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The Korean Journal of Consumer and Advertising Psychology最新文献

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The Effects of Advertising Message Types Based on the Social Distance: Focusing on Cooperative Advertising between Different Types of Businesses 基于社会距离的广告信息类型的影响——以不同类型企业之间的合作广告为例
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2019-02-01 DOI: 10.21074/KJLCAP.2019.20.1.85
JeongMee Song
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引用次数: 0
The Effect of Common Attribute on Preference Reversal: Focusing on Expectation-Disconfirmation according to relationship with determinant attribute 共同属性对偏好反转的影响:基于与决定属性关系的期望-不确定
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2019-02-01 DOI: 10.21074/kjlcap.2019.20.1.107
Heechang Park, KimJaeHwi
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引用次数: 0
The Role of Account Justificableness in Mental Accounting 会计合理性在心理会计中的作用
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2019-02-01 DOI: 10.21074/kjlcap.2019.20.1.153
H. Rim, Yoon Jin Heon, Byung-Kwan Lee
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引用次数: 0
Development and Validation of the Korean Version of the Social Exclusion Experience Scale 韩国版社会排斥体验量表的开发与验证
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2019-02-01 DOI: 10.21074/kjlcap.2019.20.1.127
Byung-Kwan Lee, Yun TaiWoong, Roh Hwanho, H. Rim
{"title":"Development and Validation of the Korean Version of the Social Exclusion Experience Scale","authors":"Byung-Kwan Lee, Yun TaiWoong, Roh Hwanho, H. Rim","doi":"10.21074/kjlcap.2019.20.1.127","DOIUrl":"https://doi.org/10.21074/kjlcap.2019.20.1.127","url":null,"abstract":"","PeriodicalId":411409,"journal":{"name":"The Korean Journal of Consumer and Advertising Psychology","volume":"817 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-02-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129004968","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Artificial Intelligence Recoomendation Agent: The mediating effect of psychological reactance and the moderating effect of source credibility 人工智能推荐代理:心理抗拒的中介作用和信息源可信度的调节作用
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2019-02-01 DOI: 10.21074/KJLCAP.2019.20.1.55
Dae-Hyun Ha, Yongjun Sung
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引用次数: 1
The Relationship between The Other Customers' Customer Citizenship Behavior and Customer Loyalty-Focusing on the Serial Multiple Mediation Effect of Positive affect and Customer Attitude 其他顾客顾客公民行为与顾客忠诚的关系——基于积极情感和顾客态度的多重中介效应
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2018-11-01 DOI: 10.21074/kjlcap.2018.19.4.679
이진석
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引用次数: 0
Development and Validation study of the Consumer Value Consciousness Scale 消费者价值意识量表的编制与验证研究
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2018-11-01 DOI: 10.21074/kjlcap.2018.19.4.657
H. Rim, 정지나, 한승훈, Byung-Kwan Lee
{"title":"Development and Validation study of the Consumer Value Consciousness Scale","authors":"H. Rim, 정지나, 한승훈, Byung-Kwan Lee","doi":"10.21074/kjlcap.2018.19.4.657","DOIUrl":"https://doi.org/10.21074/kjlcap.2018.19.4.657","url":null,"abstract":"","PeriodicalId":411409,"journal":{"name":"The Korean Journal of Consumer and Advertising Psychology","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126471131","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Effect of Time Interval Description And Level of Means Similarity On Long-term Goal Pursuit -Focusing on Construal level- 时间间隔描述和均值相似水平对长期目标追求的影响——以解释水平为中心
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2018-08-01 DOI: 10.21074/KJLCAP.2018.19.3.527
KimJaeHwi, 오호준
{"title":"The Effect of Time Interval Description And Level of Means Similarity On Long-term Goal Pursuit -Focusing on Construal level-","authors":"KimJaeHwi, 오호준","doi":"10.21074/KJLCAP.2018.19.3.527","DOIUrl":"https://doi.org/10.21074/KJLCAP.2018.19.3.527","url":null,"abstract":"","PeriodicalId":411409,"journal":{"name":"The Korean Journal of Consumer and Advertising Psychology","volume":"133 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114242804","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The influence of anthropomorphized brand on consumers’ responses: Focused on the types self-construal and nostalgia 人格化品牌对消费者反应的影响:主要集中在类型、自我解释和怀旧
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2018-08-01 DOI: 10.21074/KJLCAP.2018.19.3.455
안윤정, Jieunlee
{"title":"The influence of anthropomorphized brand on consumers’ responses: Focused on the types self-construal and nostalgia","authors":"안윤정, Jieunlee","doi":"10.21074/KJLCAP.2018.19.3.455","DOIUrl":"https://doi.org/10.21074/KJLCAP.2018.19.3.455","url":null,"abstract":"","PeriodicalId":411409,"journal":{"name":"The Korean Journal of Consumer and Advertising Psychology","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129032894","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Effect of Time Perception by Future Prediction on Purchase Intention of Individual Pension 未来预测的时间感知对个人养老金购买意愿的影响
The Korean Journal of Consumer and Advertising Psychology Pub Date : 2018-08-01 DOI: 10.21074/KJLCAP.2018.19.3.599
Jung-Ae Kim, KimJaeHwi
{"title":"The Effect of Time Perception by Future Prediction on Purchase Intention of Individual Pension","authors":"Jung-Ae Kim, KimJaeHwi","doi":"10.21074/KJLCAP.2018.19.3.599","DOIUrl":"https://doi.org/10.21074/KJLCAP.2018.19.3.599","url":null,"abstract":"","PeriodicalId":411409,"journal":{"name":"The Korean Journal of Consumer and Advertising Psychology","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-08-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121385373","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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