Revista Expectativa最新文献

{"title":"A formação profissional em Secretariado Executivo e o ensino de Inglês para negócios","authors":"Maura Bernardon","doi":"10.48075/REVEX.V20I1.24249","DOIUrl":"https://doi.org/10.48075/REVEX.V20I1.24249","url":null,"abstract":"Este estudo descreveu duas atividades do livro didático de inglês para negócios, nível elementar Business Result, Student’s Book (GRANT; HUGHES; REBECCA, 2012). Inicialmente, apresentou-se o perfil profissional do Secretariado Executivo (SE) no contexto atual e as habilidades necessárias para a sua formação profissional, destacando-se o uso da linguagem. Na sequência, tomaram-se como referência teórica as perspectivas sobre gêneros da linguagem e gramática do design visual (GDV). Teve-se como objetivo principal analisar duas atividades do referido livro, descrevendo-se ações e representações sociais, instituídas por meio de gêneros da linguagem, e seu vínculo com o cotidiano dos profissionais de SE. A metodologia foi de base interpretativista e descritiva, seguindo os padrões da pesquisa qualitativa. A análise mostrou que as atividades se reportam à área da comunicação, ações ecologicamente corretas, tecnologias avançadas e o uso de documentos administrativos e pessoais. A partir do estudo sobre a formação profissional dos assistentes administrativos, ou SE, gêneros da linguagem e GDV constatou-se que os temas e as imagens analisadas nas duas atividades fazem parte das rotinas administrativas das organizações em geral. Da mesma forma, o ensino de línguas para negócios procura reproduzir ações pedagógicas voltadas para esse contexto, podendo ser empregado para a formação profissional do SE. ABSTRACTThis study described two activities in the Business English textbook, elementary level, Business Result, Student's Book (GRANT; HUGHES;REBECCA, 2012). Initially, the Executive Secretariat (ES) professional profile was presented, as well as the skills for its professional training, highlighting the use of language. Then, the perspectives about language genres and visual design grammar (VDG) were approached. The main objective was to analyze two activities, describing social actions, and representations, instituted by means of language genres, and their connection to ES professionals. The methodology was interpretive and descriptive, following the qualitative patterns. The analysis showed that the activities refer to communication studies, ecolocally correct actions, advanced technologies and the use of administrative and personal documents. Based on the studies of future challenges for the executive and administrative assistants, or ES, language genders, and GDV, it was possible to conclude that the themes and images in the two activities are part of the administrative routines of organizations in general. Finally, the teaching of languages for business seeks to reproduce specific pedagogical actions for that context and can be applied for the ES professional training.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-02-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130009533","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Projeto-piloto de teletrabalho para servidores técnicos da Universidade do Estado de Santa Catarina","authors":"A. L. Leite, Dannyela da Cunha Lemos","doi":"10.48075/REVEX.V20I1.26693","DOIUrl":"https://doi.org/10.48075/REVEX.V20I1.26693","url":null,"abstract":"In line with the demands of globalization, flexibility and the need for social isolation, teleworking has shown itself to be a new job alternative for managers and professionals. The research, based on the literature on telework, above all, on the home-based work, verified the opportunity of a telework experiment by some UDESC staff. The objective of the research is to plan, to implement, and to evaluate the teleworking pilot project in a public higher education institution, through the action research strategy. Data collection took place in different ways: questionnaire, documents, and meetings. Data analysis was performed according to the interpretation of the theoretical framework, which followed the analytical categories: culture and regulation, infrastructure, awareness, selection, supervision, drivers and barriers, benefits, and weaknesses. The study seeks to contribute to the teleworking literature by presenting the development of this modality over time and its nuances found. The alignment of the organizational culture and the elaboration of norms were fundamental for an effective project. Infrastructure and awareness are necessary for teleworking to generate benefits, as well as selection in line with the most appropriate profile and on a voluntary basis. Finally, it was found that there are disadvantages and barriers on a smaller scale than benefits and drivers.