{"title":"STRATEGI PEMASARAN DAMPAK PANDEMI COVID-19 BERDASARKAN ANALISIS SWOT PADA PT. INDOLAKTO DISTRIBUSI SOLO","authors":"Dina Prasetyaningrum","doi":"10.37606/publik.v10i2.611","DOIUrl":"https://doi.org/10.37606/publik.v10i2.611","url":null,"abstract":"Companies need to make strategic and policy decisions in handling the impact of the Covid-19 pandemic so that goals can be achieved according to the company's vision and mission. Good strategic planning is a very useful tool for running this business effectively and efficiently, which in its preparation requires a comprehensive design to the chosen implementation and control. \u0000Research using the SWOT analysis method was carried out at PT. Indolakto Solo Distribution. The research aims to determine internal IFAS (Internal Strategic Factor Analysis Summary) and external EFAS (External Strategic Factor Analysis Summary) factors using the SWOT method and determine marketing strategies using the SWOT method. The results obtained include the strengths factors with a score of 3.16 while the weaknesses factors have a score of 0.54 with a total IFAS of 1.31. Opportunity factors have a score of 2.53 and threat factors have a score of 0.89 with a total EFAS score of 0.82. The matrix is at the value of the IFAS matrix is strength (Strenghts) with a value of 2.62 and from the EFAS matrix is an opportunity (Oportunity) is a value of 1.64. The recommended strategy is the Strengths and Opportunities strategy, also known as the SO strategy, which uses strengths to overcome opportunities. \u0000The IE Matrix strategy and the SWOT diagram show Quadrant I which means a favorable situation because the company has opportunities and strengths so that it can take full advantage of opportunities so that it is able to implement strategies that support aggressive growth policies. \u0000 ","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"90 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90658707","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ANALISIS MANAJEMEN TALENTA PADA PROGRAM MANAGEMENT TRAINEE DI INDONESIA MOST ADMIRED COMPANIES 2017-2021","authors":"Aditia Erlangga, Lindawati Kartika","doi":"10.37606/publik.v10i2.539","DOIUrl":"https://doi.org/10.37606/publik.v10i2.539","url":null,"abstract":"This study aims to determine and analyze the application of talent management in the Management Trainee program to the most admired companies in Indonesia through the determinants of talent management factors, actors, goals and strategies. Seven HR professionals from seven companies in Indonesia participated in the study, which was conducted between July 2022 and November 2022. The methods used in this study were the NVivo analysis and the AHP analysis. Indonesia's human resource competitiveness is still less than that of Singapore, Malaysia, and Thailand. This necessitates the improvement of HR capabilities in Indonesia and motivates any company to response the challenges posed by the ongoing talent war. One strategy used by many companies is Management Trainee program. The findings of this study show that skills are the most significant talent management factor; leader and top management and also human capital are the most important talent management actors; producing potential company executives is the most significant goal; and attracting is the most significant alternative strategy.","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"11 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86406136","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ORGANIZATIONAL TRUST IN NEW RENEWABLE ENERGY POLICY IMPLEMENTATION IN INDONESIA","authors":"Muhammad Ikramullah Akmal","doi":"10.37606/publik.v10i2.617","DOIUrl":"https://doi.org/10.37606/publik.v10i2.617","url":null,"abstract":"Implementation of new renewable energy policies is an important issue in climate change. In its implementation, trust between organizations is needed in achieving effective policy performance, considering that the policy is a cross-sectoral policy. This study uses a qualitative approach, data collection methods include observation, in-depth interviews and documentation studies. The informants in this study include cross-sectoral policy makers where the key informants are in the Ministry of Energy and Mineral Resources. Data sources include primary and secondary data. Data analysis using interactive data analysis. Where these various stakeholders have the ability and can be relied upon in managing new and renewable energy in Indonesia but still need to be improved. Where is the obedience then? Agreement designed to implement new renewable energy policies in Indonesia. Related to the motives of these stakeholders, normatively they have a common interest, namely to increase the production of new and renewable energy by starting to abandon conventional energy. Finalist the commitment and political will of the stakeholders required to be consistent in implementing new renewable energy policies.","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"3 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82027730","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"KINERJA APARATUR PEMERINTAHAN DESA TAMBAK REJO KECAMATAN KREMBUNG KABUPATEN SIDOARJO DALAM PELAYANAN E-KTP","authors":"Eric Kartika Sari, Ahmad Riyadh U.B","doi":"10.37606/publik.v10i2.621","DOIUrl":"https://doi.org/10.37606/publik.v10i2.621","url":null,"abstract":"This study aims to determine the performance of village government officials in providing E-KTP services in Tambak Rejo Village, Krembung Sidoarjo District. This research method uses descriptive qualitative. The type