Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019)最新文献_第6页

Analysis of the Acquisition and Teaching Strategy of Chinese Culture by Foreign Students 外国留学生中国文化习得及教学策略分析

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2019-04-01 DOI: 10.2991/ISMSS-19.2019.57

F. Chen

引用次数: 0

Research on Delocalization of Ethnic Villages Based on Evolutionary Game Analysis 基于进化博弈分析的民族村寨异地化研究

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2019-04-01 DOI: 10.2991/ISMSS-19.2019.77

Wanqing Lv, Yijie Wang, Yi Zhang

{"title":"Research on Delocalization of Ethnic Villages Based on Evolutionary Game Analysis","authors":"Wanqing Lv, Yijie Wang, Yi Zhang","doi":"10.2991/ISMSS-19.2019.77","DOIUrl":"https://doi.org/10.2991/ISMSS-19.2019.77","url":null,"abstract":"“Delocalization” has been a serious problem in tourism development. For solving the phenomenon, this paper established an Evolutionary Game Model which includes local governments and tourism enterprises. Based on the assumption of Bounded Rational Hypothesis, this research analyzes the decision-making basis and behavioral game of each subject in the evolution of the localization problem of ethnic villages. And further, using replicated dynamic equations , discusses some factors effecting the behavior of the main body by analyzing stability of the equilibrium point in the system. The result shows that local government’s strategic choice plays a vital role in the Evolutionary Game Model and relates to the strategic choices among Tourism Companies. In additional, punitive incentives can have more influence on the behavior of the Game Subjects and play an important role in the stability evolution of the model. Finally, the social forces represented by tourists and public have a certain impact on the stability of system evolutions. Keywords—Ethnic Villages; Delocalization; Game Theory","PeriodicalId":334270,"journal":{"name":"Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019)","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116550437","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analysis of Earning Modes of Sharing Economy Enterprises 共享经济企业盈利模式分析

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2019-04-01 DOI: 10.2991/ISMSS-19.2019.29

Fenfang Liu, Han Wang

{"title":"Analysis of Earning Modes of Sharing Economy Enterprises","authors":"Fenfang Liu, Han Wang","doi":"10.2991/ISMSS-19.2019.29","DOIUrl":"https://doi.org/10.2991/ISMSS-19.2019.29","url":null,"abstract":"With the popularization and application of new generation information and communication technologies, the sharing economy has become an important form of economic and social development. The fundamental reason why the sharing economy can grow so rapidly in a short period of time lies in its unique earning mode. This article, taking Mobike as an example while coupling with the profit-making experience of the sharing economy industry, deeply analyzes its earning mode, unearths multiple driving factors of corporate earnings, and summarizes many earning modes including \"periodic lease + deposit\" earning, advertising earning, financing expansion earning, listing valueadded earning and etc. However, at present, the earning mode of the sharing economy is not yet mature, and there are problems such as weak profitability and lack of long-term profitability. This requires bike-sharing companies developing the concept of “user first” and form a comprehensive earning mode through a multi-channel operation and development approach. At the end, this paper provides reasonable and feasible suggestions for the sustainable profitability of Mobike. Key Words—Sharing economy; Shared bike; Earning mode","PeriodicalId":334270,"journal":{"name":"Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019)","volume":"9 3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122414469","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Differences and Strategies of High and Low Context Cultures from the Perspective of Burberry’s Advertisement 从巴宝莉广告看高低语境文化的差异及策略

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2019-04-01 DOI: 10.2991/ISMSS-19.2019.68

Yanmei Gao

{"title":"Differences and Strategies of High and Low Context Cultures from the Perspective of Burberry’s Advertisement","authors":"Yanmei Gao","doi":"10.2991/ISMSS-19.2019.68","DOIUrl":"https://doi.org/10.2991/ISMSS-19.2019.68","url":null,"abstract":"This paper discusses the differences between high and low context cultures from the perspective of Burberry’s Chinese New Year advertisement. It explains the differences between high and low context cultures in the aspects of information dissemination and interpersonal relationship. And the author points out the roots of differences from the three factors of religious, language and mode of thinking and the social history. Then the author proposes solutions and strategies to cross cultural communication in high and low context cultures. Adopting comparative method and case analysis method to expound these theories, this paper draws a conclusion that we should build cultural awareness and adopt two strategies to make intercultural communications successfully. The innovation of this paper lies in discussing the high and low context cultural differences from the information dissemination aspect and interpersonal relationship aspect and proposes a strategy of figuring out and speaking out accordingly when do cross cultural communications of high and low context cultures. Keywords— high and low context cultures; roots of differences; figure out; speak out; Burberry’s advertisement","PeriodicalId":334270,"journal":{"name":"Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019)","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124613151","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Research on the Influencing Factors of Intentional Innovative Usage of Information System 信息系统有意创新利用的影响因素研究

