Review of International Business and Strategy最新文献

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The internationalization performance of Indonesian SMEs during COVID-19 pandemic: exploring a mediation model 新冠肺炎疫情期间印尼中小企业的国际化表现:中介模式探索
IF 3.1
Review of International Business and Strategy Pub Date : 2023-06-23 DOI: 10.1108/ribs-04-2023-0030
G. Anggadwita, N. Indarti, P. Sinha, H. Manik
{"title":"The internationalization performance of Indonesian SMEs during COVID-19 pandemic: exploring a mediation model","authors":"G. Anggadwita, N. Indarti, P. Sinha, H. Manik","doi":"10.1108/ribs-04-2023-0030","DOIUrl":"https://doi.org/10.1108/ribs-04-2023-0030","url":null,"abstract":"\u0000Purpose\u0000Small and medium enterprises (SMEs) in emerging economies face significant challenges in formulating effective strategies to enter international markets, particularly amid uncertain conditions such as the COVID-19 pandemic. Consequently, there is a pressing need to examine the performance of these SMEs and evaluate their internationalization process. This study aims to examine the effects of international entrepreneurial orientation on the internationalization performance of SMEs and the mediating effects of organizational dynamic capability and organizational culture in Indonesia.\u0000\u0000\u0000Design/methodology/approach\u0000This study used a quantitative method with a survey approach by distributing questionnaires to 206 SMEs in Indonesia that have implemented internationalization practices. Partial least squares-structural equation modeling (PLS-SEM) was used to predict and estimate relationships.\u0000\u0000\u0000Findings\u0000This study finds that one of the SMEs’ strategies to encounter the new normal era of COVID-19 is to improve their internationalization performance, especially by actively participating in international markets. The empirical results show that organizational dynamic capabilities and organizational culture are proven to fully mediate the relationship between international entrepreneurial orientation and the internationalization performance of SMEs. Meanwhile, international entrepreneurial orientation does not directly affect SMEs’ internationalization performance. This study confirms the mediating role of organizational dynamic capabilities and organizational culture in dynamic capabilities theory and their relevance to internationalization.\u0000\u0000\u0000Originality/value\u0000This study provides valuable insights and encourages owner-managers and policy-makers in emerging economies, particularly Indonesia, to develop organizational dynamic capabilities and organizational culture that align with the demands of internationalization.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-06-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49124728","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Interplay of cross-country distance with cross-border M&A performance: an institutional perspective 跨国距离与跨国并购绩效的相互作用:一个制度视角
IF 3.1
Review of International Business and Strategy Pub Date : 2023-06-05 DOI: 10.1108/ribs-11-2022-0100
S. Kukreja, G. Maheshwari, Archana Singh
{"title":"Interplay of cross-country distance with cross-border M&A performance: an institutional perspective","authors":"S. Kukreja, G. Maheshwari, Archana Singh","doi":"10.1108/ribs-11-2022-0100","DOIUrl":"https://doi.org/10.1108/ribs-11-2022-0100","url":null,"abstract":"\u0000Purpose\u0000This study aims to examine the impact of home–host country distance on the cross-border mergers and acquisitions performance.\u0000\u0000\u0000Design/methodology/approach\u0000The results of this study are based on a final sample of 483 completed cross-border deals involving BRICS nation acquirers and targets spread across a set of 27 nations. While controlling for prior experience, among other factors, the impact of nine institutional distance dimensions on deal performance is examined. Cumulative abnormal returns calculated over the select event windows are used as a measure of deal performance.\u0000\u0000\u0000Findings\u0000The results of this study validate the explanatory power of cross-country distance and exhibit that financial and cultural distance exert a negative influence on deal performance, whereas political and global connectedness distance positively impacts performance. Interestingly, geographic distance is not found to be related to performance outcomes.\u0000\u0000\u0000Research limitations/implications\u0000The results of this study caution against possible aggregation of the cross-country distance measure and point towards the need to acknowledge and analyse the multi-dimensional nature of distance.\u0000\u0000\u0000Practical implications\u0000The results of this study are expected to aid managers in devising internationalisation strategies and target selection, maximising their performance and shareholder wealth.\u0000\u0000\u0000Originality/value\u0000This study contributes to the knowledge of internationalisation and cross-country distance. It presents as one of the first to investigate the impact of institutional distance on deal performance using a substantially large multi-country emerging market data set.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-06-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45658646","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
