Interdisciplinary Humanities and Communication Studies最新文献_第10页

An empirical study on the influencing factors of consumers' second- hand car purchase intention 消费者二手车购买意愿影响因素的实证研究

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/be50hj48

Liyao Wang

{"title":"An empirical study on the influencing factors of consumers' second- hand car purchase intention","authors":"Liyao Wang","doi":"10.61173/be50hj48","DOIUrl":"https://doi.org/10.61173/be50hj48","url":null,"abstract":"Based on the theory of consumer behavior and the theory of purchase intention and combined with the actual situation of China’s second-hand car market, this paper designs a measurement scale, conducts an empirical survey with potential car buyers as research objects, and uses SPSS software to conduct factor analysis on the survey data. The main influencing factors of second-hand car consumers’ purchase intention are studied. This paper draws the following conclusions: Firstly, among the direct influences on purchase intention, perceived value has the most significant influence. It shows that perceived value is an essential antecedent of second-hand car consumers’ purchase intention, and high perceived value can improve the purchase intention of second-hand car consumers. Perceived benefits directly impact the purchase intention and indirectly affect the purchase intention of second-hand car consumers through perceived value. Secondly, the perceived risk of second-hand car consumers has a significant impact on their perceived value and purchase intention, which indicates that when considering the purchase of a second-hand car, there is an invisible mental risk in the mind of consumers, which will seriously inhibit the enthusiasm of second-hand car consumers to buy. Finally, the reference group also has a particular influence on the purchase intention. This indicates that when consumers consider buying used cars, they will not only evaluate the value of things in their minds but also be influenced by the outside world.","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130259451","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analysis and suggestion on Disney Company’s business strategy 对迪士尼公司经营战略的分析与建议

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/fjj5f526

Jinyao Liu

引用次数: 0

The Importance of the Absence of Interpretation in the Museum Context in Promoting Children’s Participation in the Meaning-Making of Artworks 博物馆情境中解说的缺失对促进儿童参与艺术品意义创造的重要性

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/wnmrpz16

Yuxi Qian

{"title":"The Importance of the Absence of Interpretation in the Museum Context in Promoting Children’s Participation in the Meaning-Making of Artworks","authors":"Yuxi Qian","doi":"10.61173/wnmrpz16","DOIUrl":"https://doi.org/10.61173/wnmrpz16","url":null,"abstract":"\u0000\u0000\u0000From its inception, the discipline of art history has involved developing and applying modes of interpretation to derive meaning from works of art. Art museums represent an institutionalized model of interpretation. Specialist guides and exhibition catalogs all represent ways of interpreting and understanding the meaning of works of art. However, based on a constructivist system of knowledge, such interpretations create preconceptions about the meaning of the work. It does not contribute to the diversity of its expression. For school-age children at the peak of their creativity, an overemphasis on the presence of interpretation removes their motivation to interpret on their own, making them become replicators rather than producers of the meaning of their work. At the same time, their contribution to the meaning of the work that their unique way of intuitively responding to it is ignored. This paper will, therefore, first argue for the importance of children in the multiple productions of meaning in works of art. It will then build on Davis and Gardner’s “Three-Window Approach” to show how the absence of expert discourse in museums (referred to as the absence of interpretation) facilitates the participation of schoolchildren in the meaning-making of works of art.\u0000\u0000\u0000","PeriodicalId":373664,"journal":{"name":"Interdisciplinary Humanities and Communication Studies","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129371588","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

SOCIAL-EMOTIONAL LEARNING IN ARTS EDUCATION 艺术教育中的社会情感学习

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/8bmv4k93

Wenjun Wu

引用次数: 0

Analysis of Consumer Behavior and Discussion of Personalized Marketing Strategy in the Era of Big Data 大数据时代消费者行为分析与个性化营销策略探讨

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/be5jey03

Fengping Zhao

引用次数: 0

The Role and Application of Social Emotion in University Ideologicaland Political Education 社会情感在高校思想政治教育中的作用与应用

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/863rqv37

Qihua Bai

引用次数: 0

Framing as a concept: a literature review on its development, andapplication with the example of content analysis 框架作为一个概念:对其发展的文献回顾，并以内容分析为例进行了应用

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/55x0eq94

Haotian Wu

引用次数: 0

Shadow Education in China: An Analytical Discussion from a Supply and Demand Perspective 中国影子教育:供求视角下的分析探讨

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/y9nm9t75

Kexuan Wang

引用次数: 0

Assistant for math reviewing 数学复习助理

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/5188n722

Qi Liu

引用次数: 0

Research on the Reform of Innovation and EntrepreneurshipEducation in Colleges and Universities Based on the Perspective of“Double Creation” Strategy 基于“双创”战略视角的高校创新创业教育改革研究

Interdisciplinary Humanities and Communication Studies Pub Date : 2023-06-01 DOI: 10.61173/t1q5vk56

Jintu Li

引用次数: 0