Interdisciplinary Humanities and Communication Studies最新文献

{"title":"The Applications of Anchoring Effect in The Marketing Field","authors":"Feifan Huo","doi":"10.61173/19j5p029","DOIUrl":"https://doi.org/10.61173/19j5p029","url":null,"abstract":"This article discusses the application of the anchoring effect in marketing. The anchoring effect is a cognitive bias; people will tend to believe the information they were exposed to in the first place, and the information they were exposed to later makes it difficult to change people’s views on the information they were first exposed to. This will cause people’s decision-making to be affected because they will only judge from the information they are exposed to for the first time. Applying the anchoring effect in marketing, the article discusses three kinds: shopping, advertising, and negotiation skills. In shopping, discounts and multiple-unit pricing can use anchor information to influence consumers’ judgments. In advertisements, anchor information can also be used to make advertisements more credible. In negotiations, using anchor information can achieve the goals faster and better. This article will also discuss how to eliminate the anchoring effect; for example, before seeing the anchor information, people need to obtain more comprehensive information to keep their minds clear so they can make rational decisions.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"17 1-2","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511865","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"To Build or Not To Build: Determining a Quantitative Metric for Land Planning and Allocation","authors":"Zixuan Li, Yan Xiao, Ziang Li, Jocelyn Wang","doi":"10.61173/1chhk205","DOIUrl":"https://doi.org/10.61173/1chhk205","url":null,"abstract":"Land planning is crucial to ensure that urban development occurs with consideration to the economic, social, and environmental interests of a community. Many conflicting factors must often be considered to adhere to optimal land planning. In this paper, our team makes a quantitative decision metric that can analyze these factors and determine the “best” choice from a given set of development options and the allocation of those choices. First, linear programming is used to determine two “best” development options: one that maximizes both economic and social factors and one that minimizes negative environmental factors while maximizing social. The maxima and minima from linear programming are then applied to the Technique for Order of Preference by Similarity to the Ideal Solution to obtain a third real-world “overall best” option that balances economic and environmental factors with a desired weighting. A genetic algorithm is then used to determine the optimal positioning of the three established “bests” by analyzing opportunity costs based on an environmental degradation penalty index. Finally, the Cobb-Douglas Function is used to conduct a short- and long-term analysis of each result’s profit by solving differential equations about inflation. This model is then applied to the parcel of land in Victory, NY, using data obtained from research. The ideal option and positioning are found to be 267 acres of a sports complex in the northern half of the land, 129 acres of regenerative farm directly west of the sports complex, 344 acres of a solar array in the southernmost region of the land, and 1 acre of agritourism center on the eastern side of the land. Conducting a sensitivity analysis on our model reveals that the linear programming results are most affected by the area and societal benefit restrictions but that the TOPSIS results remain relatively stable regardless of the changing parameters. Our model is adjusted to account for Micron Technology, Inc. building a nearby fabrication facility. As this facility brings more jobs and thus more people, the profit of facilities that involve tourism will increase. However, nature-based facilities will suffer detriment due to pollution caused by the facility. With these adjustments, the model is re-run, and the results are compared to the previous results. In this scenario, there would be a greater area of the solar array and agritourist center, a smaller sports complex, no regenerative farm, and 128 acres of ranch. Finally, the generalizability of our model is discussed by first discussing its application in Shenzhen, China, and then widening the scope to any location in any country. Our model will provide the most implementable results in rural environments due to its quantitative nature that cannot consider complicated urban planning laws but that the model can be applied to nearly any scenario as long as data is provided.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"72 4","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511699","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Application of Artificial Intelligence in the Integrated English Course Teaching Mode","authors":"Junrui Chen","doi":"10.61173/jvsvws44","DOIUrl":"https://doi.org/10.61173/jvsvws44","url":null,"abstract":"This article aims to explore the teaching mode of the integrated English course based on artificial intelligence. First, thearticle introduces the application of artificial intelligence in the field of education and explains why artificial intelligencecan bring innovation to English language teaching. Then, the article explores the advantages of AI-based integratedEnglish curriculum teaching mode. Finally, it shows how AI can be used to improve students’ listening, speaking,reading, writing, and translating skills and promote students’ participation and personalized learning. This article isintended to provide a valuable reference for English education advocates and educational technology practitioners.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"17 3","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511849","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"A review of the impact of individual self-acceptance and self-efficacy on academic achievement","authors":"Chaowei Song","doi":"10.61173/5q43kf97","DOIUrl":"https://doi.org/10.61173/5q43kf97","url":null,"abstract":"Social intelligence has become a hot topic of research today, and the impact of social intelligence on individual academic performance is being widely studied. This study focuses on self-identity and self-efficacy in social intelligence. It reviews their implications for academic burnout to help predict academic achievement and generate methods that may alleviate academic burnout and improve academic performance.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"118 12","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511861","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Cyber Policies Are Needed","authors":"Jiachen Liu","doi":"10.61173/x97gh144","DOIUrl":"https://doi.org/10.61173/x97gh144","url":null,"abstract":"The anarchic nature of cyberspace makes it difficult to effectively control cyber attacks targeting civilians and even national facilities. This uncontrollable and potentially explosive danger must be immediately contained from realists’ perspective. In addition, weaponized cyber attacks can also become a means for hostile forces to weaken the strength of other countries, posing an imminent threat to the country’s survival. Given the invisible nature of cyber attacks, a country should have policies and means to proactively detect and destroy potential cyber threats.