Human Behavior and Emerging Technologies最新文献

{"title":"The Influence of Electronic Word-of-Mouth (eWOM) on Promoting Sustainable Tourism in Bangladesh","authors":"Mitanur Rahman,&nbsp;Md. Nasir Mia","doi":"10.1155/hbe2/6650724","DOIUrl":"https://doi.org/10.1155/hbe2/6650724","url":null,"abstract":"<p>In this era of technology, electronic word-of-mouth (eWOM) is an influential factor that can impact tourists’ behavior and decision-making. This study is aimed at exploring the influence of eWOM on promoting sustainable tourism in Bangladesh. A mixed-method approach is used in the study, considering both qualitative and quantitative data analysis. Ten independent variables related to eWOM, including online reviews, source credibility, sentiment, and social media influencers, were identified through in-depth qualitative interviews and an analysis of the literature, with the promotion of sustainable tourism in Bangladesh maintained as the dependent variable. A questionnaire was constructed to gather information and insights from the respondents through a quantitative survey method using non-probability judgment sampling. A total of 350 individuals were approached with an online questionnaire, and 307 individuals responded with great interest, resulting in a response rate of 87.7%. The data collected from the survey was thoroughly analyzed using SPSS 25, which confirmed the validity and significance of the findings. Participants acknowledged the impact of online reviews and recommendations on their travel decision-making. The research highlighted the value of reviews from verified users, social media influencers, digital platforms, and visual material to improve the credibility of information. The results showed strong support for the use of incentives to stimulate travelers’ eWOM and highlighted the need for government regulatory support. In addition, there was a substantial desire found among the participants to engage in different online forums devoted to sustainable tourism. This research shows how eWOM greatly helps to create awareness and encourage sustainable tourism practices in Bangladesh. It suggests spreading the power of eWOM via strategic partnerships with social media influencers. Additionally, it emphasizes boosting the accessibility of information on sustainable tourism to fully utilize the potential impact of eWOM.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-04-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/6650724","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143822076","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Gamers in Real Life: Internet Gamer Typologies and Their Association With Problematic Gaming and Health Outcomes","authors":"Lorelle Bowditch,&nbsp;Janine Chapman,&nbsp;Tania Signal,&nbsp;Anjum Naweed","doi":"10.1155/hbe2/2368683","DOIUrl":"https://doi.org/10.1155/hbe2/2368683","url":null,"abstract":"<p>Internet gaming is a popular pastime, which has surged in popularity in light of COVID-19. While positive outcomes are common, some gamers experience problems associated with their gaming. For this reason, understanding how factors can influence healthy versus unhealthy internet gaming outcomes is crucial. This study developed gamer typologies based on boredom proneness, escapism, and coping style. Typologies were compared on problematic gaming outcomes, gaming behaviours, engagement, and health and wellbeing–related variables. Cluster analysis of a diverse international sample (<i>N</i> = 913) identified three distinct profiles: immersed, balanced, and detached gamers. Detached gamers reported the highest boredom proneness, escapism, and disengaged coping. They also had worse health and wellbeing–related outcomes than other clusters, despite engaging in similar gaming behaviours to immersed gamers. These novel findings emphasise the importance of an engaged coping style and highlight the risk of using solely addiction-based measures to identify problematic internet gaming, which may overlook potentially adaptive behaviours.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-04-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/2368683","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143801702","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Impact of Industry 4.0 and 5.0 Technologies on Circular Economy and Sustainable Performance Using Hybrid PLS-SEM and ANN Approach","authors":"Wang Guangju,&nbsp;Faria Batool,&nbsp;Safdar Hussain,&nbsp;Manahil Jabeen,&nbsp;Majid Ali,&nbsp;Alia Afzal","doi":"10.1155/hbe2/9920983","DOIUrl":"https://doi.org/10.1155/hbe2/9920983","url":null,"abstract":"<p>This study examined the relationship between Industry 4.0 and 5.0 technologies along with circular economy practices; their impact on energy production, economic performance, and environmental peace; and how these factors collectively affect sustainable firm performance. This pioneering study investigates the transformative impact of Industry 4.0 and 5.0 technologies on circular economy practices and sustainable performance in food chains. The objective of this study assesses the impact of Industry 4.0 and Industry 5.0 technologies on the circular economy to find the mediating role of circular economy strategies on the sustainable