International Journal of Consumer Studies最新文献_第7页

Reducing Consumer–Brand Incongruity Through Corporate Social Responsibility and Brand Trust: Exploring Negative Word-of-Mouth (NWOM) 通过企业社会责任和品牌信任减少消费者与品牌之间的不协调：探讨负面口碑（NWOM）

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-10-28 DOI: 10.1111/ijcs.13099

Petek Tosun, Sandy Ipeker Cagliyor, Merve Yanar Gürce

{"title":"Reducing Consumer–Brand Incongruity Through Corporate Social Responsibility and Brand Trust: Exploring Negative Word-of-Mouth (NWOM)","authors":"Petek Tosun, Sandy Ipeker Cagliyor, Merve Yanar Gürce","doi":"10.1111/ijcs.13099","DOIUrl":"https://doi.org/10.1111/ijcs.13099","url":null,"abstract":"<p>Drawing upon consumer–brand disidentification theory and balance theory, this study examines symbolic and ideological incongruity in consumer–brand relationships through an original conceptual model shaped by negative past experiences, brand trust, perceived corporate social responsibility (CSR), and negative word-of-mouth (NWOM). A preliminary study was conducted to explore the dimensions of consumers' negative past experiences by topic detection. Latent Dirichlet allocation (LDA) topic modeling was undertaken to analyze online consumer reviews (<i>n</i> = 6095) about a coffee chain brand. The dimensions detected in this preliminary study were included in the research model and further analyzed in the main study. The main study, a cross-sectional consumer survey (<i>n</i> = 522), tested the original research model by way of partial least squares structural equation modeling (PLS-SEM) on SmartPLS. The findings showed that negative past experiences consisted of product-related, service-related, and technology-related problems and negatively influenced brand trust. It was found that brand trust and perceived CSR negatively affected symbolic and ideological incongruity, while symbolic and ideological incongruity positively influenced NWOM. The findings provide empirical evidence for balance theory by showing that the three critical domains of consumer–brand relationships (ideological, symbolic, and experiential) provide a complex cognitive model that covers personal-symbolic and moral-societal aspects of consumer–brand disidentification and consequent NWOM intentions. In line with consumer–brand disidentification theory, the results contribute to the literature by demonstrating the direct negative impacts of brand trust and perceived CSR on symbolic and ideological incongruity, as well as the direct positive impacts of symbolic and ideological incongruity on NWOM.</p>","PeriodicalId":48192,"journal":{"name":"International Journal of Consumer Studies","volume":"48 6","pages":""},"PeriodicalIF":8.6,"publicationDate":"2024-10-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/ijcs.13099","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142525617","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Interdisciplinary Approach to Consumer Financial Behavior: Developing a Conceptual Framework 消费者金融行为的跨学科方法：建立概念框架

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-10-20 DOI: 10.1111/ijcs.13091

Anna Warchlewska

{"title":"Interdisciplinary Approach to Consumer Financial Behavior: Developing a Conceptual Framework","authors":"Anna Warchlewska","doi":"10.1111/ijcs.13091","DOIUrl":"https://doi.org/10.1111/ijcs.13091","url":null,"abstract":"<div>\u0000 \u0000 <p>The purpose of this article is to develop a conceptual framework of consumer financial behavior with a multidisciplinary approach. Consumer financial behavior is the subject of research in many scientific disciplines, although it is of greatest interest to economists, sociologists, psychologists, and philosophers. The frailty and still insufficient functionality, as well as the lack of application of the models may result from constantly changing macro and microeconomic factors, changing trends, the impact of generational affiliation, and conceptual-theoretical inconsistencies. Taking into consideration current attitudes toward understanding consumer financial behavior, a contribution to literature is an attempt to diagnose the components of a functional model for financial behaviors, in particular, the diagnosis of input and output factors in the decision-making process. The proposed model of consumer financial behavior consists of five elements: type of consumer, type of financial product, motivation, abilities, and opportunities, and the factors determining them may be both economic and noneconomic.</p>\u0000 </div>","PeriodicalId":48192,"journal":{"name":"International Journal of Consumer Studies","volume":"48 6","pages":""},"PeriodicalIF":8.6,"publicationDate":"2024-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142524911","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Navigating Avatar-Based Marketing From Value Aspects: A Systematic Literature Review and Forward-Looking Research Agenda 从价值角度引导基于阿凡达的营销：系统性文献综述和前瞻性研究议程