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"69 6","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511863","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The relationship between the status of female rights and economic growth in developing countries and how policymakers can help","authors":"Linqi Qiang","doi":"10.61173/ncb02z26","DOIUrl":"https://doi.org/10.61173/ncb02z26","url":null,"abstract":"Globally speaking, the social status of women is relatively low, especially in developing countries. Women face higher barriers than men to attending education, entering the job market, gaining equal wages, and becoming entrepreneurs. As essential economic participants, the status of female rights directly impacts the economy’s growth and should have more attention paid to them. This essay investigates this issue with a particular focus on developing countries, given that the situation is worse for women there, and any changes made to improve the situation will have a more significant impact on economic development. This paper uses economic theories to examine how female rights status affects economic development from three perspectives: education level, entrepreneurship, and the gender pay gap. The education level of females influences the participation rate, employment rate, and earnings, all contributing to economic growth. The female social status affects the difficulty of becoming an entrepreneur, and entrepreneurship creates more job opportunities, increases investment, and stimulates innovations. The gender pay gap would negatively impact the economy because it discourages females from entering the job market and investing in education. Moreover, this paper also looks into various policies in place to address such inequalities and provides a brief evaluation of their implementation. In conclusion, all three points related to female rights are critical, and the government should put more effort into addressing gender inequalities to protect an economy’s future economic development.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"1 3","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511694","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"How to Better Explain and Develop Evolution Today","authors":"Zehua Gou1","doi":"10.61173/k9rxz947","DOIUrl":"https://doi.org/10.61173/k9rxz947","url":null,"abstract":"Studies over the past two decades have provided important information on evolution. An essential discipline gradually formed called evolutionary developmental biology, or evo-devo combines the principles of evolutionary biology and developmental biology to investigate the genetic and environmental factors that affect the development of organisms and how these elements affect evolutionary change. In this discipline, evolution can be explained by genetics, cell biology, and developmental biology. These fields provide crucial insights into how genetic variation, cellular processes, and developmental mechanisms contribute to population changes over time. With the popularity of emerging information technologies such as mobile Internet and big data, the global digital economy is booming. The development of gene sequencing technology has led to the rapid growth of genomic data, and the combination of large-scale genomics, metabolomics, and functional research systems, known as “big data” and bioinformatics, has brought about a “technological revolution” in evolutionary research. Therefore, enhancing the interconnection between scientific research in various fields is extremely necessary and will be effective.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"117 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511700","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Luxury Brand Analysis","authors":"Yuqi Zhao","doi":"10.61173/thvxg992","DOIUrl":"https://doi.org/10.61173/thvxg992","url":null,"abstract":"The fashion industry has gained its prevalent position as one of the most luxurious industries in the world. With trends taking over, the question remains: which company or brand has maintained its capability to brag about the luxury provision? The world is taking a different shape, with fashion brands taking over the industry and extending their reach to other products in the market. With the evaluation of Louis Vuitton literature, the information project that the company took charge of the market in the 18th century and catapulted itself to still dominate in the 21st century.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"2 1-2","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511850","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"An analysis of how Chinese Netizens, especially men, react to feminismthrough social media","authors":"Jingshu Peng","doi":"10.61173/kjhj7w44","DOIUrl":"https://doi.org/10.61173/kjhj7w44","url":null,"abstract":"With the advancement of technology in recent years, social media has become an increasingly significant part of people’s everyday lives, while feminism is beginning to be recognized as the flow of information becomes more accessible. However, unlike in the West, different Chinese have varying perspectives and views of feminism; some interpret it as a female advantage, while others see it as a remedy to help Chinese women awaken. By commenting on the work of gender-specific bloggers who share knowledge and content about feminism on Douyin (Chinese “Tiktok”), this study investigates how different types of people, particularly men, respond differently to feminism from three different perspectives. According to the data, the public mainly addresses bloggers through sexualization, ad hominem attacks, and patriarchal dismissiveness. With these three characteristics in mind, different men view bloggers who support feminism differently, resulting in more or less diverse remarks for or against them. This study categorizes comments from various guys under various bloggers’ works presenting feminism in Douyin (China’s “TikTok”) and teaches viewers how to differentiate and recognize their categories.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"24 4","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135511852","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Analysis of the impact of inspirational stories on consumerconsumption","authors":"Xucong Hu","doi":"10.61173/tg7xne87","DOIUrl":"https://doi.org/10.61173/tg7xne87","url":null,"abstract":"In recent years, more and more enterprises have furtherenhanced consumers’ brand identification by telling“inspirational” brand stories. An inspirational brandstory in marketing practice has a strong demonstration,incentive, publicity function, and value. The valuedimension is a multi-directional, multi-angle, and multilevel condition and concept to judge, explain, evaluate,and determine the value of a thing. Consumers will acceptthe ideals, beliefs, and values described and conveyed bythe content of inspirational brand stories and enhance theiridentification and love for the brand. Personalization isshort for character design. Studies on plays, films, stories,etc., have shown that underrepresented traits such assoundness and gender strongly influence the acceptabilityof literary works. A series of excellent brands have builtinspirational brand stories with positive value, moldedinspirational people with characteristics to carry out morebrand value transmission, and won many consumers’brand recognition.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"118 2","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135512038","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}