Journal of Business Research最新文献_第3页

Zero pricing in ICT bundle offers: does it reinforce or weaken anticompetitive effects? ICT捆绑服务的零定价：是加强还是削弱反竞争效应？

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-01-20 DOI: 10.1016/j.jbusres.2026.115994

Youngwook Koo , Minki Kim , Minsoo Park

{"title":"Zero pricing in ICT bundle offers: does it reinforce or weaken anticompetitive effects?","authors":"Youngwook Koo , Minki Kim , Minsoo Park","doi":"10.1016/j.jbusres.2026.115994","DOIUrl":"10.1016/j.jbusres.2026.115994","url":null,"abstract":"<div><div>Marketers and antitrust practitioners have long raised concerns regarding market power abuses through bundling in the Information and Communication Technology (ICT) industry. Anticompetitive issues can arise if market-dominant operators frame bundle discounts as “free” offers (i.e., zero-price marketing)—a topic still underexplored in the literature. While research on consumer behavior around free offers in bundles exists, it remains unclear if zero-pricing strengthens or weakens anticompetitive effects. We developed a theoretical model of bundling across different competition levels and empirically tested consumer preferences for zero-priced bundles using a conjoint experiment. Consistent with strategic foreclosure theory, we found that market-dominant operators can increase their pay-TV market share through zero-price marketing. Economically vulnerable consumers are particularly susceptible to these offers. Moreover, bundles often have hidden costs, such as long-term contracts, leading to potential lock-in effects. These findings suggest the need for regulatory attention to zero-price marketing in bundles.</div></div>","PeriodicalId":15123,"journal":{"name":"Journal of Business Research","volume":"207 ","pages":"Article 115994"},"PeriodicalIF":9.8,"publicationDate":"2026-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146036511","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Search vs. site retargeting: A holistic look to retargeting 搜索vs.网站重定向：重定向的整体视角

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-01-24 DOI: 10.1016/j.jbusres.2026.115993

Baojun Jiang , Chakravarthi Narasimhan , Ozge Turut

引用次数: 0

A better tomorrow? Work and well-being in the entrepreneurial society 更美好的明天？创业社会中的工作与幸福

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-01-20 DOI: 10.1016/j.jbusres.2026.115986

Joel B. Carnevale , Michael Frese , Sarah L. Jack , Sharon K. Parker , Johan Wiklund

引用次数: 0

Unbalanced ties, unequal leadership: network structure, status variation, and leader cultural orientations in LMX differentiation 不平衡关系、不平等领导：LMX分化中的网络结构、地位变化与领导者文化取向

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-02-04 DOI: 10.1016/j.jbusres.2026.116039

Farid Jahantab, Huda Masood

{"title":"Unbalanced ties, unequal leadership: network structure, status variation, and leader cultural orientations in LMX differentiation","authors":"Farid Jahantab, Huda Masood","doi":"10.1016/j.jbusres.2026.116039","DOIUrl":"10.1016/j.jbusres.2026.116039","url":null,"abstract":"<div><div>Integrating LMX research with social network perspective, we examine the implications of workgroup network structure for LMX differentiation (LMXD). Specifically, we propose an indirect effect of influence network acyclicity on LMXD via followers’ status variation within the workgroup. Further, incorporating the relational aspects of leadership and social networks into our theorizing, we introduce leader normative orientations as the boundary conditions of our proposed relationships. We particularly suggest that leader power distance and collectivism moderate the direct effect of workgroup members’ status variation on LMXD, as well as the indirect effect of influence network acyclicity on LMXD via members’ status variation. Analysis of multi-source time-lagged data from 194 workgroups comprising 1068 employees and 194 leaders supported our model. Our study offers significant theoretical contributions by bridging LMX research with social network perspective and highlights the importance of leader cultural orientations as contextual moderators in understanding the network origins of leadership differentiation.</div></div>","PeriodicalId":15123,"journal":{"name":"Journal of Business Research","volume":"208 ","pages":"Article 116039"},"PeriodicalIF":9.8,"publicationDate":"2026-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146116754","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Non-Fungible Token or physical product? Uncovering the effects of souvenir type and scenic type on tourist engagement 不可替代的代币还是实体产品？揭示纪念品类型和风景类型对游客参与的影响

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-02-11 DOI: 10.1016/j.jbusres.2026.116047

