{"title":"Customer loyalty in transition: A longitudinal meta-analysis of direct antecedents in the hospitality industry","authors":"Raphaela Reitenberger , Doreén Pick , Tobias Marx","doi":"10.1016/j.tmp.2026.101454","DOIUrl":"10.1016/j.tmp.2026.101454","url":null,"abstract":"<div><div>In an increasingly competitive hospitality landscape, customer loyalty remains a key driver of long-term success. While many studies have explored its antecedents, the findings are often fragmented due to differing methods, contexts and timeframes. This meta-analysis addresses that gap by synthesizing results from 169 empirical studies published between January 2000 and September 2024, offering a comprehensive and time-sensitive understanding of what drives loyalty in the hospitality industry.</div><div>We distinguish between two periods: a phase of relative economic stability (2000–2019) and a period marked by multiple global crises (2020–2024). By applying and extending theoretical models, we identify the key variables that directly influence different types of loyalty. Effect sizes are calculated and compared and potential moderators, such as macroeconomic indicators (e.g., inflation, GDP) and cultural dimensions (e.g., power distance), are systematically examined.</div><div>The findings show that in stable times, emotional connection plays a central role in fostering loyalty. In contrast, during periods of crisis, rational factors such as switching costs become more prominent. Both cultural and economic conditions significantly shape the impact of these drivers.</div><div>Our study contributes to a deeper, more nuanced understanding of loyalty development under shifting global conditions. The results not only advance cross-cultural and longitudinal loyalty research, but also offer concrete guidance for designing adaptive, crisis-resilient loyalty strategies in the international hospitality sector.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"61 ","pages":"Article 101454"},"PeriodicalIF":6.9,"publicationDate":"2026-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146777280","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Enchantment of heritage festivals: How brand authenticity and pop culture involvement affect tourists' sense of place","authors":"Yu Wu, Jing Wang, Binli Tang, Yang Cui","doi":"10.1016/j.tmp.2026.101453","DOIUrl":"10.1016/j.tmp.2026.101453","url":null,"abstract":"<div><div>Heritage festivals face the challenge of balancing tradition and popularity while pursuing cultural integrity. This study uses cognitive response theory and meaning transfer theory to explore how brand authenticity and pop culture involvement affect tourists' sense of place in the context of the flow economy. We consider four Chinese festivals linked to popular culture for analysis, with 569 questionnaires checked combining symmetric and asymmetric approaches. It was found that brand authenticity positively affects tourists' sense of place through memory. Interestingly, pop culture involvement has varied effects—non-moderated, positively moderated, and negatively moderated. Moreover, integrating traditional and popular cultures contribute to the formation of sense of place, emphasizing true-to-fact and enduring pop culture involvement as the core conditions. This study reveals the enchantment of heritage festivals as landmark brands, providing theoretical contributions and practical inspirations for destination festival marketing and cultural management.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"61 ","pages":"Article 101453"},"PeriodicalIF":6.9,"publicationDate":"2026-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146189251","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Critical tourism studies in business journals","authors":"Paolo Mura , Heather Jeffrey , Martin Sposato","doi":"10.1016/j.tmp.2026.101456","DOIUrl":"10.1016/j.tmp.2026.101456","url":null,"abstract":"<div><div>Business is commonly understood as a parent discipline of tourism research, making business journals essential for epistemological inquiry. This paper reviews tourism literature in business journals, analysing the presence of Critical Tourism Studies, which addresses limitations of management-oriented approaches. Our analysis reveals limited engagement with Critical Tourism Studies in business journals, only 27% of reviewed articles aligning with its tenets. We propose a framework for Critical Tourism Business Studies that identifies knowledge gaps and highlights future directions for scholars publishing tourism-related topics in business journals. This framework aims to bridge disciplinary gaps and enhance interdisciplinary research. The article contributes to literature by providing disciplinary knowledge traversing boundaries between parent/child disciplines, fostering a more holistic understanding of tourism within business contexts.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"61 ","pages":"Article 101456"},"PeriodicalIF":6.9,"publicationDate":"2026-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146146719","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"“We got you!”: Determinants of attention-grabbing short tourism video titles—Evidence from Douyin in China","authors":"Chengyuan Zhang , Bingqing Zhao , Cuicui Yu , Shouyang Wang , Xiaokong Zhang","doi":"10.1016/j.tmp.2026.101458","DOIUrl":"10.1016/j.tmp.2026.101458","url":null,"abstract":"<div><div>The impact of titles, a crucial textual element on short video platforms, on user engagement remains underexplored. This study introduces communication and persuasion theory to create a framework identifying how video titles capture user attention, focusing on four key attributes: information style, hashtag, text readability, and keywords. An empirical analysis of 32,370 short tourism videos from 122 scenic locations reveals that using exclamatory and interrogative sentences, negative keywords, and longer titles substantially enhance user engagement. Conversely, the inclusion of positive keywords, internet memes, and excessive hashtags may diminish users' propensity to interact. Additionally, by integrating reinforcement theory, the study develops a strategy–feedback–adjustment–enhancement closed-loop analysis framework that explains how content creators dynamically refine their title formulation strategies based on user feedback. This study addresses a gap in short tourism video title strategies and guides content creators in building sustainable digital influence.