A literature review on CEE firms’ internationalization: success measurement, achievement and outcomes 中东欧企业国际化研究综述:成功测度、成就与结果
IF 3.1
Review of International Business and Strategy Pub Date : 2023-05-19 DOI: 10.1108/ribs-06-2022-0061
Tiia Vissak
{"title":"A literature review on CEE firms’ internationalization: success measurement, achievement and outcomes","authors":"Tiia Vissak","doi":"10.1108/ribs-06-2022-0061","DOIUrl":"https://doi.org/10.1108/ribs-06-2022-0061","url":null,"abstract":"\u0000Purpose\u0000This paper aims to give an overview of the literature on Central and Eastern European (CEE) firms’ successful internationalization: different authors’ understanding of success, and, thereafter, these firms’ internationalization processes, external factors, internal motivators and actions that affect successful internationalizers’ initial and subsequent foreign activities, and, finally, internationalization outcomes.\u0000\u0000\u0000Design/methodology/approach\u0000This is a systematic-narrative hybrid literature review paper that focuses on CEE firms’ successful internationalization.\u0000\u0000\u0000Findings\u0000This paper concludes that CEE firms’ “success” is understood and measured differently, successful internationalizers can experience various internationalization paths, they are affected by a large number of external impact factors, internal motivators or actions and their internationalization outcomes vary considerably. Thus, there is no “ideal” type of successful internationalization: as different CEE firms can be called “successful”, they also follow different trajectories to achieve success.\u0000\u0000\u0000Originality/value\u0000To the best of the author’s knowledge, this is the first literature review paper that gives an overview on how success has been defined in studies about CEE firms’ internationalization, if some types of internationalizers have been considered more successful and if there are any important CEE-specific contextual factors or not.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-05-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44212427","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Modeling the dynamics of firms’ international and product market diversification strategy: the case of U.S. firms’ response to late 20th century globalization 企业国际化和产品市场多元化战略的动态建模:以美国企业对20世纪后期全球化的反应为例
IF 3.1
Review of International Business and Strategy Pub Date : 2023-05-18 DOI: 10.1108/ribs-11-2022-0106
H. P. Bowen, L. Sleuwaegen
{"title":"Modeling the dynamics of firms’ international and product market diversification strategy: the case of U.S. firms’ response to late 20th century globalization","authors":"H. P. Bowen, L. Sleuwaegen","doi":"10.1108/ribs-11-2022-0106","DOIUrl":"https://doi.org/10.1108/ribs-11-2022-0106","url":null,"abstract":"\u0000Purpose\u0000This paper aims to derive and estimate a theory-based empirical specification that models a firm’s choices of its international diversification (ID) and product diversification (PD) and how they evolve over time in response to shocks that alter the relative cost and relative profitability of ID and PD.\u0000\u0000\u0000Design/methodology/approach\u0000We use longitudinal data on U.S. manufacturing firms from 1984 to 1999, a period of intense shocks associated with rapid globalization, to estimate a dynamic panel data Tobit model that permits lags in a firm’s adjustment to its optimal mix of ID and PD over time.\u0000\u0000\u0000Findings\u0000We find strong support for the theoretical framework underlying our empirical specifications and posited dynamics, with full adjustment estimated to require, on average, 1.5 years, a finding with implications for the time spacing of observations in empirical studies of ID and PD to avoid biased inferences. Among the globalization shocks during the time period studied, our results indicate that global competitive pressures and efficiency gains from global supply integration to be the more important factors driving U.S. firms toward greater ID relative to PD. Augmentation of firms’ organizational (managerial) and physical capital resources is also found to be important for supporting an expansion of ID relative to PD. Technological resource augmentation is instead found to favor expansion of PD relative to ID.\u0000\u0000\u0000Originality/value\u0000Our empirical specification is novel. It readily incorporates an often ignored but necessary theoretical condition that defines a firm’s optimal choices of its ID and PD, and it allows observed choices at a point in time to deviate from their optimal values.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-05-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44884502","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The impact of institutional quality on country-level variations in foreign equity shares in transition economies 制度质量对转型经济体外国股本在国家层面变化的影响