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-10-17 DOI: 10.1111/ijcs.13096

Md. Shahinur Rahman, Md. Mahiuddin Sabbir, Jing Zhang, Khan Md. Raziuddin Taufique, Md. Masudur Rahman

{"title":"Navigating Avatar-Based Marketing From Value Aspects: A Systematic Literature Review and Forward-Looking Research Agenda","authors":"Md. Shahinur Rahman, Md. Mahiuddin Sabbir, Jing Zhang, Khan Md. Raziuddin Taufique, Md. Masudur Rahman","doi":"10.1111/ijcs.13096","DOIUrl":"https://doi.org/10.1111/ijcs.13096","url":null,"abstract":"<div>\u0000 \u0000 <p>Virtual avatar deployment has opened a new window for many industries in service personalization and customization, offering customers “anytime–anywhere” services. It becomes increasingly essential for marketing practitioners and scholars to clearly understand how avatar attributes and traits are reshaping customer value perceptions in the digital world. Despite the exponential growth of research interest within this area in the last decade, the literature on avatar attributes and consumer-perceived values remains fragmented and isolated. Given this circumstance, this review draws on the theory–context–characteristics–methods framework and explores the extant literature to provide a collective and comprehensive insight into dominant theories, contexts, characteristics, and methodologies in the context of avatar-based marketing (ABM). A systematic literature review was applied to rigorously review 57 published articles on avatars and ABM from 2005 to 2023. Using in-depth content analysis, the current review sheds light on the opportunity to extend the theoretical foundations for the ABM literature. It also identifies gaps in understanding avatar attributes and the associated consumer values, with potential implications for consumer behavior. Finally, it sums up a comprehensive future research agenda.</p>\u0000 </div>","PeriodicalId":48192,"journal":{"name":"International Journal of Consumer Studies","volume":"48 6","pages":""},"PeriodicalIF":8.6,"publicationDate":"2024-10-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142449170","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Social Media Influencer Marketing: A Systematic Literature Review Using TCM and ADO Framework 社交媒体影响者营销：使用 TCM 和 ADO 框架的系统性文献综述

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-10-17 DOI: 10.1111/ijcs.13098

P. Pushparaj, Bijay Prasad Kushwaha

引用次数: 0

The Role of Blockchain Technology in Enhancing Consumers' Impulsive Buying Behavior 区块链技术在增强消费者冲动性购买行为中的作用

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-10-10 DOI: 10.1111/ijcs.13092

Khuram Shahzad, Abaid Ullah Zafar, Muhammad Faisal Shahzad, Mudassir Husnain, Khizar Hayat

{"title":"The Role of Blockchain Technology in Enhancing Consumers' Impulsive Buying Behavior","authors":"Khuram Shahzad, Abaid Ullah Zafar, Muhammad Faisal Shahzad, Mudassir Husnain, Khizar Hayat","doi":"10.1111/ijcs.13092","DOIUrl":"https://doi.org/10.1111/ijcs.13092","url":null,"abstract":"<div>\u0000 \u0000 <p>Product quality is essential for companies' success because it is integral to meeting customers' expectations. In this context, blockchain technology (BT) offers potential solutions for tracking products' origins and flows, eliminating or reducing fraudulent activities efficiently and effectively. Drawing upon signaling theory, this study investigates how BT's traceability and transparency attributes can enhance consumers' urge to buy impulsively and impulsive buying behavior. The results reveal that transparency positively affects perceived product quality and trust in BT-enabled e-commerce platforms. Moreover, traceability positively affects perceived product quality and product affection. The study also identifies that perceived product quality positively affects the urge to buy impulsively and product affection. In addition, product affection and consumers' trust positively affect the urge to buy impulsively and impulsive buying behavior. Furthermore, the urge to buy impulsively positively affects impulsive buying behavior. Finally, consumers' situations moderate the relationship between the urge to buy impulsively and impulsive buying behavior. The findings provide insight for e-commerce platforms and sellers to refine marketing strategies by providing BT-related signals.</p>\u0000 </div>","PeriodicalId":48192,"journal":{"name":"International Journal of Consumer Studies","volume":"48 6","pages":""},"PeriodicalIF":8.6,"publicationDate":"2024-10-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142429945","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Are We Truly Different in Personal Values and Compulsive Buying Proclivity? Cross-Cultural Contrasts Between the United States and East-Central Europe 我们的个人价值观和强迫性购买倾向真的不同吗？美国与中东欧的跨文化对比

