International Conference on Economics Education Business and Accounting最新文献_第5页

Effect of Viral Marketing, Promotions, Discounts and Store Atmosphere Purchase Decision (Case Study on Shoesholic Veteran Padang) 病毒式营销、促销、折扣与门店氛围对购买决策的影响(以老巴东鞋业为例)

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.33

A. Zahra, Idris

{"title":"Effect of Viral Marketing, Promotions, Discounts and Store Atmosphere Purchase Decision (Case Study on Shoesholic Veteran Padang)","authors":"A. Zahra, Idris","doi":"10.2991/piceeba-19.2019.33","DOIUrl":"https://doi.org/10.2991/piceeba-19.2019.33","url":null,"abstract":"In this globalization era, the business world has entered a very tight competition. This competition appears along with the development of increasingly sophisticated technology, encourage a wide range of changes in the world system, either directly or indirectly. In the business world such as the system changes, the system in trading, marketing, transaction and information delivery method will change. The existence of a sophisticated technology with the Internet network facilitates direct interaction between consumers and businesses. And along with the development of increasingly sophisticated internet and spacious, businesses are now choosing a marketing strategy by utilizing the Internet to communicate, provide information and promote their business to the public or consumers. Research aims to study whether there is influence of the Effect of Viral Marketing, Promotions, Discounts and Store Atmosphere Purchase Decision (Case Study on Shoes Holic Veteran Padang), The method of determining the planned sample in this research is purposive sampling and observation data obtained 200 as a sample. The data used are primary data Year 2018. Observation of this study using multiple linear regression. The results showed there were significant and positive effect between viral marketing, promotions, discounts and store atmosphere on purchasing decisions.","PeriodicalId":31784,"journal":{"name":"International Conference on Economics Education Business and Accounting","volume":"8 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73404086","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Deviant Workplace Behavior Causative Factors (The Effect of Interpersonal Justice and Non-Physical Work Environment on Workplace Deviance with Job Satisfaction as a Mediation variable in Universitas Negeri Padang Employees) 工作偏差行为的影响因素(人际公正、非物质工作环境对工作偏差的影响——以工作满意度为中介变量)

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.82

Ega Frima Anjani, Syahrizal

{"title":"Deviant Workplace Behavior Causative Factors (The Effect of Interpersonal Justice and Non-Physical Work Environment on Workplace Deviance with Job Satisfaction as a Mediation variable in Universitas Negeri Padang Employees)","authors":"Ega Frima Anjani, Syahrizal","doi":"10.2991/piceeba-19.2019.82","DOIUrl":"https://doi.org/10.2991/piceeba-19.2019.82","url":null,"abstract":"This study aims to analyze the effect of interpersonal justice and non-physical work environment on deviant workplace behavior with job satisfaction as a mediating variable in Universitas Negeri Padang Employees. The population of this study were all employees of Universitas Negeri Padang who were civil servants with a total sample of 195 respondents. The analysis technique used is SEM-PLS. The results of the study show that interpersonal justice and non-physical environment have a positive and significant effect on job satisfaction. Then, job satisfaction has a significant negative effect on deviant workplace behavior, and interpersonal justice has a significant negative effect on deviant workplace behavior, but the non-physical work environment has a negative and insignificant effect on deviant workplace behavior. Furthermore, job satisfaction is a mediator of interpersonal justice towards deviant workplace behavior, but to test the effect of mediating variables on job satisfaction in a non-physical work environment on deviant workplace behavior cannot be continued because, a direct relationship between exogent variables (non-physical work environment) to the endogent variable (deviant workplace behavior) is not significant.","PeriodicalId":31784,"journal":{"name":"International Conference on Economics Education Business and Accounting","volume":"88 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83211224","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

The Influence of Satisfaction on Dimension of Service Quality toward Loyality of Savings Customers at PT. Bank Bukopin, Tbk. Branch of Padang 服务质量维度满意度对储蓄客户忠诚度的影响[j]。巴东分公司

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.81

Yusmardi Yusmardi, S. Evanita, Idris

{"title":"The Influence of Satisfaction on Dimension of Service Quality toward Loyality of Savings Customers at PT. Bank Bukopin, Tbk. Branch of Padang","authors":"Yusmardi Yusmardi, S. Evanita, Idris","doi":"10.2991/piceeba-19.2019.81","DOIUrl":"https://doi.org/10.2991/piceeba-19.2019.81","url":null,"abstract":"This research aimed to find the influence of satisfaction on the quality dimension for the customer loyality at PT. Bank Bukopin, Tbk. Branch of Padang. This research aimed to find:1) the influence of satisfaction on tangibles for the customer loyality, 2) the influence of satisfaction on reliability for the customer loyality, 3) the influence of satisfaction on responsiviness for the customer loyality, 4) the influence of satisfaction on assurance for the customer loyalty, 5) the influence of satisfaction on empathy for the customer loyality. This research is causative study with a population totally are 21.528 respondents. The withdraw of the sampling method is using Accidental Sampling method, with total of sample are 156 respondents. Primary data was collected through polls using Likert Scale model that has been tested validity and reliability. Data analysis technique that was used is Multiple Regression Analysis. The results of research are:1) there is a positive and significant impact of satisfaction on the tangibles for the customer loyality, 2) there is a positive and significant effect of satisfaction on the reliability for the customer loyality, 3) the satisfaction on the responsiviness has no significant effect for the customer loyalty, 4) the satisfaction on the assurance has no significant effect for the customer loyalty, 5) the satisfaction on the empathy has no significant effect for customers loyalty at PT Bank Bukopin, Tbk. Branch of Padang.","PeriodicalId":31784,"journal":{"name":"International Conference on Economics Education Business and Accounting","volume":"102 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87732875","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

