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International Journal of Technology Marketing最新文献

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SECI model questionnaire validation for hospitality establishments 酒店机构的SECI模型问卷验证
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10047567
Spyros Avdimiotis, F. Kilipiris, Andreanna Tragouda
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引用次数: 0
Online shopping during the Covid-19 crisis: the impact of anthropomorphic virtual agents on consumers' psychological states 新冠疫情期间的网购:拟人化虚拟代理对消费者心理状态的影响
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10043900
S. Saad, Fatma Choura
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引用次数: 0
Affordances of livestreaming shopping on social networking sites improve viewers' trust in streamers, which affects purchase intention: an uncertainty reduction theory perspective 社交网站直播购物的可视性提高了观众对主播的信任，进而影响购买意愿:不确定性减少理论视角
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10048694
Hsiu-Chia Ko
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引用次数: 0
The dialogue between tradition and modernity: exploring creative cultural tourism design in the 'internet plus' era 传统与现代的对话:探索“互联网+”时代的文化旅游创意设计
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10044825
Tianyue Wu, Danwei Bu, Yuan Zong, You-Yu Dai
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引用次数: 0
Support the creation of appropriate tourism offers by finding a model, using machine learning algorithms, to forecast spending by tourists 通过寻找一个模型，使用机器学习算法来预测游客的消费，支持创建适当的旅游服务
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10048142
Irena Boboli, Irena Shahini, D. Çollaku, Ana Ktona, E. Muça
{"title":"Support the creation of appropriate tourism offers by finding a model, using machine learning algorithms, to forecast spending by tourists","authors":"Irena Boboli, Irena Shahini, D. Çollaku, Ana Ktona, E. Muça","doi":"10.1504/ijtmkt.2022.10048142","DOIUrl":"https://doi.org/10.1504/ijtmkt.2022.10048142","url":null,"abstract":"","PeriodicalId":37549,"journal":{"name":"International Journal of Technology Marketing","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"66804960","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Role of TripAdvisor in influencing international tourists visiting Puducherry TripAdvisor在影响到访Puducherry的国际游客方面的作用
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10045844
Prem Kumar, Vaishnavi Ramanujam
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引用次数: 0
The use and effectiveness of social media marketing on firm's performance and value creation on stakeholders: evidence from Greek B2B exporting firms 社会媒体营销对企业绩效和利益相关者价值创造的使用和有效性:来自希腊B2B出口企业的证据
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10044467
Eugenia Papaioannou, Dimitrios Markomichelakis, Eleni Kilipiri
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引用次数: 0
Same same but different: the destination image of Dubai and Abu Dhabi on YouTube 相同但不同:迪拜和阿布扎比在YouTube上的目的地形象
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10048854
Russell B. Williams
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引用次数: 0
Suspicion of manipulation on Instagram: is the consumer being duped 怀疑在Instagram上被操纵:消费者被欺骗了
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10044038
A. Frikha, Lilia Khrouf, Souad Maghraoui
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引用次数: 0
A reconceptualisation of the mobile continuance intention: social drivers’ perspective 移动延续意图的重新概念化:社会驱动者的观点
International Journal of Technology Marketing Pub Date : 2022-01-01 DOI: 10.1504/ijtmkt.2022.10050841
Ismail Erkan, Fulya Acikgoz, Mushfiqur Rahman, Abdulaziz Elwalda
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引用次数: 1
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