Yichen Zhao , Shan Li , Xinjian Liang , Jiaolong Xue

{"title":"Non-Fungible Token or physical product? Uncovering the effects of souvenir type and scenic type on tourist engagement","authors":"Yichen Zhao , Shan Li , Xinjian Liang , Jiaolong Xue","doi":"10.1016/j.jbusres.2026.116047","DOIUrl":"10.1016/j.jbusres.2026.116047","url":null,"abstract":"<div><div>As Non-Fungible Tokens (NFTs) revolutionize the souvenir market, a critical gap exists: their effectiveness compared to physical souvenirs across different tourist experiences remains unexamined. Grounded in the authenticity theory and the regulatory focus theory, this study conducts four field (lab) experiments to investigate the influence mechanism and boundary conditions underlying the effect of souvenir type (NFT souvenir vs. physical souvenir) and scenic type on tourist engagement, identifying perceived uniqueness and authenticity as parallel mediators, with regulatory focus as a key moderator. The findings demonstrate that promotion-focused tourists exhibit heightened engagement with NFT souvenirs in browsing and sightseeing-oriented scenic spots due to their perceived uniqueness, while prevention-focused tourists favor physical souvenirs in hands-on experience-oriented scenic spots through perceived authenticity. The findings offer vital managerial guidance, enabling destination operators and souvenir designers to strategically match NFT or physical souvenirs to specific scenic types and tourist mind-sets, thereby maximizing engagement and commercial success.</div></div>","PeriodicalId":15123,"journal":{"name":"Journal of Business Research","volume":"208 ","pages":"Article 116047"},"PeriodicalIF":9.8,"publicationDate":"2026-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146192067","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Feelings over reasons: The impact of exposure to nature on consumer decision making 感受胜过理性：接触自然对消费者决策的影响

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-01-24 DOI: 10.1016/j.jbusres.2026.116011

Sunxu Xu , Ying Ding

引用次数: 0

Storytelling through images: understanding the persuasive effectiveness of social media influencers’ visual narratives 通过图像讲故事：了解社交媒体影响者的视觉叙事的说服力

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-01-20 DOI: 10.1016/j.jbusres.2026.116003

Xing Zhang , Xinyu Ji , Pengfei Cao , Quan Xiao

{"title":"Storytelling through images: understanding the persuasive effectiveness of social media influencers’ visual narratives","authors":"Xing Zhang , Xinyu Ji , Pengfei Cao , Quan Xiao","doi":"10.1016/j.jbusres.2026.116003","DOIUrl":"10.1016/j.jbusres.2026.116003","url":null,"abstract":"<div><div>This study examines how visual narrative features influence user persuasion in social media influencer marketing using the Narrate, Act, Resonate (NAR) framework. Drawing on a large dataset of 89,270 images and related user behavior data from Rednote, this research demonstrates that visual storytelling plays an essential role in shaping user attitudes, with its effects influenced by influencer characteristics (e.g., follower size and activity level) and content value type. In the narrate dimension, pixel complexity enhances persuasion by enriching visual details, whereas object complexity has a less favorable impact. Influencers with larger followings or higher activity levels amplify these effects by drawing extra attention to visual elements. In the act dimension, the effectiveness of human presence varies between informational and hedonic content. In the resonate dimension, authenticity, aesthetics, and utility drive user persuasion. These findings deepen our understanding of visual narratives and offer practical guidelines for social media marketing strategies.</div></div>","PeriodicalId":15123,"journal":{"name":"Journal of Business Research","volume":"207 ","pages":"Article 116003"},"PeriodicalIF":9.8,"publicationDate":"2026-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146036510","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

What drives CSR specialization? The roles of relative marketing capability and market conditions 企业社会责任专业化的驱动力是什么？相对营销能力和市场条件的作用

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-01-29 DOI: 10.1016/j.jbusres.2026.115984

Fangyuan Teng , Mahabubur Rahman , Seongsoo Jang

引用次数: 0

When size doesn’t matter: The impact of unexpected surcharges on consumer reactions 当规模无关紧要时：意外附加费对消费者反应的影响

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-02-13 DOI: 10.1016/j.jbusres.2026.116046

Daniel Chaein Lee , Jungkeun Kim , Jihoon Jhang , Jooyoung Park , Areum Cho , Jaehoon Lee

引用次数: 0

VAMOS: Value assessment method for smart services VAMOS：智能服务的价值评估方法

IF 9.8 1区管理学

Journal of Business Research Pub Date : 2026-04-01 Epub Date: 2026-01-26 DOI: 10.1016/j.jbusres.2025.115961

Claudius M. Jonas , Felicitas Kuch , Anna Maria Oberländer

{"title":"VAMOS: Value assessment method for smart services","authors":"Claudius M. Jonas , Felicitas Kuch , Anna Maria Oberländer","doi":"10.1016/j.jbusres.2025.115961","DOIUrl":"10.1016/j.jbusres.2025.115961","url":null,"abstract":"<div><div>Despite the economic potential of digital servitization, especially product-oriented industrial companies struggle to identify beneficial smart services and realize predicted revenues. This results from the complexity of smart services, which disrupt traditional business logics and require orientation toward value-in-use. Value-in-use is the benefit that materializes when actors use an offering. Examination of the anticipated value-in-use of smart services in the early stages of innovation is challenging but essential for design and investment decisions as well as convincing actors to participate in value co-creation. To provide systematic guidance, we introduce the value-in-use assessment method for smart services (VAMOS) drawing from design science research and situational method engineering. The method includes three activities to support practitioners in assessing smart service value-in-use and was validated through a thorough evaluation process with four industrial companies. VAMOS extends research on digital innovation, service-dominant logic, and digital servitization by contributing methodological knowledge.</div></div>","PeriodicalId":15123,"journal":{"name":"Journal of Business Research","volume":"207 ","pages":"Article 115961"},"PeriodicalIF":9.8,"publicationDate":"2026-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146075066","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0