Trendy v podnikaniPub Date : 2021-01-01DOI: 10.24132/jbt.2021.11.2.26_34
Natalie Pelloneová
{"title":"Analýza využití strategie kooperace v oblasti textilního průmyslu","authors":"Natalie Pelloneová","doi":"10.24132/jbt.2021.11.2.26_34","DOIUrl":"https://doi.org/10.24132/jbt.2021.11.2.26_34","url":null,"abstract":"Cooperation between enterprises is the basis for industrial clusters' existence and developments, while it is embedded in the enterprises' social network. Cluster organizations are one of the tools to support performance and competitiveness. The article analyses the influence of the existence of a cluster organization in the textile industry on finance performance of its member companies. For research purposes, the companies were divided into two groups. The first group consisted of companies included members of the CLUTEX Cluster which represent an organized cluster. The second group consisted of companies that do business in the same geographic region as the organized cluster, but are not its members. The aim of the research was to verify the statement that enterprises that create the core of the cluster organization achieved higher financial performance than all other non-member enterprises in the same geographic region doing business in the same industry. The Wilcoxon-Mann-Whitney W test and Kolmogorov-Smirnov test were used to determine the difference between the research samples. The technical efficiency of companies in all these groups was examined using DEA Window Analysis for the period of 2009–2019.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69080740","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Internal Personnel Marketing: A Means of Attracting and Stabilizing Expatriates in an International Company","authors":"Světlana Myslivcová, Kristýna Pšeničková","doi":"10.24132/jbt.2021.11.2.3_13","DOIUrl":"https://doi.org/10.24132/jbt.2021.11.2.3_13","url":null,"abstract":"It is not only the coronavirus crisis that has caused shortages on the labour market. The lack of workers has affected the Czech market across industries. Companies in the Czech Republic were already struggling with labour shortages before Covid-19. Companies are looking abroad for the employees they need, and are forced to use innovative approaches to attract them. The paper presents the results of quantitative research among expatriates conducted at one of the SKODA AUTO's plants that is a pillar of the Czech automotive industry. The aim of the research was to identify the degree of application of internal personnel marketing through a questionnaire survey. It further investigated why expatriate employees chose SKODA AUTO as their employer, what the source of information about a particular job there is, whether they perceive cultural differences in the workplace that may influence them, and other. Based on the research findings, the paper formulates recommendations, in theform of the 4Ps in personnel marketing, leading to the attraction and stabilization of foreign employees.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69080839","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Trendy v podnikaniPub Date : 2021-01-01DOI: 10.24132/JBT.2020.10.3.21_29
Jiří Kutlák, Zdeňka Krejčová
{"title":"Analýza generačních odlišností na pracovišti v České republice","authors":"Jiří Kutlák, Zdeňka Krejčová","doi":"10.24132/JBT.2020.10.3.21_29","DOIUrl":"https://doi.org/10.24132/JBT.2020.10.3.21_29","url":null,"abstract":"The issue of multi-generational management in the workplace is one of the core areas for effective management of organisations. Not only due to demographic developments in many developed countries, but also to changes in the understanding of individuals' career lives, more generations interact in workplaces, and situations where subordinates reach a lower age within organisational structures than their superiors are no exception. This is one of the reasons for changing the approach to the issue of age diversity, where research in this field has in the past focused mainly on the issue of older workers (50-55 and over). Currently, the focus of scientific research, as well as business practice, is on the understanding of age diversity in personnel from the perspective of individual generations. The world's scientific knowledge to date is focused primarily onthe characteristics of individual generations and their comparison with each other. The aim of this paper is to analyse generational differences in the workplace in the conditions of the Czech Republic. Differences are statistically tested by data dependency on a sample of 214 workers who, according to their date of birth, are part of one of the economically active generations: Baby Boomers, X, Y and Z. The results of the analyses show that, for parts of the areas examined in relation to business practice, the dependence of attitudes and opinions on individual generations can be statistically confirmed. Specifically, the areas of remuneration and benefits; content of work; atmosphere and workplace relations.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69078963","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Trendy v podnikaniPub Date : 2021-01-01DOI: 10.24132/jbt.2021.11.3.32_42
