Journal of Islamic Marketing最新文献

{"title":"Halal tourism ecosystem: networks, institutions and implementations in Indonesia","authors":"Atie Rachmiatie, Erik Setiawan, Kiki Zakiah, Muhammad Saud, Ferra Martian","doi":"10.1108/jima-09-2023-0286","DOIUrl":"https://doi.org/10.1108/jima-09-2023-0286","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study aims to investigate the components of a halal tourism ecosystem and how to establish a model for an effective halal tourism ecosystem. Therefore, each component can play a role in encouraging the productivity of halal tourism.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>A qualitative approach was applied through in-depth interviews and focus group discussion (FDGs) with representatives of stakeholders who are associated with the development of halal tourism in Indonesia.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The results show that the effectiveness of the halal tourism ecosystem is primarily determined by the role of the government as an initiator and a policymaker. The halal tourism ecosystem must be run with universal Islamic norms, and it must be avoid exclusive rules.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This research concludes that the symbols in the halal ecosystem are not components that can glue the differences between various organizations and institutions in the context of tourism. However, the role of adhesive is substituted by its practice or implementation that can accommodate shared understandings of <em>Sharia</em> norms.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"35 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-06-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141255297","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Donors’ intentions to use crowdfunding-based waqf model in Kuwait: application of unified theory on acceptance and use of technology (UTAUT) model","authors":"Meshari Al-Daihani, Ahmad Sufian Che Abdullah, Azian Madun","doi":"10.1108/jima-01-2023-0022","DOIUrl":"https://doi.org/10.1108/jima-01-2023-0022","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study aims to examine the factors that affect individuals’ intentions of participating in waqf-based crowdfunding model in Kuwait.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study adopted the unified theory of acceptance and use of technology (UTAUT) model. The data were collected by online questionnaire survey based on 419 donors in waqf institutions in Kuwait. The data were analysed using the partial least squares structural equation modelling technique.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The results illustrate that performance expectancy, effort expectancy, social influence and facilitating condition positively affect behavioural intention towards waqf-based crowdfunding projects.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>The paper presents an alternative source for waqf institutions to raise capital to develop waqf assets in majority and minority Muslim countries. The findings of this study hold significant implications for government officials and policymakers.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>To the best of the authors’ knowledge, this paper is the first to explore waqf crowdfunding in Kuwait using the UTAUT model. There needs to be more research on waqf-giving behaviour in Kuwait, particularly concerning crowdfunding, which has become more popular recently. Thus, this paper aims to address this gap and contribute new insights to the field.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"9 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-06-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141255206","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Analysis to increase sharia credit card users: study in four cities in Indonesia","authors":"Sonny Indrajaya, Syafrizal Chan, Retno Purwani Setyaningrum","doi":"10.1108/jima-07-2023-0215","DOIUrl":"https://doi.org/10.1108/jima-07-2023-0215","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this study is to examine the effect and influence of perceived usefulness and perceived ease of use on knowledge sharing to improve and use Islamic credit cards.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Structural equation modeling was used in the analysis of the data collected from 160 respondents in four cities in Jakarta, Indonesia, using an online survey.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>This study analyzes the effect of perceived usefulness and perceived ease of use on knowledge management, and also analyzes the effect of increasing knowledge management in increasing Islamic credit card users, as well as the role of knowledge management as mediation.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>This study only examines Islamic credit cards by looking at the contribution of the role of perceived usefulness and perceived ease of use knowledge management that are felt by users and prospective users of Islamic credit cards.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>The results of this study highlight the need for Islamic banks to provide and increase knowledge to understand and know well about Islamic credit cards, which can increase intentions to become new users.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This research provides additional knowledge on Islamic credit cards, commonly referred to as bithaqah al-l’timan, as a means of payment and cash withdrawals in accordance with applicable regulations with reference to Islamic principles and policies by providing convenience, security and comfort for credit card users and for bank customers. Sharia banking can also grow the sharia economy, which currently Indonesia is still far behind.