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The Diffusion of the Metaverse: How YouTube Influencers Shape Mass Adoption Metaverse 的扩散：YouTube 影响者如何影响大众采用
IF 1 2区 管理学
California Management Review Pub Date : 2024-05-18 DOI: 10.1177/00081256241246123
Fabian Tingelhoff, Sebastian Klug, Edona Elshan
{"title":"The Diffusion of the Metaverse: How YouTube Influencers Shape Mass Adoption","authors":"Fabian Tingelhoff, Sebastian Klug, Edona Elshan","doi":"10.1177/00081256241246123","DOIUrl":"https://doi.org/10.1177/00081256241246123","url":null,"abstract":"The metaverse, although yet to be fully realized, offers a compelling vision: a scalable and interoperable ecosystem of virtual worlds that can be simultaneously accessed by multiple users using continuous, user-generated, and embodied identities (i.e., avatars). Since the metaverse will likely achieve widespread user adoption once innovators and early adopters recognize its values, it must evolve in a direction that appeals to these groups. However, it remains unsure what aspects of the metaverse innovators perceive as opportunities and challenges when engaging with early adopters. This article describes the opinions of users who influence the metaverse’s mass adoption, clarifying their perception of what already works well, holds high potential, and presents challenges. By synthesizing and critically evaluating this information, the article offers guidance for the future development and use of the metaverse and provides insights concerning its diffusion in society.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"48 1","pages":""},"PeriodicalIF":10.0,"publicationDate":"2024-05-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140961558","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Metaverse Management as Urban Planning: Lessons from Paradise (Nevada) 作为城市规划的元宇宙管理：天堂（内华达州）的经验教训
IF 1 2区 管理学
California Management Review Pub Date : 2024-05-08 DOI: 10.1177/00081256241247067
David R. Clough, Andy Wu
{"title":"Metaverse Management as Urban Planning: Lessons from Paradise (Nevada)","authors":"David R. Clough, Andy Wu","doi":"10.1177/00081256241247067","DOIUrl":"https://doi.org/10.1177/00081256241247067","url":null,"abstract":"Metaverse architects face challenges akin to urban planners developing a new city: multiple stakeholders must coordinate on technical standards for interoperability and establish social consensus around specific choices. The article presents an analogy between the metaverse and the Las Vegas Strip in the unincorporated town of Paradise, NV, which arose in the mid-twentieth century as a focal destination for immersive entertainment delivered by eclectic interconnected resorts. It integrates this case study of the Las Vegas Strip with theories of technology management to derive practical insights for building the metaverse: focusing social momentum around a new destination and governing cooperation among de facto competitors.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"1 1","pages":""},"PeriodicalIF":10.0,"publicationDate":"2024-05-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140895764","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Closing the Innovation Performance Gap: Open Innovation in Military Bureaucracies 缩小创新绩效差距：军事官僚机构的开放式创新
IF 1 2区 管理学
California Management Review Pub Date : 2024-04-24 DOI: 10.1177/00081256241242166
Jasper Heeren, Vareska van de Vrande, Henk Volberda, Erik de Waard
{"title":"Closing the Innovation Performance Gap: Open Innovation in Military Bureaucracies","authors":"Jasper Heeren, Vareska van de Vrande, Henk Volberda, Erik de Waard","doi":"10.1177/00081256241242166","DOIUrl":"https://doi.org/10.1177/00081256241242166","url":null,"abstract":"This article explores the effects of open innovation on innovation performance in military bureaucracies. While the understanding of how bureaucratic organizations can benefit from open innovation is still limited, this study discovered that open innovation can have a negative effect on innovation performance. However, leveraging an innovative culture can lead to improved innovation performance in organizations characterized by high levels of structure and hierarchy, especially those where secrecy and security are of vital importance.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"292 1","pages":""},"PeriodicalIF":10.0,"publicationDate":"2024-04-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140643189","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Digital Platform Grafting: Strategies for Entering Established Ecosystems 数字平台嫁接：进入成熟生态系统的策略
IF 1 2区 管理学
California Management Review Pub Date : 2024-04-03 DOI: 10.1177/00081256241238453
Joakim Björkdahl, Marcus Holgersson, David Teece
