Journal of Internet Commerce最新文献_第6页

Determinants of Social Commerce Adoption: An Empirical Study of Vietnamese Consumers 社会商务采用的决定因素:越南消费者的实证研究

IF 4.3

Journal of Internet Commerce Pub Date : 2021-04-13 DOI: 10.1080/15332861.2021.1907274

Robert Cutshall, Chuleeporn Changchit, H. Pham, D. Pham

引用次数: 8

Beyond Social Media Engagement: Holistic Digital Engagement and a Social Identity Perspective 超越社交媒体参与：整体数字参与和社会身份视角

IF 4.3

Journal of Internet Commerce Pub Date : 2021-04-09 DOI: 10.1080/15332861.2021.1905474

Kashif Farhat, W. Aslam, Sany Sanuri Mohd. Mokhtar

{"title":"Beyond Social Media Engagement: Holistic Digital Engagement and a Social Identity Perspective","authors":"Kashif Farhat, W. Aslam, Sany Sanuri Mohd. Mokhtar","doi":"10.1080/15332861.2021.1905474","DOIUrl":"https://doi.org/10.1080/15332861.2021.1905474","url":null,"abstract":"Abstract The study aims to provide the concept of “holistic digital engagement” (HDE) in marketing and establish its psychological antecedents through brand identity, brand personality, and brand affect from the lens of social identity theory. Guided by the cross-sectional research design, the study conducts PLS-SEM analysis of 303 responses collected through a survey questionnaire. The respondents were selected through judgmental sampling design. The findings of the study indicate that brand personality, brand identity, and brand affect are the critical factors to form HDE. The mediating role of brand affect between brand identity and HDE also emerged significant in path modeling. The study advances a scholarly debate about HDE, its psychological antecedents, and how HDE differs from social media engagement (CBE). This research contributes to the emerging literature of engagement in marketing by filling a vacuum of empirical investigations on HDE from the social identity perspective. It is the first study that has established the psychological antecedents of HDE.","PeriodicalId":46488,"journal":{"name":"Journal of Internet Commerce","volume":null,"pages":null},"PeriodicalIF":4.3,"publicationDate":"2021-04-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15332861.2021.1905474","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47908160","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 8

Self as Brand and Brand as Self: A 2x2 Dimension Conceptual Model of Self-Branding in the Digital Economy 自我即品牌和品牌即自我：数字经济中自我品牌的2x2维概念模型

IF 4.3

Journal of Internet Commerce Pub Date : 2021-04-07 DOI: 10.1080/15332861.2021.1907170

Lingshu Hu

引用次数: 3

The Rise of the Virtual Reality (VR) Marketplace: Exploring the Antecedents and Consequences of Consumer Attitudes toward V-Commerce 虚拟现实(VR)市场的兴起:探索消费者对电子商务态度的前因和后果

IF 4.3

Journal of Internet Commerce Pub Date : 2021-04-03 DOI: 10.1080/15332861.2021.1875766

C. Luna-Nevarez, Enda F McGovern

{"title":"The Rise of the Virtual Reality (VR) Marketplace: Exploring the Antecedents and Consequences of Consumer Attitudes toward V-Commerce","authors":"C. Luna-Nevarez, Enda F McGovern","doi":"10.1080/15332861.2021.1875766","DOIUrl":"https://doi.org/10.1080/15332861.2021.1875766","url":null,"abstract":"Abstract V-commerce is emerging as a promising technology for a new type of e-commerce application, which can address the critical need for integrating both social and technical aspects of online shopping. This research provides a theoretical framework to understand the antecedents and consequences of consumer attitudes toward v-commerce. Our framework extends the technology acceptance model (TAM) by incorporating immersion, enjoyment, trust and VR self-efficacy as potential antecedents; and consumers’ intention to purchase, intention to visit the company’s online and/or physical store and intention to recommend v-commerce to others as potential consequences. Furthermore, this research proposes that processing fluency, need for touch, propensity to trust and gender have a moderating effect on consumer attitudes toward v-commerce. Overall, the propositions derived from this study can help marketers identify and analyze the factors leading to the acceptance of v-commerce (and other future e-commerce technologies) among consumers. The study concludes with a discussion of theoretical and managerial implications for future research.","PeriodicalId":46488,"journal":{"name":"Journal of Internet Commerce","volume":null,"pages":null},"PeriodicalIF":4.3,"publicationDate":"2021-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15332861.2021.1875766","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43690163","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 15