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"61 ","pages":"Article 101458"},"PeriodicalIF":6.9,"publicationDate":"2026-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"147398064","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"“Virtual” humans but “real” emotions? The impact of emotional expression of virtual influencers on users' attitudes toward tourist destinations","authors":"Sihong Li , Xiqing Han , Huawei Liu , Min Zhang","doi":"10.1016/j.tmp.2026.101457","DOIUrl":"10.1016/j.tmp.2026.101457","url":null,"abstract":"<div><div>Virtual influencers (VIs), who leverage artificial intelligence technologies, have endowed destination marketing in the tourism industry with novel technical means and opportunities. Compared to human influencers, VI-based destination marketing offers advantages such as enhanced reputation management, lower operational costs, and long-term sustainability. However, it also faces key challenges, including limited sensory and emotional capacity, reduced credibility, and weaker endorsement effectiveness. To magnify the advantages and diminish the disadvantages, this study proposes a triadic mechanism based on VI-, user-, and destination-related factors, and examines its impact on the effectiveness of VI destination marketing. Specifically, a study based on comment analysis (Pilot Study) and two scenario-based studies (Studies 1 and 2) provided sufficient evidence to suggest that VI emotional expression positively influences users' destination attitude, and this influence is mediated through user empathy toward VIs. In addition, a moderated mediation analysis revealed that destination type influences the moderating effect of an individual's sense of power on the relationship between VI emotional expression and user empathy toward VIs. The theoretical model emphasizes the applicability of emotional contagion theory to the relationship between VIs and social media users, demonstrates triadic interaction effects, and offers crucial managerial insights into VI destination marketing.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"61 ","pages":"Article 101457"},"PeriodicalIF":6.9,"publicationDate":"2026-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146778883","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Francois Durrieu , Frederic Ponsignon , David A. Jaud , Prof. Thierry Lorey
{"title":"Designing for Co-created, memorable experiences in sustainable wine tourism: The moderating roles of eco-certification confusion and offering type","authors":"Francois Durrieu , Frederic Ponsignon , David A. Jaud , Prof. Thierry Lorey","doi":"10.1016/j.tmp.2025.101443","DOIUrl":"10.1016/j.tmp.2025.101443","url":null,"abstract":"<div><div>This article examines how and when design characteristics (relational authenticity and visitor participation) influence word-of-mouth recommendations by co-creating memorable experiences in sustainable wine tourism. It also investigates the moderating effects of (1) visitor confusion about ecological certifications and (2) the type of wine tourism offering. Drawing on the S-O-R framework, we developed and tested six hypotheses using field survey data collected at three sustainability-oriented wine tourism sites offering distinct experiences. We found that experience memorability mediates the relationship between design characteristics and visitor recommendations. Moreover, eco-certification confusion and offering type partially moderate the effects of design characteristics on memorability. This study contributes to wine tourism research by: (1) identifying key design characteristics that enable the co-creation of a memorable experience and drive positive word-of-mouth; (2) demonstrating that eco-certification confusion amplifies the impact of relational authenticity on memorability; and (3) suggesting that different offerings require different design choices.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"61 ","pages":"Article 101443"},"PeriodicalIF":6.9,"publicationDate":"2026-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145950280","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"How is a regional wine destination constructed? Exploring storytelling through stakeholder narratives in Yoichi-Niki, Japan","authors":"Eetu-Antti Hartikainen , Viktoria Murskaja","doi":"10.1016/j.tmp.2026.101455","DOIUrl":"10.1016/j.tmp.2026.101455","url":null,"abstract":"<div><div>This study examines the relationship between storytelling, regional realities, and the development of wine tourism in Yoichi and Niki, two neighbouring towns in Hokkaido Prefecture, Japan. Yoichi-Niki wine tourism, located on the peripheries of the global wine world, requires the imagination and creation of shared socio-cultural meanings by a multitude of actors in order to be realised. Through a multimodal approach combining interviews, participant observation, and videography, local stakeholders were engaged as co-researchers to explore the narrative construction of the Yoichi-Niki wine destination. As a result, five themes were identified. They form an overarching narrative of the Yoichi-Niki winescape, which is also reflected in the supplementary research video. The research highlights the necessity for deeper consideration of stakeholder perspectives and the current limitations shaping wine tourism. A contrast was identified between the region's potential for wine and culinary tourism and the current lack of human capital, infrastructure, and coordination. Collaborations between and within Yoichi and Niki present both opportunities and tensions in shaping a cohesive destination image. By focusing on an emerging wine region in East Asia, this research contributes to underexplored geographies in wine tourism literature. The theoretical contribution comes particularly from the exploration of local relational dynamics and their effect on tourism development, an aspect which has garnered less attention in tourism research, particularly in the context of Japan. The study also unveils storytelling as a central socio-cultural infrastructure. Additionally, it introduces methodological innovation through integrated videography and offers practical insights for sustainable wine tourism development and rural revitalisation in ageing societies.