ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN最新文献

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PENGARUH KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PEKERJA ALIH DAYA DI PT PERSONA PRIMA UTAMA CABANG YOGYAKARTA 工薪环境对工薪员工绩效的影响,影响大日惹分公司
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-31 DOI: 10.56606/albama.v15i2.102
Yuyun Wahyuni, Muhammad Husain Zidni Ar Ridho, R. S. Wahyujatmiko
{"title":"PENGARUH KOMPENSASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PEKERJA ALIH DAYA DI PT PERSONA PRIMA UTAMA CABANG YOGYAKARTA","authors":"Yuyun Wahyuni, Muhammad Husain Zidni Ar Ridho, R. S. Wahyujatmiko","doi":"10.56606/albama.v15i2.102","DOIUrl":"https://doi.org/10.56606/albama.v15i2.102","url":null,"abstract":"Along with the development of the era of competition between companies is also getting tighter. Companies in managing business are required to be able to use all human resources properly and correctly so that company goals can be achieved together. In practice, human resources in a company have varied performance, and are influenced by certain factors. These factors include compensation and work environment. This study aims to: (1) determine the significance of the effect of compensation on the performance of PAD employees at PT. Persona Prima Utama Yogyakarta Branch; (2) determine the significance of the influence of the work environment on the performance of PAD employees at PT. Persona Prima Utama Yogyakarta Branch; and (3) knowing the significance of the simultaneous influence of compensation and work environment on the performance of PAD employees at PT. Persona Prima Utama Yogyakarta Branch.The sample taken is 150 respondents. The instrument test uses validity and reliability tests. Data analysis tool using multiple regression test. Testing the hypothesis using the t test and F test. In addition, to determine the amount of the contribution of the variables entered, the R2 test is carried out.The results of the multiple linear regression equation show that the constant value is 1.599 and the regression coefficient of the compensation variable is 0.191 and the work environment is 0.433. The results of hypothesis testing t and F indicate that the variable compensation and work environment significantly affect the performance of PAD employees at PT. Persona Prima Utama Yogyakarta Branch.","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132328849","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
MANAJEMEN PEMBELAJARAN DIGITAL DALAM RANGKA MENDUKUNG MERDEKA BELAJAR KAMPUS MERDEKA PASCA PANDEMI COVID-19 DI AKADEMI MANAJEMEN ADMINISTRASI YOGYAKARTA 数字学习管理以支持日惹市大流行后的免费校园学习
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-31 DOI: 10.56606/albama.v15i2.72
Susatyo Herlambang, Himawan Agung Nugroho, S. Wahyuning
{"title":"MANAJEMEN PEMBELAJARAN DIGITAL DALAM RANGKA MENDUKUNG MERDEKA BELAJAR KAMPUS MERDEKA PASCA PANDEMI COVID-19 DI AKADEMI MANAJEMEN ADMINISTRASI YOGYAKARTA","authors":"Susatyo Herlambang, Himawan Agung Nugroho, S. Wahyuning","doi":"10.56606/albama.v15i2.72","DOIUrl":"https://doi.org/10.56606/albama.v15i2.72","url":null,"abstract":"This study aims to determine the method of digital learning transformation to support Merdeka Learning at the Merdeka Campus after the Covid-19 pandemic at the Yogyakarta Administrative Management Academy. This research method uses a qualitative approach. The number of respondents is 116 people, who are participating in teaching and learning activities using the digital learning transformation method. The results showed that 112 people (96.5%) supported, while 4 people (3.5%) did not support the implementation of digital learning transformation and Merdeka Learning Merdeka Campus. The challenges of digital learning transformation are weak internet signal, limited quota, smartphones or laptops that are not suitable for the application being operated, the ability to adapt to the presence of new technology, and the availability of existing memory.","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125911816","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH LITERASI KEUANGAN DAN PENDAPATAN TERHADAP PERENCANAAN KEUANGAN DANA PENDIDIKAN ANAK (STUDI KASUS Pada IBU RUMAH TANGGA) 儿童教育基金金融素养与收入的影响(案例研究)
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-31 DOI: 10.56606/albama.v15i2.78
Bunga Vidyaningrum, C. Handayani