IF 3.1
Review of International Business and Strategy Pub Date : 2023-04-07 DOI: 10.1108/ribs-11-2022-0104
B. Krasniqi, N. Williams, Iraj Hashi, Fisnik Reçica, E. Lubishtani, Li̇ri̇don Kryeziu
{"title":"The impact of institutional quality on country-level variations in foreign equity shares in transition economies","authors":"B. Krasniqi, N. Williams, Iraj Hashi, Fisnik Reçica, E. Lubishtani, Li̇ri̇don Kryeziu","doi":"10.1108/ribs-11-2022-0104","DOIUrl":"https://doi.org/10.1108/ribs-11-2022-0104","url":null,"abstract":"\u0000Purpose\u0000This paper aims to examine the influence of formal and informal institutional quality on country-level variations in foreign equity shares in transition economies (TEs).\u0000\u0000\u0000Design/methodology/approach\u0000Drawing on institutional theory and transaction cost theory, this paper examines the influence of formal and informal institutional quality on country-level variations in foreign equity shares in TEs. The authors use a two-step empirical strategy, identifying clusters of explanatory variables and running generalized least squares random effect estimations to test for the influence of explanatory and control variables on foreign equity shares.\u0000\u0000\u0000Findings\u0000Foreign equity share is positively affected by informal institutions and negatively by formal institutions. However, when control for stage of transition we find that the the presence of informal institutions in more rapidly or advanced transforming economies negatively influences foreign equity shares. Complex infrastructure discourages foreign equity shareholdings, and foreign companies use informal practices to overcome unfavourable host country conditions. Government size has a negative effect, and gross domestic product per capita positively affects foreign equity shares.\u0000\u0000\u0000Research limitations/implications\u0000The study is the new groundwork for the re-enactment of a fruitful discussion on foreign equity. The study has practical implications for managers, too – managers of foreign-owned firms operating in weakly installed institutional environments should carefully analyse the entry strategies because of the high presence of informal institutions. Furthermore, managers could understand the various facilitation roles of informal institutions in any firm internationalisation effort to arrive at optimal ownership holdings for better internationalisation performance. Although the study is based on a sample of transition countries, the findings have implications for other emerging economies’ contexts sharing similar institutional settings.\u0000\u0000\u0000Originality/value\u0000This study provides a unique empirical investigation and evidence based on country-level indicators on the effect of formal and informal institutions on foreign equity shares holdings in TEs, reinforcing the importance of impacts of both the formal and informal dimensions on ownership decisions of foreign investors.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-04-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46137508","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Sectoral and institutional characteristics of acquirers and targets: a dyadic approach to deal completion 收购方和目标的部门和制度特征:交易完成的二元方法
IF 3.1
Review of International Business and Strategy Pub Date : 2023-03-07 DOI: 10.1108/ribs-08-2022-0074
Rimi Zakaria, Eylem Ersal Kiziler
{"title":"Sectoral and institutional characteristics of acquirers and targets: a dyadic approach to deal completion","authors":"Rimi Zakaria, Eylem Ersal Kiziler","doi":"10.1108/ribs-08-2022-0074","DOIUrl":"https://doi.org/10.1108/ribs-08-2022-0074","url":null,"abstract":"\u0000Purpose\u0000This study takes a dyadic approach to explaining merger and acquisition (M&A) deal outcomes. Acknowledging the socio-cognitive (e.g. intangible and macro-environmental) idiosyncrasies, the authors theorize that some acquirer–target dyads have a superior ability to complete complex relational transactions in an M&A deal. Specifically, deals are successful when an acquirer and a target: are similar considering their sectoral characteristics, have contextually-informed deal-making competencies, and are familiar with one another given their sectoral and institutional features.\u0000\u0000\u0000Design/methodology/approach\u0000This study uses logistic regression analysis to examine how sectoral and institutional characteristics in the acquiring and target company dyads relate to the likelihood of merger and acquisition deal completion.