发布求助
文献互助 智能选刊 最新文献

Journal of technical writing and communication最新文献

筛选
英文 中文
Content Strategy and Intercultural Communication: Analysis of International Websites of Chinese Universities 内容策略与跨文化交际:中国高校国际网站分析
Journal of technical writing and communication Pub Date : 2023-05-16 DOI: 10.1177/00472816231171982
Y. Tang, Huiling Ding
{"title":"Content Strategy and Intercultural Communication: Analysis of International Websites of Chinese Universities","authors":"Y. Tang, Huiling Ding","doi":"10.1177/00472816231171982","DOIUrl":"https://doi.org/10.1177/00472816231171982","url":null,"abstract":"This study examines the content strategies of 12 Chinese universities’ international websites. Going beyond the Hofstede–Hall model, we explore a novel mixed-method study using both content strategy analysis and user research to investigate intercultural web-based communication strategies. Our study identifies the impacts of Chinese cultural and socio-political values on web content and the mismatch between such values and the information needs of globally distributed prospective students. We conclude that universities’ web content strategies should fully understand target audiences’ needs. Designers benefit from doing stakeholder interviews and competitor analysis to provide relevant, accurate, and accessible information to users from different cultures.","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"134 1","pages":"356 - 381"},"PeriodicalIF":0.0,"publicationDate":"2023-05-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77367118","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Focusing on Governance for a Real Client in a Content Strategy Course 在内容策略课程中关注真实客户的治理
Journal of technical writing and communication Pub Date : 2023-05-10 DOI: 10.1177/00472816231171850
Tharon W. Howard
{"title":"Focusing on Governance for a Real Client in a Content Strategy Course","authors":"Tharon W. Howard","doi":"10.1177/00472816231171850","DOIUrl":"https://doi.org/10.1177/00472816231171850","url":null,"abstract":"This article describes a graduate seminar on Content Strategy taught in the Fall of 2020 during the height of the COVID pandemic. Students worked totally online with a real client to develop a content strategy plan. This class was noteworthy because, unlike most classes that end up designing a logo, identity package, and look-n-feel approach to content strategy, this course ended up focusing on the much-overlooked emphasis on governance in an already well-established content strategy plan. Students conducted a persona research study (using Redish's approach) and built a UX journey map (using Kalbach's approach). They conducted a content audit (using Halverson's approach) and then used the data to determine what problems in content development really needed to be solved. These analyses showed that the client's principal needs actually dealt with governance issues rather than logos, branding, and content, so students researched and recommended suitable governance systems (primarily following Welchman's approach). Finally, they produced templates, sample content, and a content development plan for PCLS based on the new governance model provided.","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"74 1","pages":"310 - 334"},"PeriodicalIF":0.0,"publicationDate":"2023-05-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88521747","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The People, Practices, and Technologies Central to Content Strategy 内容战略核心的人员、实践和技术
Journal of technical writing and communication Pub Date : 2023-05-02 DOI: 10.1177/00472816231171864
Guiseppe Getto, Suzan Flanagan, Jack T. Labriola
{"title":"The People, Practices, and Technologies Central to Content Strategy","authors":"Guiseppe Getto, Suzan Flanagan, Jack T. Labriola","doi":"10.1177/00472816231171864","DOIUrl":"https://doi.org/10.1177/00472816231171864","url":null,"abstract":"This special issue of the Journal of Technical Writing and Communication features work from scholars and practitioners of content strategy. Content strategy is an emerging area within technical communication that boasts a variety of unique practices for publishing, editing, and delivering technical content. The work within this special issue is a testament to the complexity and diversity of this field.","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"20 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-05-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74683554","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
A Maturity Model for Content Strategy Development and Technical Communicator Leadership 内容策略开发和技术沟通领导的成熟度模型
Journal of technical writing and communication Pub Date : 2023-05-01 DOI: 10.1177/00472816231171863
Kim Sydow Campbell, Val Swisher
{"title":"A Maturity Model for Content Strategy Development and Technical Communicator Leadership","authors":"Kim Sydow Campbell, Val Swisher","doi":"10.1177/00472816231171863","DOIUrl":"https://doi.org/10.1177/00472816231171863","url":null,"abstract":"While technical communication consultants and researchers agree that content strategy requires attention to both customer needs and business goals, we found no evidence that technical communication educators promote an accurate understanding of business goals among their content strategy students. Through industry–academia collaboration, we integrate two existing models, using content tactics within organizational characteristics that define the maturity level of an organization's content operations. Analyzing the current state of maturity for each characteristic highlights gaps that can define a content strategy with prioritized tactics and, ultimately, encourages the growth of technical communicator leadership and the empowerment of our profession.","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"9 1","pages":"286 - 309"},"PeriodicalIF":0.0,"publicationDate":"2023-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79840444","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Rise, Fall, and Rise Again of Communication as a Disciplinary Signifier in Australia: After the “Cultural Turn” and the “Digital Turn” 传播作为一种学科能指在澳大利亚的兴起、衰落和再次崛起:在“文化转向”和“数字转向”之后
Journal of technical writing and communication Pub Date : 2023-03-17 DOI: 10.1177/00472816231163772
T. Flew
