Jurnal Komunikasi最新文献_第5页

Cyberculture in Cyberlife (Description of Travel Influencer Interactions with Their Followers on Instagram) 网络生活中的网络文化(旅游网红在Instagram上与粉丝互动的描述)

Jurnal Komunikasi Pub Date : 2023-07-27 DOI: 10.24912/jk.v15i1.18152

D. Candraningrum

{"title":"Cyberculture in Cyberlife (Description of Travel Influencer Interactions with Their Followers on Instagram)","authors":"D. Candraningrum","doi":"10.24912/jk.v15i1.18152","DOIUrl":"https://doi.org/10.24912/jk.v15i1.18152","url":null,"abstract":"The tourism industry in Indonesia has been growing rapidly for a long time. Although the pandemic Covid-19 has passed now, the presence of social media influencers (SMI) in the tourism sector still exists because their existence is considered effective in promoting Indonesian tourism. They can discuss travel activities, tourist destinations or just give appreciation through emojis in the comment space. Therefore, the purpose of this study is to describe the interactions that occur between different SMI characters and their followers through posts and comments uploaded on Instagram from January to March 2023. This period was chosen because it was the momentum of the revival of Indonesian tourism after the pandemic. The research approach used is qualitative with a virtual ethnography research method, with data collection techniques in the form of observation and online data collection. The data analysis techniques used are: 1) Elicitation stage which is the collection of raw data; 2) Reduction stage which consists of 3 stages, namely: Selection-Coding-Clustering; and 3) Visualization stage. Data collection of comments was carried out using the IGCommentExporter program, meanwhile data analysis conducted by Voyant Tools program. Furthermore, the discussion themes that emerged from the findings will be discussed with the concept of Cyberculture that has been discussed previously. The unit of analysis used in this research is the text message in the comment section of the Instagram accounts of two top female travel influencers in Indonesia @medinakamil and @puanindya. By using the concept of Cyberculture, this research concludes that the interaction that occurs between travel influencers and their followers is based on the followers' interest in the influencer's figure itself and also the online friendliness that displays in the comments column.","PeriodicalId":34799,"journal":{"name":"Jurnal Komunikasi","volume":"138 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79817481","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Hiperreality Political Communication, Pop Culture and First Time Voters: Content Analysis Tiktok @erick.thohir 超现实政治传播、流行文化与首次选民:内容分析

Jurnal Komunikasi Pub Date : 2023-07-27 DOI: 10.24912/jk.v15i1.22482

Rahman Asri

{"title":"Hiperreality Political Communication, Pop Culture and First Time Voters: Content Analysis Tiktok @erick.thohir","authors":"Rahman Asri","doi":"10.24912/jk.v15i1.22482","DOIUrl":"https://doi.org/10.24912/jk.v15i1.22482","url":null,"abstract":"The purpose of this study is to describe a strategy of pop culture that is used to shape the self-image of a political actor who is depicted through electronic media, especially the use of social media TikTok which is part of a political communication channel. The author wants to examine the hyperreality of political communication constructed by the official TikTok account @erickthohir as a presidential-vice presidential candidate in the upcoming 2024 General Election. Using a constructivist paradigm with content analysis methods and a qualitative approach, this study relates to Jean Baudrillard's (1994) thinking about the hyperreality of post content by Erick Thohir's campaign team with is themes or topics that are currently viral, trending topics on social media, expressions, choreography/dance by involving public figures, influencers, celebgrams, Youtubers, with direct, informal, and popular gimmick delivery to strengthen personal branding especially for beginner voters who are potential targets in the upcoming 2024 results of this study indicate that the campaign team for the presidential and vice-presidential candidates optimally by using popular culture idioms and gimmicks and forming (hyperreality) in the image of a figure that is presented as if in the 'real' world depicted in post content count. Official TikTok @erick.thohir. The research shows that studies related to self-im personal branding and other media effects in political communication continue to be used by optimizing the use of social media as an alternative medium for campaigning.","PeriodicalId":34799,"journal":{"name":"Jurnal Komunikasi","volume":"32 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"89052529","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Meaning of Pluralism for Indonesian Imigrant Workers in Malaysia 多元主义对马来西亚印尼移民工人的意义

