Wine Economics and Policy最新文献_第10页

Wine productivity per farm size: A maximum entropy application 每个农场的葡萄酒产量：最大熵应用

Wine Economics and Policy Pub Date : 2018-06-01 DOI: 10.1016/j.wep.2018.03.001

Aníbal Galindro , Micael Santos , Cátia Santos , Ana Marta-Costa , João Matias , Adelaide Cerveira

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引用次数: 9

Testing the efficiency of the wine market using unit root tests with sharp and smooth breaks 使用单位根测试测试葡萄酒市场的效率与尖锐和平滑的休息

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.06.001

Elie Bouri , Tsangyao Chang , Rangan Gupta

引用次数: 12

Causal attributions of vineyard executives – A mental model study of vineyard management☆ 葡萄园管理者的因果归因——葡萄园管理心理模型研究☆

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.09.002

Martin FG Schaffernicht

{"title":"Causal attributions of vineyard executives – A mental model study of vineyard management☆","authors":"Martin FG Schaffernicht","doi":"10.1016/j.wep.2017.09.002","DOIUrl":"10.1016/j.wep.2017.09.002","url":null,"abstract":"<div><p>This article contributes a reference of causal attributions made by vineyard executives in Chile, where increasing costs and stagnating prices challenge the vineyards’ profits. The investigation was motivated by the question how executives interpret the industry's mid term future and how they reflect on steering their companies. Based on in-depth interviews, causal maps were elaborated to represent the executives’ mental models. These are represented as sequences of attributions, connecting variables by causal links. It was found that some mental models guide policies bound to increase the prices, whereas other models suggest taking the prices as givens and control costs. The collection of <em>c</em>ausal <em>a</em>ttributions of the <em>v</em>ineyard <em>e</em>xecutives (CAVE) has been made publicly available. As a result, CAVE can be used by other management scholars to elicit other executives’ mental models and increase the data base available. Since such research will be cumulative, a minimum size for meaningful statistical analysis can be reached, opening up an avenue for improving the design of business policies. CAVE can also serve executives and consultants in constructing causal argumentations and business policies. Future research and development of supporting software are called for.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2017-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2017.09.002","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42396293","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 5

The cost of making wine: A Tuscan case study based on a full cost approach 酿造葡萄酒的成本:基于全成本方法的托斯卡纳案例研究

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.06.002

Enrico Marone, Marco Bertocci, Fabio Boncinelli, Nicola Marinelli

引用次数: 17

One size does (obviously not) fit all: Using product attributes for wine market segmentation 有一种方法(显然不是)适合所有人:使用产品属性对葡萄酒市场进行细分

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.09.001

Eugenio Pomarici , Marco Lerro , Polymeros Chrysochou , Riccardo Vecchio , Athanasios Krystallis

{"title":"One size does (obviously not) fit all: Using product attributes for wine market segmentation","authors":"Eugenio Pomarici , Marco Lerro , Polymeros Chrysochou , Riccardo Vecchio , Athanasios Krystallis","doi":"10.1016/j.wep.2017.09.001","DOIUrl":"10.1016/j.wep.2017.09.001","url":null,"abstract":"<div><p>The intense competition affecting the wine industry in recent decades has forced wineries and retailers to reshape their marketing strategies on the basis of consumer preferences. The current study aims to identify such preferences and the effects they might have in influencing consumer decisions. Preferences for different wine attributes as well as the psychographic traits of respondents were revealed through a web-based questionnaire administered to 504 wine consumers living in the wider metropolitan area of New York. Best-worst scaling (BWS) was used to detect consumer preferences for eleven wine attributes. Based on individual best-worst scores, a latent class segmentation analysis was implemented to classify consumers into four segments on the basis of psychographic characteristics such as involvement, subjective knowledge, innovativeness and loyalty proneness. The four segments identified (i.e. experientials, connoisseurs, risk minimizers and price-sensitive) differ significantly in terms of their preferences towards wine and psychographic characteristics, suggesting that a mass marketing approach is no longer suitable. Accordingly, managers need to adapt their marketing strategies to meet the preferences of different target groups. The results provide broad implications for marketers, wineries and retailers interested in successfully targeting consumers in a highly competitive market.</p></div>","PeriodicalId":38081,"journal":{"name":"Wine Economics and Policy","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2017-12-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1016/j.wep.2017.09.001","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44127635","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 53

Law and innovation in new resistant grapevine varieties 抗葡萄新品种的规律与创新

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.11.001

John Barker

引用次数: 2

Exploring consumers’ perception and willingness to pay for “Non-Added Sulphite” wines through experimental auctions: A case study in Italy and Spain 通过实验性拍卖探索消费者对“无添加亚硫酸盐”葡萄酒的认知和购买意愿:以意大利和西班牙为例

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.10.002

Mario Amato , Petjon Ballco , Belinda López-Galán , Tiziana De Magistris , Fabio Verneau

引用次数: 47

Analyzing the impact of conjunctive labeling as part of a regional wine branding strategy 分析联合标签作为区域葡萄酒品牌战略的一部分的影响

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.10.003

Tom Atkin, Damien Wilson, Liz Thach, Janeen Olsen

引用次数: 20

Conducting wine marketing research with impact in China: Guidelines for design, execution and dissemination 在中国进行有影响力的葡萄酒营销研究:设计、执行和传播指南

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.11.002

Justin Cohen, Larry Lockshin

引用次数: 7

The renaissance of a local wine industry: The relevance of social capital for business innovation in DOQ El Priorat, Catalonia 当地葡萄酒产业的复兴:社会资本对DOQ El Priorat的商业创新的相关性，加泰罗尼亚

Wine Economics and Policy Pub Date : 2017-12-01 DOI: 10.1016/j.wep.2017.10.001

María José Fernández Aldecua , Yancy Vaillant , Esteban Lafuente , Jorge Moreno Gómez

引用次数: 14