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"35 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-06-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141255079","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"To stay or to switch: the mediation effect of scepticism on switching intention to halal cosmetics from the perspective of the pull-push-mooring theory","authors":"Nur Raudhatul Jannah Mohd Shelahudin, Abdul Hafaz Ngah, Samar Rahi, Serge Gabarre, Safiek Mokhlis, Jassim Ahmad Al-Gasawneh","doi":"10.1108/jima-09-2023-0288","DOIUrl":"https://doi.org/10.1108/jima-09-2023-0288","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this paper is to extend the Push-Pull-Mooring (PPM) theory to identify the factors influencing Muslim customers’ switching intention to halal-certified cosmetics.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>A snowballing sampling method was used to distribute an online questionnaire via social media platforms. Of 403 questionnaires, only 363 were usable. SmartPLS 4 was used to analyse the data using a structural equation modelling approach.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The findings of this paper confirmed that social influence and scepticism have a positive effect on the switching intention to halal cosmetics. However, compatibility with current cosmetic products has a negative effect on the switching intention to halal cosmetics. On the other hand, negative side effects and negative past experiences have a positive effect on scepticism. Scepticism was also found to mediate the relationship between negative side effects and negative past experiences toward the switching intention to halal cosmetics.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>The findings of this study primarily benefit cosmetics manufacturers, whether halal-certified or otherwise.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study extends the PPM theory with negative side effects and negative past experiences. Moreover, this study also introduces new relationships and untested relationships between scepticism and switching intention. This study shows the mediating effects of scepticism on the relationship between negative side effects and negative past experiences toward switching intention.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"69 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-06-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141255207","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Strengthening a sustainable Islamic financial industry through digital banking","authors":"Alex Fahrur Riza, Dwi Marlina Wijayanti","doi":"10.1108/jima-01-2023-0025","DOIUrl":"https://doi.org/10.1108/jima-01-2023-0025","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>This study aims to determine the factors that influence the actual behavior of Islamic digital banking customers based on the users’ perspectives during the recovery from the COVID-19 pandemic crisis.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study used a causal exploratory method with quantitative and qualitative approaches presented in two parts. The first study (Study 1) was empirical testing of the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) used WARP-partial least square by modifying the variables of customer trust and satisfaction. A. Hayes’s PROCESS procedures were applied to examine the moderating effects of age, gender and experience. The second study (Study 2) explored the obstacles and solutions to improve digital banking services. The survey was conducted on 897 Islamic bank customers throughout Indonesia.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The results showed that all the hypotheses about the direct effect of the modification of the UTAUT2 model were supported empirically except for the effect of price value and hedonic motivation on behavioral intention, and there was just one moderating effect in this study. The other results show that 35 factors became obstacles to using digital banking.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>This study had limited qualitative data collection techniques that were less deep and comprehensive. This happened because respondents were given complete confidence to fill in the open questions without any follow-up to customer answers. For further research, an in-depth interview method can be added to crucial information from the customer and expert side to get in-depth and complementary data regarding constraints and solutions. This study only used a sample of customers of Islamic banks; further research is expected to use customers of Islamic banks and conventional banks to compare their preferences for digital banking.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>This study offered seven strategies that could encourage increased digital banking transactions to accelerate crisis management, mitigate cybercrime and communicate the positive impact of digital banking effectively and efficiently.</p><!--/ Abstract__block -->\u0000<h3>Social implications</h3>\u0000<p>This study offered seven strategies that could encourage increased transactions using digital banking to accelerate crisis management, mitigate cybercrime and communicate the positive impact of digital banking effectively and efficiently.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>Most of the existing studies focused on the modification model of the UTAUT2 model. The study is unique because it has proposed the obstacle and solution to improve digital banking service in Islamic Bank in Indonesia.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"2018 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141188317","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Faith in metaverse: understanding adoption intentions of metaverse amongst the Muslim students","authors":"Mohd Azhar, Ruksar Ali, Ariba Naz, Sujood Sujood","doi":"10.1108/jima-01-2024-0051","DOIUrl":"https://doi.org/10.1108/jima-01-2024-0051","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this study is to investigate the antecedents of metaverse adoption intention amongst Muslim students by expanding the technology acceptance model (TAM) to incorporate factors viz. perceived cyber risk (PCR), perceived enjoyment (PE), personal innovativeness in IT (PIT), self-efficacy (SE), trust (TR) and religiosity (RL).