IOSR Journal of Business and Management最新文献

{"title":"Branding In Insurance Sector: Brand Recall of Insurance Companies amongst the College Students of Delhi and Mumbai","authors":"A. Kapoor, Madhu Vij","doi":"10.9790/487X-1906034754","DOIUrl":"https://doi.org/10.9790/487X-1906034754","url":null,"abstract":"The study highlights the awareness level and brand recall of life insurance companies among the college students of Delhi and Mumbai. The intent of the study is to understand the outlook of college students, and the brand recall of insurance companies among the young generation of India. The college students are the potential customers for insurance companies and their outlook towards insurance is very critical for the insurance players. The study uses a survey approach methodology of around 810 college students from Delhi and Mumbai to gauge their understanding level and brand preference for life insurance companies in India. Data from the study confirms that 1 % of the respondents have life insurance policies and around 2.5 % of the respondents are aware about insurance as a concept. Amongst the life insurance companies, LIC, HDFC Life, ICICI Prudential and Max Life are the top companies with the highest brand recall whereas LIC and ICICI Prudential are the companies with whom, the students are most likely to get insured with. Factors such as age, gender and education are significant determinants of overall awareness levels and brand recall. In addition, geographic location also had a significant impact on the awareness and brand recall towards insurance companies. College students in Mumbai are more aware and have a positive outlook towards insurance as compared to Delhi. It can be concluded that the awareness pertaining to insurance in India is low and even lower among the college students. Secondly, even though every insurance company has a branding strategy in place but the brand recall for insurance companies varies from individual to individual. Brand recall for insurance companies in college student are influenced by marketing and advertising efforts and parents preference towards a particular brand.","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115692110","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Deep Learning Frameworks: An Analysis on Business Perspective","authors":"A. Bhattacharjee, Soumen Mukherjee","doi":"10.9790/487X-1906057172","DOIUrl":"https://doi.org/10.9790/487X-1906057172","url":null,"abstract":"In recent time the amount of data handled by any traditional machine learning system is huge due to big data analytics. Deep learning plays a major role in this respect by retaining the performance of the system with huge amount of data. Deep learning research is constantly growing in last 25 years due to its huge potential in business system. Machine learning system are transforming from shallow architecture learning algorithm like SVM, Perceptron, kNN to deep architecture. In this paper we have discussed the importance of Deep learning in the introduction part and we have done an analysis of different type of software libraries in Deep learning and applications like Torch, Theano, TensorFlow and Caffe. Finally, Deep learning application in business perspective is discussed.","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115076149","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"An Inclusive Approach to Technology Development and Technology Project Implementations","authors":"M. Khaire","doi":"10.9790/487X-1906032636","DOIUrl":"https://doi.org/10.9790/487X-1906032636","url":null,"abstract":"New technology development projects are having risks, uncertainties, complexities and long development time involved in addition to resources required to invest into innovation projects. Lack of inclusive disciplined approach and structured innovation process around the selection of new technology projects, reduces the probabilities of innovation project’s success. The present paper suggests inclusive approach to technology development and implementation to achieve set of strategic technology objectives of the organization. It suggests inclusive approach to facilitate systematic technology development, set direction for innovations, and implement robust strategy for technology development and implementation. Organization portfolio assessment, building technology roadmap and use of technology project management approach for successfully implement the developed technology to gain commercial success. The approach suggested in present work will serve as guidelines for technology managers, business managers and top management to list, select, prioritize, develop and implement the new technologies in organizations.","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115263438","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Influence Factors That Consist Of Competence (Knowledge, Skills, Self-Concept and the Individual Characteristics) On Performance Employees in Tamalanrea Makassar","authors":"M. Sufri, R. Rismawati","doi":"10.9790/487X-1906044551","DOIUrl":"https://doi.org/10.9790/487X-1906044551","url":null,"abstract":"The purpose of this study was to determine the effect of Competence Against Employee Performance At Tamalanrea District of Makassar. The population in this study is the District Tamalanrea Employees In Makassar City with a sample size 8 0 people. Methods in collecting data in this study are questionnaires, interviews, and documentation. Methods of data analysis using descriptive and quantitative method with multiple linear regression analysis was used to measure Competence Factor Effect Against Employee Performance At Tamalanrea District of Makassar. Based on F test of independent variables (knowledge-, skills, self-concept