterprise practices. It is important to say that entrepreneur attitude is regard to learned or not learned predisposition to act on an innovative, autonomous, planned and creative way, and building social networks.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122667694","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Monitoramento estratégico antecipativo: a guerra de padrões entre o blu-ray e o hd-dvd 对电子数据交换的监测:padrões蓝光或高清dvd中心
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I3.239
E. L. G. Souza
{"title":"Monitoramento estratégico antecipativo: a guerra de padrões entre o blu-ray e o hd-dvd","authors":"E. L. G. Souza","doi":"10.5585/RAI.V5I3.239","DOIUrl":"https://doi.org/10.5585/RAI.V5I3.239","url":null,"abstract":"Este artigo apresenta uma pesquisa na qual uma metodologia de Monitoramento Estrategico do Ambiente proposta foi utilizada para rastrear sinais antecipativos referentes ao provavel vencedor da guerra de padroes entre duas tecnologias concorrentes e incompativeis: o Blu-Ray, do consorcio liderado pela Sony, e o HD-DVD, do consorcio liderado pela Toshiba, considerando sinais emitidos entre julho de 2006 e dezembro de 2007. A pesquisa se baseou nos referenciais teoricos da Economia de Rede e da Inteligencia Competitiva, aplicando os conceitos desta ultima para antecipar o resultado de uma disputa com caracteristicas de Economia de Rede. A pesquisa foi efetuada pela aplicacao do metodo de Lesca (2003) em um processo de Monitoramento Estrategico Antecipativo, utilizado na preparacao da busca das informacoes e posterior analise. Alem disso, a obtencao das informacoes (sinais) ocorre pela utilizacao de um agente inteligente de software.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"54 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122646009","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Uso da web por empresas de ti participantes de alianças e as vantagens competitivas: um estudo à luz das técnicas fatoriais e descritivas de análise de dados 参与联盟的it公司对网络的使用和竞争优势:基于因素和描述性数据分析技术的研究
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I3.237
Luciano Augusto Toledo, Moizes Ari Zilber, C. Barbosa
{"title":"Uso da web por empresas de ti participantes de alianças e as vantagens competitivas: um estudo à luz das técnicas fatoriais e descritivas de análise de dados","authors":"Luciano Augusto Toledo, Moizes Ari Zilber, C. Barbosa","doi":"10.5585/RAI.V5I3.237","DOIUrl":"https://doi.org/10.5585/RAI.V5I3.237","url":null,"abstract":"The paper has the goal to identify the web predominant utilization in Information Technology firms, operating in Brazil, in its relation to business partners so as to obtain competitive advantages. The theoretical review demonstrates that firm can utilize the web to both transactions, to obtain efficiency, and communication, with large possibilities of use. Advantages can be conquered either by using the web as a driver or not. The use of the web is investigated to answer the following question: the use of the web in the relation between firms with strategic alliances in the Information Technology sector is really a source of competitive advantage? It was used descriptive, factorial and ANOVA statistics. The results show the prominence use of the web as a communication toll and less relevance as a driver to obtain better results. Besides, the web does not act as a dominant role to obtain competitive advantages; this evidence contradicts some theoretical approaches on the web as a necessary condition to survive in the market.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114296917","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
PADRÕES DE COOPERAÇÃO TECNOLÓGICA ENTRE SETORES NA INDÚSTRIA BRASILEIRA: UMA ANÁLISE QUANTITATIVA DOS DADOS DA PINTEC 2001-2003 巴西工业部门间技术合作模式:2001-2003年PINTEC数据的定量分析
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I3.253
Érika Mayumi Kato, Caio Gobara, Luciano Rossoni, Sieglind Kind da Cunha
{"title":"PADRÕES DE COOPERAÇÃO TECNOLÓGICA ENTRE SETORES NA INDÚSTRIA BRASILEIRA: UMA ANÁLISE QUANTITATIVA DOS DADOS DA PINTEC 2001-2003","authors":"Érika Mayumi Kato, Caio Gobara, Luciano Rossoni, Sieglind Kind da Cunha","doi":"10.5585/RAI.V5I3.253","DOIUrl":"https://doi.org/10.5585/RAI.V5I3.253","url":null,"abstract":"Cooperation is granted by the current business environment with an important role in development of innovations, thus making relevant the analysis of cooperative relationships across different industries. The present research aims to identify existing patterns of technological cooperation between sectors of the Brazilian industry, based on data from the National Research of Technological Innovation 2001-2003 (Pintec). The main focus of the present descriptive and exploratory study is to analyze the industrial sectors which are listed at Classificacao Nacional de Atividades Economicas – CNAE (Economic Activity National Classification). The data treatment was made up through cluster analysis. The results identify the existence of two different groups and highlight those that show higher cooperation index, such as: tobacco product manufacturing; oil refining; metallurgical products; office and computer equipment manufacturing; communication equipment and device manufacturing. A significant difference was evidenced between the groups according to the types of cooperation established and, in a general way, it is verified that, in Brazil, intensive industry production tend to show a higher level technological cooperation.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133097566","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 9