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-10-08 DOI: 10.1111/ijcs.13094

Piotr Tarka, Richard J. Harnish, Jasurbek Babaev

{"title":"Are We Truly Different in Personal Values and Compulsive Buying Proclivity? Cross-Cultural Contrasts Between the United States and East-Central Europe","authors":"Piotr Tarka, Richard J. Harnish, Jasurbek Babaev","doi":"10.1111/ijcs.13094","DOIUrl":"https://doi.org/10.1111/ijcs.13094","url":null,"abstract":"<div>\u0000 \u0000 <p>The current study explores the intersection of personal values theory, consumer culture, and compulsive buying behavior theories. By examining the importance of different values types, we aim to understand the extent to which specific values influence individuals' tendency to either embrace or resist maladaptive behaviors like compulsive buying. This study postulated that one's values can both contribute to the development of compulsive buying tendencies and act as a protective factor. Importantly, we explored this values-compulsive relationship within the contrasting consumer cultures of the United States characterized by individualism, and Poland, which predominantly exhibits collectivistic trends. In this work, we utilized two distinct samples/studies of American (<i>n</i> = 367) and Polish (<i>n</i> = 370) consumers and employed two key measurement tools: the Portrait Values Questionnaire and the Richmond Compulsive Buying Scale. The research findings revealed that values such as self-direction, stimulation, hedonism, power, and achievement tend to promote compulsive buying tendencies irrespective of the cultural context. However, the prevalence of compulsive buying is more pronounced among American consumers compared to their Polish counterparts. Furthermore, the impact of hedonism and achievement on compulsive buying was twice as large in the United States as it was in Poland. On the other hand, values such as tradition, security, conformity, benevolence, and universalism appeared to help individuals in preventing or mitigating compulsive buying behavior. This study underscores the critical role of personal values, cultural variations, and their impact on compulsive buying tendencies among consumers. It highlights the presence of specific personal values that can either inhibit or facilitate the development of compulsive buying behaviors.</p>\u0000 </div>","PeriodicalId":48192,"journal":{"name":"International Journal of Consumer Studies","volume":"48 6","pages":""},"PeriodicalIF":8.6,"publicationDate":"2024-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142429509","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

“A Circle of Positivity”: Adolescents' Perspectives on Meaningful Leisure Time and Good Health in Relation to School Performance "一个积极的圈子"：青少年对有意义的闲暇时间和健康与学习成绩关系的看法

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-09-23 DOI: 10.1111/ijcs.13095

Christine Persson Osowski, Camilla Eriksson, Sara Karvonen, Katarina Bälter

引用次数: 0

What Will the Delivery Robots Bring Us Tomorrow? 送货机器人明天会给我们带来什么？

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-09-19 DOI: 10.1111/ijcs.13093

Ronja Kaiser, Surya De Benedetto, Patrick Planing, Patrick Müller

{"title":"What Will the Delivery Robots Bring Us Tomorrow?","authors":"Ronja Kaiser, Surya De Benedetto, Patrick Planing, Patrick Müller","doi":"10.1111/ijcs.13093","DOIUrl":"https://doi.org/10.1111/ijcs.13093","url":null,"abstract":"<p>Autonomous delivery robots offer a promising solution to the challenges of last mile logistics, a crucial topic in times of increasing logistics volume, environmental concern, and ongoing urbanization. This study investigates the acceptance of such robots in various application scenarios for last mile delivery in Germany. A first, quantitative, study investigating the overall acceptance of autonomous delivery robots for the primary predominant usage scenarios of meal and package delivery tested an adapted technology acceptance model via a structural equation model. A second, qualitative, study was conducted to better understand possible future use cases for these robots included semistandardized interviews with 14 individuals and employed a qualitative content structuring analysis method for data analysis. The results of Study 1 confirm that performance expectancy and effort expectancy influence the acceptance of delivery robots, with performance expectancy and behavioral intention being significantly higher for the package than for meal deliveries. However, in both cases, the average intention to use these robots only slightly exceeded the scale mean. Study 2 reveals that autonomous delivery robots are perceived as more convenient than existing alternatives in grocery and pharmaceutical delivery and return processing. The further application of emergency situations, such as illness or the risk of infection, also emerged from the data; even respondents who generally reject the idea of such robots would still use them in such exceptional situations. These results should be considered in the further development of autonomous delivery robot systems.</p>","PeriodicalId":48192,"journal":{"name":"International Journal of Consumer Studies","volume":"48 5","pages":""},"PeriodicalIF":8.6,"publicationDate":"2024-09-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/ijcs.13093","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142273026","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Giving a Conspicuously Branded Gift: The Role of Guilt 赠送带有明显烙印的礼物：内疚的作用