of data used in this study is qualitative data, which is divided into two, namely secondary and primary data. Data collection techniques are carried out by reviewing legislation, interviews and observations. Data analysis techniques using data reduction, data presentation and drawing conclusions. The technique of taking informants in this study used a purposive sampling technique. The performance of government officials in village E-KTP services is the focus of this research. Sources of data obtained from interviews and observations. The results of this study indicate that the performance of village government officials in the E-KTP service in Tambak Rejo Village is quite good and optimal. This can be seen from the five indicators which are quite optimal because the understanding of quality, quantity, independence, work commitment and timeliness is quite good.","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"1986 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82247783","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"EFEKTIVITAS SISTEM CASH ON DELIVERY PADA E-COMMERCE LAZADA SELAMA MASA PANDEMI COVID-19","authors":"Adryan Garda Yogatama, Mochamad Nurhadi, Larasati Ayu Sekarsari, Immanuel Candra Irawan","doi":"10.37606/publik.v10i2.608","DOIUrl":"https://doi.org/10.37606/publik.v10i2.608","url":null,"abstract":"This study aims to measure how effective the cash on delivery system is based on several variables, namely consumer perceptions, service quality and customer satisfaction. The object under study is the cash on delivery payment system on one of the e-commerce applications, namely Lazada. This research uses quantitative research methods. Data collection was carried out by using the survey method. The method used in sampling is non-probability sampling with purposive sampling technique. The sample of this study were 159 Lazada users in Indonesia who had used the cash on delivery payment system in the last 3 months. The research uses quantitative methods with multiple linear regression analysis techniques assisted by SPSS software. The result of this study is that consumer perceptions and customer satisfaction have a positive and significant influence on purchase intentions, meaning that consumer perceptions are effective for presenting purchase intentions on the Lazada application through the cash on delivery system. However, service quality has a negative and insignificant effect, which means that the service quality of the cash on delivery system at Lazada is not yet effective in influencing consumer purchase intentions. However, consumer perceptions, customer satisfaction and service quality simultaneously influence purchase intentions with the cash on delivery system at Lazada.","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"109 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79589730","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Alfi Annur Rohman, Sri Wijiastuti, Abdullah Zailani
{"title":"MINAT BELI MASYARAKAT DITINJAU DARI PENGARUH IKLAN TV, CITRA MEREK, DAN DESAIN PRODUK PADA SARUNG CAP GAJAH DUDUK (Studi Empiris Pada Masyarakat Muslim Desa Koripan Kecamatan Matesih Kabupaten Karanganyar)","authors":"Alfi Annur Rohman, Sri Wijiastuti, Abdullah Zailani","doi":"10.37606/publik.v10i2.719","DOIUrl":"https://doi.org/10.37606/publik.v10i2.719","url":null,"abstract":"The aims of this study were 1) to test and analyze the partial effect of TV commercials, brand image and product design on buying interest in Gajah Dut stamp sarongs. 2) To find out the factors that have the most dominant influence on the interest in buying Gajah Dut stamp sarongs. 3) To test and analyze the influence of TV Ads, Brand Image, and Product Design simultaneously on the intention to buy the Gajah Dut stamp sarong. In this study, researchers used quantitative research with data collection methods through questionnaires and library document data. With a population of all Muslim communities in the Koripan Village, Matesih District. By taking a sample of 100 respondents through the accidential sampling method. By conducting data analysis through research instrument tests, classical assumption tests, linear regression tests, hypothesis testing. The results of the study found that both partially and simultaneously there was a positive and significant influence on television advertising, brand image and product design on the intention to buy the Gajah Dut stamp sarong. The brand image variable in this study is the variable that has the most dominant influence on the intention to buy the Gajah Gajah sarong. Purchase intention can be explained by television commercials, brand image and product design by 56.20%. While the remaining 43.80% is explained by other factors outside of this study.","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"137 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73747445","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH LINGKUNGAN KERJA FISIK, KEPUASAAN KERJA DAN HUMAN RELATION TERHADAP KINERJA KARYAWAN PADAPT CITRA PUTERA UTAMA PRINGSEWU","authors":"S. Syarifuddin, Winna Rahmawati","doi":"10.37606/publik.v10i2.630","DOIUrl":"https://doi.org/10.37606/publik.v10i2.630","url":null,"abstract":"This study aims to examine how employee performance at PT Citra Putera Utama Pringsewu is impacted by the physical work environment, job satisfaction, and interpersonal relationships. The study was carried out at PT Citra Putera Utama Pringsewu, where a decline in employee performance had an effect on business performance. The Partial Least square Structural Equation Model (PLS-SEM 3.0) is the analysis method used in the