{"title":"The Rise, Fall, and Rise Again of Communication as a Disciplinary Signifier in Australia: After the “Cultural Turn” and the “Digital Turn”","authors":"T. Flew","doi":"10.1177/00472816231163772","DOIUrl":"https://doi.org/10.1177/00472816231163772","url":null,"abstract":"Communication as a discipline has a curious double life, being both disavowed in favor of something else, yet remains as a conceptual anchor point for a diverse range of intellectual projects. This argument focuses upon four challenges, or “turns,” that communication as a field has experienced: the “cultural turn” associated with cultural studies; the global turn; the “creative turn”; and the “digital turn” associated with the Internet and social media. It is observed that these have been collectively incorporated into a broadened communication field, and that concepts associated with communication remain relevant to other disciplines and fields.","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"32 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-03-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73878413","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Emojination Facilitates Inclusive Emoji Design Through Technical Writing: Fitting Tactical Technical Communication Inside Institutional Structures 表情符号通过技术写作促进包容性表情符号设计:在制度结构内适应战术技术交流
Journal of technical writing and communication Pub Date : 2023-03-07 DOI: 10.1177/00472816231161062
J. Gallagher, Rebecca E. Avgoustopoulos
{"title":"Emojination Facilitates Inclusive Emoji Design Through Technical Writing: Fitting Tactical Technical Communication Inside Institutional Structures","authors":"J. Gallagher, Rebecca E. Avgoustopoulos","doi":"10.1177/00472816231161062","DOIUrl":"https://doi.org/10.1177/00472816231161062","url":null,"abstract":"Creating new emojis is predicated on a system of technical writing that lobbies for new emojis to the Unicode Consortium. Emojination, an activist collective working for cultural inclusivity, helps everyday people write proposals for inclusive and culturally sensitive emojis. Through a case study of Emojination, this article describes ways that Tactical Technical Communication can work toward cultural inclusivity within regulatory frameworks.","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"136 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-03-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79677468","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Conferences With the Engineers: The Innovative Pedagogy and Career of Sada Harbarger, 1884–1942 与工程师的会议:萨达·哈博格的创新教学法和职业生涯，1884-1942
Journal of technical writing and communication Pub Date : 2023-02-08 DOI: 10.1177/00472816221148476
M. Duncan
{"title":"Conferences With the Engineers: The Innovative Pedagogy and Career of Sada Harbarger, 1884–1942","authors":"M. Duncan","doi":"10.1177/00472816221148476","DOIUrl":"https://doi.org/10.1177/00472816221148476","url":null,"abstract":"While Sada Harbarger is primarily known as the author of the first genre-based technical communication textbook, 1923's English For Engineers, I argue through extensive archival materials that her innovative conferencing with engineering students and interdisciplinary writing efforts, rather, drove her interwar success at Ohio State. Her rural agricultural background and acquaintance with the engineering faculty, combined with her literature training, led to OSU's engineering faculty demanding successfully that English promote her without reference to her textbook. Harbarger is also a notable early example of navigating being a female professor teaching engineering writing in a male-dominated English literature department.","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"37 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-02-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80899411","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
A Field Wide Snapshot of Student Learning Outcomes in the Technical and Professional Communication Service Course 技术及专业通讯服务课程学生学习成果概览
Journal of technical writing and communication Pub Date : 2022-11-03 DOI: 10.1177/00472816221134535
Jessica Griffith, Tanya Zarlengo, Lisa Melonçon
{"title":"A Field Wide Snapshot of Student Learning Outcomes in the Technical and Professional Communication Service Course","authors":"Jessica Griffith, Tanya Zarlengo, Lisa Melonçon","doi":"10.1177/00472816221134535","DOIUrl":"https://doi.org/10.1177/00472816221134535","url":null,"abstract":"Using the technical and professional communication service course as the site for research, and student learning outcomes (SLOs) as the specific focus, we gathered, coded, and analyzed 503 SLOs from 93 institutions. Our results show the top outcomes are rhetoric, genre, writing, design, and collaboration. We discuss these outcomes and then we offer programmatic implications drawn from the data that encourage technical and professional communication program administrators and faculty to use common SLOs, to improve outcome development, and to reconsider the purpose of the service course for students.","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"7 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-11-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80782403","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Book Review: Teaching Business, Technical and Academic Writing Online and Onsite: A Writing Pedagogy Sourcebook by Vengadasalam S. S. 《商业、技术和学术写作在线和现场教学:写作教学法》作者:Vengadasalam s.s。
Journal of technical writing and communication Pub Date : 2022-10-30 DOI: 10.1177/00472816221135652
D. A. Anabire
{"title":"Book Review: Teaching Business, Technical and Academic Writing Online and Onsite: A Writing Pedagogy Sourcebook by Vengadasalam S. S.","authors":"D. A. Anabire","doi":"10.1177/00472816221135652","DOIUrl":"https://doi.org/10.1177/00472816221135652","url":null,"abstract":"","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"3 1","pages":"167 - 170"},"PeriodicalIF":0.0,"publicationDate":"2022-10-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87525964","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Introduction to the Special Issue on Visual Communication and Visual Literacy (Part Two) 《视觉传达与视觉素养》特刊简介(下)
Journal of technical writing and communication Pub Date : 2022-10-05 DOI: 10.1177/00472816221125289
L. DeTora, K. Hinson
{"title":"Introduction to the Special Issue on Visual Communication and Visual Literacy (Part Two)","authors":"L. DeTora, K. Hinson","doi":"10.1177/00472816221125289","DOIUrl":"https://doi.org/10.1177/00472816221125289","url":null,"abstract":"","PeriodicalId":93788,"journal":{"name":"Journal of technical writing and communication","volume":"2 1","pages":"71 - 72"},"PeriodicalIF":0.0,"publicationDate":"2022-10-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"84033675","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
首页 上一页 下一页 尾页
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整，为了账户安全，请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们：info@booksci.cn Book学术提供免费学术资源搜索服务，方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号：481959085
Book学术官方微信