Fabio Gaetano Santeramo, Antonio Seccia, Gianluca Nardone
{"title":"The synergies of the Italian wine and tourism sectors","authors":"Fabio Gaetano Santeramo, Antonio Seccia, Gianluca Nardone","doi":"10.1016/j.wep.2016.11.004","DOIUrl":"10.1016/j.wep.2016.11.004","url":null,"abstract":"<div><p>Italy is a worldwide known destination for tourism. In the Italian food industry, wine is a major sector.</p><p>We analyse the synergic relations between the domestic tourism in Italy and wine industry exploring data on flows of domestic tourism among the Italian regions and key indicators for the wine industry. The region of origin of tourists is a determining factor in the choice of destination; we also highlight the role of customer loyalty. The political implications are relevant: institutions and political actors could exploit the synergies between the tourism and the wine industries by promoting excellence in wine.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"6 1","pages":"Pages 71-74"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2016.11.004","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47916128","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A macroeconomic estimation of wine production in Greece","authors":"Vasileios A. Vlachos","doi":"10.1016/j.wep.2017.03.001","DOIUrl":"10.1016/j.wep.2017.03.001","url":null,"abstract":"<div><p>Unlike other south European Union countries with tradition in wine production, Greece has not yet exploited the industry׳s export potential. However, there are expectations that under certain policy orientations, a competitive industry with internationally recognized labels could emerge. This paper explores the drivers of wine production in Greece from a macro perspective and assesses their impact vis-à-vis international trade in order to contribute to these orientations for the development of a competitive industry that will assist Greece in the search for an exit from economic depression. The findings indicate that international trade impacts more on wine production in Greece than domestic consumption of Greek wine and that productivity boosts wine production at the same time as personnel costs are a significant impediment. Policy orientations based on the findings are discussed.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"6 1","pages":"Pages 3-13"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2017.03.001","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41293217","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Richard Carew , Wojciech J. Florkowski , Ting Meng
{"title":"Segmenting wine markets with diverse price functions: Evidence from California red and white wines sold in British Columbia","authors":"Richard Carew , Wojciech J. Florkowski , Ting Meng","doi":"10.1016/j.wep.2017.05.002","DOIUrl":"10.1016/j.wep.2017.05.002","url":null,"abstract":"<div><p>Previous hedonic price studies on wine market segments, exploring diverse price functions, are constrained by pre-determined price breakpoints, the total number of segments, or both. Using British Columbia Liquor Distribution Branch (BCLDB) retail price data of California red and white wines, this study adopts an endogenous approach to explore the total number of market segments and identify breakpoints in price dispersion simultaneously. Results show that red and white California wines are grouped into two (breaking at Can$14 per bottle) and three (breaking at Can$16 and $30 per bottle) price segments, respectively. Also, implicit prices of wine attributes such as grape variety and geographic origin differ for red and white wines across market segments.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"6 1","pages":"Pages 48-59"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2017.05.002","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42428513","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Angela Mariani, Azzurra Annunziata, Maria Carmela Aprile, Francesco Nacchia
{"title":"Crowdfunding and wine business: Some insights from Fundovino experience","authors":"Angela Mariani, Azzurra Annunziata, Maria Carmela Aprile, Francesco Nacchia","doi":"10.1016/j.wep.2017.02.001","DOIUrl":"10.1016/j.wep.2017.02.001","url":null,"abstract":"<div><p>This paper aims to achieve a deeper understanding of the opportunities offered by crowdfunding in the wine sector and offer some guidelines to entrepreneurs for running a successful campaign. For this purpose, a case study research that explores the experience of the first wine-dedicated crowdfunding platform, namely Fundovino, has been conducted. Multiple data sources were used, among which documents and archival data from the Fundovino website, an email interview to its management team and an on line questionnaire sent to a sample of projects’ funders. The results suggest that crowdfunding is ideally suited for the wine sector and that winemakers could exploit both the financial and marketing opportunities offered. According to our survey, the main motivations for funding projects are the willingness to support and interact with small winemakers and the fun of being involved first-hand. So, the creation of other wine-dedicated crowdfunding platforms may help raise awareness about crowdfunding and attract funders interested in projects related to the world of wine. Running a successful crowdfunding campaign requires a significant investment of time and the development of some specific skills by proponents. Indeed, these latter should also be supported by platforms and other actors through the provision of appropriate services.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"6 1","pages":"Pages 60-70"},"PeriodicalIF":0.0,"publicationDate":"2017-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2017.02.001","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41931510","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Andrea Del Mastio , Roberto Caldelli , Matteo Casini , Martino Manetti
