Journal of Destination Marketing & Management最新文献

{"title":"A mixed-method study for the identification of the factors affecting the performance of a tourist destination","authors":"Francesca Pagliara ,&nbsp;Massimo Aria ,&nbsp;Giusy Brancati ,&nbsp;Alireza Moradpour ,&nbsp;Alastair M. Morrison","doi":"10.1016/j.jdmm.2025.101018","DOIUrl":"10.1016/j.jdmm.2025.101018","url":null,"abstract":"<div><div>The objective of this explanatory mixed method study was to examine the factors contributing to make a destination perform successfully. The quantitative phase was represented by a survey of 624 tourists, conducted in the Italian city of Naples. Structural Equation Modeling (SEM) was employed to determine a prioritization of attributes. The qualitative phase involved an analysis of user-generated content (81 reviews) from Tripadvisor and the Leximancer program was used for this purpose. The results confirmed many of the findings of the SEM, including the importance of appearance, aligned with several of the 13As attributes identified, and supported the managerial recommendations. Assessing the success of tourism destinations is essential for policymakers, destination managers, researchers, and companies.</div><div>The main findings of the study show practical benefits for destinations and individuals in charge of tourism planning, development, and marketing as they provide explicit metrics for assessing performance.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101018"},"PeriodicalIF":8.9,"publicationDate":"2025-04-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143830136","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The synergy of immersive experiences in tourism marketing: Unveiling insightful components in the ‘Metaverse’","authors":"Kritcha Yawised,&nbsp;Darlin Apasrawirote","doi":"10.1016/j.jdmm.2025.101019","DOIUrl":"10.1016/j.jdmm.2025.101019","url":null,"abstract":"<div><h3>Purpose</h3><div>This research explores new marketing practices within the metaverse, focusing on components and strategies that create immersive experiences. It examines the relationship between the metaverse and immersive experiences alongside Sustainable Development Goals (SDGs) and Environmental, Social, and Governance (ESG) principles, leading to the development of the ‘Metaverse Tourism Marketing Ecosystem’ (MTME) framework.</div></div><div><h3>Design/methodology/approach</h3><div>The study employs the PRISMA process for a systematic literature review (SLR), initially evaluating 4174 research articles from the Scopus database for bibliometric analysis. Thematic analysis extracts major themes in emerging tourism marketing trends within a business context, narrowing down to 41 relevant articles based on PRISMA criteria. Bibliometric analysis provides an overview of metaverse marketing, while thematic analysis identifies recurring themes in textual data, yielding valuable insights into marketing practices.</div></div><div><h3>Findings</h3><div>The findings reveal nine initial themes for immersive marketing in tourism. Further analysis identifies a main theme centered on three fundamental marketing components: <em>‘Interrelationship,’ ‘Interfunctionality,’ and ‘Interoperability,</em>’ which serve as foundational elements for implementation. In-depth thematic analysis uncovers three primary knowledge gaps related to immersive experiences: cognitive, emotional, and virtual immersion.</div></div><div><h3>Originality/value</h3><div>This research significantly contributes by analyzing limitations in current studies, advancing knowledge and practices in metaverse marketing, and providing systematic insights into marketing evolution. Additionally, the study advocates for sustainable engagement in the virtual realm, aligning with SDGs. This study proposes the 'Metaverse Tourism Marketing Ecosystem,' an innovative framework for optimizing tourism marketing in immersive virtual environments. By enhancing user behavior understanding, it fosters immersive experiences and informs effective marketing strategies and policy planning.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101019"},"PeriodicalIF":8.9,"publicationDate":"2025-04-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143824121","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Do residents really care to be empowered? Prioritizing empowerment through importance performance analysis","authors":"B. Bynum Boley ,&nbsp;Chase Perren ,&nbsp;Eric M. White ,&nbsp;Gary T. Green","doi":"10.1016/j.jdmm.2025.101017","DOIUrl":"10.1016/j.jdmm.2025.101017","url":null,"abstract":"<div><div>While there is near unanimous agreement that for tourism to be considered sustainable, residents need to be empowered, few researchers have asked residents which dimensions of empowerment should be prioritized. This research seeks to fill this gap and give residents a voice in sharing their empowerment priorities by conducting an Importance Performance Analysis using the Resident Empowerment through Tourism Scale within the nature-based tourism destination of Brevard, located in Transylvania County, NC, USA. Results found residents to be generally apathetic towards empowerment, with psychological, social, political, and economic empowerment all falling in the “Low Priority” quadrant when using a scale-centered approach. However, when using a data-centered technique, “Economic Empowerment” and “Political Empowerment” fell into the “Concentrate Here” quadrant. However, “Social Empowerment” landed in the “Possible Overkill” quadrant, and “Psychological Empowerment” landed in the “Keep up the Good Work” quadrant. Results suggest that tourism managers within Brevard should focus on coordinated efforts to improve resident involvement and access to decision-making, and better distribute or highlight the economic benefits tourism brings to the county. If researchers and practitioners really care about empowering residents, more research is needed to identify residents’ empowerment priorities and benchmark how well destinations are performing on those priorities.