Journal of Vacation Marketing最新文献

筛选
英文 中文
Data vulnerability and privacy risk among hotel guests who share personal data 共享个人数据的酒店客人的数据脆弱性和隐私风险
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-09-10 DOI: 10.1177/13567667241276213
Pipatpong Fakfare, Noppadol Manosuthi, Jin-Soo Lee, Minkyoung Jin, Heesup Han, Jinkyung Jenny Kim
{"title":"Data vulnerability and privacy risk among hotel guests who share personal data","authors":"Pipatpong Fakfare, Noppadol Manosuthi, Jin-Soo Lee, Minkyoung Jin, Heesup Han, Jinkyung Jenny Kim","doi":"10.1177/13567667241276213","DOIUrl":"https://doi.org/10.1177/13567667241276213","url":null,"abstract":"This research explores the guests’ perception toward data vulnerability and its impact on the privacy risk, privacy concern, and the perceived benefits of sharing personal data with hotels, which is in response to rising concerns about the personal data collection for service facilitation in hotels. A proposed research framework that explains the antecedents and outcomes of hotel guests’ privacy risk and privacy concern that is related to personal data sharing was examined using the generalized structured component analysis with measurement errors incorporated (GSCA<jats:sub>M</jats:sub>), the necessary condition analysis (NCA), and a fuzzy-set qualitative comparative analysis (fsQCA). The results expand the antecedents → privacy concerns → outcomes (APCO) model by determining a set of salient variables, such as data access, data breach vulnerabilities, privacy risk, and concern in regards to determining hotel guests’ perceived benefits of sharing personal data. This study provides valuable insights into privacy dynamics, enabling hotel professionals to develop targeted marketing strategies prioritizing both data utilization and guest privacy. It also suggests enhancing data security measures to mitigate concerns and foster trust among guests.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142224355","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The effectiveness of virtual versus human influencer marketing for tourism destinations 旅游目的地虚拟影响力营销与人工影响力营销的效果对比
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-09-04 DOI: 10.1177/13567667241276212
Janet Hernández-Méndez, Nisamar Baute-Díaz, Desiderio Gutiérrez-Taño
{"title":"The effectiveness of virtual versus human influencer marketing for tourism destinations","authors":"Janet Hernández-Méndez, Nisamar Baute-Díaz, Desiderio Gutiérrez-Taño","doi":"10.1177/13567667241276212","DOIUrl":"https://doi.org/10.1177/13567667241276212","url":null,"abstract":"The organisations that manage tourism destinations are increasingly working with influencers in their promotional campaigns. Our research analyses how effective the promotion of a destination is according to the type of influencer: human or virtual. We used a design of experiments approach in which 954 participants from generations Y and Z looked at posts of tourism destinations created by the two types of influencers on Instagram. The results suggest that source credibility, parasocial interaction, attitude towards the post and attitude towards the destination are antecedents, direct or indirect, of intention to travel to the destination and to recommend it. The results show that both types of influencers are effective at promoting the destinations, although it was also confirmed that a human influencer is more effective at promoting a destination than a virtual one. Therefore, this study has practical implications for tourism organisations.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-09-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142224359","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Direct online booking competence of five-star hotels: Model development on web/mobile sites 五星级酒店的直接在线预订能力:网络/移动网站的模式发展
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-09-04 DOI: 10.1177/13567667241277210
Hanım Kader Şanlıöz-Özgen, Selcen Seda Türksoy, Eniser Atabay
{"title":"Direct online booking competence of five-star hotels: Model development on web/mobile sites","authors":"Hanım Kader Şanlıöz-Özgen, Selcen Seda Türksoy, Eniser Atabay","doi":"10.1177/13567667241277210","DOIUrl":"https://doi.org/10.1177/13567667241277210","url":null,"abstract":"Hotel businesses focus on diversifying the tools on their hotel web and mobile sites to drive higher returns, conversions, and profit. This orientation has also converged with the pandemic effects. In response to these challenges and opportunities, this study aims to propose a model for assessing the direct online booking competence of hotel businesses via their web and mobile sites. Designed as a multiple case study including 22 hotels, the study proposes an assessment framework (web and mobile site-based direct online booking competence) with an extensive checklist of 107 items in six dimensions (informative