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"395 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-02-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115916166","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Behavioural public administration: a systematic review on the effects of cognitive biases on public adminstration decisions","authors":"Fabio Takeji Iwasa, F. D. De Almeida","doi":"10.48075/REVEX.V20I1.26838","DOIUrl":"https://doi.org/10.48075/REVEX.V20I1.26838","url":null,"abstract":"Public administration and psychology can dialogue by outlining a distinct approach in public administration that integrates both fields of study: behavioral public administration. The behavioral public administration can be beneficial for practitioners, such as policy makers, public managers, and public professionals, by the development of usable knowledge. This paper aims to elaborate a systematic literature review of the findings on the application of the behavioral economics principles on the public administration and the effects of cognitive biases from the behavioral economics perspectives on public managerial decisions. It will provide a comprehensive overview of the problems that could emerge from this decision-making process. The main contribution that is objected through this research is consolidate the current state of the art on the cognitive biases studies within Public Administration and identify the application and theoretical knowledge gaps that can provide new research opportunities. RESUMO A administracao publica e a psicologia podem dialogar delineando uma abordagem distinta na administracao publica que integra os dois campos de estudo: administracao publica comportamental. A administracao publica comportamental pode ser benefica para os profissionais, como formuladores de politicas, gestores publicos e profissionais publicos, pelo desenvolvimento de conhecimento utilizavel. Este artigo tem como objetivo elaborar uma revisao sistematica da literatura dos achados sobre a aplicacao dos principios da economia comportamental na administracao publica e os efeitos dos vieses cognitivos da perspectiva da economia comportamental nas decisoes gerenciais publicas. Ele fornecera uma visao abrangente dos problemas que podem surgir desse processo de tomada de decisao. A principal contribuicao que se objetiva com esta pesquisa e consolidar o estado da arte atual sobre os estudos de vieses cognitivos na Administracao Publica e identificar as lacunas de aplicacao e de conhecimento teorico que podem proporcionar novas oportunidades de pesquisa.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-02-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129250260","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"COVID-19 e modelos de gestão nas micro e pequenas empresas: qual a melhor saída?","authors":"Ana Caroline Do Nascimento, Nágela Bianca Do Prado, Christiano França Da Cunha","doi":"10.48075/REVEX.V20I1.26442","DOIUrl":"https://doi.org/10.48075/REVEX.V20I1.26442","url":null,"abstract":"O cenario de pandemia provocado pela Covid-19 gerou impactos negativos em diversos paises, sendo um dos maiores desastres dos ultimos anos, nao estando apenas relacionado com os sistemas de saude, mas tambem com a economia. Com isso, as empresas brasileiras foram negativamente atingidas, principalmente as micro e pequenas que possuem grande representatividade no PIB do pais e nao possuem, em sua maioria, modelos de gestao e programas de gerenciamento de crises estruturados. Diante deste contexto, o presente ensaio teve como objetivo promover uma discussao sobre como os modelos de gestao melhor estruturados influenciam a passagem e a sobrevivencia dessa categoria de empresas em momentos de crise e, assim, discorrer sobre a forma em que micros e pequenos empreendimentos poderiam reagir diante da crise provocada pelo Coronavirus. Apos um processo composto por buscas de respaldos teoricos ja consolidados, reflexoes promoveram evidencias de que uma possivel “saida” para os micros e pequenos empreendimentos e a flexibilizacao nas tomadas de decisao, as quais deveriam focalizar na compreensao das necessidades dos clientes e em uma maior adesao a tecnologia. ABSTRACT The pandemic scenario caused by Covid-19 has generated negative impacts in several countries, being one of the biggest disasters in recent years, not only related to health systems, but also to the economy. As a result, Brazilian companies were negatively affected, especially micro and small companies that have a large share of the country's GDP and do not have, usually, structured management models and crisis management programs. In this context, the present essay aimed to promote a discussion on how best structured management models influence the transition and survival of this company’s category in crisis times and, thus, discuss the way in which micro and small enterprises could react to the crisis caused by Coronavirus. After a process composed of searches for consolidated theoretical support, reflections promoted evidence that a possible “way out” for micro and small enterprises is flexibility in their decision making, which should focus on understanding the customers’ needs and on a greater adherence to technology.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-02-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124460878","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Comunicação empresarial de instituições financeiras no Facebook e no Linkedin","authors":"Natasha Diba Fernandez, Yasmin Diba Fernandez, Eliana Nagamini","doi":"10.48075/REVEX.V19I2.25738","DOIUrl":"https://doi.org/10.48075/REVEX.V19I2.25738","url":null,"abstract":"Com a modernizacao advinda com o boom tecnologico mais recente, muitas empresas – incluindo as da area financeira – passaram a utilizar redes sociais como forma de promover seus produtos e servicos. A maneira como 5 instituicoes financeiras (Banco do Brasil, Banco Itau, Nubank, Easynvest e Clear Corretora) se utilizam da linguagem em sua comunicacao externa foi o principal objeto desta pesquisa, levando em consideracao que as postagens remetem nao somente a produtos e