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"61 ","pages":"Article 101455"},"PeriodicalIF":6.9,"publicationDate":"2026-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"146109859","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Identifying and measuring destination attributes contributing to cultural tourism experience","authors":"Ganghua Chen , Shengdong Hong , Zongkun Guo , Songshan Huang","doi":"10.1016/j.tmp.2025.101444","DOIUrl":"10.1016/j.tmp.2025.101444","url":null,"abstract":"<div><div>While destination attributes are known to shape tourism experiences, there is limited understanding of what specific attributes contributing to cultural tourism experience. To address this gap, the study aims to identify destination attributes contributing to cultural tourism experiences from the tourists' perspective and develop a multi-dimensional measurement scale. In-depth interviews identified the key dimensions of destination attribute. Four datasets (<em>n</em> = 1009) from seven Chinese cities (i.e., Guangzhou, Luoyang, Nanjing, Shanghai, Hangzhou, Suzhou, and Yangzhou) were used to validate the scale's structural, discriminant, and predictive validity. This research extends the destination attributes model and offers a conceptual framework for enhancing cultural tourism experiences. Practically, the study provides destination managers with a tool to evaluate and improve the specific attributes that influence tourists' cultural experiences.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"60 ","pages":"Article 101444"},"PeriodicalIF":6.9,"publicationDate":"2026-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145730665","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Alicia Orea-Giner , Francesc Fusté-Forné , Louise Todd , Eerang Park
{"title":"The nexus between local food tourism events and social sustainability: Future prospects and priorities","authors":"Alicia Orea-Giner , Francesc Fusté-Forné , Louise Todd , Eerang Park","doi":"10.1016/j.tmp.2025.101430","DOIUrl":"10.1016/j.tmp.2025.101430","url":null,"abstract":"<div><div>Food has increasingly taken a central role in events and festivals, and its significance in tourism has been well documented through various social and cultural perspectives. However, our understanding and the available research evidence regarding the substantial roles, contributions, and challenges of food tourism events, particularly in relation to social sustainability, remain limited. To accurately assess the development of research on food tourism events and those through the lens of social sustainability, a bibliometric analysis was conducted on studies published from 1983 to 2025, followed by a systematic literature review. The findings reveal five evolving research themes in the field: (1) food event-based experiences and tourist behavioural dynamics; (2) cultural heritage, authenticity, and embodied experiences; (3) socio-economic systems and stakeholder governance; (4) tourist profiles, motivations, and segmentation; and (5) regenerative practices and sustainability transitions. Future research prospects are explored through the in-depth review of the five progressing research themes.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"60 ","pages":"Article 101430"},"PeriodicalIF":6.9,"publicationDate":"2026-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145580370","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Arunangshu Giri , Dipanwita Chakrabarty , Weng Marc Lim , Sachin Kumar Mangla , Linda D. Hollebeek
{"title":"Can generative artificial intelligence enhance brand performance in tourism? A mixed-methods study integrating service-dominant logic, social exchange theory, and uncanny valley theory","authors":"Arunangshu Giri , Dipanwita Chakrabarty , Weng Marc Lim , Sachin Kumar Mangla , Linda D. Hollebeek","doi":"10.1016/j.tmp.2025.101442","DOIUrl":"10.1016/j.tmp.2025.101442","url":null,"abstract":"<div><div>Generative artificial intelligence (GAI) holds transformative potential for the tourism industry, though its effects on brand performance, a critical driver of competitive advantage, remain underexplored. This study investigates the impact of GAI on brand performance in tourism, drawing on service-dominant (S-D) logic, social exchange theory, and uncanny valley theory as theoretical lenses and employing a mixed-methods approach involving interviews and surveys. Qualitative themes include GAI service design, GAI service expectation, tourist engagement, and brand performance, which collectively provide a comprehensive view of GAI’s role in tourism. Quantitative results further reveal that GAI positively influences brand performance, which evidences its impact in tourism, and that anthropomorphism moderates tourist engagement, such that GAI with greater humanlike attributes engages tourists more effectively. In turn, these insights enrich the tourism literature and offer practical guidance for tourism managers in developing future strategies involving GAI.</div></div>","PeriodicalId":48141,"journal":{"name":"Tourism Management Perspectives","volume":"60 ","pages":"Article 101442"},"PeriodicalIF":6.9,"publicationDate":"2026-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145883773","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}