</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>An online survey was circulated using a Google questionnaire to gather information on the study constructs. Purposive and snowball sampling techniques were adopted to reach the targeted students. The proposed associations were examined through the application of structural equation modelling with the use of AMOS software.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The findings suggest that the empirical results derived from the study present a compelling and effective model, and the model is designed to elucidate the intentions of Indian Muslim students regarding their willingness to embrace or adopt the metaverse. The research has identified and showcased a robust conceptual framework that provides insights into the factors influencing the metaverse adoption intentions among Muslim students.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>This research adds value to the existing literature by expanding the understanding of metaverse adoption amongst Muslim students. This thorough framework offers an intricate comprehension of metaverse adoption, offering a theoretical framework beyond traditional technological determinants. This study provides important insights that can assist educationists, administrators and policymakers in various ways in chalking out essential strategies, policies and programmes related to metaverse adoption amongst Muslim students.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study is unique as the six additional constructs, viz. PCR, PE, PIT, SE, TR and RL, are included in the original TAM model, thus filling the literature gap. It also augments the comprehension of the metaverse and unfolds the antecedents of metaverse adoption intention amongst Muslim societies through the lens of students.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"103 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141188333","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Enabling Islamic internet-only banks acceptance: an empirical analysis of the UTAUT framework and Islamic compliance","authors":"Rizaldi Yusfiarto, Indri Supriani, Lu’liyatul Mutmainah, Lukman Hamdani, Annes Nisrina Khoirunnisa, Muhammad Hanif Ibrahim","doi":"10.1108/jima-02-2022-0057","DOIUrl":"https://doi.org/10.1108/jima-02-2022-0057","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this study is to explore a theoretical model using the unified theory of acceptance and use of technology framework by adding Islamic compliance (IC) and security assurance to build antecedents of intention to use Islamic internet-only banks (IIOBs) in Muslim youth.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>This study involved 262 Muslim youths from several Islamic communities in Indonesia. The analysis was conducted using partial least squares structural equation modelling (PLS-SEM). Moreover, PLS techniques such as the variance accounted for (VAF) were used to verify the statistical analysis of findings.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The findings show that effort expectancy (EE) and online social influences (OSI) strongly correlate with the intention to use IIOBs. In addition, user reviews (online reviews) are proven to form a solid social influence and impact consumer decision-making. Finally, IC and security assurance are still critical factors in the IIOBs acceptance.</p><!--/ Abstract__block -->\u0000<h3>Practical implications</h3>\u0000<p>Practically, IIOB providers need to strengthen information about performance, accessibility, security and benefits when running service applications. Providers must show their strengths and advantages compared to the traditional banks in various service lines. Besides, providers are expected to be more careful regarding IC applications in their products and services.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study considers the effects of OSI, EE, security and IC as the unique characteristics of Muslim youth in using the IIOBs. In particular, the significance of IC and OSIs provides a valid picture of the pathways of acceptance creation towards IIOBs.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"42 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-06-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141188380","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Brand loyalty model for halal fashion brands: integrating quality-loyalty model, information sources and religiosity-loyalty model","authors":"Wahyu Rafdinal, Maya Setiawardani, Sri Raharso, Nugroho Hardiyanto","doi":"10.1108/jima-08-2023-0244","DOIUrl":"https://doi.org/10.1108/jima-08-2023-0244","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this study is to investigate brand loyalty in halal fashion brands through three loyalty routes, namely, quality-satisfaction-loyalty model, information sources and religiosity-loyalty model.</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>Data were gathered from 447 customers of halal fashion brands through a survey. The structural equation model partial least square was used to validate the hypotheses empirically.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>From the perspective of customers in halal fashion, brand loyalty is primarily determined by brand satisfaction, which is influenced by the perceived quality, firm-generated content (FGC) and user-generated content (UGC). While religiosity contributes significantly to brand loyalty, it has no direct impact on brand satisfaction. Perceived quality and information obtained through both FGC and UGC channels have a significant effect on brand satisfaction. Finally, perceived quality, FGC, UGC, religiosity and brand satisfaction play important roles in promoting brand loyalty among halal fashion customers.