Public Relations Review最新文献_第2页

Early codes of professionalism in 1950s government public relations 20世纪50年代政府公共关系的早期专业准则

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-09-08 DOI: 10.1016/j.pubrev.2025.102631

Mordecai Lee

引用次数: 0

Beyond blame: Extending crisis responsibility through multi-stakeholder responsibility, cause attribution, and solution attribution 超越责备：通过多方利益相关者责任、原因归因和解决方案归因来扩展危机责任

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-09-02 DOI: 10.1016/j.pubrev.2025.102623

Lisa Tam, Amisha Mehta

{"title":"Beyond blame: Extending crisis responsibility through multi-stakeholder responsibility, cause attribution, and solution attribution","authors":"Lisa Tam, Amisha Mehta","doi":"10.1016/j.pubrev.2025.102623","DOIUrl":"10.1016/j.pubrev.2025.102623","url":null,"abstract":"<div><div>Crisis communication research has ubiquitously examined crisis responsibility as the extent to which individuals perceive a party to be responsible for the cause of a crisis. Yet, in public crises, responsibility is complex and ambiguous and influenced by stakeholders internal and external to the crisis. This study continues efforts to extend crisis responsibility research by exploring three phenomena, (i) multi-stakeholder responsibility, (ii) solution (in addition to cause) attribution, and (iii) precursors to cause and solution attribution that individuals bring into crisis assessments including relationship quality, issue involvement, and conspiratorial thinking. Survey datasets were collected for two Australian, nationwide public crises that comprised multi-stakeholder and required collaborative behaviors. Exploratory and confirmatory factor analyses showed that participants evaluated crisis responsibility as cause and solution attribution for the three stakeholders involved. For the Australian Government, dynamics of government-public relationship quality, issue involvement, and conspiratorial thinking related to the government had different effects on cause and solution attribution.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 5","pages":"Article 102623"},"PeriodicalIF":3.4,"publicationDate":"2025-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144926788","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Believing in belonging: Rethinking organization–public relationships through the QAnon movement 相信归属：通过QAnon运动重新思考组织-公众关系

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-09-02 DOI: 10.1016/j.pubrev.2025.102621

Kalyca Lynn Becktel , Kaye D. Sweetser

{"title":"Believing in belonging: Rethinking organization–public relationships through the QAnon movement","authors":"Kalyca Lynn Becktel , Kaye D. Sweetser","doi":"10.1016/j.pubrev.2025.102621","DOIUrl":"10.1016/j.pubrev.2025.102621","url":null,"abstract":"<div><div>This study investigates the unique organization–public relationship associated with QAnon, a decentralized entity lacking formal leadership or a mission statement. It focuses on how the QAnon movement draws in and retains participants by responding to experiences of alienation and marginalization, offering a sense of community and belonging. Drawing on public relations theories, the analysis centers on the roles of source credibility, issue involvement, and relationship management in shaping the connection between QAnon and its adherents. Data from an online survey (N = 579) indicate significant differences between self-identified believers and non-believers in their perceptions of credibility, issue involvement, and belonging. The results highlight belonging as a key internal motivator in organization–public relationships, showing how the QAnon group leverages psychological vulnerabilities to cultivate sustained engagement. These findings support a shift toward a public-centered, values-based framework for assessing relationships—one that incorporates emotional constructs such as belonging to more fully capture the dynamics of public engagement.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 5","pages":"Article 102621"},"PeriodicalIF":3.4,"publicationDate":"2025-09-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144933247","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Bridging practice and academia: Global insights on the role and future of public relations education 衔接实践与学术：公共关系教育的角色与未来的全球视角

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-09-01 DOI: 10.1016/j.pubrev.2025.102620

Anca Anton , Silvia Ravazzani , Gabriela Baquerizo-Neira , Carolina Andrea Carbone , Darius Mukiza