and experiential content, user interface, promotional, mobile, and crisis communication). The framework is also effective to classify hotels according to their web and mobile site-based direct online booking competence such as optimal, effective, functional, dynamic, and practical performers with reference to their strengths and weaknesses. The framework serves as a comprehensive assessment tool for hotel businesses to evaluate their position in relation to their competitors and improve their direct online booking competence. Potential customers also consider the necessity of all the index items in hotel web and mobile sites; however, promotional competence followed by mobile and crisis communication is regarded as the most critical dimension.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-09-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142224363","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Manta mystique: Destination image and its effect on tourist citizenship behavior and willingness to sacrifice 曼塔的神秘感:目的地形象及其对游客公民行为和牺牲意愿的影响
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-08-26 DOI: 10.1177/13567667241274548
Rauny Limonta, Felipe Ruiz-Moreno, Attia Abdelkader Ali, Luigi Zingone
{"title":"The Manta mystique: Destination image and its effect on tourist citizenship behavior and willingness to sacrifice","authors":"Rauny Limonta, Felipe Ruiz-Moreno, Attia Abdelkader Ali, Luigi Zingone","doi":"10.1177/13567667241274548","DOIUrl":"https://doi.org/10.1177/13567667241274548","url":null,"abstract":"The COVID-19 pandemic has forced tourism managers to reevaluate their strategies for attracting visitors and aiding in the recovery of destinations. This new approach emphasizes increased tourist engagement with the destination and stresses the importance of concepts like tourist citizenship behaviors and their willingness to sacrifice. This research investigates the correlations among destination image, tourist citizenship behaviors, and the willingness to sacrifice. By examining these factors, the study provides valuable information into the emotional and cognitive aspects of tourists’ interactions with the destination image and their collaborative behaviors. This information can be used to enhance the visitor experience and the attraction of the destination. Conducted in the captivating city of Manta, Ecuador, this research aims to address the gap in understanding tourists’ perceptions of South American destinations, presenting a unique perspective on the region's tourism potential. Beyond advancing tourism literature, this comprehensive study offers practical approaches for destination marketing organizations to attract tourists and enhance destination competitiveness.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-08-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142224357","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Exploring the influence of cultural values on green purchasing and its consequence 探讨文化价值观对绿色采购的影响及其后果
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-08-14 DOI: 10.1177/13567667241270790
Bongran Lucia Sun, Woo Gon Kim
{"title":"Exploring the influence of cultural values on green purchasing and its consequence","authors":"Bongran Lucia Sun, Woo Gon Kim","doi":"10.1177/13567667241270790","DOIUrl":"https://doi.org/10.1177/13567667241270790","url":null,"abstract":"The principal aim of this research is to elucidate the causal dynamics among cultural values (namely collectivism, long-term orientation, and power distance), ethical attitudes (with a focus on teleological evaluation), and the propensity of consumers to opt for green hotels, all conceptualized within the Value-Attitude-Behavior (VAB) theoretical framework. This study further investigates the moderating role of status consumption on the relationship between power distance and ethical attitudes, as well as the impact of green purchasing behaviors on consumers’ subjective well-being. Partial Least Squares Structural Equation Modeling (PLS-SEM) was employed to analyze data from 380 Korean respondents. The results confirmed the significance of all six hypothesized relationships: the three cultural values significantly impact teleological evaluations, status consumption has a significant moderating effect between power distance and teleological evaluation, and teleological evaluations significantly influence green purchase behavior, which in turn enhances consumers’ subjective well-being. These findings advance theoretical discussions and provide practical insights for the tourism and hospitality industry.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-08-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142224362","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Why do hotels go for sustainable practices? Eliciting the behavioral intentions of mid-market hotel guests 为什么酒店要采取可持续做法?激发中端市场酒店客人的行为意向
