{"title":"Developing e-learning content to raise global awareness in a seminar style course","authors":"J. Entzinger, K. Morimura, Shinji Suzuki","doi":"10.1109/IPCC.2011.6087191","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087191","url":null,"abstract":"Students created content for an e-learning system in two seminar style courses. In one course Japanese students created e-learning content for teaching technical English vocabulary, while in the other course international students analyzed what materials should be developed to help them start their life and studies in this foreign country. Both courses focused on raising global awareness and understanding of international differences, which is reflected in the resulting e-learning modules. By putting students in a central position, we make sure that both the content and style of the courseware we create will be useful and appealing to the target audience. At the same time, it helps the students to hone their creativity, presentation, and leadership skills. In this paper, we walk through the courses and show the benefits of this approach and the lessons we learned from these courses. Some of the main conclusions are that having a mix of students from different years and backgrounds is very effective to create discussions that broaden everybody's views, and that this can help faculty to find out what knowledge students feel they miss and how students like to be taught. This, in turn, will lead to more to-the-point and more useful courseware.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130124948","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"After the montreal protocol: The impact of “cradle to grave” issues on proposal writing","authors":"H. Sales","doi":"10.1109/IPCC.2011.6087212","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087212","url":null,"abstract":"Customer writing specifications, templates and scoring criteria naturally influence engineers' attitudes to proposal writing. They direct their main creative energies to the high-scoring parts, which receive most attention and care in the writing of them. Sustainability-related sections of the proposal may not be so highly rated and, as a consequence, are written with less flair than other more highly-rated sections. Writing features that detract from elegant, concise language are identified, and a strategy suggested for improving proposal writing for bid writing teams and editors in the future.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131350985","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Selling strong medicine: The rhetoric of Ontario's Harmonized Sales Tax","authors":"Debbie Davy","doi":"10.1109/IPCC.2011.6087187","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087187","url":null,"abstract":"Taxes have appeared in many forms in different societies, and yet, while society abhors paying them, society wants the benefits they bring. The challenge for governments is to sell the benefits of taxation to society through effective economic and political rhetoric. Through an examination of specific Government and business press releases for Ontario's Harmonized Sales Tax (HST) that came into effect on July 1, 2010, the rhetoric used to sell the HST as a positive benefit to society failed to convince the majority of Ontario's citizens that tax reform was beneficial. By comparing the classical Aristotelian elements of ethos, pathos, and logos of the Premier of Ontario's YouTube message on HST to the Ontario Chamber of Commerce's press release on HST, and considering previous Canadian regional tax reform messages, we can understand the influences on the Ontario government's choice of rhetoric and the impact of the rhetoric that adapted by the Province. This article may help practitioners of the art of technical communication understand how to better communicate difficult messages.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"446 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133928568","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Indicating impact: The Environmental Life-Cycle Rating Label","authors":"Jerrod Larson, D. Farkas","doi":"10.1109/IPCC.2011.6087186","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087186","url":null,"abstract":"Point-of-purchase environmental labeling can complement governmental environmental regulation by enabling consumers to address environmental problems via their purchasing power. Environmental labels can also provide manufacturers with an economic incentive — via consumer purchasing behavior — to create products that do less damage to the environment. These consumer-decision labels can be categorized as endorsement (“seal of approval”) labels, information-only labels, and comparative labels — which may be continuous or categorical. The Environmental Life-Cycle Rating Label (ELCRL) is a newly designed categorical comparative label for durable and semi-durable consumer goods. ELCRL is flexible and extensible and provides a very understandable way of communicating complex life-cycle environmental impacts to consumers. It can also be adapted for communicating other kinds of consumer information. A study demonstrates that ELCRL elicits a positive response and expands people's conception of the environmental impact of a product.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"172 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124185749","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Mobile documentation: Usability guidelines, and considerations for providing documentation on Kindle, tablets, and smartphones","authors":"Marta Rauch","doi":"10.1109/IPCC.2011.6087221","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087221","url":null,"abstract":"With the growth of mobile devices outpacing that of desktop systems in 2011[1], mobile devices are the new PC. For example, as of July, 2011, 93% of U.S. consumers own mobile phones, 38% use smartphones, and a half-million Android devices are being activated every day worldwide [2, 3, 4]. The proliferation of applications for mobile devices means that users increasingly turn to smartphones and tablets to access products and services. They are also increasingly using mobile e-readers to read books. The New York Times Best Sellers list now includes e-books, and Amazon.com recently reported that it sells more e-books than hardcover and paperback combined [5]. In spite of these trends, usability for mobile applications lags far behind desktop systems, and the mobile user experience is often difficult and disappointing [6]. To alleviate this, mobile developers can take advantage of emerging mobile usability standards to increase user satisfaction. However, for technical communicators who provide mobile user assistance, there is comparatively little research on documentation for smartphones and tablets. This paper summarizes emerging mobile usability trends and suggests best practices for developing user assistance for mobile devices. It also shows how Oracle's Enterprise Performance Management (EPM) Information Development department delivered mobile documentation in online libraries. It concludes by suggesting a method for providing usable, single-sourced documentation files that can be read on e-readers as well as tablets, such as iPad and Xoom, and smartphones, such as iPhone and Android.