performance of food chains. The circular economy has been proven to be the best alternative to overcome the scarcity of resources by introducing the idea of recycling, reusing, and remanufacturing. Based on this concept, we used diffusion of infusion theory to analyze these technologies’ impact on society and firms’ sustainable performance. The study data were collected through a survey of 388 food chains from specific areas of Pakistan using a purposive approach. A hybrid partial least squares structural equation modeling and an artificial neural network approach were used to analyze the data. Our research contributes to the existing literature by including hybrid PLS-SEM and ANN approaches in modeling complex relationships which reveals significant implications for policymakers, practitioners, and researchers, highlighting the importance of these technologies. Food chains can implement these practices to save time, costs, waste of resources, and pollution which will eventually create environmental peace, economic growth, and good food quality products.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-04-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/9920983","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143801703","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Enhancing Innovative Behavior of Indonesian Secondary School Teachers Through Happiness at Work: An Implementation of ICT-Based Training","authors":"Anggun Resdasari Prasetyo,&nbsp;Anissa Lestari Kadiyono,&nbsp;Marina Sulastiana,&nbsp;Zainal Abidin","doi":"10.1155/hbe2/6602366","DOIUrl":"https://doi.org/10.1155/hbe2/6602366","url":null,"abstract":"<p>The Indonesian government has implemented an ICT-based training to improve the innovative behavior of junior high school teachers. This study evaluates whether psychological aspects such as happiness at work play a role in shaping these behaviors. This study aims to examine the theoretical model of happiness at work as a mediator for the influence of proactive personality and perception of the school climate on teachers’ innovative behavior in digitalization and also compares whether ICT-based training implemented by the government increases happiness at work models on ICT and non-ICT teachers. This study uses the concurrent embedded design mixed methods; quantitative methods are used as the main focus of the study, while qualitative methods are used to strengthen quantitative data. The quantitative method uses four measuring instruments to prove the research model using SEM and a comparative analysis of ICT-based training implementation using multigroup SEM. The qualitative method is an exploratory approach with content analysis of open-ended questions to explore teachers in digitalization. The sample was 960 ICT teachers and 958 non-ICT teachers. The results of this research model proved that happiness at work is a mediator for proactive personality and perceived school climate in teachers’ innovative behavior in digitalization. In addition, the ICT-based training has been proven to strengthen the happiness at work model on ICT teachers. The results of this study have implications, namely, that schools are expected to be able to optimize happiness in the workplace and teacher recruitment selection involves proactive personality assessment.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-04-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/6602366","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143786640","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"How Do Celebrity Characteristics as Streamers in Live-Streaming Commerce Influence Impulsive Buying? A Case Study of Shopee Live","authors":"Nandhita Zefania Maharani,&nbsp;Imairi Eitiveni,&nbsp;Betty Purwandari,&nbsp;Erisva Hakiki Purwaningsih","doi":"10.1155/hbe2/6977436","DOIUrl":"https://doi.org/10.1155/hbe2/6977436","url":null,"abstract":"<p>Celebrities as live streamers generate dozens of times more revenue than noncelebrity live streamers. This is an opportunity for companies or other live streamers to adopt the characteristics of celebrities to increase sales and profits. This research discusses live streaming in the Shopee application, Indonesia’s top e-commerce application with the highest number of users. Therefore, this research focuses on exploring the perspectives of Shopee users regarding the influence of celebrity characteristics as live streamers and supporting technological features. Data was collected using a deductive qualitative method through interviews with users who have shopped on Shopee Live, broadcast by celebrities at least once in Indonesia. This study adopts the stimulus–organism–response theory (SOR), social presence theory (SPT), and theory of reasoned action (TRA) to explain the interplay of influencing factors on impulsive buying. Data analysis was performed through thematic analysis involving open, axial, and selective coding. The research concludes that celebrity characteristics such as credibility, interactivity, attractiveness, professionalism, reputation, and social presence positively impact individuals’ impulse buying behavior. This study confirms previous research findings and provides an extended SOR, SPT, and TRA model. The results of this research can also serve as recommendations for companies to find suitable celebrities for promotional strategies and noncelebrity live streamers to enhance their sales performance.