{"title":"PERANCANGAN STRATEGI PENGEMBANGAN DESTINASI WISATA PANTAI PANGADARAN, JAWA BARAT","authors":"Bernard Hasibuan, Lisa Ratnasari, Ninin Gusdini","doi":"10.23917/dayasaing.v23i2.16096","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i2.16096","url":null,"abstract":"Pangandaran is one of the famous tourist destinations because it is complete with several attractions such as natural attractions, cultural tourism, artificial tourism and conservation. To develop a very potential destination, a comprehensive development strategy is needed. The methods used in this study are SWOC and AHP, the first of which is the exploration of SWOC to identify factors of strengths, weaknesses, opportunities and challenges. The second stage is to sabotage the proposed strategy obtained with AHP. Hasil this research there are4 proposed strategies, namely optimizingsocial media for promotion (weight 0.419), involving Stakeholders to participate in the development of Pangandaran (weight 0,300), making tour packages that include existing attractions(Homestay, protected forest) (weight 0,168), and building a sustainable Pangandaran system. integrated g (weight 0.113). Pangandaran development must follow existing trends with social media technology that can expand marketing reach.","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-01-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41986202","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"KONTRIBUSI FINTECH PAYMENT TERHADAP PERILAKU MANAJEMEN KEUANGAN DI MASA PANDEMI COVID-19","authors":"Teti Anggita Safitri","doi":"10.23917/dayasaing.v23i2.16207","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i2.16207","url":null,"abstract":"Pandemi Covid-19 yang memberikan dampak bagi berkurangnya aktivitas masyarakat di luar rumah, berbagai aplikasi Fintech Payment menjadi bagian yang tidak terpisahkan dalam berbagai aktivitas keuangan masyarakat ini dimaksudkan untuk mengurangi . Inilah yang mendasari peneliti memiliki ketertarikan untuk meneliti bagaimana fintech payment dimasa pandemi covid-19. Tujuan penelitian ini untuk menguji kontribusi Fintech Payment terhadap Perilaku Manajemen Keuangan di masa Pandemi Covid-19. Metode penelitian ini merupakan penelitian primer yang menggunakan analisis regresi linear berganda dengan subyek penelitiannya adalah para pengguna aplikasi Fintech Payment.","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-01-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49644204","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ANALISIS KOMPARASI KINERJA SAHAM YANG TERDAFTAR DI JAKARTA ISLAMIC INDEKS SEBELUM DAN SELAMA PANDEMI COVID 19","authors":"Wahid Wachyu Adi Winarto","doi":"10.23917/dayasaing.v23i2.16015","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i2.16015","url":null,"abstract":"This research aims to test and empirically analyze industrial performance as reflected in the performance of stocks listed in the Jakarta Islamic Index using the risk adjusted return ratio, Sharpe, Treynor and Jensen alpha.Analysis for hypothesis testing using purposive sampling method. The population in this research is all sharia indexes listed on the Jakarta Islamic Index (JII) in Indonesia. The period of research information that is the object of this research is the weekly return index from April 2019 to December 2020, totaling 44 information, the information is differentiated between the time before and during the Covid 19 pandemic. Hypothesis testing uses two different tests of independent sample means use Risk adjusted return, Sharpe, treynor and Jensen alpha. The results showed that the ratio of risk adjusted return, Sharpe, Treynor and Jensen alpha, there was no significant difference in performance between before and during the Covid 19 pandemic.","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-01-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48594013","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ANALISA KEBIJAKAN PEMBERLAKUAN PPKM PADA MASA PANDEMI COVID 19 TERHADAP INDUSTRI SKALA KECIL DAN MENENGAH MAKANAN DAN MINUMAN","authors":"Lina Ayu Safitri, Chriswardana Bayu Dewa","doi":"10.23917/dayasaing.v23i2.16180","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i2.16180","url":null,"abstract":"Penelitian ini bertujuan menganalisis pengaruh pandemic covid – 19 dan adanya pemberlakuan PPKM terhadap industry skala