Journal of Media Business Studies最新文献

{"title":"News website personalisation: the co-creation of content, audiences and services by online journalists and marketers","authors":"Sylvain Malcorps","doi":"10.1080/16522354.2019.1689766","DOIUrl":"https://doi.org/10.1080/16522354.2019.1689766","url":null,"abstract":"ABSTRACT This paper investigates news website personalisation from a socio-economic perspective to help understand the role of journalists and marketers in online service provision. It focuses on a Belgian company that publishes the two major financial and economic newspapers in the country. Debates and day-to-day practices regarding personalisation in the company show that two professional groups are involved in the qualification of media products (content and audiences) into media goods and audience segments. In a context where media organisations explore alternative forms of service provision, this study makes an original contribution by pointing out the increase shared roles between online journalists and marketers, especially regarding gatekeeping and audience segmentation practices.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"230 - 247"},"PeriodicalIF":1.3,"publicationDate":"2019-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1689766","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44542272","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Beyond the surface of media disruption: digital technology boosting new business logics, professional practices and entrepreneurial identities","authors":"Päivi Maijanen, Bjørn von Rimscha, M. Głowacki","doi":"10.1080/16522354.2019.1700095","DOIUrl":"https://doi.org/10.1080/16522354.2019.1700095","url":null,"abstract":"Digital disruption has recently been one of the main focal points of media management scholars. Digitalisation is regarded as the main driver of change that results in enormous managerial and organisational challenges. As the evolutionary view of organisational change (Nelson & Winter, 1982; Winter, 2003) tells us, the best and perhaps only way to overcome path dependencies and rigidities that hamper change is to learn new competencies and capabilities and to explore new business models (e.g. Achtenhagen & Raviola, 2009; Doyle, 2015; Järventie-Thessleff, Moisander & Villi, 2014; Maijanen & Virta, 2017; Teece, 2018). Nevertheless, due to organisational inertia, high uncertainty and rapid changes in business environments these challenges still exist and prevail with the risk of causing competence traps and failures. This special issue of the Journal of Media Business Studies looks at the other side of the coin, asking how digital technologies boost change by creating new revenue models and initiating and enhancing new practices and logics in journalism andmedia entrepreneurship. New technology has created many stories of success, such as Netflix being one of the case examples of this special issue (see also Küng, 2015). This special issue features four papers that, in their early versions, were presented at the 2018 annual EuropeanMediaManagement and Association (emma) conference in Warsaw. The papers aim to look beyond the digital disruption on a more micro foundational level using different approaches and theoretical concepts. However, they all tackle the role of digital technology in enhancing and boosting changes in media. Anders Fagerjord from theUniversity of Bergen and Lucy Küng from the Reuters Institute at the University of Oxford provide an important contribution by analyzing the valuecreating process of streaming video services on the micro-level, drawing on Netflix as a case study. As the authors point out, “streaming services are a new and fast-growing element in media industry”. These services fundamentally change the habits of media users, which in turn changes the whole competitive environment. Based on company and industry reports as well as press accounts, the study provides a detailed analysis of the core actors and flows between the actors. The study shows the nature of these new complex organisations that the authors call “tech-media hybrids” combining characteristics of a network and platform and having a strong grounding on digital technology. The authors also call streaming video services the “new beasts” that are very reliant on external partners. In such hybrid organisations, data flows and analytics constitute a central source of competitive advantage. Juliane Lischka from the University of Zürich provides a fresh approach by applying the concept of institutional logics to her analysis of digital transformation. Following, e.g. Friedland and Alford (1991) and Thornton, Ocasio, and Lounsbury (2012), Lischka defines JOURNAL","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"163 - 165"},"PeriodicalIF":1.3,"publicationDate":"2019-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1700095","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44566790","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Mapping the core actors and flows in streaming video services: what Netflix can tell us about these new media networks","authors":"Anders Fagerjord, Lucy Kueng","doi":"10.1080/16522354.2019.1684717","DOIUrl":"https://doi.org/10.1080/16522354.2019.1684717","url":null,"abstract":"ABSTRACT The popular video streaming services are complex technological and economic systems, comprising parts that have not received much scholarly attention. We provide an overview of the main technologies used when streaming television from production to the viewers, the main players that are involved, and the revenue flows between them. Our case is Netflix, which we studied through company reports, industry reports, and press accounts. It is mapped as five sets of actors: content providers, Netflix itself, primary distribution, secondary distribution, and device makers. Between these we observe four flows: video, intellectual property rights, revenue, and data. We find that streaming services are “new beasts”, very reliant on external partners, and with a strong focus on technology. They may not be just media companies or technology companies but somewhere in between. Scholarly or juridical comparisons with legacy players may hide these aspects.