and the individual characteristics) jointly have the positive and significant effect on the dependent variable (Performance Officer)","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130058435","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Human Resource Development Practices: A Study of Public and Private Life Insurance Companies","authors":"Chandan","doi":"10.9790/487X-1906021021","DOIUrl":"https://doi.org/10.9790/487X-1906021021","url":null,"abstract":"The human resource development comprises of three areas namely individual development, occupational development and organizational development. The ultimate objective of HRD is to contribute to the professional well-being, motivation and pride of the employees. The Indian insurance sector is the most dynamic sector of the Indian economy both in terms of employment potential and contribution to national income. The present paper which studies the prevailing human resource development practices of life insurers in India is two dimensional. Firstly, it portrays prevailing human resource development practices of public and private life insurers in India. Secondly, it examines the job satisfaction level of marketing functionaries working in both public and private life insurance companies. The study reveals that the public and private life insurance companies have their own HRD departments which are responsible for preparing the training and development programmes for their sales force. Further, the life insurance companies train their sales force at regular intervals of time. It is suggested that attempts should be made by life insurance companies to make harmonious relationships among office staff and marketing functionaries to boost the morale of marketing personnel which results in high level of job satisfaction.","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120944515","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The Effect of Perceived Image and Customer Experience to the Customer Value, Trust and Behavior Intention at Star Hotel in Makassar","authors":"S. Syahruddin","doi":"10.9790/487X-1906010111","DOIUrl":"https://doi.org/10.9790/487X-1906010111","url":null,"abstract":"The objective of this research were to find out and analyzed the effect of perceived image and customer experience to the customer value, trust, and behavior intention at star hotel in Makassar. The approach of this research was quantitative approach. This type of research was survey. The population was all customers at star hotel in Makassar that have operated at least the last 3 years (2013 up to 2015). Sampling technique used this research was purposive sampling by using cross section technique and estimation of Maximum Likehood (ML) with 170 respondents. The data analysis is done with using Structural Equation Modeling (SEM). The result analysis shows that perceived image and customer experience gives positive effect and significance to the customer value, trust and behavior intention at star hotel in Makassar.","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"41 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123754287","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Effect Of Corporate Social Responsibility Performance On Stakeholder’s Perception Of Telecommunication Companies In Nigeria (A Study Of Mtn, Globalcom & Etisalat)","authors":"Arzizeh Tiesieh Tapang Ph.D, B. E. Bassey","doi":"10.9790/487X-1906053955","DOIUrl":"https://doi.org/10.9790/487X-1906053955","url":null,"abstract":"This study aimed at determining the effect of corporate social responsibility performance on stakeholder’s perception of telecommunication companies in Nigeria. An ex-post facto research design was employed. Data were collected and statistically analysis using multiple regression. Based on the empirical analysis, the study revealed that economic expectation of CRS performance do has a significant effect on stakeholder’s perception. The study also revealed that legal expectation of CRS performance do has a significant effect on stakeholder’s perception. The study further revealed that ethical expectation of CRS performance do has a significant effect on stakeholder’s perception. The study finally revealed that discretional expectation do has a significant effect on stakeholder’s perception. Conclusively, behaving in a socially responsible way normally raises the cost profile of a firm, there have been evidence, although not unchallenged, that firms that do so tend to enjoy better long run corporate performance, arising mostly from the support, friendliness and peace they often experience in their operating environment. The study therefore recommended that firms should institute proactive waste management systems and structures that ensure that the disposals of the harmful by-products in every aspect of their operations are properly handled. Such systems need not be compelled by government regulation, but should be voluntarily provided by the firms themselves. The long run benefits of avoidance of fines and penalties justify such expenditure. Corporate social responsibility projects should be provided by firms especially within and for the benefit of their host communities, especially as government has not been very successful in meeting the basic needs of most communities. Typical areas of intervention for firms in Nigeria include education, health and physical infrastructure support. Such actions ensure that a firm enjoys a positive image and good neighborliness from its host community.","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"78 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130887788","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Growth of Non- Performing Assets in Microfinance Institutions: An