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Sustainable marketing: an exploratory study of a sustain-centric, versus profit-centric, approach 可持续营销:以持续为中心与以利润为中心的方法的探索性研究
IF 1.9
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-08 DOI: 10.1111/basr.12314
Bruno Dyck, Rajesh V. Manchanda, Savanna Vagianos, Michèle Bernardin
{"title":"Sustainable marketing: an exploratory study of a sustain-centric, versus profit-centric, approach","authors":"Bruno Dyck,&nbsp;Rajesh V. Manchanda,&nbsp;Savanna Vagianos,&nbsp;Michèle Bernardin","doi":"10.1111/basr.12314","DOIUrl":"10.1111/basr.12314","url":null,"abstract":"<p>As the need for business to address pressing social and ecological issues intensifies, so does the importance of enhancing the development of sustainable marketing. The current dominant approach to sustainable marketing is based on a Triple Bottom Line (TBL) profit-centric worldview, which suggests that firms can simultaneously improve their financial well-being as they reduce negative social and ecological externalities. However, whereas the scope of TBL marketing is limited to sustainability initiatives that enhance profits, there is a growing need for—and interest in—developing a sustain-centric approach to marketing that relaxes the need to <i>maximize</i> financial well-being in order to optimize social and ecological well-being. Even so, because of the dominance of the profit-centric worldview, hallmarks of sustain-centric marketing practices remain under-developed and may even lend themselves to becoming inauthentically mimicked on a piecemeal basis by greenwashing profit-centric firms. We provide an exploratory empirical study of marketing practices evident in two sustain-centric firms and draw implications to advance theory for both sustain-centric and profit-centric marketing.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 2","pages":"195-216"},"PeriodicalIF":1.9,"publicationDate":"2023-06-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/basr.12314","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43558816","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Moving sustainability towards flourishing for all: The critical role of (toxic) leadership 将可持续发展推向人人共享的繁荣:(有毒)领导的关键作用
IF 1.8
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-08 DOI: 10.1111/basr.12309
Clive R. Boddy
{"title":"Moving sustainability towards flourishing for all: The critical role of (toxic) leadership","authors":"Clive R. Boddy","doi":"10.1111/basr.12309","DOIUrl":"10.1111/basr.12309","url":null,"abstract":"<p>Moving sustainability towards flourishing for all implies a care for all and for the future. However, in this commentary I note that many corporate and political leaders do not care for others or the future because, embodying egotistical, ruthless, remorseless, and dishonest (psychopathic) characteristics, their concern is only for themselves. This commentary argues that toxic leadership and governance, in the form of corporate psychopathy and corporate psychopaths, are important barriers to achieving sustainability. Notably, and of relevance to this argument, the embodiment of psychopathic traits can give people the ability to brazenly push themselves to the top, unimpeded by emotional distractions and thereby attain leadership. However, due to their deep indifference to corporate social responsibility and a readiness to falsify environmental impact reports, engage in faking corporate social responsibility and illegally dump toxic waste materials; the influence of such psychopathic leadership may be detrimental to sustainability and to flourishing for all. Leaders high in psychopathy will ignore or dismiss scientific evidence of unsustainable practices because they do not care about the future or about dismissing scientific evidence of detriments to the prospects for humanity. Accordingly toxic leadership and governance are arguably the critical factors in achieving a flourishing sustainability. The future of all life thus depends on who we choose as our leaders.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 4","pages":"591-605"},"PeriodicalIF":1.8,"publicationDate":"2023-06-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/basr.12309","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41625055","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Nexus between GHRM and organizational competitiveness: role of green innovation and organizational learning of MNEs GHRM与组织竞争力的关系:跨国公司绿色创新与组织学习的作用
IF 1.9
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-08 DOI: 10.1111/basr.12310
Patrick Obeng, Courage Simon Kofi Dogbe, Patience Ama Nyantakyiwaa Boahen
{"title":"Nexus between GHRM and organizational competitiveness: role of green innovation and organizational learning of MNEs","authors":"Patrick Obeng,&nbsp;Courage Simon Kofi Dogbe,&nbsp;Patience Ama Nyantakyiwaa Boahen","doi":"10.1111/basr.12310","DOIUrl":"10.1111/basr.12310","url":null,"abstract":"<p>The focus of this study was to assess the mediating effect of green innovation, in the relationship between green human resources management (GHRM) and organizational competitiveness of manufacturing multinational enterprises (MNEs). The study further looked at the moderating effect of organizational learning in the relationship between GHRM on organizational competitiveness of manufacturing MNEs. The population comprises manufacturing MNEs in Ghana. Through purposive and simple random sampling techniques, 231 manufacturing MNEs were selected for the study. Data was analyzed using frequencies, percentages, mean scores, and Structural Equation Modeling (SEM), using SPSS and SMART-PLS (Partial Least Square) software. The study concludes that green innovation partially mediates the relationship between GHRM and organizational competitiveness. It was further concluded that organizational learning positively moderates the positive relationship between GHRM and organizational competitiveness. The study recommends that manufacturing MNEs should invest and improve the level of their organizational learning as it not only strengthens the effects of GHRM on organizational competitiveness, but it also directly improves competitiveness. Further, particular attention should also pay to green innovation, as it intervenes the relationship between GHRM and organizational competitiveness.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 2","pages":"275-303"},"PeriodicalIF":1.9,"publicationDate":"2023-06-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46259457","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Dynamics between universities and social entrepreneurs: Insights from a multi-country project in Latin America 大学和社会企业家之间的动态：来自拉丁美洲多国项目的见解