</p><!--/ Abstract__block -->\u0000<h3>Research limitations/implications</h3>\u0000<p>This study will assist halal fashion companies in evaluating perceived quality, information sources (FGC and UGC) and religiosity to increase brand satisfaction and brand loyalty. This study expands to the existing knowledge about brand marketing literature on halal fashion brands.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study is a preliminary empirical study that explains the three routes of brand loyalty through the quality-satisfaction-loyalty model, information sources and religiosity-loyalty model in the context of halal fashion brands. This study also provides insights for marketers and business managers to enhance brand loyalty in halal fashion brands.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"73 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141188177","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Mixed-methods approach to investigating the diffusion of FinTech services: enriching the applicability of TOE and UTAUT models","authors":"Mohamed Bouteraa","doi":"10.1108/jima-12-2022-0343","DOIUrl":"https://doi.org/10.1108/jima-12-2022-0343","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The rapid global use of Financial Technology (FinTech), an innovative and advanced technology, is leading to the replacement of traditional financial services. Despite this, consumers in the United Arab Emirates are still not accepting FinTech services as anticipated. This study aims to investigate the barriers preventing consumers from using FinTech services in the banking industry based on the technology-organisation-environment (TOE) framework and anchored by the unified theory of acceptance and use of technology (UTAUT).</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The current study used an exploratory sequential mixed-method design. A purposive sample was used to conduct preliminary semi-structured interviews with ten banking practitioners. These interviews aimed to explore the obstacles that hinder consumers from adopting FinTech services. To provide further empirical validation, the conceptual model has been systematically examined through a quantitative cross-sectional online survey encompassing a sample of 332 bank customers.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The qualitative investigation highlighted six new barriers to the usage of FinTech based on TOE’s model attributes. Through quantitative data analysis, the preliminary qualitative findings were primarily verified. It was discovered that self-efficacy, electronic word-of-mouth, system quality and bank image substantially influence consumers to use FinTech services, in addition to performance expectancy and facilitating conditions. Meanwhile, IT features and governmental support were found to have insignificant effects. Yet, government support was found to have a positive moderating role in strengthening social influence and system quality towards customer use of FinTech. Thus, the research supports the UTAUT and TOE models’ fitness for explaining FinTech usage with high predictive relevance.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>This study is the authors’ pioneering effort to propose a comprehensive research framework that integrates the UTAUT and TOE models to tackle the limited adoption of FinTech services among consumers. Moreover, the study specifically examined the moderating influence of government support to propose an integrated model. Remarkably, this study is one of the initial attempts to investigate the adoption of FinTech using a mixed-methodology approach by incorporating quantitative and qualitative methods within a single inquiry to yield more comprehensive and insightful findings than research that relies on a single method.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"57 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141165404","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Schadenfreude and purchase intention for counterfeit luxury brands among Iranian consumers","authors":"Soheyla Salimian, Seyed Mehdi Mirmehdi, Reza Salehzadeh, Saeed Moraadipoor","doi":"10.1108/jima-06-2023-0165","DOIUrl":"https://doi.org/10.1108/jima-06-2023-0165","url":null,"abstract":"<h3>Purpose</h3>\u0000<p>The purpose of this study is to investigate the impact of brand hate, personality traits (jealousy and sadism) and corporate social irresponsibility (CSI) on schadenfreude and the effects of brand hate, CSI and schadenfreude on purchase intention for counterfeit luxury brands (CLBs).</p><!--/ Abstract__block -->\u0000<h3>Design/methodology/approach</h3>\u0000<p>The statistical population of this study is consumers of luxury and CLB. Simple random sampling method was used, and data from 200 questionnaires were analyzed through structural equation modeling and SPSS 20 and AMOS 20 software.</p><!--/ Abstract__block -->\u0000<h3>Findings</h3>\u0000<p>The results indicated that brand hate, personality traits (jealousy and sadism) and CSI have a direct positive effect on schadenfreude. In addition, brand hate, CSI and schadenfreude have a direct positive effect on purchase intention for CLB.</p><!--/ Abstract__block -->\u0000<h3>Originality/value</h3>\u0000<p>TO the best of the authors’ knowledge, this research is among the first to evaluate the impact of brand hate, personality traits and CSI on schadenfreude and purchase intention.</p><!--/ Abstract__block -->","PeriodicalId":47761,"journal":{"name":"Journal of Islamic Marketing","volume":"27 1","pages":""},"PeriodicalIF":3.2,"publicationDate":"2024-05-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141148047","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}