{"title":"PENGARUH LITERASI KEUANGAN DAN PENDAPATAN TERHADAP PERENCANAAN KEUANGAN DANA PENDIDIKAN ANAK (STUDI KASUS Pada IBU RUMAH TANGGA)","authors":"Bunga Vidyaningrum, C. Handayani","doi":"10.56606/albama.v15i2.78","DOIUrl":"https://doi.org/10.56606/albama.v15i2.78","url":null,"abstract":"The purpose of this study is to analyze financial literacy and financial planning on educational funds for children among housewives. Financial literacy and income become a motivating factor for an individual to make an investment decision. The desire to get more income and invest to get profits in the future. The participants of this study are 100 housewives in Yogyakarta. Data collection technique is using distribution questionnaires and conducting interviews to obtain more in-depth information. The collected data was analyzed using statistic descriptive analysis approach to investigate the level of financial literacy and financial planning on the children educational funds. The results of research conducted partially indicate that there is a significant influence of financial literacy and income on financial planning for educational fund. And simultaneously indicate that there is an influence of financial literacy and income on financial planning for educational fund. \u0000 ","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"86 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122494865","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH SISTEM PENGENDALIAN INTERN, SISTEM AKUNTANSI KEUANGAN DAERAH DAN KAPASITAS SUMBER DAYA MANUSIA TERHADAP KUALITAS LAPORAN KEUANGAN, STUDI PADA PEMERINTAH DAERAH KABUPATEN SLEMAN 内部控制系统、地方会计系统和人力资源对财务报表质量、斯莱曼县政府研究的影响
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-31 DOI: 10.56606/albama.v15i2.101
Indri Dian Assari, Enita Binawati
{"title":"PENGARUH SISTEM PENGENDALIAN INTERN, SISTEM AKUNTANSI KEUANGAN DAERAH DAN KAPASITAS SUMBER DAYA MANUSIA TERHADAP KUALITAS LAPORAN KEUANGAN, STUDI PADA PEMERINTAH DAERAH KABUPATEN SLEMAN","authors":"Indri Dian Assari, Enita Binawati","doi":"10.56606/albama.v15i2.101","DOIUrl":"https://doi.org/10.56606/albama.v15i2.101","url":null,"abstract":"This study aims to determine the effect of the internal control system, regional financial accounting system and human resource capacity on the quality of local government financial reports in Sleman Regency. The population in this study is the subdivision of finance, accountants (bookkeepers) and treasurers (receipts and expenditures) of the Sleman Regency Regional Apparatus. This study used 118 respondents. Data were obtained by distributing questionnaires. Using quantitative descriptive analysis method. Data analysis used multiple linear regression with a significant level of 5%. The results showed that, simultaneously, the variables of the internal control system, regional financial accounting system and human resource capacity had a significant positive effect on the of the quality of local government financial reports, as evidenced by the results of the simultaneous test (F test). Partially, the internal control system variables affect the quality performance of local government financial reports, and the regional financial accounting system variables and human resource capacity also affect the quality of local government financial reports, this is evidenced by the results of the partial test (t test)","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121197375","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
DAMPAK COVID-19 TERHADAP PEREKONOMIAN INDONESIA DARI SISI PENDAPATAN NASIONAL PENDEKATAN PRODUKSI COVID-19对印尼经济的国民收入生产途径的影响
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-31 DOI: 10.56606/albama.v15i2.89
Ilham Tri Murdo, Junaidi M. Affan, Faza Hudaya
{"title":"DAMPAK COVID-19 TERHADAP PEREKONOMIAN INDONESIA DARI SISI PENDAPATAN NASIONAL PENDEKATAN PRODUKSI","authors":"Ilham Tri Murdo, Junaidi M. Affan, Faza Hudaya","doi":"10.56606/albama.v15i2.89","DOIUrl":"https://doi.org/10.56606/albama.v15i2.89","url":null,"abstract":"The number of Covid-19 cases worldwide continues to show a rapid increase. As of October 31, 2020, the number of cases has reached 45,866,380 and 1,192,684 deaths worldwide, 410,088 people exposed and 13,869 people died in Indonesia. The study aims to determine the extent of the impact of Covid-19 on the Indonesian economy in terms of national income, which is calculated based on the mode of production (business field) Y =  (Pi.Qi)), and predictions in the future, if possible. The Covid-19 pandemic is still going on for a long time. Large-Scale Social Restrictions (PSBB) which were implemented in various regions in Indonesia in April and May, suppressed economic activity in all sectors. Some business sectors have been forced to lay off their employees. Meanwhile, people hold their consumption until conditions are more stable. As a result, Indonesia's economic growth in the second quarter of 2020 contracted by 5.3 percent (YoY).  \u0000Contribution of corrections came from mining and quarrying (-2.72%), processing industry (6.19%), electricity and gas procurement (-5.46), construction (-5.39%), Wholesale and Retail Trade; Repair of Cars and Motorcycles (-7.57%), Transportation and Warehousing (-30.84%), Provision of Accommodation and Food and Drink (-22.02), company services (-12.09%), and other services ( -12.60%). Then other sectors grew positively in the range of 1.03% -10.88%, with the largest positive growth contribution in the information and communication sector by 10.88%. \u0000 ","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"102 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123397864","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH PELAYANAN PENDAFTARAN TERHADAP KEPUASAN PASIEN RAWAT JALAN DI RSKIA PKU MUHAMMADIYAH KOTAGEDE YOGYAKARTA 注册服务对日惹住院医师满意度的影响
