European Journal of Marketing and Economics最新文献_第8页

The Concept of Trust in Socio-Economic Life 社会经济生活中的信任观念

European Journal of Marketing and Economics Pub Date : 2019-05-31 DOI: 10.26417/EJME-2019.V2I2-72

Ercan Özen

{"title":"The Concept of Trust in Socio-Economic Life","authors":"Ercan Özen","doi":"10.26417/EJME-2019.V2I2-72","DOIUrl":"https://doi.org/10.26417/EJME-2019.V2I2-72","url":null,"abstract":"The concept of trust is considered as a psychological and sociological phenomenon. Numerous theories have been developed to achieve economic development and to increase the level of welfare. The theories have not always revealed the expected results due to ignoring human behavior. Behavioral models addressing human behavior have gained importance in recent years. Thus, it was seen that emotions and thoughts were effective in creating different economic decisions. One of the factors affecting decisions is also trust. The aim of the study is to clarify the effects of the concept of trust on socio-economic life with different perspectives. When the literature is examined; There are concepts such as (i) social trust and (ii) economic trust. These concepts are related closely with some topics such as marketing and business, finance and economics. Some positive results are expected from the climate of trust. (i) With the establishment of appropriate communication between individuals, some social problems and their costs are reduced. (ii) The development of business-customer relations is beneficial for both sides. (iii) With the positive relations between fund providers and fund seekers in financial markets, financial institutions work more effectively and the markets grow. (iv) Financial growth also triggers economic growth and development. (v) Economic trust, as a measure of future assessments, increases economic activities. The study collectively evaluates the effect of the concept of trust in different areas. The findings show what kind of legal arrangements should be made by policy makers in different areas in order to increase the trust of people.","PeriodicalId":409185,"journal":{"name":"European Journal of Marketing and Economics","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116557513","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 5

Financial Determinants of Public Investment Strategic Management 公共投资战略管理的财务决定因素

European Journal of Marketing and Economics Pub Date : 2019-05-31 DOI: 10.26417/EJME-2019.V2I2-67

B. Opałka, Krzysztof Jarosiński

{"title":"Financial Determinants of Public Investment Strategic Management","authors":"B. Opałka, Krzysztof Jarosiński","doi":"10.26417/EJME-2019.V2I2-67","DOIUrl":"https://doi.org/10.26417/EJME-2019.V2I2-67","url":null,"abstract":"Strategic management of investment projects in the public sector seems to be one of the more complex phenomena observed in the sphere of implementation of public investment tasks. The complexity of investment processes is influenced by a number of factors with varying impact. First of all, attention should be paid to the high capital intensity of public investment and the associated significant extension of the investment cycle. As a result of the impact of these factors, public investments in most cases require large capital expenditures, and their implementation takes much longer than, for example, in industry. Secondly, public entities responsible for the implementation of investments are in a quite specific situation, which means the continuous development of various components of technical and social infrastructure. Therefore, it is necessary to indicate the strategic dimension of these investments and, consequently, the necessity to use appropriate methods of financing and managing these investments. In principle, the main source of financing public investment is, and probably will remain, the state budget, and in relation to local self-government - the budgets of these units, and therefore public resources. The purpose of the paper is therefore to present the complexity of the issue of financing public investments in relation to the identified conditions for the development of socio-economic infrastructure, financed from public funds. The study has undertaken theoretical research on public investment and research on the possibility of implementing effective management methods in strategic perspective.","PeriodicalId":409185,"journal":{"name":"European Journal of Marketing and Economics","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122105311","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Salesperson with a Speech Impediment: An Objective Research and Analysis on the Importance of Clarity, Structure and Logic of Arguments 有语言障碍的销售人员:对论点清晰、结构和逻辑重要性的客观研究与分析

European Journal of Marketing and Economics Pub Date : 2019-04-30 DOI: 10.26417/EJME-2019.V2I1-60

Martin D Chekuri

引用次数: 0

Knowledge Management Process as a Predictor on Organizational Performance in Dubai Government Departments 知识管理过程对迪拜政府部门组织绩效的预测作用