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"166 - 181"},"PeriodicalIF":1.3,"publicationDate":"2019-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1684717","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46682034","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Strategic renewal during technology change: Tracking the digital journey of legacy news companies","authors":"Juliane A. Lischka","doi":"10.1080/16522354.2019.1635349","DOIUrl":"https://doi.org/10.1080/16522354.2019.1635349","url":null,"abstract":"ABSTRACT Digitization represents an incrementally competence-destroying technology change for legacy news companies. This study analyses strategic and operational renewal of six incumbent news publishers in the UK, Finland, and Switzerland based on narratives of their annual reports. Their digital journey is coined by two transformations: digitizing news business operations and lateral diversification into non-news-related digital markets. Thereby, willpower represents a corporate capacity that indicates the willingness for renewal. Lateral diversification renews the companies’ profit formula, which leads to a negative cost-benefit perception regarding future investments in digital journalism by some incumbents. These incumbents communicatively prepare to incrementally abandon their core journalism business. From the communicative constitution of organizations (CCO) perspective, annual report narratives represent instruments for legitimizing corporate restructuring and repositioning.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"182 - 201"},"PeriodicalIF":1.3,"publicationDate":"2019-06-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1635349","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43245364","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"“They’re a little bit squeezed in the middle”: Strategic challenges for innovation in US Metropolitan newspaper organisations","authors":"Mikko Villi, Mikko Grönlund, C. Lindén, Katja Lehtisaari, B. Mierzejewska, R. Picard, Axel Roepnack","doi":"10.1080/16522354.2019.1630099","DOIUrl":"https://doi.org/10.1080/16522354.2019.1630099","url":null,"abstract":"ABSTRACT This paper focuses on media innovation among publishers of metropolitan newspapers in the United States, in cities such as San Diego, Boston, Miami, Philadelphia and Dallas. The situation for metropolitan newspapers is difficult, as they fall between national newspapers, which can aim for extending their reach both nationally and globally, and local newspapers, which have a smaller cost structure and can cater to a more limited, and often more engaged, audience community. Our paper demonstrates that there seems to be great awareness of what can be done by US metropolitan newspapers, but managers are struggling with constraints, such as lack of financial and human resources and general organisational anaemia.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"17 1","pages":"33 - 50"},"PeriodicalIF":1.3,"publicationDate":"2019-06-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1630099","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47785682","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Sales estimations in the book industry – comparing management predictions with market response models in the children’s book market","authors":"Cord Otten, Michel Clement, Dominik Stehr","doi":"10.1080/16522354.2019.1623436","DOIUrl":"https://doi.org/10.1080/16522354.2019.1623436","url":null,"abstract":"ABSTRACT Estimating the demand of books is an important business-planning task for publishing companies. This study identifies, quantifies, and generalizes the sales drivers of children’s and young adult literature books and investigates whether quantitative prediction models improve prerelease sales predictions. We compare the model-based predictions with prerelease management sales predictions of a subsample provided by a large German publisher. Based on a sample of 542 titles that were published in Germany, we examine (a) the relevant drivers (elasticities) for economic success and (b) analyze the prediction performance of the models using two specifications of multiplicative market response models for this highly relevant market. The quantitative model approach outperforms management heuristics, reducing the prediction error by up to 45%. We further highlight the practical feasibility of simple market response models.