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-31 DOI: 10.56606/albama.v15i2.58
Suliantoro Suliantoro, Dedy Fatchurahim
{"title":"PENGARUH PELAYANAN PENDAFTARAN TERHADAP KEPUASAN PASIEN RAWAT JALAN DI RSKIA PKU MUHAMMADIYAH KOTAGEDE YOGYAKARTA","authors":"Suliantoro Suliantoro, Dedy Fatchurahim","doi":"10.56606/albama.v15i2.58","DOIUrl":"https://doi.org/10.56606/albama.v15i2.58","url":null,"abstract":"The purpose of this study was to determine the effect of registration services on outpatient satisfaction at RSKIA PKU Muhammadiyah Kotagede Yogyakarta. The population taken was outpatients at RSKIA PKU Muhammadiyah Kotagede Yogyakarta which amounted to 50 as a sample. Data collection was carried out by distributing questionnaires to respondents. Collection technique using SPSS.17. Based on the results of the study, it was stated that the service variable had a positive and significant effect on employee performance had a significant value of 0.007 < 0.05 and the t test with a calculated t value of 3.097 > t table 1.677.    \u0000  \u0000 ","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"225 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133413274","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH PANDEMI COVID-19 TERHADAP MOTIVASI BELAJAR MAHASISWA SANTRI SEKOLAH TINGGI ILMU KESEHATAN SURYA GLOBAL YOGYAKARTA COVID-19大流行对日惹全球太阳能健康专业学生学习动机的影响
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-16 DOI: 10.56606/albama.v14i2.98
Mochamad Rofik, Susatyo Herlambang
{"title":"PENGARUH PANDEMI COVID-19 TERHADAP MOTIVASI BELAJAR MAHASISWA SANTRI SEKOLAH TINGGI ILMU KESEHATAN SURYA GLOBAL YOGYAKARTA","authors":"Mochamad Rofik, Susatyo Herlambang","doi":"10.56606/albama.v14i2.98","DOIUrl":"https://doi.org/10.56606/albama.v14i2.98","url":null,"abstract":"The purpose of this study was to determine student learning motivation during the Covid-19 pandemic. The method used in this study is a quantitative method, with 50 samples. The results of the R2 test in this study were 0.044 or 4.4%. This means that the magnitude of the influence of the Covid-19 pandemic variable on the learning motivation of students at the Surya Global School of Health Sciences (STIKES) of Surya Global Yogyakarta is 4.4%, while the remaining 95.6% (100%-4.4%) must be explained by the following factors: other causative factors. The result of t count shows t count < t table (-1.488 < 1.677); There is an insignificant effect between the Covid-19 pandemic on the learning motivation of students at Surya Global School of Health Sciences (STIKES) Yogyakarta.","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121226801","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PASIEN RAWAT JALAN DI RUMAH SAKIT KHUSUS IBU DAN ANAK PKU MUHAMMADIYAH KOTAGEDE YOGYAKARTA 服务质量对母亲和女儿医院门诊病人满意度的影响
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-16 DOI: 10.56606/albama.v14i2.95
Yuliantoharinugroho Yuliantoharinugroho, Rini Pujianti
{"title":"PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PASIEN RAWAT JALAN DI RUMAH SAKIT KHUSUS IBU DAN ANAK PKU MUHAMMADIYAH KOTAGEDE YOGYAKARTA","authors":"Yuliantoharinugroho Yuliantoharinugroho, Rini Pujianti","doi":"10.56606/albama.v14i2.95","DOIUrl":"https://doi.org/10.56606/albama.v14i2.95","url":null,"abstract":"This study aims to analyze consumer satisfaction at PKU Muhammadiyah Kotagede Yogyakarta. This study uses service quality variables consisting of tangible, reliability, responsiveness, assurance, empathy as independent variables to analyze their effect on customer satisfaction as the dependent variable. The population in this study were outpatients who had received services at the PKU Muhammadiyah Kotagede Special Hospital for Mothers and Children, Yogyakarta, with a total of 130 respondents. The sampling technique in this study was using the Simple Random Sampling technique with a sample of 98 samples. The data analysis technique in this study used Multiple Linear Regression analysis which was processed with the SPSS 17.0 program. The results showed that there was an effect of tangibles (physical evidence) on patient satisfaction, which was indicated by tcount of 2,459. There is an effect of empathy (empathy) on patient satisfaction as indicated by the t-value of 3.275. There is an effect of reliability (reliability) on patient satisfaction as indicated by the t-value of 2.603. There is no effect of responsiveness (responsiveness) on patient satisfaction as indicated by