Scientific notes of the Institute of Journalism最新文献

{"title":"The Results of All-Ukrainian Teachers’ Survey Regarding Functioning of Specialized Media on Educational Topics in Ukraine","authors":"L. Horodenko, P. Katerynych","doi":"10.17721/2522-1272.2022.80.4","DOIUrl":"https://doi.org/10.17721/2522-1272.2022.80.4","url":null,"abstract":"The article presents the results of a representative survey of Ukrainian teachers on the level of their satisfaction with educational content and media coverage of education issues.The results of the survey, announced in the Communication Strategy 2019-2021 of the Ministry of Education and Science of Ukraine, show that all the specialized media we analyzed (“Osvita.ua”, “NUS”, “Osvitoria”, and “Pedpresa”) are in the top 10 Internet resources visited by teachers (according to the survey of Gemius Audience). We interviewed the teachers to determine the level of satis-faction of the representatives of secondary schools pedagogical staff with the content on educa-tional topics in highly specialized and widely specialized media, to comprehend the affective correlation between the content of educational topics on various resources, and also to deter-mine the opinions of key content consumers on educational topics regarding necessarity of crea-tion of new information resources in Ukraine. It is a representative survey: α=.886 (88.6%) with (N=384). A questionnaire and 8 questions in the form of a Likert scale were used for better data interpretation. The results of a nationwide teachers survey show they are more satisfied with coverage of education topics by narrowly specialized media (“Osvita.ua”, “Osvitoria”, “NUS”, “Pedpresa”, etc.) than by broader special-ized media. The teachers eveluate the opportunity for creation of new resources (sites) that would publish information and analytic content on education topics at 8.08 points out of 10.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128864787","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Corporate Media in Business as a Channel of Internal Marketing","authors":"Tetiana Rykychyna","doi":"10.17721/2522-1272.2019.75.15","DOIUrl":"https://doi.org/10.17721/2522-1272.2019.75.15","url":null,"abstract":"The article studies the essence of corporate communications in terms of the company’s internal marketing using the example of corporate media of the companies “Lufthansa”, “Toruńskie Zakłady Materiałów Opatrunkowych” TZMO) and “Rostok-Holding”. The study of the actual corporate media materials of these companies was done with applying the descriptive method and qualitative- quantitative analysis. The importance of corporate communications in the overall marketing strategy of the company and corporate media as a channel of internal marketing, their state of development abroad and in the domestic business sector has been ascertained.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"52 3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116594536","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Topics and Themes of Vitalii Portnikov’s Social and Political Journalism (the Case of Materials of the Internet Outlet Radio Liberty)","authors":"Alina A. Zoria","doi":"10.17721/2522-1272.2019.75.13","DOIUrl":"https://doi.org/10.17721/2522-1272.2019.75.13","url":null,"abstract":"The article deals with the topics and themes of materials of V. Portnikov, the well-known political journalist in Ukraine and abroad. The urgency of scientific research is to study and expand the scientific discourse on political journalism, its topics and themes, relevance and reliability of information and introduction of new names.\u0000\u0000The objective of the study is to identify and analyze the main thematic lines and features of themes of V. Portnikov’s journalistic materials. The task of the study is to carry out a brief biographical analysis, which is necessary for understanding the personality of V. Portnikov; to ascertain and to generalize the thematic range of publicist’s materials; to define the problems of author’s materials through the line of topical issues, political situation and processes in Ukraine and the world as whole; to systematize creativity and professional attitudes of a publicist to political processes, leadership, states, authorities, regimes, etc. that helped in achieving the objective of the study.\u0000\u0000The methodological basis of the study that consisted of the topics and themes of V. Portnikov’s political journalism was based on the principles of historicity, objectivity, complexity and authenticity. A number of general and specific scientific methods were used to analyze the topics and themes of his publicistic materials. The descriptive method was used to outline the available materials of socio-political themes and topics of a journalist in the Internet outlet “Radio Liberty” for 2017-2018 and the first quarter of 2019. The content analysis method was used to identify the problem-thematic aspect of the publicist’s materials. The biographical method was used in studying the peculiarities of his creative activities and the method of differentiation in work was used to determine the thematic peculiarities and to find out the problematic aspects of his creativity. The qualitative analysis of V. Portnikov’s texts was the leading method of the study.