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/6977436","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143762230","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Exploring the Role of Online Social Capital in Differentiating Technology Addiction Effect on Well-Being","authors":"Mirko Duradoni,&nbsp;Giulia Colombini,&nbsp;Virginia Battistoni,&nbsp;Veronica Zagaglia,&nbsp;Andrea Guazzini","doi":"10.1155/hbe2/6211572","DOIUrl":"https://doi.org/10.1155/hbe2/6211572","url":null,"abstract":"<p>Today’s widespread and increasing access to the Internet and new technologies not only offers great opportunities but also risks for problematic use, whose psychological dynamics need to be understood in depth. This study examines how technology addiction may differentially affect well-being (i.e., psychological, eudaimonic, and cognitive hedonic) and digital life balance depending on people’s reported levels of online social capital. Seven hundred and eleven participants (75.70% female; Mage = 28.33 years, SD = 12.30) took part in the data collection. Drawing on the Psychology of Harmony and Harmonization framework, the study found that people with high levels of addiction and high levels of online social capital showed higher well-being scores, as indicated by higher perceptions of life satisfaction and feelings of personal and social success, compared to people with high addiction patterns and low levels of online social capital. In addition, the results also highlighted a better digital life balance in the former group. Overall, the findings point to online social capital as a key factor in unraveling the different dynamics of social media and Internet addiction, showing how it can contribute to ensuring the satisfaction of driving social needs, maintaining better well-being even in the face of maladaptive behaviors, and ultimately challenging a monolithic concept of new forms of addiction. Indeed, the results suggest the potential existence of distinct types or shades of technological addiction that impact well-being differently and reflect varying levels of psychological distress, depending on underlying social needs and behaviors.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-04-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/6211572","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143749350","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Content and Process as Motivational Factors in Digital Out-of-Home Media: The Mediating Role of Interaction in User Experience","authors":"Zwanga Sonia Mposi,&nbsp;Therese Roux,&nbsp;Dion van Zyl","doi":"10.1155/hbe2/8820265","DOIUrl":"https://doi.org/10.1155/hbe2/8820265","url":null,"abstract":"<p>Digital out-of-home media continues to attract consumers due to its dynamic and interactive characteristics. Despite the growing interest in the uses and gratifications of contemporary digital media, scholarly inquiry into digital out-of-home media remains limited. This study investigated how digital out-of-home media’s uses and gratifications correlated with user experience and the mediating role of interaction. Employing a quantitative approach, data were collected from 450 shoppers via a structured questionnaire and analysed using Hayes PROCESS macro to test for mediation. Results show that convenient information and entertainment gratification factors significantly influence user experience, with interaction playing a pivotal role. Moreover, interaction statistically mediates the relationship between motivational factors and user experience. However, no statistically significant correlation between process gratifications and affordances was found. These findings highlight the importance of understanding user engagement in digital out-of-home media contexts and offer insights for marketers and researchers in the digital media landscape.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-03-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/8820265","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143717222","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Chat, Tap, Scan, Pay, and Repeat: WeChat Pay’s Continuous Usage Intention Through the S-O-R Model","authors":"Yang Tian,&nbsp;Tak Jie Chan,&nbsp;Tze Wei Liew,&nbsp;Ming Hui Chen,&nbsp;Huan Na Liu","doi":"10.1155/hbe2/5077482","DOIUrl":"https://doi.org/10.1155/hbe2/5077482","url":null,"abstract":"<p>China’s digital payment landscape is dominated by WeChat (WC), a multifunction social networking platform imbued with a third-party payment application. This study explores the factors that drive the intention to continuously use WC Pay. We propose a framework underpinned by the stimulus-organism-response (S-O-R) model to examine how WC interactivity and consumer-to-consumer interaction influence WC-enabled behavioral engagement and subsequent continuance use intention through perceived value and perceived risk dimensions. Additionally, the study examines personal innovativeness and anxiety as potential moderating factors influencing the link between WC-enabled behavioral engagement and its