IF 1.8
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-08 DOI: 10.1111/basr.12321
Andrea Samaniego, Adriana Amaya, Edgar Izquierdo
{"title":"Dynamics between universities and social entrepreneurs: Insights from a multi-country project in Latin America","authors":"Andrea Samaniego,&nbsp;Adriana Amaya,&nbsp;Edgar Izquierdo","doi":"10.1111/basr.12321","DOIUrl":"10.1111/basr.12321","url":null,"abstract":"<p>Research has stressed the importance of universities in developing entrepreneurial ecosystems (EEs) and their possible social and economic impacts on society. Concerning this commitment, social entrepreneurs (SEs) favor university actions that facilitate the improvement of their individual capital. However, research on this topic has received little attention. This study investigated how universities contribute to the advancement of EEs. It also examines the mechanisms that universities employ to support SEs. Two survey instruments were administered: one to 418 SEs, and the other to 494 people affiliated with universities. The results indicate that universities can be key actors in EEs because they can mobilize resources aligned with their institutional commitments, including training, facilities, and contact with several stakeholders. Additionally, SEs rely on training opportunities and connections with other stakeholders to implement entrepreneurial initiatives. Accordingly, our study highlights the critical role universities play in the development and survival of SEs.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 4","pages":"710-733"},"PeriodicalIF":1.8,"publicationDate":"2023-06-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43586616","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
A heuristic perspective on factors that drive governments' approval of genetically modified crop commercialization 对推动政府批准转基因作物商业化的因素的启发式观点
IF 1.9
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-06 DOI: 10.1111/basr.12311
Lailani L. Alcantara, Nir Kshetri
{"title":"A heuristic perspective on factors that drive governments' approval of genetically modified crop commercialization","authors":"Lailani L. Alcantara,&nbsp;Nir Kshetri","doi":"10.1111/basr.12311","DOIUrl":"10.1111/basr.12311","url":null,"abstract":"<p>While there is abundant research on innovations, we know little about why and when the commercialization of highly contested innovations, such as genetically modified (GM) crops, is approved by governments. In this paper, we argue that governments' decision to approve the commercialization of GM crops is influenced by heuristics based on the decisions of other governments with which they have greater trade, the gap between country performance and aspiration, and governments' prior decisions on GM crops field trials. We further propose that the effect of these heuristics weakens when the government operates in countries with higher governance quality. Using data on approval of GM crop commercialization between 1991 and 2016, we found support for these arguments and suggest the joint effects of heuristics based on the decisions of trade partners and governance quality on governments' approval of GM crop commercialization.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 2","pages":"305-329"},"PeriodicalIF":1.9,"publicationDate":"2023-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43910567","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Systems design thinking for social innovation: a learning perspective 社会创新的系统设计思维:学习视角
IF 1.9
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-06 DOI: 10.1111/basr.12317
Bowon Kim
{"title":"Systems design thinking for social innovation: a learning perspective","authors":"Bowon Kim","doi":"10.1111/basr.12317","DOIUrl":"10.1111/basr.12317","url":null,"abstract":"<p>We define social innovation as strategic decision making to improve social conditions and facilitate social changes in a desirable direction by dealing with crucial issues and solving fundamental societal problems. This paper proposes a framework that enables the decision maker to implement social innovation effectively. The framework consists of three influential theories or ways of thinking, that is, design thinking, systems thinking, and learning organization. This paper shows how these three approaches can be integrated to tackle a critical social problem and develop a sustainable solution. We present a case study on an actual social issue to demonstrate its practical application.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 2","pages":"217-250"},"PeriodicalIF":1.9,"publicationDate":"2023-06-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47892842","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Mapping the intellectual linkage of sustainability in marketing 绘制可持续性在市场营销中的智力联系
IF 1.9
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-05 DOI: 10.1111/basr.12313
Yating Tian, Qeis Kamran