\u0000\u0000The analysis of the author’s journalistic speeches showed that V. Portnikov accentuated the readers’ attention on the ugent issues, gave an objective and thorough assessment of the current situation. This author lets each topic pass through himself, thereby stimulating and appealing the audience to reflection, and also helped to understand and to rethink the most important sociopolitical processes.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"87 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126988408","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Modernization of Journalistic Education in Ukraine: Positions of Students and Employers","authors":"Artem Zakharchenko, A. Petrenko-Lysak","doi":"10.17721/2522-1272.2019.75.3","DOIUrl":"https://doi.org/10.17721/2522-1272.2019.75.3","url":null,"abstract":"In this paper, we provide the recommendations regarding modernization of professional journalism education, compiled on local research of students of the Institute of Journalism of Taras Shevchenko National University of Kyiv, and on the survey of top priority employers. This study was caused by the issue of the level of students’ professional training, as well as the wishes concerning improvement of educational process announced by both interviewed groups. The objective of the study is to outline the request on improvement of the educational process at\u0000the Institute of Journalism, to specify its directions, basing on assessments and desires of stakeholders. Except the answers about the level of education and necessary skills, the questionnaire for students helped to make a list of media outlets, which were the most desirable workplaces for them. The second research stage dealt with the interviews with managers of media outlets specified by the students.\u0000\u0000We ascertained that the key problems of media specialists education was the lack of practical work on the content taking into account the contemporary media stylistics and also complete misunderstanding by the students of the current political, economic and cultural realities. As for the students’ wishes, we found the strong request on strengthening their technical and managerial knowledge and skills.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"112 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115717747","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Pecularities of Borrowed Lexical Items Functioning in Ukrainian Mass Media Language","authors":"M. Navalna","doi":"10.17721/2522-1272.2019.74.7","DOIUrl":"https://doi.org/10.17721/2522-1272.2019.74.7","url":null,"abstract":"The article analyzes the most commonly used foreign-language lexical items in the language of modern Ukrainian mass media. The objective of the article is to study the thematic direction of foreign-language lexical items, to determine their stylistic role, as well as to indicate the instability of spelling of certain borrowings.\u0000The descriptive method and method of observation are used as the main ones in the scientific research for the study of lexical items in the language of Ukrainian periodicals of the beginning of the XXI century. At different stages of the research, the method of functional analysis was used to determine the stylistic meaning of lexical items.\u0000The foreign-language words are an integral part of Ukrainian vocabulary, due to some extralin factors, such as Ukraine’s course towards European integration, the process of globalization, economy restructuring, orientation towards the countries of the West, that have caused the close cultural, political, and social and economic cooperation of the Ukrainians with other nations.\u0000As the language of modern mass media shows, the borrowings get into various scopes of society: economic, social and political, scientific, cultural, educational, communication, everyday life etc. Due to the active borrowing of foreign-language lexical items, we can have a threatening linguistic situation: functioning of doublets in the language, increasing the number of unwanted homonyms, borrowing of proper names without translation, borrowing of words that aim at imitating something different.\u0000The borrowings in the Ukrainian language have often different spelling, which proves the instability of spelling and requires further scientific researches.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"46 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123454754","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Concept Space of Headings (on the Material of Media Texts on the Topic of COVID-19)","authors":"Iryna Marynenko, Nataliya Shumarova","doi":"10.17721/2522-1272.2021.79.2","DOIUrl":"https://doi.org/10.17721/2522-1272.2021.79.2","url":null,"abstract":"Objective: The objective of this article is to build up the concept field of media texts’ headings referring to COVID-19 in their axiological variability. The analysis of concept space is based both on the principles of frequency of use of tokens and nominal word combinations, which reflect the development of events related to the pandemic, and on the evaluative division of headings which have neutral, positive or negative