servicos mas, principalmente, a valores que buscam captar e fidelizar clientes. O material analisado foi retirado do Facebook e do LinkedIn e observado durante 6 meses. A pesquisa realizada foi de carater quantitativo com base na analise de conteudo (BARDIN, 2011), considerando as figuras de retorica (FIORIN, 2014) e as categorias argumentativas (BRETON,1999; RODRIGUES, 2005; ABREU, 2009), cujo resultado revela o uso de estrategias discursivas para construir a imagem positiva dessas empresas. ABSTRACT With the modernization resulting from the latest technological boom, many companies - including those in the financial area - started to use social mediato promote their products and services. The way 5 financial institutions (Banco do Brasil, Banco Itau, Nubank, Easynvest and Clear Corretora) use the language in their external communication was the main object of this research, taking into account that the language used in the posts refers not only to products and services but also to, mainly, institutional values that aims to capture and retain customers. The analyzed material was taken from Facebook and LinkedIn and were observed for 6 months. The study was quantitative in nature based on content analysis (BARDIN, 2011), considering rhetorical devices (FIORIN, 2014) and argumentative categories (BRETON,1999; RODRIGUES, 2005; ABREU, 2009), which the result reveals the use of discursive strategies to build the positive image of these companies.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-10-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126332934","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Carreira no setor Público Federal: implicações do Decreto 9.262/2018 a partir do Secretariado Executivo","authors":"D. Durante, Lorena Albuquerque da Silva Gomes, Conceição de Maria Pinheiro Barros, Emiliano Sousa Pontes","doi":"10.48075/REVEX.V19I2.25459","DOIUrl":"https://doi.org/10.48075/REVEX.V19I2.25459","url":null,"abstract":"A publicacao do Decreto no 9.262/2018 suscitou discussao em torno da extincao de cargos publicos, incluindo a categoria secretarial. O presente estudo objetiva discutir as implicacoes do daquele decreto para a administracao publica federal, a partir do cargo de secretario executivo. Foi desenvolvida uma pesquisa documental, qualitativa e descritiva, utilizando a analise de conteudo. Os resultados evidenciaram elevada quantidade de profissionais atuantes nos cargos de secretario executivo em toda a administracao federal, desenvolvendo atividades secretariais e gerenciais, com intuito de aperfeicoar a qualidade dos servicos prestados a sociedade. Considerou-se que a publicacao do decreto abre margem para questionamento quanto ao objetivo de modernizacao dos servicos e do Estado, ja que o cargo se mostra relevante a Administracao Publica Federal. ABSTRACT The publication of Decree No. 9,262/2018 raised a discussion about the extinction of public offices, including the secretarial category. This study aims to discuss the implications that Decree  for the federal public administration, from the position of executive secretary. A documentary, qualitative and descriptive research was developed, using content analysis. The results showed a high number of professionals working in the positions of executive secretary throughout the federal administration, developing secretarial and managerial activities, in order to improve the quality of services provided to society. It was considered that the publication of the decree opens room for questioning as to the objective of modernization of services and the State, since the position is relevant in the Federal Public Administration.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130402108","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Um estudo de verbos de dizer e de verbos modais em traduções e versões: contributos ao ensino de espanhol para o profissional de Secretariado Executivo","authors":"Viviane Cristina Poletto Lugli","doi":"10.48075/REVEX.V19I2.24594","DOIUrl":"https://doi.org/10.48075/REVEX.V19I2.24594","url":null,"abstract":"Este trabalho se orienta pela concepcao de que generos textuais traduzidos sao considerados produtos sociais fundamentais para o ensino de traducao, dado que e por meio desses modelos textuais, elaborados socio-historicamente, que se torna possivel prever comportamentos estruturais e lexico-verbais dos elementos constitutivos do texto. Ao considerarmos a traducao uma retextualizacao que reflete matizes de um contexto culturalmente marcado, um encargo delimitado por uma funcao (NORD, 2016), apoiamo-nos em modelos textuais da esfera da traducao publica, que constituem uma rica fonte de consulta a estudantes e tradutores para apresentarmos o comportamento de verbos de dizer e verbos modais traduzidos para a lingua portuguesa, e vertidos para a lingua espanhola no genero procuracao. O objetivo deste trabalho e demonstrar a funcao desses verbos no genero para repensa-los no ensino de espanhol. Para tanto, apresentaremos os tipos de verbos de dizer e de verbos modais que ocorrem nos textos selecionados, por considerarmos esses elementos linguisticos, pragmaticos e discursivos indissociaveis da analise da tessitura do genero no processo de traducao. Para isso, o estudo se pautara nos conceitos teoricos sobre evidenciais (WILLETT, 1988; AINKHENVALD, 2004; 2006; ALEGRIA; RUIZ; LAMAS, 2016) e nos conceitos de verbos de dizer (NEVES, 2000), assim como nos de verbos modais (NEVES, 2006). Este trabalho e de cunho bibliografico e os resultados demonstram que os verbos de dizer no genero apresentam valor testemunhal e os modais sao utilizados como verbos com funcao reguladora no registro documental.  