{"title":"Resources, capabilities, and actions: Exploring the dynamic formation process of organizational resilience in ethnic village homestays under a VUCA environment","authors":"Yan Zhang , Pan Chen , Peng Lei","doi":"10.1016/j.jhtm.2025.101329","DOIUrl":"10.1016/j.jhtm.2025.101329","url":null,"abstract":"<div><div>This study investigates organizational resilience formation mechanisms in ethnic village homestays through grounded theory analysis of 34 Tibetan village homestays. The research reveals a dynamic cyclical framework comprising three interconnected stages: resource activation (“emergency mobilization-rapid integration-flexible allocation”), capability building (“high sensitivity-rapid responsiveness-strong adaptability”), and action implementation (planned, adaptive, and learning actions). The study identifies unique “compressed cycle” phenomena where decision-execution-feedback cycles accelerate from months to days under crisis conditions. Resilience outcomes manifest across three progressive levels: damage mitigation, survival recovery, and transcending original state. Cultural context significantly shapes resilience pathways through three dialectical relationships: unity of tradition and modernity, unity of individual and collective, and unity of locality and openness. Social network activation follows hierarchical patterns of “kinship support-acquaintance mutual assistance-stranger connections,” reflecting traditional Chinese “differential mode of association.” Key determinants include resource foundation depth, dynamic capability intensity, and resource action precision. This research contributes to organizational resilience theory by integrating resource-based, dynamic capabilities, social network, and organizational learning theories while revealing how cultural embeddedness transforms static cultural assets into dynamic resilience advantages for small tourism enterprises.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"65 ","pages":"Article 101329"},"PeriodicalIF":7.8,"publicationDate":"2025-09-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145049957","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The projected identity of Airbnb hosts: A multimodal approach","authors":"Lingxue Zhan, Mingming Cheng","doi":"10.1016/j.jhtm.2025.101328","DOIUrl":"10.1016/j.jhtm.2025.101328","url":null,"abstract":"<div><div>Drawing on identity theory, this research aims to conceptualize and operationalize the multimodal identity of Airbnb hosts by integrating text and image data. This research further examines how the multimodal identity impacts customers' actual booking behavior. Using image and text data from Airbnb, a multimodal approach is employed to identify Airbnb hosts’ projected identity. A novel typology of multimodal identity was developed including biocultural enthusiasts, traditional enthusiasts, vivacious innovators, and holistic experientialists. The empirical findings show that holistic experientialists have a significantly more positive impact on actual booking behavior. This research advances the tourism literature by introducing multimodal projected identity and empirically testing its effects. This study provides important practical implications for Airbnb hosts in optimizing the selection of images and text to showcase an ideal identity that enhances booking success.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"65 ","pages":"Article 101328"},"PeriodicalIF":7.8,"publicationDate":"2025-09-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145049956","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Shaken, Stirred, And Stereotyped: Glassware’s Hidden Influence on Gender Perceptions and Order Intentions","authors":"Sarah Lefebvre , Laura Boman , Marissa Orlowski","doi":"10.1016/j.jhtm.2025.101319","DOIUrl":"10.1016/j.jhtm.2025.101319","url":null,"abstract":"<div><div>The presentation of cocktails plays a crucial role in shaping consumer perceptions and purchasing decisions. Despite growing interest in cocktail presentation, little research has examined how specific glassware features influence consumer perceptions in hospitality contexts. This study examines how cocktail glassware design—particularly the presence or absence of a stem—influences gender perceptions and, in turn, impacts consumer order intentions. Across three experiments, the current work investigates whether stemmed glasses are perceived as more feminine than stemless glasses and whether these gender perceptions influence order intentions differently for male and female consumers. We find that stemmed glasses are significantly more likely to be perceived as feminine, which negatively affects order intentions among male consumers. Female consumers, however, exhibit flexibility in their choices, showing no significant difference in order intentions based on glassware design. These findings contribute to the literature on beverage vessel attributes, product-based gender stereotypes and provide actionable insights for hospitality professionals seeking to optimize cocktail presentation strategies.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"64 ","pages":"Article 101319"},"PeriodicalIF":7.8,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145099219","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Soona Park , Jaehee Gim , Sung In Kim , Heewon Kim