connotations. Methods: The main methods used in the study are contextual, syntagmatic and component analyses. Contextual analysis has given an opportunity to define the way and language means of presentation of the mentioned concept and its concept field. It also has made it possible to demonstrate the language means, which show the journalists’ intentions to present information to the audience, and has allowed to describe the interconnection between language interpretation character and variants of texts axiological paradigm. Syntagmatic analysis, particularly the analysis of left and right combination of words in the text, has identified subjective and objective relationships in the concept’s presentation, and the measure of saturation of the concept field with metaphoric and metonymic models, which are based on axiological principles. Component analysis has disclosed the peculiarities of structure of meaning of separate semantic variants of words. Results: In the result of studying 467 headings of articles in mass media the concept field COVID-19 was built. It was fulfilled on the base of presentation of a medical term as a concept. Definition of axiological variability of headings as the basis of seleection of lexical and grammatical means, and presentation of core concept in its subjective and objective relationships inside the sentence/ utterance were done. Conclusions: The language means of different evaluative segments of the field have common and varied functions. The commonness is in informing the population about development of events and the difference is in the ways of transferring the evaluative component of information. The grammatical means are more actively used to actualize their semantic and stylistic potential in the headings with negative and partially positive content.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115991740","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Historical Reporting. Development of Theory, Enrichment of Empirics","authors":"M. Vasilenko","doi":"10.17721/2522-1272.2021.79.4","DOIUrl":"https://doi.org/10.17721/2522-1272.2021.79.4","url":null,"abstract":"In the modern scientific developments, the topic of historical reporting rarely arises. Simultaneously, historical reporting with cognitive content in the current socio-economic conditions is invaluable in terms of aesthetic and patriotic education.The objective of the article is to use concrete empiricism to confirm the fact of real existence and rapid evolution of historical report- ing, defining its stylistic characteristics, specifics of collecting factual material, adherence to the rules of professional ethics when writing original material. Research methods. The historical-comparative method is widely used to cover objectively the problem throughout its development: from fixation in the scientific literature ten years ago to this scientific study. The method of content analysis allowed to summarize and to systematize the factual material that became the basis for writing the historical reports. The method of generalization could be used when summarizing the results and depicting the prospective ways of further scientific inquiry. Results. The social changes taking place in the country since 1991 could not fail to raise the questions in mass and especially public consciousness, as for the issue of the past and the prospects for the future. When it comes to historical researches, namely the fiction on interpretation of past events and facts, sometimes their concepts differ fundamentally. The historical reporting in its form may resemble a blog, historical investigation. The author of this scientific study insists that historical reporting is as close as possible to the objective reality. Conclusions and suggestions. The historical reporting develops as a genre. A number of empiricists is increasing, the editors publish the historical researches written in a fictional style. The historical reporting will soon be perceived as an everyday reality. In regards to the prospects of training of journalists who will work in this complex genre, it should be recognized that this activity provides for significant funding involving the experts in writing the material.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132365672","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"An Article in Press and Photo Journalism","authors":"Olexander Meleshchenko","doi":"10.17721/2522-1272.2019.75.4","DOIUrl":"https://doi.org/10.17721/2522-1272.2019.75.4","url":null,"abstract":"In this paper it defines the genre of article and its certain characteristics that being the shortest genre of press and photojournalism, answers the questions “Who?”, “What?”, “Where?”, “When?”, “By what means?”, “How?” (much less frequently the question “Why?”) or only a part of these questions, and contains news stories that outline a specific fact, an event of reality, or a specific question that is interest to the general public.\u0000\u0000The news stories in press and photo journalism have the object of reflection, purpose of presentation, scope of reality coverage, scope of generalization, features of literary and stylistic means to express the idea.\u0000\u0000The news stories in press and photo journalism take into account all or some means of approximation of interests.