ABSTRACT This work is guided by the conception that translated textual genres are considered fundamental social products for the translation teaching, since that it is through these textual models, elaborated socio-historically, that it becomes possible to predict structural and lexical-verbal behaviors of the constituent elements from the text. When considering translation a retextualization that reflects nuances of a culturally marked context, a task delimited by a function (NORD, 2016), we rely on textual models in the sphere of public translation, which constitute a rich source of consultation for students and translators to present the behavior of reporting verbs and modal verbs translated into Portuguese, and inverted translated into Spanish in the proxy genre. The aim of this work is to demonstrate the function of these verbs in the genre to rethink them in the teaching of Spanish. Therefore, we will present the types of reporting verbs and modal verbs that occur in the selected texts, as we consider these linguistic, pragmatic and discursive elements inseparable from the analysis of the genre's structure in the translation process. In this regard, the study will be based on theoretical concepts about evidences (WILLETT, 1988; AINKHENVALD, 2004; 2006; ALEGRIA; RUIZ; LAMAS, 2016) and on the concepts of reporting verbs (NEVES, 2000), as well as those of modal ","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-10-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126395792","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"O trabalho remoto no Secretariado: panorama da realidade brasileira a partir do cenário do Covid-19","authors":"F. L. Maia, Rodrigo Müller, Kelen Aparecida da Silva Bernardo","doi":"10.48075/REVEX.V19I2.25818","DOIUrl":"https://doi.org/10.48075/REVEX.V19I2.25818","url":null,"abstract":"O cenario da pandemia do COVID-19 obrigou, em funcao do isolamento social recomendado pela Organizacao Mundial da Saude (OMS), organizacoes publicas e privadas a adotarem a modalidade de trabalho remoto para varios cargos e ocupacoes. Na area secretarial nao foi diferente. O trabalho remoto, pratica profissional recorrente nas areas secretarial e de assessoria, ganha destaque nesse periodo por ser uma alternativa de atuacao para os trabalhadores. Entretanto, apresenta pontos positivos e negativos no que se refere as suas condicoes objetivas de trabalho. Para compreender as dinâmicas que envolvem este contexto, foi realizada uma pesquisa nos meses de abril e maio de 2020 com profissionais dessa categoria, totalizando 149 (cento e quarenta e nove) participantes que estao atuando remotamente, com uso de plataformas digitais. O objetivo principal deste estudo foi analisar as formas de atuacao, as percepcoes e as condicoes objetivas de trabalho do profissional do secretariado na modalidade remota. A pesquisa e de natureza aplicada, de cunho exploratorio e com abordagem quantitativa e qualitativa para coleta e analise dos dados. Como resultados principais, percebem-se impactos positivos e negativos do trabalho remoto, como a flexibilizacao de contratos, jornadas estendidas de trabalho, demanda por autonomia e novas competencias profissionais, alem de ser possivel observar um cenario de fronteiras borradas entre tempos e espacos de trabalho e de nao-trabalho. ABSTRACT The pandemic scenario of COVID-19 forced, due to the social isolation recommended by the World Health Organization (WHO), public and private organizations to adopt the remote work modality for various positions and occupations. In the secretarial area it was no different. Remote work, a recurring professional practice in the secretarial and advisory areas, is highlighted in this period for being an alternative for workers. However, it presents positive and negative aspects regarding its objective labor conditions. To understand the dynamics surrounding this context, a survey was conducted in April and May 2020 with professionals in this category, approaching 149 (one hundred and forty-nine) participants who are working remotely, using digital platforms. The research has an applied nature, exploratory objective and quantitative and qualitative approach to data analysis. The main objective of this study was to analyze the ways of acting, the perceptions and the objective working conditions of the secretariat professionals in the remote work modality. As main results, were found positive and negative impacts of remote work, such as flexible contracts, extended working hours, demand for autonomy and new professional skills, in addition to being able to observe a scenario of blurred borders between labor and non-labor times and spaces, besides the possibility of damage to workers' health.