Jurnal Komunikasi Pub Date : 2023-07-27 DOI: 10.24912/jk.v15i1.20602

Ilham Prisgunanto, Iswahyu Pranawukir

{"title":"Meaning of Pluralism for Indonesian Imigrant Workers in Malaysia","authors":"Ilham Prisgunanto, Iswahyu Pranawukir","doi":"10.24912/jk.v15i1.20602","DOIUrl":"https://doi.org/10.24912/jk.v15i1.20602","url":null,"abstract":"Workers always get bad reputation as marginal person in people. The critical problem for workers especially like no protection their rights from state in work place. Indonesian imigrant workers in Malaysia has bad image in any coverage press report. But in the other hand Indonesian imigrant workers be on the increase day by day in Malaysia, and they are able to adapted and interacted for their partners from other country in the workplace in Malaysia. All of this works because the Indonesian imigrant workers accept the pluralism in their workplace. This research talk about what the meaning of pluralism of Indonesian imigrant workers in Malaysia (mindset). Research uses convergency symbolic theory from Ernest Bormann which separate symbolic object for 3 factors likes; saga, self identity, and social interaction for other workers. The point of theoretical analysis get constructed the real social interaction Indonesian imigrant workers in Malaysia. Beside it, this research uses naration theory of Fisher De Aubrey which believe that grouping is the important aspect for humanbeing interaction. Paradigm of this research is constructivism, in qualitative model. Research interviews 14 persons Indonesian imigrant workers who had worked in Malaysia. Finding of research, Indonesian imigrant workers have special meaning for pluralism. For Indonesia imigrant workers Malaysia is a dream country, they do not hate that’s country so much. In Indonesian imigrant workers mind there is no pretension to make conflicts in their workplace. Over there work situations very busy and professionalism are completing work if talk about pluralism. Saga in this research find in success stories are so real because local lifestyle and culture of Indonesia and Malaysia are so similar. Construction pluralism for Indonesian workers so positive but they still love of their homeland, Indonesia.","PeriodicalId":34799,"journal":{"name":"Jurnal Komunikasi","volume":"37 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"91038923","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Storyteller’s Role In "Sehat Ceria di masa Pandemi" Comics To Students Of Gudang 1 Sumedang Public Elementary School 给固当一所公立小学学生的“Sehat Ceria di masa pandemic”漫画中讲述者的角色

Jurnal Komunikasi Pub Date : 2023-07-27 DOI: 10.24912/jk.v15i1.23669

S. Dida, Elnovani Lusiana, Retasari Dewi, Sry Ade Muhtya Gobel, Fauzy Akmal Muslimin

{"title":"Storyteller’s Role In \"Sehat Ceria di masa Pandemi\" Comics To Students Of Gudang 1 Sumedang Public Elementary School","authors":"S. Dida, Elnovani Lusiana, Retasari Dewi, Sry Ade Muhtya Gobel, Fauzy Akmal Muslimin","doi":"10.24912/jk.v15i1.23669","DOIUrl":"https://doi.org/10.24912/jk.v15i1.23669","url":null,"abstract":"Corona Virus Disease 2019 (Covid-19), one of the most dangerous viruses spread to cause outbreaks in almost all countries, including Indonesia. Based on the latest data on October 19, 2022, the number of positive Covid-19 patients in Indonesia is 6,450,248. The Covid-19 pandemic has significantly impacted daily life because almost all countries in the world are working hard to find preventive measures so that the spread of Covid-19 does not continue to increase. For example, large-scale social restrictions, physical distancing rules, and carrying out regional quarantine with two events, full and limited. Apart from that, in the field of education, the government issued a distance education regulation Circular Letter Number 4 of 2020 Concerning Implementation of Education Policies in an Emergency Period of the Spread of Corona Virus Disease (Covid-19). The method used in this study is qualitative method with a case study approach. This study interpreted the case of the storyteller's unique role, which was a strategy to understand the essence of the story in comics to an audience of elementary school children. The results found that the storyteller was the main factor in persuading children. In persuading children of elementary school, a storyteller should have a strategy in storytelling and pay the most attention to children's concentration time.","PeriodicalId":34799,"journal":{"name":"Jurnal Komunikasi","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83171458","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Digital Capitalism Behind the “Broadcast Yourself” Tagline: (Study of Digital Discourse on the Popularity in Indonesia’s YouTube Content Industry) “广播你自己”口号背后的数字资本主义:(印尼YouTube内容产业受欢迎程度的数字话语研究)

Jurnal Komunikasi Pub Date : 2023-07-27 DOI: 10.24912/jk.v15i1.20919

S. N. Febriyanti, Rachmah Ida

{"title":"Digital Capitalism Behind the “Broadcast Yourself” Tagline: (Study of Digital Discourse on the Popularity in Indonesia’s YouTube Content Industry)","authors":"S. N. Febriyanti, Rachmah Ida","doi":"10.24912/jk.v15i1.20919","DOIUrl":"https://doi.org/10.24912/jk.v15i1.20919","url":null,"abstract":"Through its phenomenal jargon \"Broadcast Yourself\", YouTube seems to be an important instrument for social life because this platform is designed for amateurs who want to publish their content so that it can be recognized by the whole world. But is it true that this jargon has changed the position of the audience from being just consumers on conventional media to becoming prosumers on the YouTube platform? This research attempts to examine popular content on YouTube in 2018-2020 to obtain an overview of the growing YouTube content industry in Indonesia as well as competition between user-generated content and professional-generated content. ). Digital labor theory from Christian Fuchs is used to read digital capitalism practices that occur on the YouTube platform, while the research methodology used is digital discourse by looking at four dimensions including text, context, action and interaction as well as ideology and power. This research concludes that there has been a practice of digital capitalism on the YouTube platform which can be seen from how the audience has experienced multiple layers of exploitation as free labor on the YouTube platform. Audiences do not only work for capitalist corporations that sell personal data to advertisers, they also become the backbone of capital corporations through the video content they produce. Apart from that, the audience also works for other audiences who are content creators.","PeriodicalId":34799,"journal":{"name":"Jurnal Komunikasi","volume":"98 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74983986","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Promoting Your Brand Through Audio Narration: Examining the Potentials of Podcast Advertising in Indonesia 通过音频解说来推广你的品牌:印尼播客广告潜力的研究

