{"title":"The distinctiveness of short travel videos makes audiences proud to forward them","authors":"Xiaohong Wu , Ivan Ka Wai Lai","doi":"10.1016/j.jhtm.2025.04.004","DOIUrl":"10.1016/j.jhtm.2025.04.004","url":null,"abstract":"<div><div>On the basis of the cognitive–affective–behavioural framework and psychological empowerment theory, this study constructs a research model to investigate the influence of the three dimensions of the distinctiveness of short travel videos (influencer distinctiveness, destination distinctiveness, and aesthetic design distinctiveness) on the meaning of these videos and people's feeling of pride in forwarding these videos. Systematic sampling was used to collect samples, and partial least squares structural equation modelling (PLS-SEM) was used for data analysis. The results show that all three dimensions have a significant influence on the meaning of short travel videos and the feeling of pride in forwarding these videos. Aesthetic design distinctiveness has the strongest influence on the meaning of short travel videos, while influencer distinctiveness has the greatest effect on the feeling of pride in forwarding these videos. Frequent video watching positively moderates the relationship between the meaning of short videos and the feeling of pride in forwarding these videos. This study reveals the underlying mechanism of the influence of video distinctiveness on the feeling of pride in forwarding short travel videos. Furthermore, suggestions on how to maximize video forwarding are provided to destination marketers.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 211-219"},"PeriodicalIF":7.6,"publicationDate":"2025-04-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143876608","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The paradoxical dance of consistency and inconsistency: How the interplay of UGC and business profile shapes hotel review usefulness","authors":"Tong Yang , Jie Wu","doi":"10.1016/j.jhtm.2025.04.005","DOIUrl":"10.1016/j.jhtm.2025.04.005","url":null,"abstract":"<div><div>Given the critical role of hotel review usefulness in influencing customers' hotel booking behavior, academics have conducted extensive research on hotel review usefulness, especially focusing on the impact of review- or/and reviewer-related determinants. Nevertheless, the potential impact of business-related data which works as quality signals to influence hotel customers’ evaluation, remains underexplored. Drawing on information foraging theory, the current study investigates the impact of the interplay of hotel business profiles and online reviews in terms of form and content on review usefulness, harnessing big data analytics and multidimensional fixed-effect models to examine 974,031 reviews and 903 online business profiles. The results reveal paradoxical effects of consistency and inconsistency co-existing between reviews and business profiles. Reviews having a similar format to hotel business profile in terms of language style (i.e., form consistency) impose small information search costs on consumers, thus increasing review usefulness. Reviews with high-degree content inconsistency measured by the dissimilarity of semantic content to profile, which signals more information gain, are perceived to be more useful. Robustness checks support that such effects are pervasive across consumer or hotel types. This study advances research on review usefulness and consumer online information processing. Practical implications for multiple stakeholders are also discussed.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 200-210"},"PeriodicalIF":7.6,"publicationDate":"2025-04-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143874270","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Living a good life: Exploring eudaimonic well-being outcomes of diaspora festivals","authors":"Ermias Kifle Gedecho , Seongseop (Sam) Kim","doi":"10.1016/j.jhtm.2025.04.001","DOIUrl":"10.1016/j.jhtm.2025.04.001","url":null,"abstract":"<div><div>This study explored the eudaimonic well-being outcomes of diaspora festivals. Employing the constructivist grounded theory methodology, the research identified five core domains of eudaimonic well-being outcomes at diaspora festivals: relationship with other diasporas, homeland attachment, homeland memories, self and group identities, and sense of meaning and fulfillment. The activation of these domains was attributed to multiple factors, including festival characteristics, the festivals' presence in the host country, and regular festival participation. The study's outcomes enrich our understanding of eudaimonic well-being, provide directions for future research on well-being in this context, and set the stage for further exploration within event and tourism studies. Furthermore, the study has implications for event management, tourism and destination strategies, sustainable development goals, migration and diaspora policies, and the promotion of multiculturalism.