quantitative research method. With a total of 70 respondents, 20 women and 50 men. This sampling method uses non-probability sampling and saturated sampling techniques. “The analysis's findings indicate a significant positive relationship between the physical workspace, employee satisfaction, and interpersonal relationships and performance. Employee performance is influenced by the physical work environment, which also has an impac to job satisfaction, human relation, and employee performance. Employee performance at PT Citra Putera Utama Pringsewu is indirectly impacted by the physical work place.","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"12 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84693272","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"MINAT DAN MOTIVASI MAHASISWA DALAM MENGIKUTI PERKULIAHAN DENGAN SISTEM E-LEARNING PADA JURUSAN MANAJEMEN FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS MUHAMMADIYAH PALOPO","authors":"Denada Adramadani, Adil ., Ahmad Suardi","doi":"10.37606/publik.v10i2.675","DOIUrl":"https://doi.org/10.37606/publik.v10i2.675","url":null,"abstract":"This study aims to analyze students' interest and motivation in attending lectures with the e-learning system. Sampling research using accidental sampling method with a total of 100 respondents. Data were analyzed using a quantitative approach through Multiple Regression Analysis using the SPSS Application. The results of this study indicate that Fcount is 225,445 at a significance level of 5% and Ftable is 2.70 at a significance level of 5%. Thus, Fcount (225.445) > Ftable (2.70), which means that simultaneously interest and motivation affect lectures on the e-learning system. The e-learning system is 82.3% influenced by interest and motivation and the remaining 17.7% is influenced by other factors not examined or outside the research model. Partially interest has a positive and significant effect on e-learning system lectures. Partially, motivation has a positive and significant effect on e-learning system lectures.","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"257 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73179484","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
I. P. K. Yudha, Ni Made Ari Widiastini, Putu indah Rahmawati
{"title":"STRATEGI PENGELOLAAN SUMBER DAYA MANUSIA PADA PROYEK KONSTRUKSI VILLA DI PROVINSI BALI","authors":"I. P. K. Yudha, Ni Made Ari Widiastini, Putu indah Rahmawati","doi":"10.37606/publik.v10i2.701","DOIUrl":"https://doi.org/10.37606/publik.v10i2.701","url":null,"abstract":"This study aims to analyze human resource management strategies in the province of Bali. The research locations were conducted in 2 project locations, namely the Ubud Lodtunduh Villa Development Project in Gianyar Regency, and the BaliHandara Villa Project in Buleleng Regency. The sample of this research is 15 project workers. The research method is carried out with a qualitative approach. Data collection in this study was carried out by means of observation, in-depth interviews, and documentation. The results of the study show (1) HR management of construction projects is carried out by controlling and supervising work implementation and carrying out structured project organizational planning (2) Factors that can accelerate project completion, namely by increasing the number of workers and applying overtime hours","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"125 28","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72492385","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
J. Manajemen, S. Manusia, Adminsitrasi dan, Pelayanan Publik, I. Wardhana, CS Pengaruh, Motivasi Lingkungan, Lembaga Penelitian, dan Pengabdian Masyarakat, N. K. Sinarwati, F. Yudiatmaja
{"title":"PENGARUH MOTIVASI, LINGKUNGAN KERJA, DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN DI BADAN USAHA MILIK DESA (BUMDES) SE-KECAMATAN SUKASADA","authors":"J. Manajemen, S. Manusia, Adminsitrasi dan, Pelayanan Publik, I. Wardhana, CS Pengaruh, Motivasi Lingkungan, Lembaga Penelitian, dan Pengabdian Masyarakat, N. K. Sinarwati, F. Yudiatmaja","doi":"10.37606/publik.v10i2.665","DOIUrl":"https://doi.org/10.37606/publik.v10i2.665","url":null,"abstract":"This study aims to analyze the influence of motivation, work environment, and job satisfaction partially or simultaneously on the employee performance of BUMDes in the Sukasada District. Sample of this research is 101 employees with purposive sampling technique. The data collection technique uses a questionnaire that is distributed through the Google form which has fulfilled the validity and reliability tests. The data analysis technique used multiple linear regression analysis with the classical test which consisted of normality, multicollinearity, and heteroscedasticity tests which were then processed using SPSS. Hypothesis in research using the t test, F test, and the coefficient of determination (R2). The results showed that work motivation, work environment and job satisfaction partially have a significant effect on employee performance. The results of the F test state that motivation, work environment, and job satisfaction together have a significant effect on employee performance. The regression estimation results show that the predictive ability of all independent variables on employee performance is 65.7%, while 34.3% is influenced by other variables outside of this study.","PeriodicalId":34643,"journal":{"name":"JENIUS Jurnal Ilmiah Manajemen Sumber Daya Manusia","volume":"12 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87399023","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}