\u0000\u0000\u0000Findings\u0000Analyzing a sample of 37,560 M&A deals, the authors find empirical evidence in support of the dyadic to deal completion. The authors find that sectoral similarity and institutional familiarity in an M&A dyad can predict the likelihood of deal completion. Specifically, service multinational acquirers are more competent than their manufacturing counterparts in general, and in same-sector and same-country deals in particular. In contrast, service sector acquirers also are at a relative disadvantage vis-à-vis their manufacturing counterparts in cross-national deals.\u0000\u0000\u0000Research limitations/implications\u0000Considering the theoretical and managerial implications, the authors identify new avenues for future research on service and manufacturing M&A dyads that can deepen the knowledge of inter-firm transaction processes.\u0000\u0000\u0000Originality/value\u0000First, the authors draw on the socio-cognitive, behavioral, and relational models to explain M&A deal process in both domestic and cross-border settings. Drawing on service vis-à-vis manufacturing sector business models, the authors predict deal completion. Second, the authors propose that familiarity between the acquiring and target companies in the form of sectoral and cross-national factors becomes pivotal to the inter-firm processes. Finally, the authors empirically demonstrate how inter-firm dynamics in a dyad can pose complex deal-making challenges, which make some acquirers especially susceptible to contextual shocks.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-03-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49330023","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Do contingencies matter between organizational capabilities and SME export performance? 组织能力和中小企业出口绩效之间的偶然性是否重要?
IF 3.1
Review of International Business and Strategy Pub Date : 2023-03-01 DOI: 10.1108/ribs-12-2021-0163
H. Cho, B. Jin, D. Shin
{"title":"Do contingencies matter between organizational capabilities and SME export performance?","authors":"H. Cho, B. Jin, D. Shin","doi":"10.1108/ribs-12-2021-0163","DOIUrl":"https://doi.org/10.1108/ribs-12-2021-0163","url":null,"abstract":"\u0000Purpose\u0000Drawing on the resource-based view and contingency theory, this study aims to investigate the effects of organizational capabilities – technology capability and marketing capability – on small- and medium-sized enterprises’ (SMEs’) export performance and the moderating roles of contingent factors in this relationship in the context of a highly competitive export-oriented economy.\u0000\u0000\u0000Design/methodology/approach\u0000The research framework was tested using a three-way stepwise hierarchical multiple regression analysis with data gathered from 531 Korean international SMEs.\u0000\u0000\u0000Findings\u0000In addition to the direct effects of two types of organizational capabilities on export performance, the results show that both capabilities were critical when the export market was competitive, and marketing capability was more important when exporting with a brand name and targeting a developing country.\u0000\u0000\u0000Originality/value\u0000This study further extends the literature on SMEs’ internationalization in the context of highly competitive export-driven markets and highlights the importance of strategically allocating SMEs’ capabilities to reap optimal export performance by considering dynamic contingencies.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-03-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43757679","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Guest editorial: Dynamic capabilities and international business research: managerial and financial perspectives 嘉宾评论:动态能力和国际商业研究:管理和金融视角
IF 3.1
Review of International Business and Strategy Pub Date : 2023-01-25 DOI: 10.1108/ribs-01-2023-179
E. Battisti, M. Christofi
{"title":"Guest editorial: Dynamic capabilities and international business research: managerial and financial perspectives","authors":"E. Battisti, M. Christofi","doi":"10.1108/ribs-01-2023-179","DOIUrl":"https://doi.org/10.1108/ribs-01-2023-179","url":null,"abstract":"[...]the need for research insights to develop and enhance various DCs to overcome these negative consequences is of great importance. [...]this special issue sought contributions that helped in a better understanding of the DCs concept in the global business landscape. [...]the contribution by Abdelzaher and Ramadan \"Dynamic capabilities and FDI in conflict zones: the role of diversification and stock management capabilities” reveals that companies with superior international geographical diversification capabilities and those with superior local stock management capability are more probable to launch subsidiaries in high ongoing conflict zones.","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":"1 1","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-01-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42452320","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Entrepreneurial mindset and SME internationalization in Uganda: the mediating role of international networking 乌干达的创业心态与中小企业国际化:国际网络的中介作用
