{"title":"EMOTIONAL AROUSAL BY PRODUCT: EFFECT OF VISUAL STIMULATION AND PRODUCT EXPERIENCE","authors":"Yu-Min Fang, Mu-Chien Chou, Chao-Wei Hsu","doi":"10.11247/JSSDJ.63.4_39","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_39","url":null,"abstract":"How designers effectively create pleasant products by using visual stimulation and product experience has become the mainstream of consumer market for users. This study aimed to explore the relationship between emotional design products and user experiences. In user–product interaction, Norman proposed that the aroused emotion includes three design levels: visceral, behavioral, and reflective dimensions. This study applied the three levels of Norman's theory on emotional design and PrEmo scale to measure the product experiences, the degree of emotional arousal, and purchase intentions in visual stimulation stage and product experience stage. 42 subjects were asked to perform assigned tasks and fill out the questionnaires before and after the experiencing processes. The assigned tasks required subjects to make a cup of lemonade using high and low emotional arousal product groups, including whistling kettles, squeezers, and glass cups. The findings were summarized from the following aspects: (1) Product experience could greatly affect user satisfaction; (2) Only the high emotional arousal products generated a significant effect on users after the product experience; (3) In the visual stimulation stage, the users were more attracted by and were more willing to buy high emotional arousal products than low emotional arousal products.","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125773085","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"STUDY ON APPLICATION OF MASK-LIKE FACIAL MAKEUP OF CHINESE BEIJING OPERA IN FASHION DESIGN","authors":"Mei-chun Chen, Fu-yuan Li","doi":"10.11247/JSSDJ.63.4_29","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_29","url":null,"abstract":"In order to explore the cultural value of Chinese opera, this paper discusses the lavishness of Beijing Opera from a design perspective. this paper finds that the movement, narration, cue, costume, stage props and mask like facial make-ups (Lianpu) in the performance all have their specific symbolic meanings and aesthetic content. Lines, patterns and color of mask-like facial makeup indicate the traits and dispositions of the characters, such as loyalty, wickedness, righteousness, and evilness, as well as the norms of interpersonal relationships in the Chinese culture and society. This study aims to explore the mask-like facial makeup of Chinese Beijing Opera, analyze the meanings of different masks, establish the designing rules based on expert opinions, and apply such designing rules to fashion design. The findings are expected to bring new insights to the art of Chinese opera and propose image transformation design as reference for cultural and creative design.","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"158 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114362672","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE CULTURE OF POSTHARVEST RICE PLANT UTILIZATION FOR UTILITY PURPOSES IN JAVANESE COMMUNITY","authors":"P. Purwandaru, Dudy Wiyancoko, A. Ueda","doi":"10.11247/JSSDJ.63.4_59","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_59","url":null,"abstract":"Like other Asian countries, Indonesia’s staple food is rice and rice crops are its primary agricultural output. This reality addresses traditional Javanese as one of the ethnicities in Indonesia which have a close relationship with rice cultivation using postharvest rice plant materials or equipment in their daily lives. This paper aims to identify the Javanese agricultural community’s tradition in utilizing beras (rice), wuli (rice ear), damen (rice straw), merang (panicle stem) and mrambut (rice husk) as utility purposes through the lens of the Klaten Regency, Central Java, Indonesia as a case study. A field survey of the farming community found that Javanese were utilizing rice postharvest materials mainly for rice field and house activities. In production, there are 9 methods which mainly producing damen artefacts by bundling, tying and stacking. While in the process of utilization, there are 3 values practiced by Javanese which consist of individual, community relation, and mythological. This paper concludes that the culture of utilizing postharvest rice plants in the Indonesian agricultural community exists especially for the Javanese.","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122184042","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"GENDER DIFFERENCES IN INDUSTRIAL DESIGN STUDENTS' VOCATIONAL MATURITY AND CAREER CHOICES IN TAIWANESE UNIVERSITIES","authors":"Ming-ying Yang","doi":"10.11247/JSSDJ.63.4_89","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_89","url":null,"abstract":"This study investigated gender differences in the vocational maturity and career choices of ID students in Taiwan. The participants were 745 product and industrial design (ID) students from 18 universities. The results showed the degree of vocational maturity for the ID students was generally positive. Those with a higher level of vocational maturity were more likely to have an idea of what they wanted to do after graduation. Male ID students generally had a higher positive score on vocational maturity than female ID students did. Male ID students are more likely to work or further study in the ID sector than female ID students are. The outcome can be used to plan career guidance programs for ID students and improve design education.","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126193972","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE RICE POSTHARVEST UTILIZATION SCHEME BETWEEN TRADITIONAL AND POST GREEN REVOLUTION ERA IN JAVANESE COMMUNITY","authors":"P. Purwandaru, Dudy Wiyancoko, A. Ueda","doi":"10.11247/JSSDJ.63.4_79","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_79","url":null,"abstract":"","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123914869","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"DEVELOPMENT