{"title":"The Antecedents of Instagram Store Purchase Intention: Exploring the Role of Trust in Social Commerce","authors":"Asma, Afsha Afreen","doi":"10.1177/09722629221133887","DOIUrl":"https://doi.org/10.1177/09722629221133887","url":null,"abstract":"Social media platforms are now serving the dual purpose of social interaction as well as commercial transactions. It is an extension of e-commerce on social media, leveraging social support for shopping purposes. This study has taken selected community-related factors and vendors-related factors to investigate their impact on purchase intention from Instagram store. Acknowledging that social commerce possesses a different environment than that of e-commerce, we have also tested the mediating role of trust in determining consumer purchase intention from an Instagram store. The present study used the Stimulus–Organism–Response model along with trust transference theory and psychological reactance theory to propose a theoretical framework to understand purchase intention with regard to the Instagram store. This study has tested the impact of physical shopping constraint on purchase intention which had previously not been tested empirically with regard to social commerce. Taking empirical data from 304 Instagram users, the study revealed community factors to have a more significant impact than vendors attributes. The findings of the study advance our understanding of how purchase intention is formed on Instagram store and highlight the importance of trust in this mechanism.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"12 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85435743","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Predicting Impulsive Consumer Behaviour Toward Handicrafts in India","authors":"Akanksha Choudhary, Poonam Mishra","doi":"10.1177/09722629221135231","DOIUrl":"https://doi.org/10.1177/09722629221135231","url":null,"abstract":"Consumer behaviour is easy to define in terms of planned and implemented marketing activities. While it has been researched for big companies and products. The unexplored side of consumer behaviour lies in impulsive purchase actions. Impulse buying tendency (IBT) can be defined as the sudden, powerful, and persistent urge to buy something immediately. Based on market observations, and available literature, handicrafts as a product face more impulsive actions rather than planned, therefore the factors chosen for this study refer to analyze the relevance of IBT in terms of handicrafts purchase actions. Independent variables are attractiveness (AT), cultural and traditional values (CTV), learning (LN), and environment (EN). The research was examined by SEM analysis using AMOS 24. It was founded that there exists a mediating effect of IBT on consumer purchasing behaviour. The results of this study will enhance the understanding of small business holders and craft artisans regarding the influential behaviour of consumers and their impulse actions to increase the demand for their handmade products.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"76 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86305440","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Z. Fatima, Mohd Abdul Moid Siddiqui, Rahela Farooqi
{"title":"Determinants of Green Consumer Behaviour among Indian Consumers: An ISM Approach","authors":"Z. Fatima, Mohd Abdul Moid Siddiqui, Rahela Farooqi","doi":"10.1177/09722629221131100","DOIUrl":"https://doi.org/10.1177/09722629221131100","url":null,"abstract":"The dynamic changes in the environment and the global market scenario, has also changed the way consumers approach a product. In the recent past, it has been observed that consumers are getting more inclined towards green purchases. This has resulted in the emergence of a new field of research called ‘green consumerism’ or green consumer behaviour. Many researchers have highlighted the reasons, patterns, barriers and enablers of green consumer behaviour. With the help of previous literature and expert opinions, 11 key determinants of green consumer behaviour have been identified operating in the Indian market. Interpretive structural modelling (ISM) has been used to develop a framework to show the interrelationship among the identified determinants and how it affects the customer’s green purchase behaviour.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"65 1 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85057150","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Adil Mansoor, Sazali Abdul Wahab, Sarwat Jahan, Ariful Islam
{"title":"Boosting Employees’ Performance through the Affective Commitment and Transformational Leadership: The Role of Employee Engagement as a Mediator","authors":"Adil Mansoor, Sazali Abdul Wahab, Sarwat Jahan, Ariful Islam","doi":"10.1177/09722629221130847","DOIUrl":"https://doi.org/10.1177/09722629221130847","url":null,"abstract":"The current study explores boundary conditions and underlying mechanisms through which commitment and transformational leadership (TFL) affects customer service representatives (CSRs) performance in the telecom sector. Additionally, it investigates how and why the engagement of employees mediates the relationship of commitment and leadership with the productivity of employees. Data collected from the CSRs of telecom companies were analyzed through SmartPLS. The results revealed a positive relationship between leadership style, organizational commitment, and employees performance. This research also found the complementary mediation of employee engagement. Therefore, this research provides evidence regarding effective management style and the requirement of a conducive work environment that nurtures engagement and commitment within CSRs. Furthermore, it stresses the need for a psychological bond between leaders and employees, which fosters productivity with the help of engagement. Organizational efforts directed to enhance performance would be fruitful in a culture that promotes TFL style, commitment, and engagement of employees as performance is largely dependent on these attributes.