Jurnal Komunikasi Pub Date : 2023-07-27 DOI: 10.24912/jk.v15i1.20266

Imam Asma Nur Alam Marbun

{"title":"Promoting Your Brand Through Audio Narration: Examining the Potentials of Podcast Advertising in Indonesia","authors":"Imam Asma Nur Alam Marbun","doi":"10.24912/jk.v15i1.20266","DOIUrl":"https://doi.org/10.24912/jk.v15i1.20266","url":null,"abstract":"The world is entering the Golden Age of Podcasting, as evidenced by the amount of podcast consumption that continues to grow and is predicted to continuously increase. The rapid progress of this new medium has not gone unnoticed by advertising practitioners. The closeness formed through parasocial interactions between listeners and broadcasters makes podcast platforms a soft ground for advertising due to the low resistance of listeners to advertisements that are perceived through story narration. This study is carried out by combining qualitative and quantitative approaches to measure the potential of podcast advertising in Indonesia through a case study of one of the most popular podcast programs in Indonesia, which is Podkes Kesehatan Masyarakat (Podkesmas). Using literature study and observation methods, researchers are trying to identify Podkesmas profiles and their advertising approaches. After that, using quantitative methods through a purposive survey of Podkesmas listeners, this study aims to find out whether listeners do feel the closeness to podcasters (audience-host relationship), whether such proximity positively affects listeners' attitudes towards podcast ads, whether that proximity affects listeners' consumption of the advertised product, and whether the way the broadcaster delivers the ad affects the listener's intention to purchase the advertised product. The results of the linear regression found that there is indeed an emotional closeness between listeners and podcasters that causes listeners' positive attitudes toward podcast ads. However, this emotional proximity does not significantly affect their consumption of the advertised product. In addition, the approach of delivering ads using narration also does not significantly predict the consumption behavior of podcast listeners.","PeriodicalId":34799,"journal":{"name":"Jurnal Komunikasi","volume":"34 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90425456","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Framing Analysis of Online Sexual Harassment News Against Online Motorcycle Bikes by Online Media Detik.com and Viva.co.id 网络媒体Detik.com和Viva.co.id对网络摩托车性骚扰新闻的框架分析

Jurnal Komunikasi Pub Date : 2023-03-31 DOI: 10.21107/ilkom.v17i1.16046

Hanifan Ma'ruf

引用次数: 0

Organizational Communication Patterns in Matrix Brand Product Marketing (Case Study ini Matrix Marketing Team) 矩阵式品牌产品营销中的组织沟通模式(以矩阵式营销团队为例)

Jurnal Komunikasi Pub Date : 2023-03-31 DOI: 10.21107/ilkom.v17i1.15548

Lutfiyatul Inayah, Ahmad Toni

引用次数: 0

Digital Culture and Individuals: (Analysis of the influence of digital culture on individuals) 数字文化与个人:(分析数字文化对个人的影响)

Jurnal Komunikasi Pub Date : 2023-03-31 DOI: 10.21107/ilkom.v17i1.19458

Ruli Aprilia

{"title":"Digital Culture and Individuals: (Analysis of the influence of digital culture on individuals)","authors":"Ruli Aprilia","doi":"10.21107/ilkom.v17i1.19458","DOIUrl":"https://doi.org/10.21107/ilkom.v17i1.19458","url":null,"abstract":"The public sphere in the internet age is shaped by changes in traditional information consumption practices. With the rise of social media and other online platforms, the ways in which people access and consume information have shifted significantly. One major change is the increased role of user participation in shaping the public sphere. The online users are forced to act and participate. Currently media users are active and looking for information. The World Wide Web is a giant external memory, capable of storing a lot of information. Data can be by all. Even if the use of books for five centuries made linear thinking the primary means of reasoning, now it is gradually replaced by multitask, nonlinear, more thinking faster, more fluid and shallower at the same time. Internet users who relying on this external memory has better data analysis capacity, but does not have more synthesis capacity. External memory in the world wide web becomes \"Source of amnesia\" citizens: they know the information, but they forget sources (and consequently they do not question the credibility of sources). This forms the practice of consuming and producing people's information in virtual public spaces. The purpose of this paper is to find out how educated young adults consume and generate information in virtual space","PeriodicalId":34799,"journal":{"name":"Jurnal Komunikasi","volume":"31 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78580907","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Comparison of Alshad Ahmad's Reporting Framing on Media Kompasiana and Okecelebrity 阿尔沙德·艾哈迈德关于媒体同情与媒体名人的报道框架比较

Jurnal Komunikasi Pub Date : 2023-03-31 DOI: 10.21107/ilkom.v17i1.15408

Inayatul Aulia

引用次数: 0