Determinants of Webrooming and Showrooming Behavior: A Systematic Literature Review 网页浏览和展厅行为的决定因素:一个系统的文献综述

IF 4.3

Journal of Internet Commerce Pub Date : 2021-04-03 DOI: 10.1080/15332861.2020.1863041

K. Sahu, Mohammed Naved Khan, K. Gupta

引用次数: 23

Continuance Intention in Traffic-Related Social Media: A Privacy Calculus Perspective 交通相关社交媒体的延续意向:隐私微积分视角

IF 4.3

Journal of Internet Commerce Pub Date : 2021-04-03 DOI: 10.1080/15332861.2021.1875764

Trang Nguyen

引用次数: 7

Mediating Effect of Brand Relationship Quality on Relational Bonds and Online Grocery Retailer Loyalty 品牌关系质量对关系纽带和网上杂货商忠诚度的中介作用

IF 4.3

Journal of Internet Commerce Pub Date : 2021-04-03 DOI: 10.1080/15332861.2020.1868213

Subburaj Alagarsamy, Sangeeta Mehrolia, Brijesh Singh

{"title":"Mediating Effect of Brand Relationship Quality on Relational Bonds and Online Grocery Retailer Loyalty","authors":"Subburaj Alagarsamy, Sangeeta Mehrolia, Brijesh Singh","doi":"10.1080/15332861.2020.1868213","DOIUrl":"https://doi.org/10.1080/15332861.2020.1868213","url":null,"abstract":"Abstract The current study aims to identify how brand relationship quality mediates the relationship between different online relational bonds, and attitudinal and behavioral loyalty. A total of 316 valid questionnaires from respondents aged 20–35 were collected using quota sampling from five different clusters in Bangalore, India. Hypotheses were tested using structural equation modeling. This study finds that convenience bonds and structural bond have no impact on brand trust and attitudinal and behavioral loyalty. All five relational bonds namely, convenience, structural, financial, empathy, and social bonds are seen to influence their sense of community and attitudinal attachment. Sense of community is the primary influencer of brand loyalty. This study reveals that brand dimensions of brand quality relationship mediate the effect of financial, empathy, and social bonds on attitudinal and behavioral loyalty. It also illustrates the role of different relational bonds as a stimulus, and relationship quality dimensions as an organism that lead to improved customer loyalty in online grocery retailing. Managers of online grocery stores can consider these new relational bonds, along with the traditional bonds, to develop positive emotions and achieve competitive advantage.","PeriodicalId":46488,"journal":{"name":"Journal of Internet Commerce","volume":null,"pages":null},"PeriodicalIF":4.3,"publicationDate":"2021-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15332861.2020.1868213","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47045259","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 20

Product Commercialization through Crowdfunding Websites: A Consumer-Centric Approach 通过众筹网站实现产品商业化：以消费者为中心的方法

IF 4.3

Journal of Internet Commerce Pub Date : 2021-04-03 DOI: 10.1080/15332861.2020.1870341

Fan-Chuan Tseng

{"title":"Product Commercialization through Crowdfunding Websites: A Consumer-Centric Approach","authors":"Fan-Chuan Tseng","doi":"10.1080/15332861.2020.1870341","DOIUrl":"https://doi.org/10.1080/15332861.2020.1870341","url":null,"abstract":"Abstract Crowdfunding websites have emerged as a novel financing channel to promote new ideas and facilitate innovative product development. The crowd can examine the project online and provide their support in the form of a donation or in exchange for reward. The study argues that the success of crowdfunding refers not only to financial resources but also to the connection among individuals on the crowdsourcing website. Considering the characteristics of online funders and product development, this study proposes an integrative model to examine the relationships among individuals’ traits, affordance of website design, individual cognition, and funding intention. A survey was conducted to collect and analyze empirical data from the largest Taiwanese crowdfunding website. The research results demonstrate that individuals’ altruism and innovativeness significantly affect their trusting belief in the crowdfunding proposer; design affordance is also an important antecedent of trust and risk perception. Moreover, trust and risk perception significantly affect individuals’ attitude and further intention to donate the crowdfunding project. This study suggests both practical and theoretical views for elucidating and enhancing the effectiveness of crowdfunding.","PeriodicalId":46488,"journal":{"name":"Journal of Internet Commerce","volume":null,"pages":null},"PeriodicalIF":4.3,"publicationDate":"2021-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15332861.2020.1870341","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47222316","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 5

