{"title":"Synergy of marketing communications, information technologies and competence-based approach as a factor of managing the loyalty of customers of a hotel enterprise","authors":"A. Ivanov","doi":"10.33920/igt-2-2304-03","DOIUrl":"https://doi.org/10.33920/igt-2-2304-03","url":null,"abstract":"The article deals with the actual task of managing the loyalty of the consumer of hotel services in the conditions of turbulence in the hotel business. The novelty of the proposed solutions lies in the synergy achieved by the use of a complex of marketing communications, information technology and personnel management, as well as non-traditional and innovative technologies to retain customers and maintain the volume of hotel services, which ultimately will influence the level of customer loyalty of hotel enterprises. It is proposed to use artificial intelligence technologies for the provision of services, a competency-based approach for the formation and development of personnel, marketing communications, including those based on information technology, to provide hotel enterprises with strategic superiority in the hospitality services market.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"708 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132947829","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Information technologies in the hotel business (by the example of Petrozavodsk hotel)","authors":"A. A. Fomina, V. I. Maksimova","doi":"10.33920/igt-2-2304-06","DOIUrl":"https://doi.org/10.33920/igt-2-2304-06","url":null,"abstract":"The article considers the role and possibilities of using modern information technologies in the hotel business. Based on the results of the analysis of the use of modern information technologies in the hotel enterprise of the Petrozavodsk city, recommendations were developed to overcome the problem of using information technologies in the hotel business.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"81 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121579185","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Case-championship as a method of project-based training in the training areas \"Tourism\" and \"Hotels\"","authors":"T. I. Grigorieva, L. Ivanova, A. Pinchuk","doi":"10.33920/igt-2-2304-04","DOIUrl":"https://doi.org/10.33920/igt-2-2304-04","url":null,"abstract":"The article is devoted to the complex project of the case championship for students of universities and colleges \"Hospitality Professionals\", implemented at the Moscow University for the Humanities from September to December 2022 with the support of the Presidential Grants Fund. The goals and objectives, main modules and results of the project are outlined. The effectiveness of the application of project-based learning methods in the process of preparing bachelors of \"Tourism\" and \"Hospitality\" is analyzed. A brief summary of the experience gained during the implementation of the project, which can be used in the organization of the educational process in universities, is given.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116737704","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Tourist potential of the Tver region","authors":"R. O. Navrotskiy","doi":"10.33920/igt-2-2301-04","DOIUrl":"https://doi.org/10.33920/igt-2-2301-04","url":null,"abstract":"Tourism is the most important industry. Tourism can be an important source of income for the region’s budget. The article analyzes the potential for tourism development in the Tver region.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130137438","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Organizational and legal mechanisms of regulation tourism services","authors":"E. A. Panova","doi":"10.33920/igt-2-2301-05","DOIUrl":"https://doi.org/10.33920/igt-2-2301-05","url":null,"abstract":"Tourism on a global scale is a large inter-industry system with a variety of links between its individual elements both within the economy of one country and within the relations of the economy of this country with the world economy as a whole. The article discusses the mechanism of regulation of tourism services.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115745400","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Influence of the environmental factor on the development of hotel enterprises","authors":"A. Steinke","doi":"10.33920/igt-2-2301-02","DOIUrl":"https://doi.org/10.33920/igt-2-2301-02","url":null,"abstract":"Nowadays, we are thinking more and more about the environment, about ecology and about what kind of footprint we leave behind on this planet. This extends to all areas of our activity — both to everyday life and to global trends in various industries. Fashion for the conscious use of environmental resources extends to the hotel business. The article analyzes the activities of hotel enterprises and formulates recommendations for environmentally friendly activities of hotel enterprises.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133588884","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Assessment of the state of leading hotel enterprises in Moscow","authors":"E. V. Rybkina","doi":"10.33920/igt-2-2301-03","DOIUrl":"https://doi.org/10.33920/igt-2-2301-03","url":null,"abstract":"The article examines the state of the three leading hotels in Moscow. The author analyzes the state of the Moscow hotel complex and identifies its main problems. The article also suggests possible directions for the development of activities and improvement of the quality of service.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"53 7","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120897902","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Development of foreign economic relations and tourism of the Kabardino-Balkarian Republic","authors":"S. Murtuzalieva","doi":"10.33920/igt-2-2301-07","DOIUrl":"https://doi.org/10.33920/igt-2-2301-07","url":null,"abstract":"The article discusses the features of economic development and prospects of the Kabardino- Balkarian Republic. In the Development Strategy of the Republic, a special place is given to tourism. The Republic has a unique potential that must be used.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"167 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134164997","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Hotel management: methods, techniques, technologies","authors":"L. L. D. L. L. Dukhovnaya","doi":"10.33920/igt-2-2301-01","DOIUrl":"https://doi.org/10.33920/igt-2-2301-01","url":null,"abstract":"In the modern world, tourists are increasingly paying attention to environmental issues and the environmental responsibility of the tourism and hotel business, so hoteliers are striving to adhere to the principles of conscious consumption. In the presented study, the author identified both the incentives for the transition to the principles of eco-hotels and the barriers to the introduction of eco-innovations in thehotel business. The positive and negative aspects of the functioning of eco-hotels, as well as Russian and foreign experience and development prospects are considered.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"41 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116398283","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Economic importance of international tourism","authors":"A. I. Naboko","doi":"10.33920/igt-2-2301-06","DOIUrl":"https://doi.org/10.33920/igt-2-2301-06","url":null,"abstract":"At the present stage of development of the world economy, a large place in foreign economic activity is occupied by the service sector. In turn, among all types of services in recent years, tourism has received tremendous development, primarily international, which makes it one of the most promising sectors of the economy. Moreover, tourism along with this has an impact on the development of other key industries: hotel industry, transport, communications, trade, construction, etc. The article discusses the role of international tourism in the modern economy.","PeriodicalId":394622,"journal":{"name":"Gostinichnoe delo (Hotel Business)","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-03-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114064112","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}