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"249 - 274"},"PeriodicalIF":1.3,"publicationDate":"2019-06-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1623436","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47592226","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The economics of free newspapers: the business value of banal cosmopolitanism in the city of flows","authors":"Christian Lamour, N. Lorentz","doi":"10.1080/16522354.2019.1616376","DOIUrl":"https://doi.org/10.1080/16522354.2019.1616376","url":null,"abstract":"ABSTRACT A new phase of print capitalism was launched at the transition from the twentieth to the twenty-first century with the appearance of free dailies circulated in the large cities of the Western world. The market performance of this form of press depends strongly on the non-price quality of its news, which is produced for and used by a public that accepts its reading will be interrupted by adverts. However, what are the socio-cultural frames within which this non-price quality is defined? The current article explores the value of “banal cosmopolitanism” as a driving force of this non-price quality. The investigation is based on a case study of the newspaper L’essentiel in Luxembourg.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"110 - 125"},"PeriodicalIF":1.3,"publicationDate":"2019-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1616376","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42387351","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Patterns of structural and sequential ambidexterity in cross-border media management","authors":"Pamela Nölleke-Przybylski, M. B. von Rimscha, J. Möller, D. Voci, Klaus-Dieter Altmeppen, M. Karmasin","doi":"10.1080/16522354.2019.1619965","DOIUrl":"https://doi.org/10.1080/16522354.2019.1619965","url":null,"abstract":"ABSTRACT Organisational ambidexterity – the ability of a company to successfully link exploitation and exploration – is a fruitful approach for cross-border management. It is a crucial concept for media companies that, because of the dual (cultural and economic) character of their products, need to reconcile strategies of mere expansion with local customisation when engaging across borders. Drawing on semi-structured interviews with international media managers, this article captures patterns of ambidextrous strategising and organising in cross-border media activities. The article focuses on digitisation, which has altered the opportunities for balancing exploration and exploitation in internationalisation. The analysis reveals how, in this context, exploitation takes centre stage and how patterns of ambidexterity differ significantly depending on the media type and the background of the company.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"126 - 152"},"PeriodicalIF":1.3,"publicationDate":"2019-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1619965","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41724344","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Selling their souls to the advertisers? How native advertising degrades the quality of prestige media outlets","authors":"Philipp Bachmann, Sévérine Hunziker, Tanja Rüedy","doi":"10.1080/16522354.2019.1596723","DOIUrl":"https://doi.org/10.1080/16522354.2019.1596723","url":null,"abstract":"ABSTRACT Native advertising – disguising sponsored content as journalistic material – is not a new phenomenon, but only recently has it reached news media outlets that stand for high-quality journalism. To investigate the potential impact of native advertising on perceived media quality, a 2 (source: low vs. high quality media outlet) × 3 (content: ad-free article vs. declared native advertising article vs. undeclared native advertising article) factorial between-subjects experiment was conducted. This experimental study found that news media outlets that stand for high-quality journalism damage their quality as perceived by recipients when publishing properly declared native advertising.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"109 - 95"},"PeriodicalIF":1.3,"publicationDate":"2019-04-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1596723","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49437059","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"On the dynamics of media markets: Professor Karl Erik Gustafsson in memoriam","authors":"Mart Ots, Lennart Weibull, Stefan Melesko","doi":"10.1080/16522354.2019.1572451","DOIUrl":"https://doi.org/10.1080/16522354.2019.1572451","url":null,"abstract":"ABSTRACT Media and advertising markets have a number of characteristics that affect how firms are competing and collaborating, how new firms enter the markets, and how new products are created. Throughout a research career in media management and media economics that started in the 1960s and stretched over more than five decades, Karl Erik Gustafsson kept exploring these topics, and their implications for both business strategy, regulation, and policy. His work formed early building blocks, both for media management as an academic field, and for the design, operationalisation, and governance of media policy, especially concerning newspaper development, in the Nordic countries. This article provides an introduction to his work.","PeriodicalId":45673,"journal":{"name":"Journal of Media Business Studies","volume":"16 1","pages":"153 - 161"},"PeriodicalIF":1.3,"publicationDate":"2019-02-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/16522354.2019.1572451","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42643335","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}