{"title":"Bridging practice and academia: Global insights on the role and future of public relations education","authors":"Anca Anton , Silvia Ravazzani , Gabriela Baquerizo-Neira , Carolina Andrea Carbone , Darius Mukiza","doi":"10.1016/j.pubrev.2025.102620","DOIUrl":"10.1016/j.pubrev.2025.102620","url":null,"abstract":"<div><div>This article investigates how public relations education is conceptualized by academics, practitioners, and instructional practitioners across diverse global contexts. Using a Delphi study conducted in 24 countries, it examines views on the purpose, content, and structure of future public relations education. The study is theoretically grounded in social constructivism, communities of practice, and critical pedagogy, providing a multidimensional lens for analyzing how learning in public relations is shaped and legitimized. Findings reveal a shared emphasis on experiential learning, ethical responsibility, and real-world engagement, but also highlight diverging priorities based on regional context and professional profile. Three orientations – transformational, practice-oriented, and foundational – emerge, reflecting distinct visions for the future of the field. The article advances current debates on aligning academic training with professional expectations and calls for integrated, reflexive, and socially grounded public relations curricula. It offers new empirical insights into the global dynamics shaping public relations education and proposes concrete directions for bridging the academic-practice divide.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 5","pages":"Article 102620"},"PeriodicalIF":3.4,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144922711","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

A global exploration of workplace well-being in public relations 公共关系中工作场所幸福感的全球探索

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-09-01 DOI: 10.1016/j.pubrev.2025.102622

Nicky Garsten , Anca Anton , Dalien Rene Benecke , Eugen Glăvan , Anthony Tibaingana

{"title":"A global exploration of workplace well-being in public relations","authors":"Nicky Garsten , Anca Anton , Dalien Rene Benecke , Eugen Glăvan , Anthony Tibaingana","doi":"10.1016/j.pubrev.2025.102622","DOIUrl":"10.1016/j.pubrev.2025.102622","url":null,"abstract":"<div><div>We explored aspects of workplace well-being from a global Delphi study conducted amongst nearly 300 public relations participants (practitioners, educators and academics) across 24 countries, examining nearly 1500 qualitative responses. Although the study’s panelists were not specifically asked about well-being, they frequently articulated unprompted expressions of purpose, ethical tensions, and professional identity.</div><div>Using a deductive coding framework we analyzed sentiments, triggers, and some interpersonal and intrapersonal measures of <em>eudaimonic</em> well-being across the dataset. Statistical analysis revealed that positive sentiment was most strongly predicted by a sense of success at work and ethical autonomy, while negative sentiment was closely associated with disconnection from management and misalignment between personal values and professional roles. These findings lead us to propose 'profession-practice alignment' as a core condition for sustainable, workplace well-being, with implications for leadership, culture, and retention in PR. Furthermore we link such ‘professional-practice alignment’ to a sense of communitarian purpose in eudaimonic work-place wellbeing.</div><div>The study contributes to a reframing of well-being in PR, rooted in profession-practice alignment, ethical resilience, and the social dynamics of work, highlighting the need for the profession to apply its own relational expertise inward, to support the emotional and ethical conditions of its practitioners.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 5","pages":"Article 102622"},"PeriodicalIF":3.4,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144922712","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

A metamodern public relations workflow for the polycrisis: Communication research and planning based on a What If framework 多元危机的元现代公共关系工作流程：基于What If框架的传播研究与规划

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-08-27 DOI: 10.1016/j.pubrev.2025.102619

Ana Adi , Thomas Stoeckle

{"title":"A metamodern public relations workflow for the polycrisis: Communication research and planning based on a What If framework","authors":"Ana Adi , Thomas Stoeckle","doi":"10.1016/j.pubrev.2025.102619","DOIUrl":"10.1016/j.pubrev.2025.102619","url":null,"abstract":"<div><div>In a world of intersecting crises—climate, conflict, inequality—public relations finds itself in flux, facing situations without single or obvious solutions. This article proposes a metamodern workflow for public relations, one that embraces uncertainty, pluralism, and relational ethics. Drawing on recent conceptual work, we position generative AI not as a solutionist tool for efficiency, but as a provocation: a mirror of our sociotechnical condition and a medium for speculative, stakeholder-centric practice. The proposed genAI enhanced ‘what if’ workflow replaces deterministic ‘if-then’ logic models with reflective, scenario-based approaches, embedding deliberative temporality, stakeholder co-creation, and ethical humility into communication planning. This shift from managerial instrumentalist to stakeholder-centric thinking reclaims public relations as a site of societal value—not in opposition to organizational strategy, but as its reimagined core. This, we argue, enables public relations practitioners to become curators of complexity and facilitators of communitas: cultivating shared meaning across difference, rather than smoothing it over. Furthermore, we explore how genAI can support—but not substitute—this role, modeling possible futures and mapping divergent stakeholder positions. This metamodern orientation does not resolve paradoxes but inhabits them, oscillating between pragmatism and idealism, structure and fluidity. It critiques the legacy of commercial democracy and managerial instrumentalism while offering an alternative: a relational, reflexive, and socially situated praxis of public relations. This article invites scholars and practitioners to reconceive public relations not as a promotional and persuasive function, but as an anticipatory and co-creative force for public and social value.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 4","pages":"Article 102619"},"PeriodicalIF":3.4,"publicationDate":"2025-08-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144902806","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The ripple effects of leadership's motivating language: Cultivating employee support for corporate social advocacy and organizational trust 领导激励语言的连锁反应：培养员工对企业社会倡导和组织信任的支持