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"36 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79814365","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Case Analysis II: Srikrishna Motors—Using Data to Manage Dealership Performance","authors":"Sreeram Sivaramakrishnan","doi":"10.1177/0972262921996522","DOIUrl":"https://doi.org/10.1177/0972262921996522","url":null,"abstract":"Srikrishna Motors, set up in Bengaluru, Karnataka, was the authorized dealership of Loadmaster, the third largest truck manufacturer in India. Mr Singh, a first-generation entrepreneur, had set up the dealership in 1987, and in 2019 was operating out of three showrooms. Loadmaster had two major products—Light & Medium Duty and Heavy Duty (HD). Srikrishna Motors was dealing solely in the latter category of products. Since Loadmaster was a late entrant to the HD category, its products were relatively difficult to sell. The showrooms were located in three cities in South India, Bengaluru, Vijayanagaram and Chennai, to serve the states of Karnataka (KN), Andhra Pradesh (AP) and Tamil Nadu (TN), respectively. Srikrishna derived its revenues from sales of trucks and the services provided to existing and new customers. In addition to vehicle sales, revenues also accrued from sale of insurance and financing products, after sales service, sale of accessories, spares and annual maintenance contracts. Ravi Krishnan, the CEO of Srikrishna Motors, had to evaluate his direct reports who were the three branch managers (BMs) responsible for each of the showrooms. The three markets were quite different in their characteristics and the performance of the branches was also quite different. The challenge for Krishnan was to relatively assess the performance of the BMs despite these differences.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"33 1","pages":"532 - 535"},"PeriodicalIF":2.8,"publicationDate":"2022-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83148627","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Logistic Regression Analysis for Prediction of Financial Failure: Evidence from Central Public Sector Enterprises in India","authors":"B. Pardeshi","doi":"10.1177/09722629221135241","DOIUrl":"https://doi.org/10.1177/09722629221135241","url":null,"abstract":"The present study is intended to predict the financial failure of Central Public Sector Enterprises (CPSEs) in India using financial factors that cause the failure and show how the probability of failure can be effectively explained. This study is obvious because of the growing failure of the enterprises in India and the factors that push them to fail obviously calls into question the sustainable financial health of these enterprises. Policies, regulations and new strategies should be developed to help management and policymakers to examine the factors that affect the likelihood of failure. For this study, 27 heavy, medium and light engineering enterprises were chosen as a sample, with a 10-year study period. The magnitude of firm-specific endogenous factors in determining and/or explaining the failure of enterprises is revealed by principal component analysis. Binary logistic regression was used to examine these variables. The result of logistic regression has an accuracy of 83.9% in predicting the failure. According to the findings, working capital, net profit, return on assets, gross value added to capital employed, labour cost to sales, capital–output ratio and sales to total assets are the financial factors that significantly impact the probability of failure. Financial health was also examined using the Altman Z-score model. The results demonstrate the negative Z-score recorded by failure enterprises and distressed category enterprises. The study shows that the CPSEs failure can be avoided if indications and influencing factors are established in time and the correct prediction model is applied to enhance the financial situation.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"190 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-11-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73360984","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"What Determines MOOC Success? Validation of MOOC Satisfaction Continuance Model","authors":"Jinal Shah, Monica Khanna","doi":"10.1177/09722629221131386","DOIUrl":"https://doi.org/10.1177/09722629221131386","url":null,"abstract":"Advancements in the field of educational technology have made Massive Open Online Courses (MOOCs) ubiquitous. MOOCs are accessible from anywhere, anytime and without any entry–exit criteria. The initial acceptance of MOOCs has been studied in the extant research, but limited studies have delved into understanding the factors impacting post-adoption usage behaviour. The aim of this research is to investigate the factors influencing MOOCs’ satisfaction and continuance intention using an integrated model derived from the Information System Success and Expectancy Confirmation Model. The study has proposed MOOC Satisfaction Continuance Model using existing scales and empirically tested it with a cross-sectional research design. Structured questionnaire was employed for collecting primary data from 513 respondents using a convenience sample. A partial least square structural equation modelling technique was employed using SMART PLS for testing the hypothesized relationships of the model. The study’s findings demonstrate that perceived usefulness, hedonic motivation, information quality and system quality positively impact the satisfaction of MOOCs. Moreover, perceived usefulness, hedonic motivation and satisfaction significantly influence the continued use intention. The study’s findings will be beneficial to MOOC platform providers, universities and facilitators in understanding and designing effective learning systems.