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 185-199"},"PeriodicalIF":7.6,"publicationDate":"2025-04-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143869579","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Information transparency, privacy concerns, and customers' behavioral intentions regarding AI-powered hospitality robots: A situational awareness perspective","authors":"Yaou Hu , Hyounae Kelly Min","doi":"10.1016/j.jhtm.2025.04.003","DOIUrl":"10.1016/j.jhtm.2025.04.003","url":null,"abstract":"<div><div>Using the theoretical lens of situational awareness, this research tests two competing models and an intervention to examine the effects of information transparency on customers' privacy concerns and behavioral intentions toward interacting with hospitality robots. An exploratory study and two experiments with artificial intelligence-powered anthropomorphic robots were performed. The exploratory study confirmed that information transparency is lacking in practice. Study 1 revealed that such transparency negatively affects customers' behavioral intentions by increasing their situational awareness, which in turn heightens their privacy concerns and reduces their behavioral intentions. Study 2 further identified privacy assurance as a means of mitigating the adverse impact of information transparency on customers' behavioral intentions; the effect of situational awareness on privacy concerns became non-significant when privacy assurance was provided. This research contributes to the hospitality and tourism literature on technological innovation and offers insights into ethically managing customers' privacy.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 177-184"},"PeriodicalIF":7.6,"publicationDate":"2025-04-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143851528","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A systematic review of mixed methods research in tourism and hospitality","authors":"Li Huang, Jia Zan, Kangjuan Lv, Xuan Zhao","doi":"10.1016/j.jhtm.2025.03.007","DOIUrl":"10.1016/j.jhtm.2025.03.007","url":null,"abstract":"<div><div>Though the strength of mixed method design has been increasingly recognized, the considerable potential of mixed methods to advance tourism and hospitality knowledge theoretically and practically, has not been fully explored. This research provides a systematic review of mixed methods by examining 328 papers published in ABS 4-star and 3-star tourism and hospitality journals from 2015 to 2024. The review reveals a trend in using contemporary paradigms such as pragmatism to guide mixed methods research (MMR). The extensive application of mixed methods spans multiple topics, ranging from technological applications and socio-cultural impacts to sustainable development. Each type of mixed methods exhibits different characteristics in its priorities for qualitative and quantitative methods, topics and data collection and analysis methods. This paper advances the understanding of mixed methods by systematically reviewing their application, paradigms, topics, and data collection and analysis methods. It proposes a standardized process for applying mixed methods, providing researchers with a tool to quickly identify appropriate methods and a structured guide for implementation.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 163-176"},"PeriodicalIF":7.6,"publicationDate":"2025-04-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143838596","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"LGBTQ+ customers' responses to brand transgression","authors":"Heejung Ro, David J. Kwun","doi":"10.1016/j.jhtm.2025.04.002","DOIUrl":"10.1016/j.jhtm.2025.04.002","url":null,"abstract":"","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 153-162"},"PeriodicalIF":7.6,"publicationDate":"2025-04-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143825541","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"How waiting decisions are made: A comparison of restaurant waiting equity and behavioral intentions in physical and virtual queues","authors":"Elena Hwirim Jo , Oscar Hengxuan Chi , Jinwon Kim","doi":"10.1016/j.jhtm.2025.03.009","DOIUrl":"10.1016/j.jhtm.2025.03.009","url":null,"abstract":"<div><div>This study explores and validates the psychological mechanisms that drive customers' restaurant waiting intentions and associated consumption intentions. The study then investigates how different queuing settings (physical vs. virtual) influence this psychological process. The findings suggest that when faced with a wait, customers develop a perception of waiting equity, shaped by a cost-benefit analysis. Higher perceived waiting equity increases both the intention to wait and the likelihood of ordering more. Furthermore, the study reveals that virtual queuing is associated with lower perceived waiting costs than physical queuing, leading to higher perceived waiting equity. However, customers in virtual queues exhibit a lower intention to order additional items compared to those in physical queues. This suggests a compensatory effect, where the extra effort involved in physical queuing motivates customers to order more menu items to justify their prior investment in the wait.