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-08-18 DOI: 10.1016/j.pubrev.2025.102615

Yeonsoo Kim , Shana Meganck

{"title":"The ripple effects of leadership's motivating language: Cultivating employee support for corporate social advocacy and organizational trust","authors":"Yeonsoo Kim , Shana Meganck","doi":"10.1016/j.pubrev.2025.102615","DOIUrl":"10.1016/j.pubrev.2025.102615","url":null,"abstract":"<div><div>This study investigates the ripple effects of leader motivating language on employee support for Corporate Social Advocacy (CSA), drawing upon motivating language theory and social exchange theory. We hypothesize that leaders' utilization of motivating language, comprising direction-giving, empathetic, and meaning-making communication, within overall internal communications cultivates strong employee-organization identification, subsequently leading to increased employee advocative intentions, positive megaphoning (word of mouth) intentions, and organizational trust. A nationwide survey of 474 full-time employees demonstrated that leaders’ motivating language directly influences employee identification and, indirectly through identification, their support for CSA initiatives. Furthermore, motivating language directly impacts advocacy intentions, megaphoning intentions, and trust, suggesting that the overall use of motivating language can transcend its effects beyond employees' immediate work areas, extending into the realm of companies' social initiatives, such as corporate social advocacy.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 4","pages":"Article 102615"},"PeriodicalIF":3.4,"publicationDate":"2025-08-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144860469","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Issue selection in corporate social advocacy (CSA): How issue maturity and congruence shape consumers' perceived authenticity and responses 企业社会宣传中的议题选择：议题成熟度与一致性如何塑造消费者感知的真实性与回应

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-08-18 DOI: 10.1016/j.pubrev.2025.102618

Yeonsoo Kim , Chun In Hazel Yun , Na Yu

{"title":"Issue selection in corporate social advocacy (CSA): How issue maturity and congruence shape consumers' perceived authenticity and responses","authors":"Yeonsoo Kim , Chun In Hazel Yun , Na Yu","doi":"10.1016/j.pubrev.2025.102618","DOIUrl":"10.1016/j.pubrev.2025.102618","url":null,"abstract":"<div><div>This study investigates a strategic framework for Corporate Social Advocacy (CSA) issue selection, focusing on two critical factors: the maturity of the socio-political issue and the congruence between the company and the issue. Grounded in issue maturity models and congruence literature, we examine how these factors interact to influence perceived CSA authenticity, ultimately impacting both advocacy-related and company-related outcomes. A 2 × 2 full factorial design online experiment was conducted with consumer samples. The findings demonstrated that less mature socio-political issues generate more favorable perceptions of CSA authenticity compared to more established issues. However, optimal topic selection required careful consideration of both issue maturity and company-issue congruence. The results revealed notable interaction effects: for less mature issues, lower congruence appeared to heighten public perceptions of CSA authenticity more than high congruence, whereas higher congruence enhanced authenticity perceptions for mature issues. Public perceptions of authenticity significantly influence both advocacy- and corporate-related outcomes. Specifically, perceived authenticity strengthens positive CSR associations, ultimately driving consumer support for the advocacy effort, positive megaphoning about the company, and purchase intentions. These findings underscore that effective CSA requires careful consideration of both issue maturity and company-issue congruence in the decision-making process.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 4","pages":"Article 102618"},"PeriodicalIF":3.4,"publicationDate":"2025-08-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144860470","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Practice what you preach, but should you preach what you practice? Dynamic interplays between corporate social responsibility action and communication 实践你所宣扬的，但是你应该宣扬你所实践的吗？企业社会责任行动与沟通之间的动态相互作用