OF TAIWANESE INTERIOR DESIGN SINCE THE END OF WORLD WAR II","authors":"Wen-Chi Chuang, S. Chiou","doi":"10.11247/JSSDJ.63.4_99","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_99","url":null,"abstract":"This paper is intended to discuss the development of interior design in Taiwan since the end of World War II in 1945 until today. The author adopts the literature analysis method to gather and examine related documents on post-war socio-cultural backgrounds to study the development of interior design. Historical records are sorted through to extract valuable materials to compensate for the shortage of files on the development of interior design. The main conclusions are as follows: Society, culture, politics, and economy have influenced the development of interior design in Taiwan. The governmental, industrial, and academic developments of interior design corresponding to the needs of the times. There were differences between design thinking and techniques from the early stage in which professionals with an art design or architectural background dominated design to the period in which graduates from the department of interior design became common.","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"82 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126177756","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
G. Innella, P. Rodgers, T. Higuchi, Andreas Muxel, Algirdas Paskevicius
{"title":"THE BENEFITS OF PROTOTYPING EARLY IN DESIGN WORKSHOPS","authors":"G. Innella, P. Rodgers, T. Higuchi, Andreas Muxel, Algirdas Paskevicius","doi":"10.11247/JSSDJ.63.4_21","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_21","url":null,"abstract":"This paper chronicles and reflects upon the experiences gathered from a design workshop conducted at Chiba University, with students from Chiba University, Köln International School of Design and with the support of Fujitsu. During the workshop, participants were invited to continuously build and prototype their ideas, rather than following the conventional design process of idea generation, visualization and, only at a later stage, prototyping. Such a hands-on approach proved beneficial in the communication among participants as well as in simplifying the design process. In fact, by working on quick and approximate prototypes, participants could more easily express their ideas overcoming language barriers and visual representation skills. Furthermore, physical prototypes helped participants to identify the key aspects of their proposals and focus on those. Finally, those prototypes also served as useful props to enact the experience of using the proposed artefacts and services.","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128480557","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"DESIGN EDUCATION FOR SUSTAINABILITY (I)","authors":"E. Ueda","doi":"10.11247/JSSDJ.63.4_1","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_1","url":null,"abstract":"","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"85 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117266444","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"INVESTIGATING AFFECTING THE DIFFICULTY IN ASSEMBLING A JOINT OF A CUBE PUZZLE","authors":"Thongthai Wongwichai, Takamitsu Tanaka","doi":"10.11247/JSSDJ.63.4_49","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_49","url":null,"abstract":"This study have two experiments. Experiment 1 compared the different play’s time in difficulty levels of assembling three types of cube puzzle. Experiment 2 discusses the experimental observations for verifying “What causes the joint of a cube puzzle difficult to assemble”. The experiment 1 involved 50 participants who composed three types of cube puzzles produced in the same color, material, size and number of components. After the 50 participants composed all the types of the cube puzzle, the recorded time was statistically analyzed. The result of experiment 1 showed that the play’s time of the three cube puzzles were significantly different. In experiment 2, three patterns of difficult joints called tricks were compared by an error score. It was found that the relationship between form and space in different tricks influences the levels of difficulty. Further, the sign called “Close Space” was found to effectively guide player’s understanding while composing a difficult joint in the next step during assembly.","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123133107","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"EXPLORATION OF THE CONSUMERS' PERCEPTIONS OF TAIWANESE CULTURAL PRODUCTS","authors":"Chung-Yi Tsai, Cheng-lein Teng, Rong-Chi Chang","doi":"10.11247/JSSDJ.63.4_11","DOIUrl":"https://doi.org/10.11247/JSSDJ.63.4_11","url":null,"abstract":"As governments from all over the world have sequentially developed cultural and creative industries, the Taiwanese government has also proposed relevant policies to promote cultural and creative industries, thus making cultural product development one of Taiwan’s developmental projects. The designs and discussions of cultural products have become crucial issues since an increasing number of researchers are conducting research on related topics. This study aims to discuss design methods and consumers’ perceptions of cultural products. We first collected cultural products and the adjective terms selected through expert interviews. After implementing factor analysis, we extracted the following four factors that construct consumers’ cultural perceptions: appearance, charm, stories, and harmonizing. We then applied correlation analysis on the following design methods of cultural products: direct modeling, simile, and metaphor. The results of the correlation analysis show that design methods have significant impacts on cultural factors.","PeriodicalId":383659,"journal":{"name":"Bulletin of Japanese Society for the Science of Design","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127146682","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}