{"title":"Digital Platform Grafting: Strategies for Entering Established Ecosystems","authors":"Joakim Björkdahl, Marcus Holgersson, David Teece","doi":"10.1177/00081256241238453","DOIUrl":"https://doi.org/10.1177/00081256241238453","url":null,"abstract":"Digital platforms are often characterized as enablers of new ecosystems. However, platforms are sometimes introduced into pre-existing ecosystems, where a platform’s ability to harmonize with the ecosystem is critical for its success. This article draws on the case of digital healthcare platforms and introduces the concept of platform grafting, which denotes the process of integrating a new platform into a pre-existing ecosystem, leading to a coevolutionary process of adapting both the platform and the surrounding ecosystem. Dynamic capabilities are critical for successfully integrating the platform into the ecosystem, and this article provides a capabilities framework for understanding platform grafting.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"67 1","pages":""},"PeriodicalIF":10.0,"publicationDate":"2024-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140533226","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Global Sustainability Frontrunners: Lessons from the Nordics 全球可持续发展的领跑者：北欧的经验教训
IF 1 2区 管理学
California Management Review Pub Date : 2024-03-22 DOI: 10.1177/00081256241234709
Robert Strand
{"title":"Global Sustainability Frontrunners: Lessons from the Nordics","authors":"Robert Strand","doi":"10.1177/00081256241234709","DOIUrl":"https://doi.org/10.1177/00081256241234709","url":null,"abstract":"This article explores Nordic countries’ and companies’ sustainability practices. It explores how nations like Denmark, Finland, and Sweden and companies such as Novo Nordisk and Ørsted achieve top sustainability rankings through their distinctive approach to stakeholder cooperation. It discusses the historical and cultural context that has shaped the Nordic approach, emphasizing the importance of long-term vision, stakeholder engagement, and cooperative strategies. It provides insights into how these practices contribute to achieving sustainable development goals and offers valuable lessons for global businesses seeking to integrate sustainable practices into their operations.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"157 1","pages":""},"PeriodicalIF":10.0,"publicationDate":"2024-03-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140192768","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Autonomy as a Strategic Dial: A Dynamic Framework for Managing Acquired Subsidiaries 作为战略对话的自主权：管理被收购子公司的动态框架
IF 1 2区 管理学
California Management Review Pub Date : 2024-03-20 DOI: 10.1177/00081256241238054
Thomas C. Lawton, Duncan N. Angwin, Brice Dattée, Jean-Luc Arrègle, Paolo Barbieri
{"title":"Autonomy as a Strategic Dial: A Dynamic Framework for Managing Acquired Subsidiaries","authors":"Thomas C. Lawton, Duncan N. Angwin, Brice Dattée, Jean-Luc Arrègle, Paolo Barbieri","doi":"10.1177/00081256241238054","DOIUrl":"https://doi.org/10.1177/00081256241238054","url":null,"abstract":"Managing acquired subsidiaries can be daunting. Parent and affiliate executives strive to co-create value, but fixed mindsets around subsidiary autonomy can result in diverging interests and outcomes. Through a longitudinal study of Audi’s post-acquisition integration of supercar manufacturer Lamborghini, this article provides guidance on how to manage the level of acquired subsidiary autonomy as a strategic dial that can be dynamically adjusted over time for mutual benefit. This dynamic approach to autonomy rests on three specific managerial levers—appraisal respect, organizational identity, and resource orchestration. These can enable the renewal of competitive capabilities and sustain post-acquisition success.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"1 1","pages":""},"PeriodicalIF":10.0,"publicationDate":"2024-03-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140197949","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Essential Capabilities for Successful Digital Service Innovation at the Bottom of the Pyramid 金字塔底层成功进行数字服务创新的基本能力
IF 1 2区 管理学
California Management Review Pub Date : 2024-03-07 DOI: 10.1177/00081256241231832
Vijaya Sunder M, Siddhartha Modukuri
{"title":"Essential Capabilities for Successful Digital Service Innovation at the Bottom of the Pyramid","authors":"Vijaya Sunder M, Siddhartha Modukuri","doi":"10.1177/00081256241231832","DOIUrl":"https://doi.org/10.1177/00081256241231832","url":null,"abstract":"Several firms worldwide that attempted to penetrate the bottom of the pyramid (BOP) with digital service innovations have encountered disappointing returns. This article explores what capabilities firms should develop and how they should nourish them for value creation at the BOP. Using the multiple-case method, this study inductively derives persuasion, co-creation, adaptation, and self-sustainability as essential capabilities. Cumulative maneuvering of these capabilities resulted in a sand cone model. Both established incumbents and digital natives benefit from this model, which enables them to safeguard their digital offerings while penetrating or expanding within BOP markets.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"117 1","pages":""},"PeriodicalIF":10.0,"publicationDate":"2024-03-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140064346","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Empowering AI Companions for Enhanced Relationship Marketing 为人工智能伴侣赋能，加强关系营销