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-08-14 DOI: 10.1016/j.pubrev.2025.102617

Whitney Ginder , Sang-Eun Byun , Wi-Suk Kwon

{"title":"Practice what you preach, but should you preach what you practice? Dynamic interplays between corporate social responsibility action and communication","authors":"Whitney Ginder , Sang-Eun Byun , Wi-Suk Kwon","doi":"10.1016/j.pubrev.2025.102617","DOIUrl":"10.1016/j.pubrev.2025.102617","url":null,"abstract":"<div><div>Although corporate social responsibility (CSR) has become a societal and business imperative, strategic and ethical uncertainty remains regarding how best to leverage CSR to enhance stakeholders’ evaluations while minimizing scrutiny. This experimental study (<em>n</em> = 609) investigates the effects of internal CSR actions and external CSR communication on consumer publics’ perceptions and behavioral intentions across three CSR contexts: labor, environment, and LGBTQ+ inclusion. We find that internal CSR actions heighten perceptions of corporate sincerity and commitment to CSR while reducing corporate hypocrisy perceptions. Conversely, external CSR communication increases perceived CSR commitment at the risk of damaging corporate sincerity and arousing hypocrisy perceptions. As supported by the CSR decoupling literature, legitimacy theory, and cognitive dissonance theory, our findings highlight the dynamic interplay between internal CSR action and external CSR communication and its nuanced differences across CSR contexts. Specifically, internal CSR actions without external communication (i.e., CSR-hushing) may backfire by provoking hypocrisy perceptions, subsequently damaging organizational legitimacy. In contrast, external CSR communication without congruent internal actions (i.e., CSR-washing) culminates in stronger hypocrisy perceptions and lower sincerity perceptions compared to staying silent. This misalignment adversely affects stakeholders’ behavioral intentions. Our findings illuminate the CSR marketing and public relations dilemmas that firms face in today’s complex and often contradictory institutional environment. Theoretical and practical implications are discussed.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 4","pages":"Article 102617"},"PeriodicalIF":3.4,"publicationDate":"2025-08-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144830069","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Exploring corporate social advocacy and social media engagement: Insights from Ben & Jerry’s 探索企业社会倡导和社交媒体参与：来自本杰里的见解

IF 3.4 3区管理学

Public Relations Review Pub Date : 2025-08-12 DOI: 10.1016/j.pubrev.2025.102616

Beris Artan Özoran , Aycan Ulusan

{"title":"Exploring corporate social advocacy and social media engagement: Insights from Ben & Jerry’s","authors":"Beris Artan Özoran , Aycan Ulusan","doi":"10.1016/j.pubrev.2025.102616","DOIUrl":"10.1016/j.pubrev.2025.102616","url":null,"abstract":"<div><div>This study investigates corporate social advocacy (CSA) and social media engagement through an in-depth analysis of Ben & Jerry’s Instagram communication as a multinational company. A mixed-methods design was employed, combining (1) a quantitative content analysis of 1257 Instagram posts shared across six English-speaking country accounts, and (2) a supervised machine-learning analysis of 11,695 user comments posted under racial and criminal justice-related CSA content on the U.S. account. The post-level analysis examined the frequency, type, and geographic variation of CSA versus CSR content. The comment-level analysis explored the distribution of user responses—such as criticism, support, boycott, and others—using a multi-class classification model trained on a manually coded sample. The findings suggest that both the volume and thematic focus of CSA content varied across national contexts, reflecting differing sociopolitical sensitivities. The comment analysis revealed a broad range of audience reactions associated with CSA category, underscoring the complex and sometimes polarizing nature of CSA communication. This study contributes theoretically by offering a cross-national perspective on CSA messaging strategies and consumer response patterns. Methodologically, it advances the use of machine learning for analyzing large-scale audience discourse. Practically, it offers guidance for brands navigating CSA in diverse cultural environments while managing reputational risks and stakeholder expectations.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 4","pages":"Article 102616"},"PeriodicalIF":3.4,"publicationDate":"2025-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144813837","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0