evidence from India","authors":"Shanu Singh, C. Singh","doi":"10.9790/487X-1906061422","DOIUrl":"https://doi.org/10.9790/487X-1906061422","url":null,"abstract":"The evolution of Grameen Bank in Bangladesh helped in the beginning of new era in the industry of microfinance. There are various models under microfinance have been developed so far and one of them is Microfinance Institutions which are the institutions working towards providing finance related services to the people who are deprived from it or find it difficult to receive funds from other sources in order to raise their income levels and improve living standards. MFIs are working towards the demands of financial services and products to meet the consumption and micro-enterprise demands of the poor and rural people. The purpose of the study is to investigate the major trend of nonperforming assets in Microfinance Institutions in India with special reference to the State of Bihar. The research problems include the areas where it is important to understand the prevailing growth trend of NPAs in MFIs and its remedial measures in the long run. The trend of growth in NPAs in Microfinance Institutions working in Bihar has been taken into consideration for rectifying the current norms and conditions of lending which forms the basis of related problems. There are various issues related to the sector of microfinance and MFIs has come up with large number of financial products and services for the people who cannot afford the services from formal financial institutions. Therefore it is important to analyze the progress of such institutions working towards the development of poor and rural people.","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123866576","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"International Comparisons of Electricity Tariffs - A Critical Analysis of Relevant Factors.","authors":"F. Prado, D. Ramos, Roberto Brandão, P. Morais, J. Alvares","doi":"10.9790/487X-1906057383","DOIUrl":"https://doi.org/10.9790/487X-1906057383","url":null,"abstract":"Due to the importance of electrical energy, pressure groups exert their influence on governments and regulators seeking price rules that will afford enterprises a competitive advantage. As regards civil society, low electricity prices carry a political and electoral appeal, and they also help governments combat problems related to inflation. Thus, these pressure groups have often created rankings to compare international rates, highlighting that Brazilian tariffs are among the highest in the world. The media has obviously published such studies, causing political embarrassment for the local governments.This article presents a comprehensive discussion of the various factors that may distort the results of comparisons. Yet, these results cannot be correctly interpreted without taking into account the peculiarities and complexities of each country, which are quite distinct from each other and prompt different costs and, consequently, different rates. This paper also discusses how the rates are affected by many factors, namely, natural resources, regulations, environmental issues, taxation, cost of capital, subsidies and incentives, the size, profile and concentration of the market, the quality and safety required, the geography and technological availability. Examples are also presented to illustrate the importance of these factors to set the rates in a specific country.","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123713764","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Supervisor Trust and Counterproductive Work Behaviour of Oil Firms in Port Harcourt - Nigeria","authors":"O. Akhigbe, Lillian Amamino Sonye","doi":"10.9790/487X-1906045261","DOIUrl":"https://doi.org/10.9790/487X-1906045261","url":null,"abstract":"This study examined the relationship between supervisor trust and counterproductive work behaviour of oil firms in Port Harcourt. Trust has been known to play a vital role in organizations but lack of supervisor integrity has led subordinates into engaging themselves in counterproductive work behaviours. Counterproductive work behaviour has increased a great cost to both the organisation and the employees. A cross sectional survey consisting 278 employees drawn from three oil firms in Port Harcourt. Data used in this study were obtained from the primary and secondary sources. Spearman’s rank order coefficient correlation was used for analysis with the aid of SPSS version 21.0. The findings revealed that there is a positive link between the dimension of supervisor trust and the measures of counterproductive work behaviour. Another finding revealed that corporate culture has a strong moderating effect on the relationship between supervisor trust and counterproductive work behaviour. Hence, supervisor trust has a positive impact on counterproductive work behaviour and that corporate culture has a strong moderating factor to influence the relationship between supervisor trust and counterproductive work behaviour. Management of oil firms should practice and encourage their supervisors/ managers to have integrity in order to reduce their rate of personal aggression behaviour (verbal abuse, sexual abuse, etc). This has a way of boosting the image of the company. Recommendations were given one of which is that corporate culture should be highly encouraged in the oil firms in Port Harcourt. Keynote: Supervisor Trust, Counterproductive Work Behaviour, Supervisor Integrity, property deviance, Personal Aggression, corporate culture","PeriodicalId":165213,"journal":{"name":"IOSR Journal of Business and Management","volume":"27 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122582204","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}