\u0000\u0000The articles are characterized by conciseness, lapidarity, accuracy and documentary authenticity of news stories.\u0000\u0000The article in press journalism uses the first two most simple methods of journalistic creativity: observation and description of facts, events and phenomenons. The article in photo journalism uses observation method where facts, events and phenomenons are focused on the camera.\u0000\u0000The different classifications of article in press journalism and their analogues in photojournalism are offered, with specific examples – in terms of volume, predictability of events and ideological comprehension.\u0000\u0000The structural genesis of article is proposed with segregation of “direct pyramid”, “inverse pyramid” and docked pyramids – “sand clock” providing the concrete examples. Also a new term – prelead is introduced in the scientific circulation.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"221 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132327812","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Competence and Identification of Experts in the Context of Balance and Reliability Information Standards Implementation","authors":"O. Dzholos","doi":"10.17721/2522-1272.2019.74.4","DOIUrl":"https://doi.org/10.17721/2522-1272.2019.74.4","url":null,"abstract":"The urgency of the research of the issue related to implementation of journalistic standards by TV broadcasters in Ukraine is due to rapid development of information TV channels. These TV channels work in the format of conversation, when during broadcasting the audience can hear the thoughts of experts in order to implement the standards of opinions and views. At the same time the Ukrainian news journalism not always maintain the standards of information broadcasting. Along with this the standards of balance and reliability, separation of facts from opinions, completeness, accuracy and reliability of information are outlined most often in the editorial statutes of TV companies.\u0000\u0000When analyzing the issue related to implementation of journalistic standards mentioned above, the author draws attention to the question of involvement of the experts into TV programs. The standard of balance of information or views and opinions means that all speakers can be heard on the conflict-related issues, in particular, those experts who have different point of views on the certain problem. The most part of things happening in Ukraine and in the world demands highly qualified comments from the specialists who are competent in the relevant issues. Such comments will ensure the standards of information broadcasting and the audience’s rights to obtain unbiased information.\u0000\u0000Consequently it is concluded that captioning of experts that determines their duties, organizations or businesses they represent cannot be considered as advertisement. This information must be regarded as implementation of the standards of information reliability.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127841488","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Emotional Content in the News Product of Online Media of Ukraine in the Post-Truth Era","authors":"A. Beletska, Valeriya Rozhdestvenska","doi":"10.17721/2522-1272.2019.75.1","DOIUrl":"https://doi.org/10.17721/2522-1272.2019.75.1","url":null,"abstract":"The objective of the article is to find out the social and scientific problems of the phenomenon of mass emotions dissemination in social communications through mass media in order to lead public opinion. The article studies the emotional component in the news products of Ukrainian media in the run-up to the 2019 election campaign, the quality of audience feedback received through social media pages of the researched domestic media and the pragmatic intent of news communication with the audience.\u0000\u0000The methods used by the author to achieve the objective are functional-pragmatic analysis, media monitoring, content analysis and identification: the distinction between neutral and emotionally colored vocabulary is made on the basis of intuition and identification by the hedonic method of B.Dodonov.\u0000\u0000The main results and conclusions of the study: the interrelation between emotionality in the information product of Ukrainian news media and the pragmatic nature of social communications in which these mass media have been involved (taking into account the interests of media owners). It has been established that in the provision of communication services, some subjects of media communications in Ukraine consider this process as shaping public opinion rather than providing information that is contrary to journalistic standards in the world and in Ukraine. The article may be of interest to media experts, media managers, and journalists-practitioners in improving their activities, because it outlines the current trends in development of social communications and the factors of pragmatic emotionality in mass media.","PeriodicalId":328436,"journal":{"name":"Scientific notes of the Institute of Journalism","volume":"23 22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128435771","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}