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-08-12 DOI: 10.1177/13567667241268663
Arun Aggarwal, Santosh Malkoti, Anjali Xess, Ishani Sharma, Amit Mittal
{"title":"Why do hotels go for sustainable practices? Eliciting the behavioral intentions of mid-market hotel guests","authors":"Arun Aggarwal, Santosh Malkoti, Anjali Xess, Ishani Sharma, Amit Mittal","doi":"10.1177/13567667241268663","DOIUrl":"https://doi.org/10.1177/13567667241268663","url":null,"abstract":"This research endeavors to analyze the impact of sustainability practices (SP) on the revisit intentions (RVI) and recommendation intentions (RCI) of young professionals staying in budget hotels through the mediating effect of guest comfort (GC). The study also examines the moderating role of technology readiness (TR) of the guest on the proposed relationships. Data were collected from 505 young Indian professionals working in service sectors located in Chandigarh Tri-city and Delhi NCR (India) and who travel for work and stay at mid-priced hotels. The structural equation modeling (SEM) technique was used to analyze the proposed hypotheses. The results show that SP has a positive impact on GC, RVI, and RCI. Further, GC has positive impact on RVI and RCI. The results also show that TR moderates the relationship between SP and GC. Finally, the relationship between GC and RCI is also moderated by TR. Customers’ RVI and RCI are not only created when hotels incorporate SP but also when the degree of GC is not compromised but enhanced. In this way, it is recommended that managers carefully use the SP as an important tool to raise the level of GC. The study reveals that young professionals tend to have strong RVI and RCI toward such hotels, which have implemented technology and SP in the hotel operations while maintaining the GC level. In this sense, the SP implemented by the hotels acts as a strategic tool in the creation of GC, RVI, and RCI.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141936274","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The role of motivation in the subjective well-being of older adult sojourners: An investigation using a hybrid technique of PLS-SEM and fsQCA 动机在老年旅居者主观幸福感中的作用:使用 PLS-SEM 和 fsQCA 混合技术进行调查
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-08-12 DOI: 10.1177/13567667241269057
Hang Li, Siyue Chen, Biao He, Gengzhi Huang
{"title":"The role of motivation in the subjective well-being of older adult sojourners: An investigation using a hybrid technique of PLS-SEM and fsQCA","authors":"Hang Li, Siyue Chen, Biao He, Gengzhi Huang","doi":"10.1177/13567667241269057","DOIUrl":"https://doi.org/10.1177/13567667241269057","url":null,"abstract":"The subjective well-being (SWB) of older adult sojourners is a complex psychological phenomenon. This study employs a combined approach of partial least squares structural equation modeling (PLS-SEM) and fuzzy qualitative comparative analysis (fsQCA) to investigate the linear and nonlinear effects of motivation on the SWB of older adult sojourners. The results indicate that relaxation and decompression, wellness retreats, escape, and self-actualization motivations have a significant positive impact on the SWB of older adult sojourners. However, simple antecedent variables do not individually constitute the necessary conditions for high-level SWB; each variable requires a conditional combination with other factors to generate high-level SWB. Furthermore, this study reveals that nine different combinations of fsQCA consistently lead to high levels of SWB in older adult sojourners. These nine combinations can be categorized into five specific causal pathways, with the escape motivation serving as a core condition in each pathway. This study extends the research on senior residential tourism and offers practical insights for enhancing the competitiveness of senior residential tourism destinations.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142224364","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Does user-generated video content motivate individuals to visit a destination? A non-visitor typology 用户生成的视频内容是否会促使个人访问目的地?非游客类型学
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-08-12 DOI: 10.1177/13567667241268369
Ilma Aulia Zaim, Dimitrios Stylidis, Konstantinos Andriotis, Anthony Thickett