kecil dan menengah di Yogyakarta dengan mengambil studi kasus UMKM kaki lima yang terletak di kawasan Indomaret Jakal KM 12,5 Sleman, Yogyakarta. Penelitian ini menggunakan metode analisa deskriptif dengan pendekatan penulisan kualitatif. Sumber data pada penelitian ini berupa sumber data primer dan sumber data sekunder. Sumber data primer diperoleh dengan melakukan wawancara terhadap para pemilik UMKM kaki lima kawasan Indomaret Jakal KM 12,5. Sedangkan sumber data sekunder diperoleh dari beberapa sumber referensi yang valid seperti buku, peraturan perundang-undangan dan lain sebagainya yang memiliki hubungan dengan kebijakan PPKM. Data yang diperoleh disajikan secara menyeluruh lalu dikategorikan menjadi beberapa bagian data yang sesuai dengan penyajian analisis, setelah itu beberapa bagian data tersebut dijabarkan dan diinterpretasikan agar dapat ditemukan kesimpulan yang menyeluruh dari tiap bagian analisis tersebut. Simpulan dari penelitian ini adalah para pemilik UMKM, terutama di kawasan Indomaret Jakal KM 12,5 Sleman, Yogyakarta, mengalami efek yang signifikan akibat pandemi Covid - 19 dan adanya Pemberlakuan Pembatasan Kegiatan Masyarakat (PPKM) oleh pemerintah. Pemilik UMKM terutama kaki lima, beberapa periode awal pandemi Covid - 19 di Indonesia, sudah banyak pelaku usaha yang mengalami gangguan dalam proses jual beli dan strategi pemasarannya, bahkan banyak yang mengalami pailit karena tidak sanggup membayar biaya produksi. Para pemilik UMKM yang ada di kawasan Indomaret Jakal KM 12,5 Sleman, Yogyakarta harus kreatif dalam melakukan inovasi agar dapat bertahan di masa pandemic. Kata Kunci : Pandemic, PPKM, UMKM, Kuliner","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-01-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43254023","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"UPAYA MENINGKATKAN VOLUME PENJUALAN MENGGUNAKAN DIGITAL MARKETING PADA UMKM KOTA SEMARANG","authors":"Cicik Harini, Heru Sri Wulan, Feri Agustina","doi":"10.23917/dayasaing.v23i2.16860","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i2.16860","url":null,"abstract":"Munculnya virus corona pada tahun 2020 telah memporakporandakan perekonomian di Indonesia, membuat kekuatan UMKM di uji kembali. Penurunan omset di sektor non kuliner mencapai 30-35% akibat adanya pembatasan kegiatan yang membuat para pelaku usaha sulit melakukan penjualan secara tatap muka. Oleh karena itu pelaku UMKM harus mampu mengusai digital marketing. Penelitain ini bertujuan mengetahui bagaimana implementasi digital marketing melalui media sosial pada 30 UMKM di Kota Semarang, yang terpilih sebagai responden. Penelitian ini merupakan penelitian deskriptif observasional, menggunakan data primer yang diperoleh berdasarkan wawancara. Data yang diperoleh dianalisis menggunakan statistik deskriptif dan analisis kualitatif serta ditampilkan dalam bentuk tabel. Hasil penelitian menunjukkan bahwa sebagian UMKM di Kota Semarang yang telah menggunakan digital marketing melalui media sosial sebagai sarana untuk memasarkan produknya, mengalami peningkatan volume penjualannya.","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-01-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48658414","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH PENGUNGKAPAN CSR, LEVERAGE, LIKUIDITAS DAN UKURAN PERUSAHAAN TERHADAP KINERJA KEUANGAN","authors":"Pramudya Wardhani","doi":"10.23917/dayasaing.v23i1.10930","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i1.10930","url":null,"abstract":"Penelitian ini bertujuan untuk menguji pengaruh pengungkapan corporate social responsibility, leverage, likuiditas dan ukuran perusahaan terhadap kinerja keuangan. Penelitian ini dilakukan pada perusahaan food and beverage yang terdaftar di Bursa Efek Indonesia periode 2016-2018. Sampel dalam penelitian ini adalah 42 perusahaan yang dipilih dengan metode purposive sampling. Metode analisis yang digunakan adalah analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa pengungkapan corporate social responsibility dan ukuran perusahaan tidak berpengaruh terhadap kinerja keuangan. Sedangkan leverage berpengaruh negatif signifikan terhadap kinerja keuangan dan likuiditas berpengaruh positif signifikan terhadap kinerja keuangan.","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44599467","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"THE EFFECT OF FIRM