IF 1 2区 管理学
California Management Review Pub Date : 2023-12-19 DOI: 10.1177/00081256231215838
Rijul Chaturvedi, Sanjeev Verma, Vartika Srivastava
{"title":"Empowering AI Companions for Enhanced Relationship Marketing","authors":"Rijul Chaturvedi, Sanjeev Verma, Vartika Srivastava","doi":"10.1177/00081256231215838","DOIUrl":"https://doi.org/10.1177/00081256231215838","url":null,"abstract":"Embedded with artificial empathy, artificial intelligence (AI) companions (ACs) can create, communicate, and deliver value to customers. This article analyzes current and emerging ACs in order to explore AI’s role in transforming customer journeys and establishing long-lasting customer relationships. It also identifies existing business challenges in developing user-AI companionship and offers a remedial strategy matrix. Purely functional or emotional capabilities lead to interest in the companion plummeting with time. The findings reveal the need to design holistic ACs with a hybrid of functional, emotional, and conversational capabilities to mitigate the uncanny valley problem.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":" 12","pages":""},"PeriodicalIF":10.0,"publicationDate":"2023-12-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138962680","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Changing Ranks of Corporate Leaders 不断变化的企业领导层
IF 1 2区 管理学
California Management Review Pub Date : 2023-12-15 DOI: 10.1177/00081256231213370
Peter Cappelli, Rocio Bonet, Monika Hamori
{"title":"The Changing Ranks of Corporate Leaders","authors":"Peter Cappelli, Rocio Bonet, Monika Hamori","doi":"10.1177/00081256231213370","DOIUrl":"https://doi.org/10.1177/00081256231213370","url":null,"abstract":"The leaders of business are a continued focus of interest in management research and in the broader society. Their attributes speak to social mobility, inequality, and who holds positions of power and influence in society. This article examines the attributes of the ten highest-ranked executives of the largest corporate enterprises in the United States—the Fortune 100—and compares how they have changed over the past 40 years, a period when many assumptions about businesses and the people who run them have changed. While there has been significant change in some areas, such as the increase in the proportion of women and foreign-born executives and the rise in outside hiring, there is no evidence of an increase in younger leaders who advance faster than their predecessors and spend an ever-shorter time with their employer. In fact, top executives now are as old as their peers were in the 1950s, and their tenure with their employer is rising.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"104 10","pages":""},"PeriodicalIF":10.0,"publicationDate":"2023-12-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138999642","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Four Forms That Fit Most Organizations 适合大多数组织的四种形式
IF 1 2区 管理学
California Management Review Pub Date : 2023-12-13 DOI: 10.1177/00081256231214816
Henry Mintzberg
{"title":"Four Forms That Fit Most Organizations","authors":"Henry Mintzberg","doi":"10.1177/00081256231214816","DOIUrl":"https://doi.org/10.1177/00081256231214816","url":null,"abstract":"Organizations dominate our lives, yet how well do we really understand them, and their differences? To get past the one-size-fits-all notion of organization design, this article presents four forms of organizations—the personal enterprise, the programmed machine, the professional assembly, and the project pioneer—each with its own way of managing and crafting strategy. Many organizations come remarkably close to one of these forms, while others can be understood as hybrids of them. Nevertheless, since organizations are made up of people, every one of us different, every single organization structure must be customized through a process of design doing.","PeriodicalId":9605,"journal":{"name":"California Management Review","volume":"62 8","pages":""},"PeriodicalIF":10.0,"publicationDate":"2023-12-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139005905","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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