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121395823","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Lessons from the past: What can be learned from ancient and modern rhetoric for a better RFP","authors":"Debbie Davy","doi":"10.1109/IPCC.2011.6087213","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087213","url":null,"abstract":"Public, broader public, and private sector companies communicate their needs for products and services to vendors through a formal Request for Proposal (RFP), and vendors compete for the opportunity to meet these needs through a formal RFP response. In order to understand the best way to approach crafting an effective RFP response, this article reviews the rhetorical theories of a representative sample of ancient and modern Western rhetoricians (Aristotle, Cicero, Bitzer, Bakhtin, Toulmin, Perelman and Olbrechts-Tyteca, Bacon and Hobbes) and then identifies best practices that can be leveraged by technical communication professionals.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"119 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123252310","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Is our peer-reviewed literature sustainable?","authors":"N. Coppola, S. Carliner","doi":"10.1109/IPCC.2011.6087222","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087222","url":null,"abstract":"This paper presents a snapshot of a content-analysis study of five years of issues for the four key technical communication journals. Using coding schemes for topics and types of research used to generate data on which conclusions are based, the authors coded all articles in the last five years of our major journals. This paper reviews the current state of the peer-reviewed literature to determine topics covered and overlooked; research methods; dominant authors (if any); the assessed level of consistency between the editorial focus of each journal as stated in its editorial mission and the peer-reviewed literature that is actually published in the journal; and the similarities and distinctions between and among the journals.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127749915","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Learning and retention of English email writing skills by students at an engineering university in Japan","authors":"Jonathan Harrison, Ruth Vanbaelen","doi":"10.1109/IPCC.2011.6087197","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087197","url":null,"abstract":"With the majority of domestic and international communication being done over the internet, email writing skills are valuable. Many university curriculums, textbooks, and proficiency tests focus, in part, on these skills. This report describes how students at a private engineering university in Japan learn English email writing skills, specifically the students' initial performances, their performances after instruction, which elements students continue using after instruction, and retention of email skills beyond one semester. Emails written by approximately 500 students enrolled in English Communication courses during the four semesters of the 2009 and 2010 academic years were analyzed. The various purposes of the emails included introductions, project presentation, analysis, and evaluations. The results indicated that students in 2010 courses on average advanced from scores of roughly 1.5 to between 4.0 and 4.5 on a 5-point scale in one semester. After the 2–3 month break between semesters, students on average failed to use one or two of the five email parts. The results showed that participants in both the 2009 and 2010 portions of this study had a higher frequency of omitting parts of emails in this order: greeting, salutation, name, subject, and message. The authors believe this is due to regression to informal mobile phone habits and L1 transfer. Continued instruction, practice, and use of email seem necessary for students to retain the proper format.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"77 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121654090","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
P. Brackin, R. House, Jenny Mueller-Price, M. DeVasher, R. Layton, Corey Taylor, R. DeVasher, M. Minster, Kathleen S. Toohey
{"title":"Institutionalized: Organizational obstacles to communicating sustainability","authors":"P. Brackin, R. House, Jenny Mueller-Price, M. DeVasher, R. Layton, Corey Taylor, R. DeVasher, M. Minster, Kathleen S. Toohey","doi":"10.1109/IPCC.2011.6087214","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087214","url":null,"abstract":"This paper narrates two types of institutional obstacles to advocacy of sustainability. The authors' experiences as advocates for sustainability curriculum and programming at Rose-Hulman Institute of Technology demonstrates two impediments to communication that can be generalized to other institutional contexts. Differences in values and language practices among advocates and audiences can preempt both the implementation of sustainability proposals and full sharing of the objectives that define them. The contested meanings of “sustainability” in academic and managerial discourse communities contribute in particularly important ways to these failures.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127150565","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
T. Orr, Kazuma Arimori, Takumi Emori, K. Hiraide, Ryou Kuroda, Koui Watanabe
{"title":"Improving the quality of engineering internship experiences with enduring wisdom from different cultures","authors":"T. Orr, Kazuma Arimori, Takumi Emori, K. Hiraide, Ryou Kuroda, Koui Watanabe","doi":"10.1109/IPCC.2011.6087235","DOIUrl":"https://doi.org/10.1109/IPCC.2011.6087235","url":null,"abstract":"This short paper provides a brief overview of an undergraduate student project designed to identify wisdom from different cultures and historical periods that might enable engineering students to improve the quality of their internship experiences. Based on student surveys, interviews, focus sessions, and investigations to compare both modern and historical advice, team members identified useful wisdom from the past that they believe can improve student perspectives and behavior in ways that will deepen the quality of their internship experiences beyond that which modern advice is able to accomplish. This advice will be useful for independent reflection as well as for university class discussion and pre-internship orientation since it contains a range of ideas that many engineering students may not have had much exposure to.","PeriodicalId":404833,"journal":{"name":"2011 IEEE International Professional Communication Conference","volume":"214 6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2011-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122381746","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}