{"title":"SMARTVINO project: When wine can benefit from ICT","authors":"Andrea Del Mastio , Roberto Caldelli , Matteo Casini , Martino Manetti","doi":"10.1016/j.wep.2016.11.003","DOIUrl":"10.1016/j.wep.2016.11.003","url":null,"abstract":"<div><p>SMARTVINO project is devoted to the study and implementation of innovative services able to convey information related to wine and its traceability to costumers and consumers. The basic idea is to realize a simple and user-friendly tool, addressed to all kind of users and therefore immediately effective for everyone. SMARTVINO system allows users to take a photo of the previously marked company logo, depicted on the wine label, by a ordinarily known smartphone and then redirected to lots of detailed information related to the wine they are buying or drinking. Contents can concern the productive process, the vine variety the wine is made by, the geo-spatial localization of the vineyards, recommendations about which course is the most appropriate to be coupled with the wine, etc; in general, all the information or suggestions the producing winery wants to share with its customers. Such information can be in form of text, images, videos and web pages.</p><p>The project is still on-going at the date of writing. Next activities will be dedicated to draft a detailed plan for the commercial use of results. This paper is devoted to present the outcomes of the project and how these can be exploited in wine scenario.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"5 2","pages":"Pages 142-149"},"PeriodicalIF":0.0,"publicationDate":"2016-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2016.11.003","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"55277006","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Economic issues and perspectives on innovation in new resistant grapevine varieties in France","authors":"Montaigne Etienne , Coelho Alfredo , Khefifi Leila","doi":"10.1016/j.wep.2016.11.002","DOIUrl":"10.1016/j.wep.2016.11.002","url":null,"abstract":"<div><p>The arrival in France of new varieties resistant to downy mildew and powdery mildew calls into question the aims of this “revolution” in a sector dominated by tradition. The proposed evaluation reviews the historical experience of cross-breeding programmes from an evolutionist standpoint before analysing the responses to the new technological paradigm of resistance to disease. Taking account of the time periods, dating their implementation and describing the opportunities open to winemakers, the paper revisits the scientific controversies, the institutional blockages to be eliminated, the means of recognition and the prospects.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"5 2","pages":"Pages 73-77"},"PeriodicalIF":0.0,"publicationDate":"2016-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2016.11.002","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"55276986","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Climate change effects and adaptation strategies in the wine sector: a quantitative literature review","authors":"Sandro Sacchelli, Sara Fabbrizzi, Silvio Menghini","doi":"10.1016/j.wep.2016.08.001","DOIUrl":"10.1016/j.wep.2016.08.001","url":null,"abstract":"<div><p>This paper presents a quantitative literature review focusing on how scientific research analysed climate change impact on wine chain as well as potential adaptation strategies. The work is based on content analysis and text mining and takes into account researches from 1990 to 2015. A particular emphasis was given to the evaluation of suggested or implemented adaptation strategies at both global and national levels. Data were analysed using cluster analysis, multidimensional scaling and specificity evaluation. Results show that the study of climate change impacts on the wine sector is a recently emerging research topic. Adaptation strategies have not yet been explored thoroughly in the literature, and in-depth uncertainty quantification is also needed. Finally, additional research gaps and potential future issues are suggested.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"5 2","pages":"Pages 114-126"},"PeriodicalIF":0.0,"publicationDate":"2016-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2016.08.001","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"55276912","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Entertainment marketing, experiential consumption and consumer behavior: the determinant of choice of wine in the store","authors":"Marco Platania, Silvia Platania, Giuseppe Santisi","doi":"10.1016/j.wep.2016.10.001","DOIUrl":"10.1016/j.wep.2016.10.001","url":null,"abstract":"<div><p>The aim of this study is to discover the wine store variables that arouse the desire to purchase in the consumer. Wine is a complex product: its features are better able to be perceived and valued in a suitable sales environment. The store environment contains various stimuli that might be perceived by the customer׳s senses, and each stimulus offers many variable options. Mehrabian and Russell׳s framework specifies that individuals react to their environment along at least three dimensions: Pleasure, Arousal, and Dominance (PAD). Dismissing (avoidance) and approaching are the behavioral responses of the consumer to these dimensions. There were 130 responding participants in the store. The relationship between emotions stimulated in the store and behavioral responses, which was mediated by environmental stimuli, were central in the results.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"5 2","pages":"Pages 87-95"},"PeriodicalIF":0.0,"publicationDate":"2016-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2016.10.001","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"55276957","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Ricardo Sellers-Rubio, Juan Luis Nicolau-Gonzalbez
{"title":"Estimating the willingness to pay for a sustainable wine using a Heckit model","authors":"Ricardo Sellers-Rubio, Juan Luis Nicolau-Gonzalbez","doi":"10.1016/j.wep.2016.09.002","DOIUrl":"10.1016/j.wep.2016.09.002","url":null,"abstract":"<div><p>Sustainability is an important challenge for wineries. Although sustainability represents a way to differentiate wines and to meet some market segment demands, it also constitutes a necessary strategy to guarantee the future development of the wine sector. However, some wineries state that production costs are higher for sustainable wines than for conventional wines. Thus, the goal of this paper is to analyze the premium price that consumers are willing to pay for a sustainable wine with respect to the price of a conventional wine with similar characteristics. An experiment based on contingent valuation was designed to test the differences in the willingness to pay for sustainable wines among market segments. Further, a Heckit model was estimated, which avoids the problems of the methodologies applied to date. Results reveal that most consumers are willing to pay a higher price for sustainable wines, and that there are differences among the main market segments. In addition, several variables regarding socio-economic characteristics of the consumer (age, gender and income) affect the willingness to pay. Results show that as consumers’ knowledge increases, willingness to pay a premium decreases and that consumers that are more concerned about the environment are willing to pay a higher premium.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":"5 2","pages":"Pages 96-104"},"PeriodicalIF":0.0,"publicationDate":"2016-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2016.09.002","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"55276941","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}