the t-value of 1.614. There is no influence of the assurance variable (guarantee) on patient satisfaction as indicated by the t-value of 0.151. The results of the F test (ANOVA) prove that the quality of service, which is tangible, reliability, responsiveness, assurance, and empathy, has a simultaneous effect on customer satisfaction, which is indicated by the value of Fcount = 17,248 , the value is greater than F table which is 2,313, and the 0.000 significance level is smaller than 0.05. The service quality variable that is empathetic has the most dominant influence on consumer satisfaction.","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"48 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124941747","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENERIMAAN KAS DALAM MENINGKATKAN PENGENDALIAN KEUANGAN INTERNAL PADA RUMAH SAKIT JIWA GRHASIA DAERAH ISTIMEWA YOGYAKARTA 现金收据增加了对日惹特级精神病院的内部财务控制
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-16 DOI: 10.56606/albama.v14i2.100
Irine Diana Sari Wijayanti, Herman Wahyu dwi Maelana, Novita Sari
{"title":"PENERIMAAN KAS DALAM MENINGKATKAN PENGENDALIAN KEUANGAN INTERNAL PADA RUMAH SAKIT JIWA GRHASIA DAERAH ISTIMEWA YOGYAKARTA","authors":"Irine Diana Sari Wijayanti, Herman Wahyu dwi Maelana, Novita Sari","doi":"10.56606/albama.v14i2.100","DOIUrl":"https://doi.org/10.56606/albama.v14i2.100","url":null,"abstract":"The type of research used is qualitative research. The subject of writing in this paper are 3 resource persons, while the object of research on cash receipts is the activity of Cash Receipts in Improving Internal Control at the RSJ. Grhasia Special Region of Yogyakarta. Data analysis in this study used flow model analysis techniques. The steps of data flow model analysis according to Miles and Huberman (2012:15-19). The result is cash receipts and transfers at the RSJ. Grhasia Daerah Istimewa Yogyakarta is in accordance with what is stated in the SOP for the finance section. Then regarding the elements of the internal control system of the financial section of cash receipts at the RSJ. Grhasia Daerah Istimewa Yogyakarta is good because cash receipts are deposited every day at the bank. Constraints on cash receipts at the RSJ. Grhasia Daerah Istimewa Yogyakarta, which is after 20.00 hours the cash receipt process is received at the pharmacy installation and psychologist consultation is not in accordance with the cash receipts procedure applicable in the SOP. Efforts to overcome obstacles in the cash receipts process after 20.00 hours are that the cashiers have submitted them to the pharmacy installation according to the cash receipts financial management mechanism and related to psychologist consultations there should be coordination between the information department, cashiers and psychologists, and the cashiers should have a CMS (Cast Management System). ) in order to see daily transactions via transfer.","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"80 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126370999","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH PRODUK, PROMOSI DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN MELALUI OJEK ONLINE (OJOL) PADA MASA COVID-19 DI KOTA YOGYAKARTA 日惹COVID-19年间,产品、促销和服务质量对在线购买决定的影响
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Pub Date : 2022-10-16 DOI: 10.56606/albama.v14i2.97
Heru Noor Rakhmawati, Junaidi M. Affan
{"title":"PENGARUH PRODUK, PROMOSI DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN MELALUI OJEK ONLINE (OJOL) PADA MASA COVID-19 DI KOTA YOGYAKARTA","authors":"Heru Noor Rakhmawati, Junaidi M. Affan","doi":"10.56606/albama.v14i2.97","DOIUrl":"https://doi.org/10.56606/albama.v14i2.97","url":null,"abstract":"The Purpose of this study was to determine the effect of product, promotion and service quality on purchasing decisions through online motorcycle taxis (ojol) during the covid-19 period in the city of Yogyakarta. Data collection techniques through interviews with data collection instruments in the form of questionnaries. This study uses quantitative analysis techniques using validity test, reliability test, classical assumption test, multiple linier regression analysis, coefficient of determination, significance test ( t test and F test). The result of the study obtained the result of the regression equation Y = 0,431+0,091X1+0,289X2+0,534X3, which means that product, promotion, and service quality affect purchasing decisions through online motorcycle taxis (ojol) during the covid-19 period in the city of Yogyakarta","PeriodicalId":159703,"journal":{"name":"ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN","volume":"227 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-10-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124059125","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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