P. Janeček, Michael Satýnek
{"title":"Změny v mezinárodním turismu z pohledu platební bilance","authors":"P. Janeček, Michael Satýnek","doi":"10.24132/jbt.2021.11.3.32_42","DOIUrl":"https://doi.org/10.24132/jbt.2021.11.3.32_42","url":null,"abstract":"From a global perspective, international tourism has a great importance for national economies. In addition, for the most visited countries, international tourism is a major contributor to GDP. This article focuses specifically on changes in international tourism from the view of the balance of payments. At first,the theoretical part will introduce the field of international tourism and its impact on the economy of the state and then in the context of the balance of payments of the state. Subsequently, in the analytical part, the aim will be to analyse the development of tourism and its impact on the trade and services balance. For example, in the Czech Republic, the results show a large number of tourist arrivals, but also large departures of Czechs abroad, which reduces the overall balance. In the end and among other things, the impact of the covid-19 pandemic on tourism and the balance of payments will be evaluated.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69081841","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"New trends in project portfolio management","authors":"P. Fiala","doi":"10.24132/JBT.2020.10.3.4_11","DOIUrl":"https://doi.org/10.24132/JBT.2020.10.3.4_11","url":null,"abstract":"The use of project portfolio management is increasingly becoming a tool for promoting the strategy of the organization. Using sophisticated quantitative tools becomes a significant competitive advantage for project portfolio management. Project portfolio management is a dynamic multi-criteria decision-making problem under risk. The paper presents new approaches for analyzing the problem. A dynamic version of the Analytic Network Process (ANP) captures the network, multicriteria and dynamic structure of the problem. Multicriteria decision trees analyze risk of project portfolios. Possible projects are characterized by sets of inputs and outputs, where inputs are resources for project realization and outputs measure multiple criteria of goals of the organization. The Data Envelopment Analysis (DEA) is an appropriate approach to select efficient project portfolios.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69079427","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Trendy v podnikaniPub Date : 2021-01-01DOI: 10.24132/jbt.2021.11.1.49_60
Renáta Čuhlová, Sylvie Kotíková
{"title":"Narušení toků přímých zahraničních investic v důsledku krize covid-19 a management obnovy ekonomiky","authors":"Renáta Čuhlová, Sylvie Kotíková","doi":"10.24132/jbt.2021.11.1.49_60","DOIUrl":"https://doi.org/10.24132/jbt.2021.11.1.49_60","url":null,"abstract":"The paper describes the responses of national economics to the spread of pandemic COVID- 19 in year 2020. As a result of economic and social interconnectedness and dependency of countries, the actions are mutually influential in a great extend. The economic impacts are analysed from macroeconomic perspective, demonstrating the effects on important economic indicators. Due to the crucial role of investment, the paper focuses on disruptions of foreign direct investment flows and consequent changes, especially in the European Union. Based on analysis of data from UNCTAD, OECD, Czech Statistical Office and Czech National Bank, the aim is to provide prognosis of future development of foreign direct investment in case of Czech economy. Three scenarios are constructed with forecasting 15%, 37% and 60% drop in foreign direct investment inflow. The paper highlights the significant relevance of investment incentives in attracting the investors and investment promotion agencies in general in terms of avoiding divestment. The main factor that determines the final fluctuation of the variable (the state of foreign direct investment in individual years) is the health situation and the related restrictions on business activities. The presented results lead to a discussion of recommendations for economic policy concerning the support of business activities.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69079817","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Trendy v podnikaniPub Date : 2021-01-01DOI: 10.24132/jbt.2021.11.2.35_49
H. Osazevbaru