European Journal of Marketing and Economics Pub Date : 2019-04-30 DOI: 10.26417/EJME-2019.V2I1-62

N. Yunus, M. Rashid

引用次数: 0

Impact of Strategy and Environmental Predictability on Financial Performance in Non-Governmental Organizations 战略和环境可预测性对非政府组织财务绩效的影响

European Journal of Marketing and Economics Pub Date : 2019-04-30 DOI: 10.26417/306cva82e

H. Metin

引用次数: 0

Project Implementation Factors and Performance of Jua-kali Empowerment Programmes in Nairobi, Kenya 肯尼亚内罗毕Jua-kali赋权方案的项目执行因素和绩效

European Journal of Marketing and Economics Pub Date : 2019-04-30 DOI: 10.26417/EJME-2019.V2I1-64

N. Njue, A. Mulwa, D. Kyalo

{"title":"Project Implementation Factors and Performance of Jua-kali Empowerment Programmes in Nairobi, Kenya","authors":"N. Njue, A. Mulwa, D. Kyalo","doi":"10.26417/EJME-2019.V2I1-64","DOIUrl":"https://doi.org/10.26417/EJME-2019.V2I1-64","url":null,"abstract":"The purpose of the study was to examine how project implementation factors (provision of work-space facility, entrepreneurship training and promotion of products) influence the performance of Jua-kali Empowerment Programmes (JEP) in Nairobi County, Kenya. The study was rooted upon theory of constraints and system theory of organization. Both descriptive and correlational survey designs were used in executing the research inquiry. The targeted population was 327 beneficiaries of the JEP in Nairobi County. Using Krejcie and Morgan formula, a sample of 181 beneficiaries was selected. Both simple random sampling and purposive sampling were used to choose the sample elements. Data was gathered using structured questionnaires and informant interview guide. Descriptive statistics like percentages, arithmetic mean and standard deviation as well as inferential statistics regression analysis was used in data analysis. Pearson correlation analysis was used to test relationship between variables and regression analysis was applied in predicting the research model. The reliability of questionnaires was ascertained by Cronbach Alpha Coefficient of reliability (at 0.6668). Fisher (F) tested the research hypothesis at α=0.05 whereby, R= 0.563, R2= 0.317, F (1,145) =5.192 at P=0.000-0.05. Therefore, the null hypothesis was rejected as there was enough evidence to conclude that project implementation factors have significant influence on the performance of Jua-kali Empowerment Programmes. Hence recommendations were made to the implementors of Jua-kali empowerment programmes to ensure that the programmes are not only need based but also implemented in an integrated and coordinated approaches for effective realization of projected deliverables.","PeriodicalId":409185,"journal":{"name":"European Journal of Marketing and Economics","volume":"98 2 Pt 1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129778201","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Towards Which Model of Capitalism Are the Countries of Central and Eastern Europe Going to? Comparative Analysis of this Trajectory and Its Post-Transition Issues 中东欧国家将走向哪种资本主义模式?这一发展轨迹及其转型后问题的比较分析

European Journal of Marketing and Economics Pub Date : 2019-04-30 DOI: 10.26417/EJME-2019.V2I1-65

O. Musa

引用次数: 0

Consumer Perception: Animosity, Ethnocentrism and Willingness to Buy Chinese Products 消费者认知:敌意、民族中心主义和购买中国产品的意愿

European Journal of Marketing and Economics Pub Date : 2019-04-30 DOI: 10.26417/EJME-2019.V2I1-61

