Public Relations Review最新文献

The internal communication paradox: Balancing digital convenience with face-to-face satisfaction 内部沟通悖论：平衡数字便利与面对面的满意度

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-05-02 DOI: 10.1016/j.pubrev.2025.102587

Ana Tkalac Verčič , Dejan Verčič

{"title":"The internal communication paradox: Balancing digital convenience with face-to-face satisfaction","authors":"Ana Tkalac Verčič , Dejan Verčič","doi":"10.1016/j.pubrev.2025.102587","DOIUrl":"10.1016/j.pubrev.2025.102587","url":null,"abstract":"<div><div>The digital transformation in the workplace means that an increasing proportion of interactions among employees and between employees and management that historically occurred face-to-face are being conducted on-line. While this transformation may bring advantages of convenience, it may also dampen employee satisfaction with internal communication. The present study investigates how strongly digital and face-to-face interactions influence such satisfaction, and how employee attitudes towards digital technology modulate that influence. Data were collected from 104 employees at a large telecommunications company during five consecutive workdays using the diary method. Participants recorded the frequency and quality of their digital and face-to-face interactions, their levels of internal communication satisfaction, and their attitudes towards digital technology. Data were analyzed within the framework of the Media Affordances Perspective, Media Richness Theory, and Unified Theory of Acceptance and Use of Technology. In our sample, higher frequency of communication through individual face-to-face interaction was associated with significantly greater employee satisfaction with internal communication, whereas frequency of communication through group in-person meetings, telephone calls, emails, video calls or instant messaging did not significantly affect satisfaction. Attitudes towards digital technology did not moderate the relationship between frequency of digital or face-to-face communication and satisfaction. These findings underscore the importance of in-person interactions for employee satisfaction even as companies rely increasingly on digital communication channels. Organizations should balance the requirements of digital transformation against employee needs for face-to-face interactions to create and maintain engagement and satisfaction.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 3","pages":"Article 102587"},"PeriodicalIF":4.1,"publicationDate":"2025-05-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143899912","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Beyond the snapshot: Rethinking crisis communication theories in dynamic crisis situations 快照之外：动态危机情境下危机沟通理论的再思考

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-30 DOI: 10.1016/j.pubrev.2025.102586

Wouter Jong

{"title":"Beyond the snapshot: Rethinking crisis communication theories in dynamic crisis situations","authors":"Wouter Jong","doi":"10.1016/j.pubrev.2025.102586","DOIUrl":"10.1016/j.pubrev.2025.102586","url":null,"abstract":"<div><div>Traditional theories of crisis communication are often interpreted in ways that assume responsibility for a crisis is static. In such cases, response strategies are used as a \"snapshot\" to assess attributed crisis responsibilities under presumed static circumstances, which then define the most appropriate response strategies. This study challenges that notion, arguing that effective crisis responses must actively anticipate and adapt to evolving dynamics in ongoing crises. It explores the dynamics of assigned crisis responsibility through two key dimensions. First, the study addresses the dynamics that occur when perceptions of the cause of a crisis shift as new information becomes available. Second, it delves into the concept of shared responsibility, illustrating that accountability and assigned responsibility for a crisis may be distributed among various stakeholders as the crisis unfolds. Interactions among these stakeholders can change the dynamics by influencing perceived crisis responsibility. The study concludes that understanding these dynamics is crucial for effective crisis management, as they significantly impact stakeholder relations, public perception, and the choice of subsequent intervention strategies.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 3","pages":"Article 102586"},"PeriodicalIF":4.1,"publicationDate":"2025-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143891363","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Fast fashion's environmental CSR through NGO collaboration: The impact of collaboration level and environmental focus on CSR authenticity and consumer responses NGO合作下的快时尚环境企业社会责任：合作水平和环境关注对企业社会责任真实性和消费者反应的影响

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-30 DOI: 10.1016/j.pubrev.2025.102585

Yeonsoo Kim , Yara Acaf , Jeewon Kim

{"title":"Fast fashion's environmental CSR through NGO collaboration: The impact of collaboration level and environmental focus on CSR authenticity and consumer responses","authors":"Yeonsoo Kim , Yara Acaf , Jeewon Kim","doi":"10.1016/j.pubrev.2025.102585","DOIUrl":"10.1016/j.pubrev.2025.102585","url":null,"abstract":"<div><div>The fast-fashion industry faces skepticism and accusations of greenwashing regarding its environmental CSR initiatives. This study investigated how strategic collaboration with environmental NGOs could enhance the perceived authenticity of these efforts and lead to positive CSR outcomes. The impact of two factors was examined: the level of collaboration (high vs. low) and the specific focus of environmental CSR initiatives (industry-specific vs. general), on perceived CSR authenticity and related outcomes (i.e., company-consumer identification, supportive communication intentions, and purchase intentions). A 2 × 2 online experiment with real consumer samples was conducted. The findings revealed that high levels of collaboration significantly enhanced perceived CSR authenticity and fostered positive outcomes. While the choice of environmental focus alone did not have a significant impact, combining an industry-specific focus with high collaboration maximized perceived authenticity, leading to the most favorable outcomes. CSR authenticity was crucial in driving these key outcomes. The theoretical and practical implications of these findings were discussed.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 3","pages":"Article 102585"},"PeriodicalIF":4.1,"publicationDate":"2025-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143886159","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Communicating net-zero: A conceptual model for effective strategic communications 沟通净零：有效战略沟通的概念模型

