{"title":"Požadované znalosti, dovednosti a kvalifikace v souvislosti s nástupem a rozvojem společnosti 4.0 – systematická literární rešerše","authors":"P. Procházková, Lucie Vallišová","doi":"10.24132/jtb.2019.9.2.12_21","DOIUrl":"https://doi.org/10.24132/jtb.2019.9.2.12_21","url":null,"abstract":"Taking into consideration technological progress the boundaries between the work tasks performed by people and those that are algorithmizable are shifting. There is given more and more attention to the issue of Industry 4.0. It can be mentioned several authors devoting the literature review in this area such as Liao et al. (2017), Kamble, Gunasekaran & Gawankar (2018), or Piccarozzi, Aquilani& Gatti (2018). However, the area of systematic mapping of the scientific interest of the issue has been limited so far. There is a gap in the field of mapping scientific interest consisting in a narrower, subsequent focus on a specific area. The authors of the article take into consideration the area of the labour market, employment and requirements for new knowledge, qualifications or skills of employees. The aim of the paper is to carry out a systematic literary review research of Industry 4.0 terms, with a specific focus on the field related to the labour market, employment and requirements for new knowledge, qualifications or skills of employees. The Scopus database was used to obtain records. Other searching criteria were applied, such as selected sectors of scientific interest, type of studies, language, time constraints, etc. The outputs identified in this way were first subjected to basic bibliometric analysis and subsequent content analysis, which identified several clusters of interest.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69083843","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Aplikace teorie užití a uspokojení, sociální média a značky na sociálních sítích","authors":"Ludvík Eger","doi":"10.24132/jtb.2019.9.3.19_25","DOIUrl":"https://doi.org/10.24132/jtb.2019.9.3.19_25","url":null,"abstract":"Firms and their brands increasingly interact with their audience also on social media. Brand fan pages on social networks or online brand communities have become very popular online services. By creating brand communities in social media, such as Facebook brand pages, firms deliver unique and interesting content to consumers and fans and potential fans. However, empirical research on fan pages is still in the Czech Republic in its infancy. Therefore, the purpose of this study is to investigate if Czech social media users communicate with brands on social media sites. For this purpose framework using the application of Uses and Gratification Theory was applied. The finding identified that currently only 26 % of social media users in the Czech Republic are fans of some brand on social media.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69084207","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The post-truth age, the fake news industry, the Russian Federation and the Central European area","authors":"Přemysl Rosůlek","doi":"10.24132/jtb.2019.9.3.46_53","DOIUrl":"https://doi.org/10.24132/jtb.2019.9.3.46_53","url":null,"abstract":"In this text, I first come up with the conceptualization of the terms ‘post-truth age’, ‘news’ and ‘fake news’. I explain the difference between news and fake news in a larger context of the post-truth age. In this regard I argue that for the contemporary period there are some –although not revolutionary – differences from previous forms of manipulations and propaganda. I’m also convinced that there is not a such radical difference between news and fake news. Further, I define the fake news industry and its linkage to the related soft-power strategy as manufactured and disseminated by the current Russian Federation and its allied forces in Central European countries with some examples from the Czech Republic, Slovakia and Hungary. I argue that social and identitarian dimensions play an important role and may be explained by new societal cleavages as well as by activities conducted by homegrown patriotic campaigners, citizen curators of information and useful idiots.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69084410","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Volba vhodného stylu leadershipu u manažerů generace Y. Případová studie z finančního sektoru","authors":"Dagmar Halová","doi":"10.24132/jbt.2019.9.4.23_30","DOIUrl":"https://doi.org/10.24132/jbt.2019.9.4.23_30","url":null,"abstract":"Young people born as generation Y hold posts of managers nowadays. This case study asks question how these young managers can appraise different situations and choose proper leadership style. A test called Leadership Judgement Indicator was used to evaluate this. It is based on situational leadership theory which claims that there is not any universal leadership style. Good leader needs to adapt his leadership style to exact situation. This test represents what kind of leadership style do respondents prefer and if they can assess different situations and tailor their leadership style to them. Due to this test, there are four main leadership styles with eight substyles. Test contains description of situations needing decision and evaluate correctness of respondent's answers. Managers of young Czech financial company completed this test. This company is about to hire many new team members and needs leaders who can help them to adapt to new work. Results showed strengths and weaknesses of group of young managers. Each of them had different preferences of leadership style, but there were common mistakes in this team. This was probably caused by lack of experience of respondents. Individual and group results were evaluated and there have been created recommendations for educating system. Finally, this case study show how Leadership Judgement Indicator can be used for this purpose.