Examining Travel Mobile App Attributes and Its Impact on Consumer Engagement: An Application of S-O-R Framework 考察旅游移动应用程序的属性及其对消费者参与度的影响：S-O-R框架的应用

IF 4.3

Journal of Internet Commerce Pub Date : 2021-03-10 DOI: 10.1080/15332861.2021.1891517

Preeti Tak, Mansi Gupta

{"title":"Examining Travel Mobile App Attributes and Its Impact on Consumer Engagement: An Application of S-O-R Framework","authors":"Preeti Tak, Mansi Gupta","doi":"10.1080/15332861.2021.1891517","DOIUrl":"https://doi.org/10.1080/15332861.2021.1891517","url":null,"abstract":"Abstract Utilizing the stimulus-organism-response theory as the theoretical framework, the study examines the role of mobile app attributes in influencing consumer engagement with a special focus on travel mobile apps. The study further investigates the role of consumer engagement in determining consumers’ behavioral intentions to use the travel app. As part of qualitative research, focus group discussions were conducted which helped in identifying important mobile app attributes. Further, a quantitative study was carried out to test the conceptual model. A second-order construct was employed to measure consumer engagement. Hypotheses were tested by employing structural equation modeling. Analysis reveals that visual, information and collaboration design influence consumer engagement with the travel mobile app. Furthermore, the results point that consumer behavioral intentions to use travel mobile app is positively impacted by consumer engagement. The findings of this study may provide relevant managerial implications which the marketers may employ to leverage the attributes of travel mobile app to engage with consumers and build long term relationship.","PeriodicalId":46488,"journal":{"name":"Journal of Internet Commerce","volume":null,"pages":null},"PeriodicalIF":4.3,"publicationDate":"2021-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15332861.2021.1891517","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42093237","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 26

Determinants of Nonpaying Bid Behavior in Online Auction Platforms 网络拍卖平台不出价行为的决定因素

IF 4.3

Journal of Internet Commerce Pub Date : 2021-03-08 DOI: 10.1080/15332861.2021.1889817

Chien-Hsing Wu, S. Kao, Cheng-Hong Ho

{"title":"Determinants of Nonpaying Bid Behavior in Online Auction Platforms","authors":"Chien-Hsing Wu, S. Kao, Cheng-Hong Ho","doi":"10.1080/15332861.2021.1889817","DOIUrl":"https://doi.org/10.1080/15332861.2021.1889817","url":null,"abstract":"Abstract The auction process can be divided into the auctioning, bidding, winning, and paying stages. Nonpaying bid behavior is a critical issue underlying the customer-to-customer (C2C) business model. This paper proposes and examines a research model that describes nonpaying bid behavior by concisely considering technological (platform quality), psychological (perceived risk), and individual (impulse buying inclination) aspects. The moderation effect of interaction–risk (combined interaction quality and perceived risk) on nonpaying attitude is investigated along with the influence of gender on such moderation effect. The proposed research model is examined by performing an empirical quantitative survey among users of a C2C auction platform. Based on data collected from 303 valid samples, results show that impulsive bidding inclination (individual aspect) and interaction quality (psychological aspect) are significantly associated with nonpaying bid behavior. Meanwhile, platform quality (technological aspect) and perceived risk (psychological aspect) are unlikely to determine nonpaying bid behaviors at the bid-paying stage. The moderation effect is significant, whereas the gender effect is insignificant. The managerial implications of these findings are also discussed along with some suggestions. This research highlights the value of modeling nonpaying bid behavior for C2C auction platforms.","PeriodicalId":46488,"journal":{"name":"Journal of Internet Commerce","volume":null,"pages":null},"PeriodicalIF":4.3,"publicationDate":"2021-03-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/15332861.2021.1889817","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49280819","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1