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-09-18 DOI: 10.1111/ijcs.13090

Chiu-Chi Angela Chang, Ying-Ching Lin

{"title":"Giving a Conspicuously Branded Gift: The Role of Guilt","authors":"Chiu-Chi Angela Chang, Ying-Ching Lin","doi":"10.1111/ijcs.13090","DOIUrl":"https://doi.org/10.1111/ijcs.13090","url":null,"abstract":"<div>\u0000 \u0000 <p>Scant research has explored how the emotions of gift-givers influence their gift selection, particularly negative emotions. Addressing this gap, this research examines how guilt impacts gift-giving, capitalizing on the conceptual link between guilt, power, and size. Through four experiments, we demonstrate that, compared with gift-givers in a control condition, guilty gift-givers are more likely to choose conspicuously branded gifts—items with highly noticeable, large brand logos. We observe this effect using different scenarios and the autobiographical recall procedure to elicit guilt, as well as a variety of operationalizations of brand conspicuousness. We find that the sense of power and power restoration provided by the gift account for the results. Moreover, the preference for a conspicuously branded gift diminishes when guilty gift-givers engage in reparative actions to alleviate their guilt prior to gift-giving. This research contributes to the literature on guilt, power, and conspicuous consumption by revealing a novel consequence of guilt on consumer choice in gift-giving contexts and expanding our understanding of conspicuous brand usage. The findings have practical implications for marketers, particularly in using guilt appeals and promoting conspicuously branded gifts. Finally, we suggest future research directions related to positive emotions and other outcomes of interest in gift-giving.</p>\u0000 </div>","PeriodicalId":48192,"journal":{"name":"International Journal of Consumer Studies","volume":"48 5","pages":""},"PeriodicalIF":8.6,"publicationDate":"2024-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142244800","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Consumer's Cultured Meat Perception and Acceptance Determinants: A Systematic Review and Future Research Agenda 消费者对养殖肉类的认知和接受度的决定因素：系统回顾与未来研究议程

IF 8.6 2区管理学

International Journal of Consumer Studies Pub Date : 2024-09-18 DOI: 10.1111/ijcs.13088

Firdaus Abd Hanan, Shahrim Ab Karim, Yuhanis Ab Aziz, Farah Adibah Che Ishak, Norzuwana Sumarjan

{"title":"Consumer's Cultured Meat Perception and Acceptance Determinants: A Systematic Review and Future Research Agenda","authors":"Firdaus Abd Hanan, Shahrim Ab Karim, Yuhanis Ab Aziz, Farah Adibah Che Ishak, Norzuwana Sumarjan","doi":"10.1111/ijcs.13088","DOIUrl":"https://doi.org/10.1111/ijcs.13088","url":null,"abstract":"<div>\u0000 \u0000 <p>The reliance on animal husbandry for protein has caused environmental, social and ethical challenges worldwide, yet the demand for animal-based food continues to rise. Despite the increasing attention from scholars and professionals on the potential of cultured meat (CM) as a viable alternative protein source, the ensuing scholarly work still lacks coherence and is incomplete and fragmented. Its success also depends heavily on customer acceptance. This study therefore examined peer-reviewed literature on consumers' perceptions and acceptance of CM. A comprehensive search was conducted on ScienceDirect, Google Scholar and Scopus databases between 2017 and 2022, yielding 54 papers that met the selection criteria. The qualitative synthesis conducted revealed seven themes that had the highest influence on consumers' acceptance of CM. The themes identified were (i) attitudes and traits, (ii) situational impact, (iii) information and nomenclature, (iv) CM properties, (v) risk–benefit perception, (vi) familiarity and awareness and (vii) competition with other alternative proteins. This review also identified demographic predictors of consumers who are most likely to accept CM. The review found that although consumers are curious and willing to try CM, failure to address personal attitudes and traits may lead to failure in adoption. It was also found that strategies that include emotional responses are more effective in the long run.</p>\u0000 </div>","PeriodicalId":48192,"journal":{"name":"International Journal of Consumer Studies","volume":"48 5","pages":""},"PeriodicalIF":8.6,"publicationDate":"2024-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142273017","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0