{"title":"Urban ‘Prosumers’ of Solar Energy: Exploring the Mediating Role of Government Initiatives","authors":"K. Pathak, Vaibhav Sharma","doi":"10.1177/09722629221130610","DOIUrl":null,"url":null,"abstract":"This study explores the young urban residents’ environmental perceptions forging intentions to adopt rooftop solar photovoltaic (PV) systems in India and the mediating role of government initiatives to propagate solar energy prospects. Primary data using convenience sampling has been corralled from young educated urban residents. Partial least square structural equation modelling has been deployed to test the hypotheses of the proposed conceptual model. The results show that young residents displayed a high degree of environmental perception and were willing to adopt rooftop solar PV systems, but the government initiatives were unable to mediate the relationships. This study recommends ways in which governments can hyperbole solar energy policies to be more effective and adds to the literature of understanding residents’ intentions to adopt solar-based systems while becoming producers and consumers (pro-sumers) of clean energy.","PeriodicalId":44860,"journal":{"name":"Vision-The Journal of Business Perspective","volume":"81 1","pages":""},"PeriodicalIF":3.0000,"publicationDate":"2022-11-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Vision-The Journal of Business Perspective","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1177/09722629221130610","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"BUSINESS","Score":null,"Total":0}
引用次数: 1
Abstract
This study explores the young urban residents’ environmental perceptions forging intentions to adopt rooftop solar photovoltaic (PV) systems in India and the mediating role of government initiatives to propagate solar energy prospects. Primary data using convenience sampling has been corralled from young educated urban residents. Partial least square structural equation modelling has been deployed to test the hypotheses of the proposed conceptual model. The results show that young residents displayed a high degree of environmental perception and were willing to adopt rooftop solar PV systems, but the government initiatives were unable to mediate the relationships. This study recommends ways in which governments can hyperbole solar energy policies to be more effective and adds to the literature of understanding residents’ intentions to adopt solar-based systems while becoming producers and consumers (pro-sumers) of clean energy.
期刊介绍:
Vision-The Journal of Business Perspective is a quarterly peer-reviewed journal of the Management Development Institute, Gurgaon, India published by SAGE Publications. This journal contains papers in all functional areas of management, including economic and business environment. The journal is premised on creating influence on the academic as well as corporate thinkers. Vision-The Journal of Business Perspective is published in March, June, September and December every year. Its targeted readers are researchers, academics involved in research, and corporates with excellent professional backgrounds from India and other parts of the globe. Its contents have been often used as supportive course materials by the academics and corporate professionals. The journal has been providing opportunity for discussion and exchange of ideas across the widest spectrum of scholarly opinions to promote theoretical, empirical and comparative research on problems confronting the business world. Most of the contributors to this journal range from the outstanding and the well published to the upcoming young academics and corporate functionaries. The journal publishes theoretical as well as applied research works.