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-29 DOI: 10.1016/j.pubrev.2025.102580

Nadine Strauß , Denis Šimunović

引用次数: 0

Reviews in the dark: A netnographic exploration of reviewer networks and the dynamics of online review manipulation 黑暗中的评论：评论网络的网络学探索和在线评论操纵的动态

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-26 DOI: 10.1016/j.pubrev.2025.102584

Ania Izabela Rynarzewska , Mark J. Pelletier

{"title":"Reviews in the dark: A netnographic exploration of reviewer networks and the dynamics of online review manipulation","authors":"Ania Izabela Rynarzewska , Mark J. Pelletier","doi":"10.1016/j.pubrev.2025.102584","DOIUrl":"10.1016/j.pubrev.2025.102584","url":null,"abstract":"<div><div>The aim of this study was to investigate the dynamics of online communities and networks used for recruitment and engagement in online review manipulation. We used netnography to examine how online communities on social media manipulate algorithmic processes, within the constraints of time and quality and despite the threat of censure, for monetary and psychological advantage. Drawing on immersive observations and in-depth interviews with group administrators, we explore how these reviewers constitute a form of passionate public: informal, self-organized actors who perceive their actions as advocacy on behalf of consumers and small businesses. These group administrators, themselves super contributors and opinion leaders in review manipulation networks, not only corroborated previous findings but also provided context for factors leading to covert review manipulation. Moreover, these interviews suggested that reviewers involved in manipulation perceived their actions, like other passionate publics, as beneficial to consumers and businesses. Findings suggest that they engaged in deceptive practices under the guise of contributing to the greater good.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 3","pages":"Article 102584"},"PeriodicalIF":4.1,"publicationDate":"2025-04-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143875047","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Revisiting PR professionalism and ethics in the generative AI era through PR practitioners’ insights 通过公关从业者的洞察，重新审视生成式人工智能时代的公关专业与伦理

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-26 DOI: 10.1016/j.pubrev.2025.102582

Chuqing Dong, Morgan van den Berg

引用次数: 0

How organizational shared purpose and communication enhance the good health and wellbeing in ageing societies: Toward a typology of public relations’ role in the SDGs 组织共同目标和沟通如何增强老龄化社会的健康和福祉：走向公共关系在可持续发展目标中的作用类型

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-25 DOI: 10.1016/j.pubrev.2025.102568

Flora Hung-Baesecke , Regina Chen , Maureen Taylor

引用次数: 0

Social media and citizen mobilization: How Chinese government agencies use Weibo to advance the 2030 agenda goals on sustainability 社交媒体与公民动员：中国政府机构如何利用微博推进2030年可持续发展议程目标

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-23 DOI: 10.1016/j.pubrev.2025.102579

Difan Guo , Runze Qu , Yijing Wang , Jinghong Xu

{"title":"Social media and citizen mobilization: How Chinese government agencies use Weibo to advance the 2030 agenda goals on sustainability","authors":"Difan Guo , Runze Qu , Yijing Wang , Jinghong Xu","doi":"10.1016/j.pubrev.2025.102579","DOIUrl":"10.1016/j.pubrev.2025.102579","url":null,"abstract":"<div><div>This study aims to analyse how Chinese government agencies utilize social media to advance the Sustainable Development Goals (SDGs). Guided by public communication concepts and framing theory, we distil the frames and frame functions from 31,453 Weibo posts published by Chinese government agencies through automated content analysis and employ statistical analysis to verify the relationships between the SDGs and frame functions, as well as between frame functions and audience interactions. The findings reveal that Chinese government agencies employ five distinct frame functions in descending order of usage, namely, mobilization, consequence, notification, solution, and attribution, to disseminate information related to the SDGs. Different frame functions for public communication are selected by the government on the basis of the content and focus of various SDGs. Weibo posts that utilize notification, consequence, and mobilization frame functions tend to garner more audience interactions effectively. These results demonstrate the feasibility of public sector mobilization through social media, offering valuable insights for global governments and public sectors on how to use social media to promote the SDGs.</div></div>","PeriodicalId":48263,"journal":{"name":"Public Relations Review","volume":"51 3","pages":"Article 102579"},"PeriodicalIF":4.1,"publicationDate":"2025-04-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143865139","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Drivers of employee engagement with organizational diversity: The power of strategic internal communication 员工敬业度与组织多样性的驱动因素：战略内部沟通的力量

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-17 DOI: 10.1016/j.pubrev.2025.102583

Yeunjae Lee , Weiting Tao , Jo-Yun Li , Dalee Yoon

引用次数: 0

Engaging in organizational advocacy to fulfill corporate responsibility to race: How passion drives activists’ behavior 参与组织倡导以履行企业对种族的责任：激情如何驱动活动家的行为

IF 4.1 3区管理学

Public Relations Review Pub Date : 2025-04-10 DOI: 10.1016/j.pubrev.2025.102569

Nicholas Browning , Sadia Ehsan Cheema

引用次数: 0