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"178 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-10-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124291088","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"O desafio da construção do conhecimento por discentes do Curso Superior de Tecnologia em Secretariado","authors":"Lívia Maria Nogueira Nascimento, S. M. Melo","doi":"10.48075/REVEX.V19I2.24600","DOIUrl":"https://doi.org/10.48075/REVEX.V19I2.24600","url":null,"abstract":"Elaborar um artigo cientifico e uma tarefa desafiadora para a maioria dos alunos de graduacao, uma vez que podem existir lacunas na trajetoria academica que interferem na compreensao para a pratica da pesquisa cientifica. Sendo assim, este trabalho tem por objetivo analisar as dificuldades encontradas na producao do conhecimento pelos discentes, concluintes em 2019, do curso Superior de Tecnologia em Secretariado do Instituto Federal de Educacao, Ciencia e Tecnologia do Piaui (IFPI), campus Teresina Central, na elaboracao de artigos cientificos. Trata-se de um estudo descritivo e exploratorio com abordagem quantitativa. Quanto aos procedimentos e do tipo bibliografica, documental e estudo de caso. A coleta dos dados ocorreu mediante um questionario aplicado aos discentes matriculados na disciplina de Trabalho de Conclusao de Curso, no referido curso. Os resultados demonstram que para os discentes, as maiores dificuldades apresentadas foram o pouco referencial teorico existente na area, a indisponibilidade dos orientadores, alem da falta de livros suficientes na biblioteca. Com a pesquisa, verificou-se a necessidade da realizacao de acoes da Instituicao para minimizar os obstaculos mencionados na elaboracao de artigos, no curso de Tecnologia em Secretariado. ABSTRACT To elaborate a scientific article is a challenging task for most undergraduate students, since there may be gaps in the academic trajectory that interfere in the understanding for the practice of scientific research. Therefore, this work aims to analyze the difficulties found in knowledge production by students, who concluded in 2019, of the Higher Technology course in Secretariat of the Instituto Federal de Educacao, Ciencia e Tecnologia do Piaui (IFPI), Teresina Central Campus, in the preparation scientific articles. This is a descriptive and exploratory study with a quantitative approach. The procedures are bibliographic, documentary and case study. Data collection took place through a questionnaire applied to students enrolled in the Course Completion Work discipline, in that course. The results demonstrate that for the students, the greatest difficulties presented were the little theoretical reference in the area, the unavailability of the advisors, in addition to the lack of sufficient books in the library. With the research, it was verified the necessity of carrying out actions of the Institution to minimize the obstacles mentioned in the elaboration of articles, in the course of Technology in Secretariat.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-10-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134419326","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"A atuação das empresas juniores de Secretariado Executivo no mercado de eventos no Brasil","authors":"Laís da Silva Luz, Luiza Amália Soares Franklin, Débora Carneiro Zuin","doi":"10.48075/REVEX.V19I2.25647","DOIUrl":"https://doi.org/10.48075/REVEX.V19I2.25647","url":null,"abstract":"Este estudo investigou quais empresas juniores (EJs) dos cursos de Secretariado Executivo do Brasil atuam na prestacao de servicos de eventos, analisando as caracteristicas dos servicos mencionados e verificando sua performance no mercado de eventos brasileiro. A pesquisa mostra-se relevante em razao da crescente participacao do mercado de eventos na economia nacional (s.d.) segundo a ABRAFESTA, que destaca os setores de eventos sociais e corporativos, como responsaveis pela compreensao de grande parte desse mercado, o que representa uma oportunidade para diversas organizacoes do ramo, inclusive as EJs. Por meio de abordagem qualitativa, as empresas juniores que tinham o servico de eventos em seu portfolio foram identificadas, e entrevistas semiestruturadas foram realizadas com tres representantes das seguintes empresas: Conset Consultoria, Excelencia Jr. e SEC Jr. Consultoria. Os resultados demonstraram uma evolucao das EJs frente as mudancas por inovarem o seu portfolio e buscarem mercados externos as universidades, ampliando seu alcance para competir no mercado com as empresas “seniores”, cujo principal foco e a expansao da Empresa Junior. ABSTRACT This paper investigated which junior enterprises of executive secretariat courses in Brazil work with event services, analyzing their characteristics and verifying their performance in the Brazilian event market. The importance of this study is due to the growing participation of the events market in the national economy, highlighting the social and corporate event sectors, which are the types of events that account for the majority in the market; therefore, they represent an opportunity for several organizations in the industry, including junior enterprises. Through a qualitative approach, the junior enterprises that had events as a service in their portfolio were identified and semi-structured interviews were conducted with 3 collaborators from the following companies: Conset Consultoria, Excelencia Jr. and SEC Jr. Consultoria. The results showed that the junior enterprises evolved in relation to changes, for innovating their portfolio and seeking markets outside the universities, expanding their services to compete for market share with the “senior” companies, as those companies’ main focus in the brand expansion.","PeriodicalId":361455,"journal":{"name":"Revista Expectativa","volume":"48 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-10-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127941485","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}