P. Kiriri

{"title":"Consumer Perception: Animosity, Ethnocentrism and Willingness to Buy Chinese Products","authors":"P. Kiriri","doi":"10.26417/EJME-2019.V2I1-61","DOIUrl":"https://doi.org/10.26417/EJME-2019.V2I1-61","url":null,"abstract":"Global developments have seen the rapid growth of international marketing due to trade liberalization and a reduction in barriers to global trade. This has resulted in opening up of new markets and availability of foreign products in domestic markets. China has taken a leading role in global trade due to its low levels of production costs and technological advancements. Chinese electronic products can now be found most parts of the world. This study attempted at determining the attitudes of consumers towards made in China products. It was guided by the concepts of consumer ethnocentrism and consumer animosity and how these influenced the willingness to buy Chinese electronic products. A sample size of 385 was chosen with 319 participating. Data was collected through a questionnaire adopted and modified from a study by Quang, DinhChien and Long (2017) in Vietnam. Factor analysis, confirmatory factor analysis (CFA) and structural equation modelling (SEM) techniques were used in the analysis. From the findings, it was evident that amongst the Kenyans, consumer ethnocentrism influences the level of consumer animosity. In instances where consumer animosity existed, it did not have an impact on product judgments. Though the respondents had expressed some level of animosity towards China, the same did not have a negative impact on product judgments. In terms of consumer ethnocentrism, the respondents indicated that it had a negative impact on product judgments, an indication that a high level of ethnocentrism will lead to unfavourable attitudes towards a product from a foreign country.","PeriodicalId":409185,"journal":{"name":"European Journal of Marketing and Economics","volume":"25 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121105022","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

The Impact of Europe's Individualism/Collectivism on the International Trade 欧洲个人主义/集体主义对国际贸易的影响

European Journal of Marketing and Economics Pub Date : 2019-04-30 DOI: 10.26417/EJME-2019.V2I1-59

Aurelia Ilieș, R. Zahid

{"title":"The Impact of Europe's Individualism/Collectivism on the International Trade","authors":"Aurelia Ilieș, R. Zahid","doi":"10.26417/EJME-2019.V2I1-59","DOIUrl":"https://doi.org/10.26417/EJME-2019.V2I1-59","url":null,"abstract":"If we are to choose between two distinct statements, that the interest of the group prevails over the interest of the individual for the majority of people and that a minority of people in our world live in societies in which the interests of the individual prevail over the interests of the group, we can conclude, as Hofstede did, that there are two categories in which nations can fit: individualists and collectivists. The purpose of our study is to investigate the impact of this cultural dimension on the international trade of the European countries. Panel regression model with country fixed effects has been applied to the 21 years’ data (1997-2017. Based on prior studies conducted by Inglehart, the analysis of the World Values Survey, the cross-national values databases of Schwartz, Hofstede, Triandis, GLOBE, and Trompenaars, we proxied the individualism with three variables, i.e labor productivity index, higher education rate, and urban population growth rate. The findings of previous studies suggest that individualism has significant positive relationship with the imports and exports of Eastern European Countries, notably, Poland, Lithuania and Romania. Concurs with previous studies, our results show there is a significant positive relationship between individualism and international trade (both imports and exports).","PeriodicalId":409185,"journal":{"name":"European Journal of Marketing and Economics","volume":"52 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128855985","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Some Factors for Growing Savings in Kosovo 科索沃储蓄增长的一些因素

European Journal of Marketing and Economics Pub Date : 2018-11-29 DOI: 10.26417/EJME.V1I3.P131-140

Fitim Mexhuani, Artur Ribaj

{"title":"Some Factors for Growing Savings in Kosovo","authors":"Fitim Mexhuani, Artur Ribaj","doi":"10.26417/EJME.V1I3.P131-140","DOIUrl":"https://doi.org/10.26417/EJME.V1I3.P131-140","url":null,"abstract":"The main problem for developing countries is the lack of investment, which consequently limits the country's economic growth. Developing the real sector of any economy is not an issue that should be left to random actors. So, the Government of Kosovo, Bank of Kosovo and Commercial Banks are the three main actors that should be focused on factors that influence the growth of the level of domestic savings. By channeling savings into Kosovo's economy through banks for investments in healthy financial capital, Kosovo becomes economically and politically more developed and independent. This paper based on literature analyses and data processing identifies some of the factors that could affect the growth of savings in Kosovo, as these will lead to higher level of financial capital for entrepreneurs and the continuity of the country's economic growth. Taxation and income levels, demographic variables, confidence and deposit security, banking network, state-owned bank, financial education and financial inclusion are among the key factors of increasing savings. The interest rate is also important factor, but since this factor is often subject of other papers, we did not incorporate it in this paper.","PeriodicalId":409185,"journal":{"name":"European Journal of Marketing and Economics","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-11-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124707653","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1