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2019-04-01 DOI: 10.2991/ISMSS-19.2019.23

Xiaofen Zhou, Yi Zhang, Xin Li

引用次数: 0

Research of "Ecological Landscape" Design in Modern Logistics Park Planning 现代物流园区规划中的“生态景观”设计研究

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2019-04-01 DOI: 10.2991/ISMSS-19.2019.17

Qian Lin, Yong Wang, Xiaofen Chou

引用次数: 1

Application of Markowitz's Portfolio Theory in Obtaining the Best Portfolio in the Stock Market 马科维茨投资组合理论在股票市场最佳投资组合中的应用

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2019-04-01 DOI: 10.2991/ISMSS-19.2019.25

Xiao Chao, Xinyuan Tao, Li Zeng

引用次数: 3

Research and Practice on Achievement of Curriculum Objectives Based on Outcome-Based Education Idea 基于成果教育理念的课程目标实现研究与实践

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2019-04-01 DOI: 10.2991/ISMSS-19.2019.47

Saipeng Xing, Qinxian Chen

{"title":"Research and Practice on Achievement of Curriculum Objectives Based on Outcome-Based Education Idea","authors":"Saipeng Xing, Qinxian Chen","doi":"10.2991/ISMSS-19.2019.47","DOIUrl":"https://doi.org/10.2991/ISMSS-19.2019.47","url":null,"abstract":"Outcome-based education is an educational concept guided by \"student-centered, output-oriented and continuous improvement\", focusing on students' final learning outcomes. Course teaching is the most basic and important link in the teaching activities of higher education. Achievement degree of curriculum objectives is the most important basis for judging whether the graduation requirements can be achieved and whether the professional training objectives can be achieved. Based on the concept of OBE ,this paper taking the practice of OBE curriculum reform in Shouyi College of Wuchang as a teaching case, combines quantitative and qualitative analysis of students' learning achievement, finds out the weak links of classroom teaching, reflects on classroom teaching effect, and formulates targeted improvement measures to ensure the continuous improvement of teaching quality. The results show that the achievement of curriculum objectives has a better evaluation and improvement effect on students' learning outcomes. Keywords—outcome-based education; curriculum objectives; achievement; evaluation","PeriodicalId":334270,"journal":{"name":"Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019)","volume":"98 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127901345","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Research on Optimization and Integration of Railway Logistics Resources in China 中国铁路物流资源优化与整合研究

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2018-05-22 DOI: 10.12783/DTEM/ICMETM2017/20650

Zhi Zhao

{"title":"Research on Optimization and Integration of Railway Logistics Resources in China","authors":"Zhi Zhao","doi":"10.12783/DTEM/ICMETM2017/20650","DOIUrl":"https://doi.org/10.12783/DTEM/ICMETM2017/20650","url":null,"abstract":"The optimal allocation of railway logistics resources is the current key issue confronted by China s railway industry. Under this background, this paper researches this issue along the route of motivation mechanism model evaluation. Based on the research of internal development needs of railway logistics resources and motivation of external social needs, this paper analyzes the effect of dynamic factors generated by different resources on the logistics system, provides a direction for the optimization and integration of resources, establishes a multi-objective nonlinear programming model based on customer utility, and uses Lagrange multiplier form to explain the coupling relationship between corresponding services for customer needs and types of logistics resources. Combined with the relevant data of railway logistics in China Traffic Yearbook in 2000 to 2009 processed by DEA model, the coordination validity coefficient-Cs, development validity coefficient-Ds and comprehensiveness validity coefficient-Ss are used to represent the optimization effect of railway logistics resources in timing sequence. The research results show that China’s railway logistics resource system is at the stage of increasing returns to scale. There is a need to take measures to strengthen resource integration and increase investment scale, so as to ensure the sustainable development of railway logistics system.","PeriodicalId":334270,"journal":{"name":"Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019)","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134332241","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Research on Railway Logistics Resources Optimization Theory 铁路物流资源优化理论研究

Proceedings of The First International Symposium on Management and Social Sciences (ISMSS 2019) Pub Date : 2018-05-22 DOI: 10.12783/DTEM/ICMETM2017/20644

Chengxia Dai, Fang Xiao

引用次数: 0