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101017"},"PeriodicalIF":8.9,"publicationDate":"2025-04-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143799554","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Seeing means feeling? The transformation mechanism from visual attention to emotional experience toward linguistic landscape in cultural district","authors":"Jianxia Chang ,&nbsp;Junyi Li ,&nbsp;Suiying Cheng","doi":"10.1016/j.jdmm.2025.101007","DOIUrl":"10.1016/j.jdmm.2025.101007","url":null,"abstract":"<div><div>Emotional experience forms the core of the tourism experience, with visual and auditory senses serving as primary channels for such experiences. Despite their significance as key audio-visual stimuli, the impact of linguistic landscapes on visual attention and tourist emotions remains underexplored. Experiment 1, utilizing on-site video footage of cultural districts and eye-tracking technology, revealed a correlation–although not an equivalence–between visual attention and emotional experiences. Experiment 2 expanded upon this by gathering data from 165 tourists observing Shaanxi’s linguistic landscape through eye-tracking devices and electromyography. The results reveal a transformation process–from visual stimulation to experiencing emotional engagement. This transformation is mediated by aesthetic experience for emotional pleasure and perceptual fluency for emotional arousal. This study underscores the complexity of the tourist gaze, emphasizing the necessity for individual cognitive processing and recognition. By elucidating the emotional mechanisms underlying tourists’ observation of linguistic landscapes, this research provides actionable insights for destination landscape design and tourism experience management.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101007"},"PeriodicalIF":8.9,"publicationDate":"2025-04-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143783552","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Sport destination competitiveness and attractiveness: Scale development and validation","authors":"Erfan Moradi ,&nbsp;Rasool Norouzi Seyed Hossini","doi":"10.1016/j.jdmm.2025.101004","DOIUrl":"10.1016/j.jdmm.2025.101004","url":null,"abstract":"<div><div>Without a standardized scale, evaluating different sport destinations and identifying contexts for improvement or growth becomes challenging. This hinders the ability of researchers and policymakers to make informed decisions and implement effective strategies for developing and promoting destinations. As far as we know, no such scale is currently available. To bridge this gap, we use a rigorous multi-step scale development procedure to create a scale focusing on destination competitiveness and attractiveness. Initially, we defined the construct's scope. Next, we created items through a literature review, semi-structured interviews, and fuzzy Delphi, followed by a content validity assessment. We then gathered data for testing, involving 237 participants in item refining, 477 in scale validation, and 355 in nomological validity assessment. The results confirmed a six-dimensional and twenty-one-item scale with acceptable reliability and validity levels. The scale offers valuable insights from theoretical, methodological, and managerial perspectives for researchers and practitioners involved in developing sport tourism destinations.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101004"},"PeriodicalIF":8.9,"publicationDate":"2025-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143776336","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Exploring Chinese tourists’ preference to attributes of cruise itinerary products: A choice experiment approach","authors":"Xiaodong Sun ,&nbsp;Meihua Xu ,&nbsp;Jialing Chen ,&nbsp;Yui-yip Lau ,&nbsp;Dinesh K. Gauri","doi":"10.1016/j.jdmm.2025.101005","DOIUrl":"10.1016/j.jdmm.2025.101005","url":null,"abstract":"<div><div>China has emerged as one of the fastest-growing and dynamic sectors of the cruise tourism industry in the past 10 years; however, attractive itineraries for each user class remain limited. In general, China's cruise market offers only a small number of cruises and similar types of cruise itinerary products. As such, additional options are urgently needed to meet the growing demand. In this paper, we use a choice experiment (CE) approach to investigate Chinese tourists' preferences for exploring cruise itinerary attributes via a marginal willingness to pay (MWTP). To identify the relevant aspects of the itinerary at cruisers' own valuation, the existing literatures, products on sale, and expert interviews were used as key guidelines. Adopting the orthogonal design allowed for the creation of a subset of the possible choice to investigate tourists' preferences. Finally, the study obtained 935 responses from Chinese tourists for conducting logit analysis and generating the best cruise itineraries profile. Findings indicated that duration and final destination were the most influential attributes of cruise passengers, followed by the ship size, cabin, price, and travel time. This research is expected to give cruise operators useful suggestions about itinerary design to meet the growing consumer demand.