{"title":"From guests to Owners: The power of reactive personalization in shaping perceived ownership in hotels","authors":"Soona Park , Jaehee Gim , Sung In Kim , Heewon Kim","doi":"10.1016/j.jhtm.2025.101300","DOIUrl":"10.1016/j.jhtm.2025.101300","url":null,"abstract":"<div><div><span><span>Personalization is a valuable strategy for enhancing hotel guests' perceived ownership by creating the impression that services are tailored to their needs. While proactive personalization is typically based on provider recommendations, reactive personalization involves adjusting services based on real-time customer preferences. Since guests tend to value services more when they feel a stronger sense of ownership, this study examines how two types of personalization influence perceived ownership and how their interaction with different technologies and </span>data types can further shape ownership and build trust in hotels. According to the results, reactive personalization enhances perceived ownership more than proactive personalization. This positive effect is especially pronounced when guests engage with unfamiliar technologies and ethically sensitive data, such as </span>biometrics<span>, during the personalization process. This research highlights how personalization strategies can transform guests into owners of their hotel experience while fostering trust in hotels that adopt in-room technology-based personalized services.</span></div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"64 ","pages":"Article 101300"},"PeriodicalIF":7.8,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144341209","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The ripple effects of great experience with attending exhibitions the case of the integrated resorts","authors":"Chunli Ji , Yufan Liu , Catherine Prentice","doi":"10.1016/j.jhtm.2025.101322","DOIUrl":"10.1016/j.jhtm.2025.101322","url":null,"abstract":"<div><div>Integrated resorts (IRs) have become pivotal tourism destinations, leveraging exhibitions as a key component of their MICE (Meetings, Incentives, Conventions, and Exhibitions) offerings to drive economic and experiential outcomes. Despite the growing significance of IR-based exhibitions, limited research has explored how attendee experience influences emotional responses and subsequent consumption behaviours within these multifaceted ecosystems. This study investigates how functional, hedonic, and social experiences at IR-based exhibitions shape attendees’ consumption and beyond (referred to as extended consumption intention, ECI). Drawing on the Pleasure-Arousal-Dominance (PAD) model, the study proposes that pleasure, arousal, and dominance mediate the relationships between these experiences and consumption behaviours. Data were collected from 422 exhibition attendees at IRs in Macao. The results confirm that all three experience dimensions significantly and positively influence pleasure, arousal, and dominance, which, in turn, affect their ECI. This study contributes to the MICE tourism, hospitality, and consumer behaviour literature by highlighting the experiential pathways that catalyze broader consumption within IR ecosystems.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"64 ","pages":"Article 101322"},"PeriodicalIF":7.8,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144923999","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Toward trauma-informed customer experience design in tourism and hospitality","authors":"Huimin Liu","doi":"10.1016/j.jhtm.2025.101325","DOIUrl":"10.1016/j.jhtm.2025.101325","url":null,"abstract":"<div><div>Trauma is a widespread and influential aspect of human experience, yet it remains largely overlooked in customer experience design within tourism and hospitality. This oversight risks not only failing to support wellness but also potentially retraumatizing individuals through poorly designed experience touchpoints and journeys. This research introduces a new design genre — Trauma-Informed Customer Experience Design (TICXD) — which adapts principles of trauma-informed care to the contexts of tourism and hospitality. This research lays the theoretical foundation for future trauma-informed customer experience design research. It also advocates for continued scholarly and practical attention to trauma as a critical factor in tourism and hospitality contexts.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"64 ","pages":"Article 101325"},"PeriodicalIF":7.8,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145099319","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"“This is inequity!” Exploring the potential positive impact of negative online reviews","authors":"Zongwei Hu , Shuo Yu , Jian Ming Luo","doi":"10.1016/j.jhtm.2025.101321","DOIUrl":"10.1016/j.jhtm.2025.101321","url":null,"abstract":"<div><div>Negative reviews significantly influence consumer decisions in hospitality. As review volume increases, responding to all reviews becomes impractical, prompting the need for targeted strategies. This study explores how negative review types (subjective vs. objective) affect consumer perceptions and behaviour, drawing on cognitive dissonance and equity theories. A mixed-method approach was used, employing quasi-natural experimental design and between-subject experimental design. This research shows that subjective reviews enhance trust, whereas objective reviews evoke greater empathy and booking intention. Trust and empathy jointly mediate the effect of text type on booking decisions. Faster responses are also more effective for subjective reviews, whereas slower, more thoughtful replies suit objective reviews. These findings challenge the traditional belief that objective comments and rapid responses are always more effective and offer theoretical and practical insights into managing negative online reviews.