IF 3.1
Review of International Business and Strategy Pub Date : 2023-01-24 DOI: 10.1108/ribs-11-2021-0149
G. Ahimbisibwe, Muhammed Ngoma, Annet K. Nabatanzi-Muyimba, L. Kabagambe
{"title":"Entrepreneurial mindset and SME internationalization in Uganda: the mediating role of international networking","authors":"G. Ahimbisibwe, Muhammed Ngoma, Annet K. Nabatanzi-Muyimba, L. Kabagambe","doi":"10.1108/ribs-11-2021-0149","DOIUrl":"https://doi.org/10.1108/ribs-11-2021-0149","url":null,"abstract":"\u0000Purpose\u0000The purpose of this paper is to investigate the mediating role of international networking in the relationship between entrepreneurial mindset and small- and medium-sized enterprise (SME) internationalization using evidence from exporting SMEs in Uganda.\u0000\u0000\u0000Design/methodology/approach\u0000This study adopted a cross-sectional research design. Data were collected through a questionnaire survey of 206 exporting SMEs that are members of the Uganda Export Promotions Board. Data was analysed using SPSS and SmartPLS.\u0000\u0000\u0000Findings\u0000The study established that international networking mediates the relationship between entrepreneurial mindset and SME internationalization. This suggests that international networking is a conduit through which entrepreneurial mindset relates to SME internationalization.\u0000\u0000\u0000Research limitations/implications\u0000This study was conducted within the particular national context of Uganda. Replication of this research within other settings is needed to cross-validate the present findings. The study reveals that the entrepreneurial proclivity of managers and owners of exporting SMEs in Uganda can be enhanced through establishing networks in foreign markets to realize international expansion. SMEs should therefore initiate, build and strengthen partner relationships in foreign markets for successful international expansion.\u0000\u0000\u0000Practical implications\u0000The study reveals that the entrepreneurial proclivity of managers and owners of exporting SMEs in Uganda can be enhanced through establishing networks in foreign markets to realize international expansion. SMEs in Uganda should, therefore, strive to support entrepreneurial-oriented individuals to initiate and establish foreign market partnerships for successful international expansion.\u0000\u0000\u0000Originality/value\u0000To the best of the authors’ knowledge, this is the first study to investigate the mediating role of international networking in the relationship between entrepreneurial mindset and SME internationalization from a developing country of Uganda.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":" ","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-01-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48787296","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Drivers and outcomes of sustainable export marketing strategies in international environments 国际环境下可持续出口营销策略的驱动因素和结果
IF 3.1
Review of International Business and Strategy Pub Date : 2023-01-12 DOI: 10.1108/ribs-05-2022-0056
Graça Miranda Silva, Álvaro Dias, Ana Cadima Lisboa, Filipa Pereira Silva
{"title":"Drivers and outcomes of sustainable export marketing strategies in international environments","authors":"Graça Miranda Silva, Álvaro Dias, Ana Cadima Lisboa, Filipa Pereira Silva","doi":"10.1108/ribs-05-2022-0056","DOIUrl":"https://doi.org/10.1108/ribs-05-2022-0056","url":null,"abstract":"\u0000Purpose\u0000This study aims to investigate the relationship between market-oriented environmental sustainability (MES) and green export-related resources and capabilities, analyzes the impact of these resources and capabilities on the eco-friendly export marketing strategy and assess the influence of such strategy on export performance.\u0000\u0000\u0000Design/methodology/approach\u0000This study uses survey data from 241 manufacturing export firms analyzed through partial least squares structural equation modeling.\u0000\u0000\u0000Findings\u0000The results show a positive influence of MES on green export-related resources and capabilities. Further, while green export-related capabilities directly affect eco-friendly export marketing strategy, resources only influence it indirectly through capabilities. The results also show that the adoption of an eco-friendly export marketing strategy contributes to firm’s export performance.\u0000\u0000\u0000Originality/value\u0000This study makes an important contribution to sustainability and exporting literature by evaluating the behavior of firms in terms of MES and eco-friendly export marketing strategy.\u0000","PeriodicalId":45046,"journal":{"name":"Review of International Business and Strategy","volume":"1 1","pages":""},"PeriodicalIF":3.1,"publicationDate":"2023-01-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"62239536","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
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