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101005"},"PeriodicalIF":8.9,"publicationDate":"2025-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143759842","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Investigating the role of travel motivation and perceived authenticity in traveler visitation to heritage sites","authors":"Xin Cheng ,&nbsp;Yuchen Xu ,&nbsp;Jiachen Li ,&nbsp;Xiaoting Chi ,&nbsp;Seongseop (Sam) Kim ,&nbsp;Heesup Han","doi":"10.1016/j.jdmm.2025.101006","DOIUrl":"10.1016/j.jdmm.2025.101006","url":null,"abstract":"<div><div>In recent years, sites with unique culture and heritage have become particularly popular tourist destinations. This study conducted an online survey with tourists who had visited the Emperor Qinshihuang's Mausoleum Site Museum and aimed to explore how travel motivations and perceived authenticity influence their intention to visit heritage sites. This study utilizes structural equation modeling (SEM) to examine its antecedents and employs fuzzy set qualitative comparative analysis (fsQCA) to test the data. This combination of symmetrical and asymmetrical approaches uncovers the various configurations that influence visitors' intentions to visit heritage sites. The results indicate that travel motivation and perceived authenticity should be jointly considered and studied as factors predicting the intention to visit heritage sites. These substantive findings not only contribute to the literature on heritage tourism. It also provides destination marketing personnel and stakeholders with the best combination to attract potential tourists and optimize management and development of new services.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101006"},"PeriodicalIF":8.9,"publicationDate":"2025-04-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143759781","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Tourists’ fresh start mindset in destination marketing","authors":"Jano Jiménez-Barreto ,&nbsp;Sara Campo ,&nbsp;Elena Cerdá-Mansilla ,&nbsp;Desiderio Gutiérrez-Taño ,&nbsp;Erose Sthapit","doi":"10.1016/j.jdmm.2025.101002","DOIUrl":"10.1016/j.jdmm.2025.101002","url":null,"abstract":"<div><div>Although tourism research has examined the reasons why people have life-changing motivations related to traveling, destination managers still lack clarity on their effects on tourists' intentions and behaviors. In response to this question, the authors investigate one of these life-changing motives: the fresh start mindset. This investigation employs a multimethod approach to examine its antecedents and outcomes and how tourism marketing-controlled factors moderate this perceptual mechanism at the pre-visit stage. This study ultimately showcases communication tactics that destination managers can use to maximize tourists’ fresh start mindset by employing metaphorical persuasive techniques.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101002"},"PeriodicalIF":8.9,"publicationDate":"2025-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143747819","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Institutional theory - Assessing longitudinal change towards sustainability in Tofino, Canada","authors":"Rachel Dodds,&nbsp;Wayne Smith","doi":"10.1016/j.jdmm.2025.101001","DOIUrl":"10.1016/j.jdmm.2025.101001","url":null,"abstract":"<div><div>Sustainability efforts are often examined at a firm or organizational level, however, examining multiple organizations under a broader destination level provides insight into how organizations interact within an institutional field. Undertaking a qualitative approach of multi-stakeholder interviews and content analysis, this study used institutional theory to determine which pressures have affected the move toward sustainability in Tofino, Canada. Findings show that coercive pressures have mainly forwarded movements toward sustainability. Mimetic and normative behaviours also affect change, and often, one isomorphic pressure affects another. Although there are still issues in the destination, the findings from this research provide many practical examples for other destinations to duplicate to achieve more sustainable development, which benefits all stakeholders and addresses the broader issue of equity, inclusion, conservation and planning.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101001"},"PeriodicalIF":8.9,"publicationDate":"2025-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143739897","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"From Baby Boomers to Z: Gastronomic preferences and the generational framework of experience and branding","authors":"Beatriz Torres-Casado,&nbsp;Natalia López-Mosquera","doi":"10.1016/j.jdmm.2025.101003","DOIUrl":"10.1016/j.jdmm.2025.101003","url":null,"abstract":"<div><div>Tourists' behavior when choosing gastronomic destinations is fundamental for strategic decision making. However, there is a notable lack of studies analyzing how tourists' cognitive and affective perceptions vary according to the generation to which they belong (Baby Boomers, X, Y, Z). A new Generational Experience and Branding Framework is proposed and validated, using different theories of consumer behavior and destination branding, which, combined with variables such as prestige and restaurant atmosphere, allows studying the different perceptions of the generations in terms of attitudinal and situational factors that influence willingness to pay and final payment. Data from 526 tourists who tasted local gastronomy in Extremadura, Spain, revealed significant differences between cohorts. Through SEM, the results show significant differences between cohorts, highlighting the broad perception of attitudinal and situational factors by Generation Z, compared to Baby Boomers. These insights can guide marketers in developing social media strategies that appeal to all generations, enhance regional competitiveness, and boost restaurant profitability of restaurants in Extremadura.</div></div>","PeriodicalId":48021,"journal":{"name":"Journal of Destination Marketing & Management","volume":"37 ","pages":"Article 101003"},"PeriodicalIF":8.9,"publicationDate":"2025-03-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143714517","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}