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"64 ","pages":"Article 101321"},"PeriodicalIF":7.8,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145099224","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Does your destination have the right logo? A story of circularity versus angularity, destination stereotype, perceived fit, and fluency","authors":"Bin Wang , Min Shu , Yunyao Liu , Jay Kandampully","doi":"10.1016/j.jhtm.2025.101301","DOIUrl":"10.1016/j.jhtm.2025.101301","url":null,"abstract":"<div><div>Although considerable attention has been given to logo colors and typefaces, the focus on the shape of destination logos is still limited. This study aims to address this gap by examining the matching effect between logo shape and destination stereotypes (warm vs. competent) and investigating how this effect influences subsequent tourist responses. Through two logo drawing tasks with four real destinations and two scenario-based experiments with Chinese and American participants respectively (<em>N</em> = 1, 084), the research found that circular logos are better aligned with warm destinations, while angular logos are more suitable for competent destinations, both enhancing tourist responses. Furthermore, perceived fit and processing fluency were found to serially mediate the interaction effect between logo shape and destination stereotype on tourists' responses. These findings provide valuable insights for destination branding and marketing, visual presentations, and communications.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"64 ","pages":"Article 101301"},"PeriodicalIF":7.8,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"145099324","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Visual rightness: Unveiling the impact of visual aesthetics on destination marketing effectiveness in travel vlogs with machine learning","authors":"Teli Xian, Xiaoman Li, Chengcheng Liao","doi":"10.1016/j.jhtm.2025.06.001","DOIUrl":"10.1016/j.jhtm.2025.06.001","url":null,"abstract":"<div><div><span>Travel vlogs have become a significant tool for destination marketing. However, limited tourism research has empirically examined the visual aesthetic attributes of travel vlogs and how they drive viewers' behaviors in destination marketing. To fill this gap, this study measures the visual aesthetic attributes of travel vlogs with computer vision (CV). Then, we examine their effects on viewers’ behavioral outcomes, as reflected by social media performance metrics (including clicks, likes, and collects). The results from both economic (OLS) and interpretable machine learning (XGBoost & SHAP) methods indicate that (1) for vlog cover, </span><em>color balance</em>, the <em>rule of thirds</em>, and <em>texture diff</em> increase clicks, whereas <em>diagonal dominance</em> and <em>color diff</em> decrease it; (2) for vlog video, <em>saturation</em>, <em>clarity</em>, and <em>texture diff</em> increase both likes and collects, whereas <em>color diff</em> decreases both. In addition, <em>color balance</em> and <em>size diff</em> increase likes, whereas <em>contrast</em> decreases collects. These results offer insights for optimizing visual aesthetics in travel vlogs to achieve destination marketing effectiveness.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"64 ","pages":"Article 101299"},"PeriodicalIF":7.8,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144305166","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Kang-Lin Peng , Myung Ja Kim , Zhilun Huang , Ivan K.W. Lai , Xi Ji
{"title":"From holocene to anthropocene: A spacetime perspective on the ontology, epistemology, and methodology of space tourism","authors":"Kang-Lin Peng , Myung Ja Kim , Zhilun Huang , Ivan K.W. Lai , Xi Ji","doi":"10.1016/j.jhtm.2025.101304","DOIUrl":"10.1016/j.jhtm.2025.101304","url":null,"abstract":"<div><div><span>The rise and progression of space tourism has transformed the tourism paradigm. This study aims to systematically compare the fundamental differences between space tourism and terrestrial tourism in terms of ontology, epistemology, and methodology, to clarify the theoretical boundaries of space tourism and identify future research directions. A mixed-method approach was employed, integrating the systematic review technique with the focus group and the </span>Delphi method to develop a cohesive conceptual framework. Two systematic reviews synthesized evidence from the literature on space tourism compared to terrestrial tourism, utilizing the Web of Science and Scopus databases. The Focus group and Delphi method were used to iteratively consult interdisciplinary experts to reach a consensus on the ontological, epistemological, and methodological distinctions between space and terrestrial tourism. Ultimately, this study developed a nine-dimensional integrated conceptual typology for space and terrestrial tourism studies. The typology framework combines essential philosophical elements, including ontology, epistemology, and methodology, with theoretical dimensions encompassing the current, incremental, and innovative components of the two types of tourism, into a unified analytical matrix. This study addresses the philosophical comparative research gap between space and terrestrial tourism through theoretical deconstruction, multiple methods, and proposition construction. It advances the evolution of the spacetime paradigm of tourism science, providing theoretical foundations and practical guidance for academia to navigate tourism reform in the new space era.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"64 ","pages":"Article 101304"},"PeriodicalIF":7.8,"publicationDate":"2025-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"144515328","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}