{"title":"Does user-generated video content motivate individuals to visit a destination? A non-visitor typology","authors":"Ilma Aulia Zaim, Dimitrios Stylidis, Konstantinos Andriotis, Anthony Thickett","doi":"10.1177/13567667241268369","DOIUrl":"https://doi.org/10.1177/13567667241268369","url":null,"abstract":"Νon-visitors comprise a lucrative but underexplored segment in the tourism literature. This study fills a research gap on non-visitors by proposing a new typology contributing to a better understanding of their travel motivations and intentions to visit or not a destination, after being exposed to user-generated video content online. Semi-structured in-depth interviews facilitated via two tourist videos of Raja Ampat, Indonesia, available on YouTube, were conducted with 31 Indonesians and 30 British non-visitors. Findings indicate the presence of five types of non-visitors based on travel motivations: neophiles, nationalists, narcissists, volunteers, and reluctant non-goers. The study contributes to a better understanding of non-visitors’ motivations across different cultures and sheds some light on how user-generated video content shapes visit intentions among those who have never visited a destination. In practical terms, the study offers prudent knowledge on enhancing the possibility that non-visitors will turn into goers.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-08-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142224365","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
LGBTIQ+ tourist motivations and memorable destination experience: The moderating effect of gender identity and sexual orientation LGBTIQ+ 旅游动机与难忘的目的地体验:性别认同和性取向的调节作用
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-08-08 DOI: 10.1177/13567667241268696
Mar Alguero-Boronat, Miguel Angel Moliner-Tena, Rosa María Rodríguez-Artola
{"title":"LGBTIQ+ tourist motivations and memorable destination experience: The moderating effect of gender identity and sexual orientation","authors":"Mar Alguero-Boronat, Miguel Angel Moliner-Tena, Rosa María Rodríguez-Artola","doi":"10.1177/13567667241268696","DOIUrl":"https://doi.org/10.1177/13567667241268696","url":null,"abstract":"This research delves into the impact of LGBTIQ+ communities’ motivations on the memorable destination experiences of 517 queer travellers. The primary goal is to unravel the influence of motivational factors (with special attention to LGBTIQ+ motivations) on the creation of memorable destination experiences, with a specific focus on scrutinising the moderating effects of gender identity and sexual orientation. It systematically examines both the homogeneity and heterogeneity within the spectrum of LGBTIQ+ tourists. The quantitative analysis of data, collected through an online questionnaire, reveals a notable consistency in tourist motivations regarding sexual orientations, and some diversity in represented gender identities. Pull LGBTIQ+ motivations do not exert a significant influence nor impact on the memorable experiences of queer tourists. By exploring the dynamics of LGBTIQ+ travellers, this study contributes significantly to our understanding of their motivations, shedding light on both commonalities and distinctions within LGBTIQ+ communities.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-08-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141936276","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Transformative brand experiences and consumer-based brand equity in heritage tourism: The role of authenticity and motives 遗产旅游中的变革性品牌体验和基于消费者的品牌资产:真实性和动机的作用
IF 5.1 3区 管理学
Journal of Vacation Marketing Pub Date : 2024-08-07 DOI: 10.1177/13567667241264840
Effie Steriopoulos, John Hall, Leonie Lockstone-Binney, Marion Steel, Ho Yin Wong
{"title":"Transformative brand experiences and consumer-based brand equity in heritage tourism: The role of authenticity and motives","authors":"Effie Steriopoulos, John Hall, Leonie Lockstone-Binney, Marion Steel, Ho Yin Wong","doi":"10.1177/13567667241264840","DOIUrl":"https://doi.org/10.1177/13567667241264840","url":null,"abstract":"This study explores the heritage brand experience of the consumer and the journey from brand knowledge to loyalty in the context of a transformative brand experience (TBE). A phenomenological approach was adopted to explore meanings of the transformative experience in respect of visitor motives, authenticity, emotional engagement, and brand equity. Interview data obtained from 46 consumers of a heritage brand are supported by photographs, images and participants’ journal writings that offer valuable insights into TBE. The findings revealed that key elements of TBE influence consumers’ relationship with the heritage brand, and that the TBE influences the pathway towards loyalty. This study proposes a TBE model that explains the consumer pathway from brand knowledge towards brand loyalty when consumers engage with heritage brands during transformative experiences. By exploring consumer-based brand equity in tourism heritage experiences, the model contributes to theory related to the domains of heritage branding and tourist experience.","PeriodicalId":47859,"journal":{"name":"Journal of Vacation Marketing","volume":null,"pages":null},"PeriodicalIF":5.1,"publicationDate":"2024-08-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141936279","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信