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"38 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75484552","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Shareholder Activism and Dividend Policy of the Firms: The Moderating Role of Financial Distress","authors":"Shailesh Rastogi, Jagjeevan Kanoujiya, Kuldeep Singh","doi":"10.1177/09722629221129086","DOIUrl":"https://doi.org/10.1177/09722629221129086","url":null,"abstract":"Shareholder activism (SHA) has caught the fancy of all the stakeholders in the corporate world, including policymakers. It is here for the long haul. However, the role of SHA in operating performance and valuation is equivocal. In addition, there is a dearth of research on SHA’s impact on profit distribution decisions. This research gap is the primary motivation for the current study. Measuring SHA is a challenge, which is undertaken in the study in the form of building an SHA index. Panel data of 76 diversified non-financial firms is gathered for 5 years (2015–2016 to 2019–2020). Static and dynamic panel data econometrics are deployed to estimate three models (baseline, square and model with the interaction term). It is found that SHA linearly and positively impacts the dividend pay-out. In addition, financial stability (inverse of financial distress) positively moderates the SHA’s association for dividends. Investors preferring dividends can use these findings to their gain, is one of the main implications of the study. It is recommended that policymakers should take some legislative action to protect managers from the negative influence of SHA, especially regarding dividend decisions.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"15 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86912818","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Investors’ Preference for Creating Impact: (A study to understand impact investors’ preference while making investment in India)","authors":"Prerna Rathee, Shalini Aggarwal","doi":"10.1177/09722629221131110","DOIUrl":"https://doi.org/10.1177/09722629221131110","url":null,"abstract":"The main aim of this article is to analyse the preference of impact investors when it comes to the selection of ventures for investment. The study has been conducted with the sole objective of trying to evaluate the choices of impact investors in the Indian market. In addition to this, the present study strives to find out how a certain venture turns out to be the most preferred area of investment and what instrument is preferred to invest in for impact investments, and the criteria that guide investors to arrive at their choice of investment portfolios in Indian impact investment market. A choice-based conjoint experiment has been done in which respondents have to rank the different options which were generated by orthogonal arrays based on their preference. The preference function was computed by using OLS regression. It has been revealed through this study that while deciding to invest for impact, first preference is accorded to stage of investment in terms of highest importance value which was ensued by their behavioural penchant to do impact investment. Impact investors are inclined to invest in social ventures having the most innovative ideas in response to addressing social problems. The most preferred area of investment is the healthcare sector which is ensued by agriculture and education. The real behaviour of an individual cannot be predicted through an online survey, which restricts the generalization of the study. This study presents a simple yet empirical tool that will undoubtedly aid social entrepreneurs, impact investors and other investors to understand the leanings of impact investors and allows them to understand in a better way, how investors’ behaviour differs while making investment decisions in India. The findings will also help policymakers to create a more conducive environment for impact investing in India. The article is unique in the sense that it endeavours to analyse the impact investors’ preferences and choices with the application of conjoint analysis in the Indian perspective.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"57 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85455125","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Urban ‘Prosumers’ of Solar Energy: Exploring the Mediating Role of Government Initiatives","authors":"K. Pathak, Vaibhav Sharma","doi":"10.1177/09722629221130610","DOIUrl":"https://doi.org/10.1177/09722629221130610","url":null,"abstract":"This study explores the young urban residents’ environmental perceptions forging intentions to adopt rooftop solar photovoltaic (PV) systems in India and the mediating role of government initiatives to propagate solar energy prospects. Primary data using convenience sampling has been corralled from young educated urban residents. Partial least square structural equation modelling has been deployed to test the hypotheses of the proposed conceptual model. The results show that young residents displayed a high degree of environmental perception and were willing to adopt rooftop solar PV systems, but the government initiatives were unable to mediate the relationships. This study recommends ways in which governments can hyperbole solar energy policies to be more effective and adds to the literature of understanding residents’ intentions to adopt solar-based systems while becoming producers and consumers (pro-sumers) of clean energy.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"81 1","pages":""},"PeriodicalIF":2.8,"publicationDate":"2022-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81640898","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}