precursors. Data from 407 Malaysian consumers was gathered using an online survey and analyzed using partial least squares structural equation modeling (PLS-SEM) and moderation testing. The results demonstrate that WC interactivity and consumer-to-consumer interaction indirectly enhance WC-enabled behavioral engagement and the continuance of the platform’s use intention through perceived functional and social value. The risk of information exposure does not influence WC-enabled behavioral engagement. In addition, personal innovativeness and anxiety do not serve as moderating variables in the proposed research model. This research contributes to the social media and mobile payment literature by offering a deeper understanding of the drivers and moderating factors affecting the sustained use of WC Pay in Malaysia. Insights derived from this study’s findings can inform service providers, marketers, and policymakers to craft practical strategies for bolstering WC Pay’s continuous adoption.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-03-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/5077482","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143717220","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Examining the Role of Prompt Engineering in Utilizing Generative AI Tools for Lesson Planning: Insights From Teachers’ Experiences and Perceptions","authors":"Areej ElSayary,&nbsp;Mohammad Amin Kuhail,&nbsp;Zeina Hojeij","doi":"10.1155/hbe2/9986139","DOIUrl":"https://doi.org/10.1155/hbe2/9986139","url":null,"abstract":"<p>The purpose of this study is to explore the role of prompt engineering in utilizing GenAI tools like EduAid, Magic School, and ChatGPT to enhance lesson planning efficiency and content relevance. Additionally, it highlights the need for AI literacy and continuous professional development to align AI outputs with diverse student needs. A qualitative case study was used to collect data from 17 high school teachers from private and governmental schools. Document analysis, written reflections, and focus group talks were used as data sources to get detailed information about how the teachers used and thought about GenAI tools. The results show that effective prompts helped teachers use GenAI tools better, which makes lesson planning and material more relevant. Teachers emphasized that AI-generated material needed to be constantly improved to better meet the needs of all of their students. This study highlights the importance of developing AI literacy through continuous professional training to effectively enable teachers to integrate AI tools into their teaching practices.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-03-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/9986139","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143689953","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Investigating the Acceptance Factors of Marketing Systems Based on Artificial Intelligence in Small Industrial Companies","authors":"Mehran Akhondi,&nbsp;Hossein Bodaghi Khajeh Noubar,&nbsp;Hakimeh Niky Esfahlan,&nbsp;Amir Najafi","doi":"10.1155/hbe2/6684735","DOIUrl":"https://doi.org/10.1155/hbe2/6684735","url":null,"abstract":"<p>The adoption of artificial intelligence (AI) based marketing systems by companies is increasing. These systems can help companies improve their marketing performance, increase their market share, and reduce their marketing costs. Few researchers, in this regard, have sought to investigate the causes of the nonacceptance of marketing systems based on AI. This article uses the qualitative research method to identify the effective factors in the adoption of marketing systems based on AI. The current study is practical in aim and qualitative in essence, utilizing an exploratory methodology. The statistical population of the research includes 238 studies including articles on the factors of acceptance of marketing systems based on AI between 2019 and 2024. The data collection tool was selected in the form of a systematic review and library studies of literature and previous researches, and the research method is the meta-synthesis of Sandelowski and Barroso. The sampling method is also selected based on the entry and exit criteria of the PRISMA (preferred reporting items for systematic reviews and meta-analyses) method. PRISMA is a framework for evaluating and enhancing the quality of review articles and scientific studies through systematic review and meta-synthesis. The findings of this research show that the four factors of functional expectations, usage expectations, organizational factors, and user intent have a significant effect on the acceptance of these systems. Companies that promote a culture of learning and embracing innovation are more likely to adopt these systems. These findings can help companies to increase the adoption of AI-based marketing systems in their organization.</p>","PeriodicalId":36408,"journal":{"name":"Human Behavior and Emerging Technologies","volume":"2025 1","pages":""},"PeriodicalIF":4.3,"publicationDate":"2025-03-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1155/hbe2/6684735","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"143689233","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}