{"title":"Empirical Examination of TOP Management Characteristics and Strategic Decision Making","authors":"H. Osazevbaru","doi":"10.24132/jbt.2021.11.2.35_49","DOIUrl":"https://doi.org/10.24132/jbt.2021.11.2.35_49","url":null,"abstract":"This study examined top management characteristics and strategic decision making in organizations. The basic question the paper seeks to address is: Do managers’ background characteristics have significant influence on their decision making process? To achieve this, hypotheses were developed and primary data were obtained through structured questionnaire that was validated and pilot tested. The Cronbach alpha test for reliability gave an overall reliability coefficient of 0.9548 for the research instrument. From a population of 250 employees of government constituted boards and commissions in Delta State, Nigeria, a sample size of 158 respondents was obtained. The dependent variable was strategic decision making, while top management characteristics being the independent variable was measured by risk propensity, educational background, age disposition and cognitive complexity. Need for achievement was however introduced as a control variable and the analyses of the primary data were done by means of the inferential and descriptive statistics. Specifically, the ordinary least square regression (OLS) technique was employed to test the hypotheses of the study. Overall, the results from the test of hypotheses suggest that risk propensity, educational background, age disposition and cognitive complexity have significant relationship with strategic decision making. It was therefore concluded that top management characteristics exert significant influence on strategic decision making. In the light of this conclusion, it was recommended amongst others, that top managers must at all times give attention to these characteristics.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69081410","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Trendy v podnikaniPub Date : 2020-01-01DOI: 10.24132/JBT.2020.10.2.73_79
Pavel Semerád, Milena Otavová, Lucie Semerádová, A. Hrdličková, Bettina Matzka
{"title":"Do robots pose a threat to public revenues?","authors":"Pavel Semerád, Milena Otavová, Lucie Semerádová, A. Hrdličková, Bettina Matzka","doi":"10.24132/JBT.2020.10.2.73_79","DOIUrl":"https://doi.org/10.24132/JBT.2020.10.2.73_79","url":null,"abstract":"The paper is focused on the area of introducing new technologies and the consequent impact on a more efficient functioning of a company, with an emphasis on reducing labour costs. A case study has been created for a company that replaced its employees with technology to reduce the dependence of its performance on the staff. Our aim was to quantify the impact of this managerial decision on the company,as well as to quantify the negative impact on the state budget. With this decision, the company will not only reduce its dependence on its staff, but also its labour costs by 88.14% while the performance will remain the same. It can be assumed that this will also have a significant impact on the sustainability of public finances,as the state will suffer a loss of income in the case of personal income tax as well as social/health insurance; the mandatory expenditure may also increase, such as in the case of paying social benefits to the unemployed. In view of the sustainability of public finances, the paper proposes recommendations that could address this negative impact.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69078593","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Investiční pobídky jako nástroj technologického transferu","authors":"Sylvie Kotíková","doi":"10.24132/jbt.202.10.1.65_72","DOIUrl":"https://doi.org/10.24132/jbt.202.10.1.65_72","url":null,"abstract":"","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2020-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69077096","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Trendy v podnikaniPub Date : 2020-01-01DOI: 10.24132/JBT.2020.10.2.24_35
Tereza Petrová, M. Novák, Simona Bažantová, Daria Gunina
{"title":"Negativní emocionální apely v reklamě: vizuální pozornost a vnímání","authors":"Tereza Petrová, M. Novák, Simona Bažantová, Daria Gunina","doi":"10.24132/JBT.2020.10.2.24_35","DOIUrl":"https://doi.org/10.24132/JBT.2020.10.2.24_35","url":null,"abstract":"The main goal of this research is to analyse how Millennials perceive negative emotional appeals in audio-visual commercials. It is an important topic since these appeals can have a very significant effect on consumers and should not be used carelessly. The results bring interesting information useful for everyone who would consider using negative emotional appeals. The results show that men are more able to accept the depiction of an unpleasant situation within the commercial. Furthermore, it shows that if the threat displayed in the ad is considered probable, there is a greater chance that it will affect the viewer. The results bring new knowledge about the perception of ads with negative appeals and can be beneficial for companies that are considering their use. It also brings knowledge about the perception of advertising millennials, which can be beneficial for companies that target this consumer segment.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"10 1","pages":"24-35"},"PeriodicalIF":0.0,"publicationDate":"2020-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69077168","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}