ARTIGOS INOVAÇÃO NO COMPORTAMENTO DO CONSUMIDOR: RECOMPENSA ÀS EMPRESAS SOCIOAMBIENTALMENTE RESPONSÁVEIS 消费者行为创新:奖励对社会和环境负责的公司
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I2.291
Mauro Neves Garcia, Dirceu da Silva, Raquel da Silva Pereira, George Bedinelli Rossi, S. Minciotti
{"title":"ARTIGOS INOVAÇÃO NO COMPORTAMENTO DO CONSUMIDOR: RECOMPENSA ÀS EMPRESAS SOCIOAMBIENTALMENTE RESPONSÁVEIS","authors":"Mauro Neves Garcia, Dirceu da Silva, Raquel da Silva Pereira, George Bedinelli Rossi, S. Minciotti","doi":"10.5585/RAI.V5I2.291","DOIUrl":"https://doi.org/10.5585/RAI.V5I2.291","url":null,"abstract":"This article presents a quantitative research conducted with 462 ungraduated business administration students in region of greater Sao Paulo, to assess its consumer’s perception focuses on the innovative behavior and responsibility social and environmental. We make survey in area publications and a focus group with area experts and managers. In sequence we preceded the construction a Likert scale with 28 assertions. For the data analysis we used structural equation modeling method, trying to establish a causal assessment between two constructs importance and recognition by the consumers of correct social and environment enterprises. Five items were also measured socio-demographics of participants. As a result we obtained a value of the degree of adhesion between the two constructs of 0.86, indicating that there is a strong causal relationship. Therefore, this study allowed proving the existence of perception innovation in consumer behavior, which is the reward in the decision to buy, business social and environment responsibility.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122234850","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 12
Os limites do crescimento pela inovação: o caso da empresa gama cosméticos 创新增长的极限:gama cosmeticos公司的案例
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I3.188
Paulo César Bontempo, F. Coimbra, E. Polo
{"title":"Os limites do crescimento pela inovação: o caso da empresa gama cosméticos","authors":"Paulo César Bontempo, F. Coimbra, E. Polo","doi":"10.5585/RAI.V5I3.188","DOIUrl":"https://doi.org/10.5585/RAI.V5I3.188","url":null,"abstract":"The aim of this article is to analyze under the resource based view lens, the utilization of strategic innovations as a mean to obtain growth. We did a qualitative research and applied the case study methodology at a median company of the cosmetics bazillian sector. The data were collected in two different moments: in 2002 and in 2007. Based on data collection and analysis we identified two moments of the company in it’s pursue of growth. In the year 2000 we used semi-structured interviews with the directors of the company and in 2007 only the president was interviewed. After the analysis of the data collected we concluded that the changes could be classified as innovations. In the year 2000, the financial resources generated from the selling of assets made possible for the company to implement strategies of market penetration by reinvention of essential processes (HAMEL, 2000). On the other hand, during 2002 and 2003 the company was not capable of implement the proposed innovations related to the new definition of the desired product and market scope (MARKIDES, 1997).","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131148419","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Capacidade inovadora e vantagem competitiva: um estudo de caso em empresas brasileiras 创新能力与竞争优势:巴西公司案例研究
RAI: Revista de Administração e Inovação Pub Date : 2009-02-27 DOI: 10.5585/RAI.V5I2.165
Adriana Marotti de Mello, W. N. D. Lima, E. Boas, R. Sbragia, R. Marx
{"title":"Capacidade inovadora e vantagem competitiva: um estudo de caso em empresas brasileiras","authors":"Adriana Marotti de Mello, W. N. D. Lima, E. Boas, R. Sbragia, R. Marx","doi":"10.5585/RAI.V5I2.165","DOIUrl":"https://doi.org/10.5585/RAI.V5I2.165","url":null,"abstract":"The purpose of this paper is to contribute to the debate on how companies create organizational environments conducive to innovation development, through its culture, resources, competencies, and the use of interorganizational networks. These factors, as a set, are known as innovative capacity. To accomplish this goal, a bibliographic review theme is carried out, as well as an exploratory research, conducted by case study about the innovation management process in two companies, both considered innovative, and each belonging to a different industrial sector. An analysis of the results of the empirical study suggests that the building of innovative capacity can have different meanings in different types of companies that act in market segments featuring different levels of technology. A greater understanding of how the building of innovative capacity occurs across different industry sectors could assist companies in better allocation of their resources to leverage their innovative capacity, and therefore building sustainable competitive advantages.","PeriodicalId":183885,"journal":{"name":"RAI: Revista de Administração e Inovação","volume":"25 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2009-02-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117188341","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 8
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