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69076537","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Charakteristika sektoru znalostně náročných služeb České republiky","authors":"J. Hinke","doi":"10.24132/jtb.2019.9.2.29_38","DOIUrl":"https://doi.org/10.24132/jtb.2019.9.2.29_38","url":null,"abstract":"The concepts of Industry 4.0 and then Company 4.0 have been not only discussed for a long time, but have demonstrated their growing role in the development of smart businesses. The aim of the paper was to describe the approaches to the classification of knowledge intensive services of the two largest studies - Eurostat, OECD and on the basis of theoretical theses to select the codes of activity that can be considered as knowledge intensive services. By this procedure, companies with codes J and M were selected. In the last step, a description of the profitability of assets, capital and sales of defined knowledge-intensive enterprises was made with using data from the Bach database. For comparison purposes, profitability indicators were found not only for small and medium-sized enterprises in the Czech Republic, but also for neighboring countries (ie. Germany, Poland, Slovak, Austria). This comparison revealed that small enterprises in the Czech Republic in categories J and M occupy a very good position in comparison with four countries - the first place was recorded in the ROA and ROS indicators, Czech companies rank second place in the ROE indicator. The situation of medium-sized enterprises is significantly worse, especially the indicator of return on sales is at the lowest level in Czech enterprises. Furthermore, the paper graphically depicts the development of profitability indicators in an 11-year time series, where an above-average development of all profitability indicators was found with the exception of ROS in small enterprises.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69083506","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Význam vzdělávání pro podniky v české republice se zřetelem na oblast informačních a komunikačních technologií v kontextu průmyslu 4.0.","authors":"Zdeněk Caha, Tomáš Krulický, Simona Hašková","doi":"10.24132/jtb.2019.9.2.39_43","DOIUrl":"https://doi.org/10.24132/jtb.2019.9.2.39_43","url":null,"abstract":"","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69083507","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
C. Czeglédi, Eszter Borsos, Erika Varga, Klára Veresné Valentinyi
{"title":"Social media networking among university students at Szent István University","authors":"C. Czeglédi, Eszter Borsos, Erika Varga, Klára Veresné Valentinyi","doi":"10.24132/jtb.2019.9.3.26_32","DOIUrl":"https://doi.org/10.24132/jtb.2019.9.3.26_32","url":null,"abstract":"Over the last twenty years social media and networking have gained popularity and interest among the young, middle aged and elderly. It can be declared, however with caution, that it is the young who are connected to the social media the most. A current V4 no. 21820245 international research included a comprehensive focus group qualitative research on social media and trust building. Research was carried out in 6 focus groups at Szent Istvan University, in Godollő and Budapest, Hungary, in October, 2019. The study provides an answer to the issues of why students use social media, how important they find self-presentation, networking and informationseeking in the social media, how fun it is for them, and what dangers they need to be aware of. Most of the answers were well expected by the researchers, however, some of them were contrary to the expectations.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"23 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69084218","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Bezpečnost na sociálních sítích","authors":"Veronika Jánská, Michal Mičík","doi":"10.24132/jtb.2019.9.3.4_12","DOIUrl":"https://doi.org/10.24132/jtb.2019.9.3.4_12","url":null,"abstract":"Social media provide many benefits to its users, but with their use, people also face many risks. In this paper, the authors focus on these risks and, using two methods, a questionnaire survey and a focus group, research of the target group is conducted. The aim of this research is to learn whether the research participants feel safe on social media and whether they know the risks that may affect them or their close ones. At the end of the paper, there are recommendations and preventive measures that could help to minimize the exposure of users to these risks.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"36 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69084342","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Vliv dětí na kupní rozhodování v rodině","authors":"O. Vávra, Marcela Zamazalová","doi":"10.24132/jbt.2019.9.1.9_18","DOIUrl":"https://doi.org/10.24132/jbt.2019.9.1.9_18","url":null,"abstract":"Children play an important role in a purchase decision process in a family. They have an influence on purchase decisions related in particular to products they can immediately consume and also to products with a lower price. The article is focused on the shopping and consumer behaviour in the family. The attention is primarily focused on the fact whether children can influence their parents in their purchasing decisions and how. Furthermore, it pays attention to several product categories and examines where the children influence is more significant. The influence of children on purchase decisions is particularly pronounced in encouraging parents to do the selection and purchase. There is a difference in the perception of the influence itself by parents and children. Children usually think they have more influence on decision making than their parents think.","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69076485","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Unfair trading practises in the dairy farm sector in Slovakia","authors":"Katarína Baráthová, Lucie Vargová, Martin Jamrich","doi":"10.24132/jbt.2019.9.4.13_22","DOIUrl":"https://doi.org/10.24132/jbt.2019.9.4.13_22","url":null,"abstract":"","PeriodicalId":30792,"journal":{"name":"Trendy v podnikani","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"69076492","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}