{"title":"Mapping the intellectual linkage of sustainability in marketing","authors":"Yating Tian,&nbsp;Qeis Kamran","doi":"10.1111/basr.12313","DOIUrl":"10.1111/basr.12313","url":null,"abstract":"<p>This study explores the status quo regarding the interface between marketing, social and environmental issues, culture and consumers, and strategic management by integrating sustainability. A qualitative display network technique, based on the bibliometric methodology of co-citation analysis, was applied to examine research clusters. An integrative review was conducted to explain the connections within these clusters. To evaluate potential patterns among the studies through citations, different sets of relationships among applicable sustainability theories in marketing practice were paired in different sets and analyzed. After mapping the scientific structure of journal publications and intellectual linkages, six cluster groups emerged, reflecting the important role of marketing in linking sustainability, society, environment, consumers, and corporate sustainable development. This study contributes to social and marketing research and corporate sustainability practice by categorizing the intellectual structural network within various streams and indicating the influence of social and cultural notions on consumer-focused sustainable marketing.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 2","pages":"251-274"},"PeriodicalIF":1.9,"publicationDate":"2023-06-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1111/basr.12313","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49019617","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Promoting the advocacy behavior of customers through corporate social responsibility: The role of brand admiration 通过企业社会责任促进客户的倡导行为：品牌钦佩的作用
IF 1.9
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-05 DOI: 10.1111/basr.12320
Naveed Ahmad, Zia Ullah, Esra AlDhaen, Irfan Siddique
{"title":"Promoting the advocacy behavior of customers through corporate social responsibility: The role of brand admiration","authors":"Naveed Ahmad,&nbsp;Zia Ullah,&nbsp;Esra AlDhaen,&nbsp;Irfan Siddique","doi":"10.1111/basr.12320","DOIUrl":"https://doi.org/10.1111/basr.12320","url":null,"abstract":"<p>Given that personal source of information is preferred by the customers over company-generated marketing communications, promoting advocacy behavior among customers is of much importance for every organization. Literature suggests that an organization's corporate social responsibility (CSR) activities significantly influence individual behavior. However, the advocacy behavior of customers (ADB), from a CSR perspective, did not receive due attention. To address this literature gap, the current study attempts to explore the relationship among CSR and ADB with the intervening role of brand admiration (BA). To collect the data, customers of a large fast-food service organization in Pakistan were approached. The proposed relationships were tested through the structural equation modeling (SEM) technique. The statistical evidence verifies a positive link between CSR and ADB, while BA mediated this relationship. These findings will be supportive to the fast-food business to realize the critical role of CSR for a meaningful customer-company relationship in the face of competition.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 2","pages":"367-386"},"PeriodicalIF":1.9,"publicationDate":"2023-06-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"50121612","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Entrepreneurial ecosystem for promoting social innovation in emerging markets: Is corporate social responsibility integration with technology business incubators the right path? 促进新兴市场社会创新的创业生态系统:企业社会责任与科技企业孵化器的整合是正确的道路吗?
IF 1.8
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-05 DOI: 10.1111/basr.12318
Savita Bhat
{"title":"Entrepreneurial ecosystem for promoting social innovation in emerging markets: Is corporate social responsibility integration with technology business incubators the right path?","authors":"Savita Bhat","doi":"10.1111/basr.12318","DOIUrl":"10.1111/basr.12318","url":null,"abstract":"<p>This study attempts to fill in two research gaps in the extant literature concerning the ecosystem for social innovation in the context of emerging market economies such as India. The study first attempts to assess the potential of corporate social responsibility (CSR) in not-for-profit entities such as technology business incubators (TBIs) to stimulate social innovations in the prevalent ecosystems in emerging markets. Further, using a random-effects Tobit model, the study examines the characteristics of firms that spend higher percentages of CSR expenditure on not-for-profit TBIs/societies/trusts in India. The study provides policy suggestions to create an entrepreneurial ecosystem for promoting social innovation in emerging markets such as India.</p>","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"128 4","pages":"734-754"},"PeriodicalIF":1.8,"publicationDate":"2023-06-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42100252","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Promoting the advocacy behavior of customers through corporate social responsibility: The role of brand admiration 通过企业社会责任促进顾客的倡导行为:品牌崇拜的作用
IF 1.9
BUSINESS AND SOCIETY REVIEW Pub Date : 2023-06-01 DOI: 10.1111/basr.12320
Naveed Ahmad, Zia Ullah, E. AlDhaen, Irfan Siddique
{"title":"Promoting the advocacy behavior of customers through corporate social responsibility: The role of brand admiration","authors":"Naveed Ahmad, Zia Ullah, E. AlDhaen, Irfan Siddique","doi":"10.1111/basr.12320","DOIUrl":"https://doi.org/10.1111/basr.12320","url":null,"abstract":"","PeriodicalId":46747,"journal":{"name":"BUSINESS AND SOCIETY REVIEW","volume":"1 1","pages":""},"PeriodicalIF":1.9,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"63264980","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
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