2019 16th International Conference on Service Systems and Service Management (ICSSSM)最新文献_第3页

Two-stage advertisement recommendation service regulation based on a tripartite game model 基于三方博弈模型的两阶段广告推荐服务监管

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887851

Chi Zhou, Yiqing Li, Mingsen Chu, Xinxin Mi, Zhiyuan Luo

{"title":"Two-stage advertisement recommendation service regulation based on a tripartite game model","authors":"Chi Zhou, Yiqing Li, Mingsen Chu, Xinxin Mi, Zhiyuan Luo","doi":"10.1109/ICSSSM.2019.8887851","DOIUrl":"https://doi.org/10.1109/ICSSSM.2019.8887851","url":null,"abstract":"Advertisement recommendation service provides consumers with relevant product information and plays a guiding role when consumers search and buy products. However, some misleading advertisements are recommended to consumers for purpose of stimulating their purchasing desire. This paper investigates a problem in the field of two-stage advertisement recommendation service regulation, and a tripartite game model is established to analyze the relationship among the government, the rent-seeking platform, and the misleading advertiser. In addition, we explore the government supervision strategies and examine the effects of the penalty on the probability of publishing misleading advertisements. Then we further discuss how supervision costs and speculation profits impact the probably of supervision and rent-seeking separately. Moreover, numerical examples are given to validate the correctness of the conclusion. Finally, the article proposes some related suggestions for improving advertisement recommendation service regulation, thus offer feasible countermeasures to current government supervisory policy.","PeriodicalId":442421,"journal":{"name":"2019 16th International Conference on Service Systems and Service Management (ICSSSM)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129710168","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Study on the risk spillover effect of Internet financial products 互联网金融产品的风险溢出效应研究

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887626

Lulu Tan, Qing Tang

引用次数: 0

Supply Chain Contracts in the Context of Asymmetric Information: a Literature Review 信息不对称背景下的供应链契约:文献综述

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887726

Lejing Li

引用次数: 1

Empirical Analysis of Stock Systemic Risk and Idiosyncratic Risk Pricing Capability—Comparison of Conditional and Unconditional CAPM 股票系统性风险与特质风险定价能力的实证分析——条件与无条件CAPM的比较

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887606

Xuan Liu, Yucan Liu

引用次数: 0

The Study on the Influence of FDI on Chinese Foreign Trade Commodity Structure FDI对我国对外贸易商品结构的影响研究

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887747

Jiao Yu, Yu-lan Du

引用次数: 0

Film Company Reputation, Star Holdings and Financial Performance Based on Consumer Perception 基于消费者认知的电影公司声誉、明星持股与财务绩效

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-13 DOI: 10.1109/ICSSSM.2019.8887671

Li Meng

引用次数: 1

Travel Time Analysis of Split-platform Automated Storage and Retrieval Systems with Two Storage Classes 两类库分平台自动存取系统的行程时间分析

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-01 DOI: 10.1109/ICSSSM.2019.8887818

Yunfeng Ma, Ying Cao

引用次数: 0

Understanding Relationship among Overseas Market Orientation, Dynamic Internationalization Capability and International Performance: A case of Information Service Industry 海外市场定位、动态国际化能力与国际绩效的关系研究——以信息服务业为例

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-01 DOI: 10.1109/ICSSSM.2019.8887615

Michael Yao-Ping Peng

引用次数: 0

The Impact of Merchant's Response to Negative Reviews on Consumers' Purchase Intention 商家对负面评价的反应对消费者购买意愿的影响

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-01 DOI: 10.1109/ICSSSM.2019.8887857

Huan Liu, Ye Feng, Xi Song, Li Chen

{"title":"The Impact of Merchant's Response to Negative Reviews on Consumers' Purchase Intention","authors":"Huan Liu, Ye Feng, Xi Song, Li Chen","doi":"10.1109/ICSSSM.2019.8887857","DOIUrl":"https://doi.org/10.1109/ICSSSM.2019.8887857","url":null,"abstract":"Online reviews, either positive or negative, are regarded as an important source of information for potential consumers. Previous research discovered that negative reviews have a negative impact on consumers, whereas the merchant's response on negative reviews could moderate the negative effect to certain extent. This paper will explore the impact of merchants' responses, in which two types of responses (Apologetic responses and Unified responses) are identified and considered to influence consumer purchasing intentions. Moreover, positive emotions and perceived trust are involved to explore how merchants' responses attract potential consumers and drive purchasing behaviors. The result of this study carried out among 211 participants shows that, comparing with unified responses, there are higher positive emotions, perceived trusts and purchase intentions on apologetic response. When consumers are exposed to different merchants' responses, perceived trust plays a mediating role in their intentions of purchasing. Additionally, the mediating effect of positive emotions is not significant. This research also confirms that positive emotions evoked by the merchants' responses are significantly influential to perceived trust.","PeriodicalId":442421,"journal":{"name":"2019 16th International Conference on Service Systems and Service Management (ICSSSM)","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128547128","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Contract selection of platform selling under spillovers from offline to online sales 线下销售向线上销售溢出效应下的平台销售合同选择

2019 16th International Conference on Service Systems and Service Management (ICSSSM) Pub Date : 2019-07-01 DOI: 10.1109/ICSSSM.2019.8887817

Xueping Zhen, Shuangshuang Xu, Conglin Hu

{"title":"Contract selection of platform selling under spillovers from offline to online sales","authors":"Xueping Zhen, Shuangshuang Xu, Conglin Hu","doi":"10.1109/ICSSSM.2019.8887817","DOIUrl":"https://doi.org/10.1109/ICSSSM.2019.8887817","url":null,"abstract":"More and more retailers have established their own online channels (such as Apps, WeChat applets and official websites) in addition to their offline channels (physical stores). Moreover, some of them also try to sell their products through the third-party platforms (e-tailer platforms such as Amazon, Taobao and JD). Two common agency fee contracts are offered by the third-party platform to the retailer: the revenue sharing contract where the platform shares a portion of the retailer's revenue, and the fixed fee contract where the retailer needs to pay a fixed rent for each sale. This paper establishes a model where a retailer sells products through an offline channel, an online channel and a third-party platform channel which provides two different agency contracts. A spillover effect is considered to capture the interaction between the offline channel and the online channel. We investigate the optimal pricing decisions of the retailer and contract preference of both the retailer and the third-party platform. We find that the retailer prefers revenue sharing contract to the fixed fee contract. However, when the degree of competition among channels is very low, the third-party platform is not willing to offer revenue sharing contract. Moreover, we find that the third-party platform prefers the fixed fee contract when both contracts generate profits.","PeriodicalId":442421,"journal":{"name":"2019 16th International Conference on Service Systems and Service Management (ICSSSM)","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114209242","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3