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 140-152"},"PeriodicalIF":7.6,"publicationDate":"2025-04-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143814797","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The influence of goal priming on hotel consumers’ pro-environmental behavior: Moderating effects of temporal and social discounting","authors":"Yongrui Guo, Yujie Cao, Yuzong Zhao","doi":"10.1016/j.jhtm.2025.03.014","DOIUrl":"10.1016/j.jhtm.2025.03.014","url":null,"abstract":"<div><div>Promoting pro-environmental behavior among hotel consumers is an effective strategy for implementing sustainable management practices. This study developed and validated a conceptual model to examine how goal priming influences consumers' pro-environmental behavior. The proposed hypotheses were tested through four experiments. The findings demonstrate that priming environmental goal significantly enhances pro-environmental behavior within the hotel context. Additionally, this study reveals that affective forecasting functions as an internal psychological mechanism through which consumers evaluate and perceive environmental goal. Priming environmental goal promotes pro-environmental behavior by stimulating consumers' affective forecasting. The findings also indicate that temporal and social discounting moderate the goal priming effect. Specifically, when short-term goal is emphasized, goal priming leads to increased pro-environmental behavior compared to condition without priming. Furthermore, goal priming combined with a near social discount is more likely to induce consumers’ pro-environmental behavior. These findings provide novel insights into effective strategies for promoting pro-environmental behavior.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 129-139"},"PeriodicalIF":7.6,"publicationDate":"2025-04-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143791382","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Nancy Grace Baah , Seongseop (Sam) Kim , Heesup Han
{"title":"Building green brand equity through sustainable hospitality consumption value: The moderating impact of environmental identity and environmental activism","authors":"Nancy Grace Baah , Seongseop (Sam) Kim , Heesup Han","doi":"10.1016/j.jhtm.2025.03.015","DOIUrl":"10.1016/j.jhtm.2025.03.015","url":null,"abstract":"<div><div>This study explores the intricate relationship between sustainable hospitality consumption value (SHCV), green brand perceptions, and behavioral intentions. Through a quantitative research approach, 918 useable responses from customers of sustainable hospitality companies were analyzed. The findings indicate that social, emotional, and epistemic values significantly enhance customers' perceptions of green brand innovativeness and green brand trust. The study also identifies the partial moderating impacts of environmental activism and environmental identity through multi-group analysis. These findings underscore the importance of enhancing customers’ positive emotions through consumption, and offering opportunities for social interactions and learning about sustainability. The research contributes to the growing body of literature by highlighting the potential for sustainable practices to enhance brand equity in an increasingly eco-conscious marketplace.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 112-128"},"PeriodicalIF":7.6,"publicationDate":"2025-04-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143759952","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Qi Cao , Juanjuan Zhang , Chengxi Li , Kevin Kam Fung So
{"title":"From tradition to transaction: The effect of commercialization on tourism experience in cultural heritage attractions","authors":"Qi Cao , Juanjuan Zhang , Chengxi Li , Kevin Kam Fung So","doi":"10.1016/j.jhtm.2025.03.006","DOIUrl":"10.1016/j.jhtm.2025.03.006","url":null,"abstract":"<div><div>As cultural heritage attractions continue to draw significant interest from tourists, commercialization of such tourist experiences is increasingly becoming a critical phenomenon shaping the tourism industry. However, little research has explored the impact of commercialization from the tourists' perspective. This research investigates how commercialization influences the cultural heritage tourism experience. Across four studies, including one secondary data analysis and three experiments, we find that high (vs. low) commercialization in cultural heritage attractions leads to lower tourist satisfaction and loyalty, which is explained by a lower perceived object-based authenticity and existential authenticity. This negative effect of commercialization can be attenuated when the attraction provides higher convenience.</div></div>","PeriodicalId":51445,"journal":{"name":"Journal of Hospitality and Tourism Management","volume":"63 ","pages":"Pages 98-111"},"PeriodicalIF":7.6,"publicationDate":"2025-04-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143746528","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}