The Effects of Learning Media and Self-Regulated Learning on the Students Achievement in Accounting Computer Courses (The Case Study at Class XII SMK DEK Business School Padang) 学习媒介与自主学习对学生会计计算机课程学习成绩的影响(以巴东SMK DEK商学院十二班为例)

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.29

Diah Ramadani, S. Evanita, Marwan

{"title":"The Effects of Learning Media and Self-Regulated Learning on the Students Achievement in Accounting Computer Courses (The Case Study at Class XII SMK DEK Business School Padang)","authors":"Diah Ramadani, S. Evanita, Marwan","doi":"10.2991/piceeba-19.2019.29","DOIUrl":"https://doi.org/10.2991/piceeba-19.2019.29","url":null,"abstract":"In last decade, the needs of accounting computer skills were very needed in the workforce. However, some of Vocational High School students were not still skilled in operating the accounting computer program. To resolve that case, so the teacher should use the right learning media in the learning process. One of the right learning media was the accounting computer module. This accounting computer module was purposed the students could learn independently. At this time, the students’ self-regulated learning was very low. The students were very dependent on the teacher. This research purposed to know how the effects of using the accounting computer module and self-regulated learning toward the students’ learning result and then, to know the interaction in using the accounting computer module with self-regulated learning. The method of this research was quasi experiment. At the end of this research showed that there were the significant effects from using accounting computer module toward the students’ learning result, the significant effects from selfregulated learning of accounting computer toward the students’ learning result, and then there was not the interaction between the uses of accounting computer module with selfregulated learning.","PeriodicalId":31784,"journal":{"name":"International Conference on Economics Education Business and Accounting","volume":"9 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86947843","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Effect of Satisfaction on Service Quality and Promotion toward Client Loyalty of Integrated service unit - Animal Health Center (UPT- Puskeswan) and Artificial Insemination (IB) in Pariaman City 满意度对Pariaman市综合服务单位-动物保健中心(UPT- Puskeswan)及人工授精(IB)服务品质及顾客忠诚度提升之影响

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.55

M. Jamal, S. Evanita, Rahmiati

引用次数: 1

The Effect of Service Quality, Halal Tourism on Brand Image of Hotels in Padang 服务质量、清真旅游对巴东酒店品牌形象的影响

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.62

Dede Irama, Abror

引用次数: 3

Effect of Self-Concept, Reference Group, Online Shop Social Media, and Lifestyle on Consumptive Behavior of Students 自我概念、参照群体、网店社交媒体、生活方式对大学生消费行为的影响

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.59

Nofriansyah, Marwan

引用次数: 3

The Influence of Satisfaction on Service Quality and Trust in Products on Loyalty of Bank Rakyat Indonesia Credit Cards Users in Padang Panjang 巴东班江印尼人民银行信用卡用户服务质量满意度及产品信任对忠诚度的影响

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.51

Azwar, S. Evanita, Abror

引用次数: 0

Effect of Organizational Justice, Perceived Organizational Support and Employee Engagement to Employee Organizational Citizenship Behavior of Regional Secretariat of West Sumatra Province 组织公平感、组织支持感和员工敬业度对西苏门答腊省区域秘书处员工组织公民行为的影响

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.83

Ivani Ivani, B. Muchtar, Rosyeni Rasyid

引用次数: 1

The Influence of Trust, Perceived Usefulness, And Perceived Ease of Using Intensity of E-Money with Attitude Toward Using Intervening Variable in Padang City 巴东市电子货币信任、感知有用性、感知易用性与使用态度之影响

International Conference on Economics Education Business and Accounting Pub Date : 2019-09-01 DOI: 10.2991/piceeba-19.2019.75

R. Rahmiati, Yunita Engriani, Rani Rezki Eka Putri

{"title":"The Influence of Trust, Perceived Usefulness, And Perceived Ease of Using Intensity of E-Money with Attitude Toward Using Intervening Variable in Padang City","authors":"R. Rahmiati, Yunita Engriani, Rani Rezki Eka Putri","doi":"10.2991/piceeba-19.2019.75","DOIUrl":"https://doi.org/10.2991/piceeba-19.2019.75","url":null,"abstract":"The purpose of this research is to analyze: (1) Effect of trust on the intensity of using emoney, (2) Effect of trust on attitude toward using e-money (3) Effect of perceived usefulness on the intensity of using e-money, (4) Effect of perceived usefulness on attitude toward using e-money, (5) Effect of perceived ease of use on attitude toward using e-money, (6) Effect of perceived ease of use on the intensity of using e-money and (7) Effect of attitude toward using the intensity of using e-money. A type of the research is causative. The study population was all people at Padang city. The sampling technique used was purposive sampling. Total sample size of 300 people. The data used are primary and secondary obtained by distributing questionnaires to selected people. The analytical method used is descriptive and inductive structural equation modeling. The result showed that: (1) trust positively and significantly impact on attitudes towards using of electronic money, (2) trust positively and significantly impact on intensity of using electronic money, (3) perceived usefulness positive and significant impact on attitudes towards using of electronic money, (4) perceived usefulness no positively and significantly impact on intensity of using electronic money, (5) perceived ease of use positively and significantly impact on attitudes towards using of electronic money, (6) perceived ease of use positively and significantly impact on intensity of of using electronic money, (7) attitude toward using positively and significantly impact on intensity of using electronic money.","PeriodicalId":31784,"journal":{"name":"International Conference on Economics Education Business and Accounting","volume":"114 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79394594","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 6