CHARACTERISTICS AND ENTREPRENEUR CHARACTERISTICS ON THE SUCCESS OF MSME BUSINESS IN CENTRAL JAVA PROVINCE","authors":"Inayah Adi Sari, Dien Novyani Rahmantika, M. .","doi":"10.23917/dayasaing.v23i1.12593","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i1.12593","url":null,"abstract":"The objective of the article is to examine the effect of Firm Characteristics and Entrepreneur Characteristics on the success of MSME businesses in several cities/districts in Central Java Province. This research design is quantitative research. The population of MSMEs in Central Java Province was 147,220 MSMEs. The sample in this study was 100 MSMEs, determined by the simple random sampling method. The sample consisted of MSMEs that were scattering in Tegal, Pekalongan, Semarang, Kudus, Jepara, and solo areas. The research data has obtained by distributing questionnaires to business managers. Hypothesis testing uses multiple linear regression test. The results of the study that entrepreneur characteristics have a positive and significant effect on the success of MSME businesses, meanwhile firm characteristics do not have a significant effect on the success of MSME businesses. The results of the analysis related to demographic variables, only entrepreneurs who have longer business experience can get business success compared to entrepreneurs who have shorter business experience. Besides, gender is also a determining factor in the success of MSME businesses.The implication of this research is that success in business is determined by the character of the entrepreneur. Business experience and the gender of the entrepreneur will support the achievement of business success. The results of this study provide benefits for entrepreneurs to be successful and useful for policy makers related to the development of micro, small and medium enterprises.The results of this study contribute to the development of science, especially related to the theory of the development of micro, small and medium enterprises","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46934216","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ANALISA DETERMINASI PROFITABILITAS PADA PERUSAHAAN FOOD AND BEVERAGES DI BEI TAHUN 2015-2019","authors":"Mira Niodika","doi":"10.23917/dayasaing.v23i1.13739","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i1.13739","url":null,"abstract":"Tujuan dilakukannya analisis ini yakni untuk mengetahui adanya pengaruh dari modal kerja, likuiditas dan kepemilikan institusional terhadap profitabilitas. Adanya research gap yang penulis temukan pada penelitian sebelumnya menjadikan hal yang menarik bagi penulis untuk meneliti kembali dengan variabel yang sama dengan penelitian terdahulunya. Pentingnya penelitian ini dilakukan guna membuktikkan adanya pengaruh dari modal kerja, likuiditas dan kepemilkan institusional terhadap profitabilitas. Teknik pengambilan sampel dengan menggunakan kriteria sebagai cara untuk mendapatkan sampel yang sesuai dengan penelitian yakni purposive sampling. Sampel yang digunakan adalah sebanyak 14 perusahaan. Penelitian ini menggunakan data sekunder berupa laporan keuangan yang diperoleh dari situs resmi IDX. Analisis regresi linear berganda dilakukan pada dalam penelitian ini dan melakukan pengujian secara parsial dengan bantuan software SPSS 23.0. Hasil analisis penelitian menunjukkan bahwa modal kerja memiliki pengaruh positif signifikan terhadap profitabilitas, likuiditas memiliki pengaruh positif signifikan terhadap profitabilitas, dan kepemilikan institusional berpengaruh negatif signifikan terhadap profitabilitas","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48160525","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ANALISIS KELAYAKAN USAHA PETERNAKAN AYAM PEDAGING","authors":"M. Nugroho, F. Astuti","doi":"10.23917/dayasaing.v23i1.14065","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i1.14065","url":null,"abstract":"Abstraksi : Ayam Pedaging merupakan jenis ayam yang paling banyak dikonsumsi oleh masyarakat Indonesia. Hasil survei dari departemen pertanian menunjukkan bahwa konsumsi daging ayam broiler selalu tinggi dan cenderung mengalami kenaikan setiap tahunnya. Berdasarkan survei dari BPS RI konsumsi daging ayam pedaging pada tahun 2019 mencapai 12,79 kg/kapita/tahun. Data ini menunjukkan peningkatan dari tahun 2018 yang mencapai 11,5 kg/kapita/tahun. Sehingga peluang usaha sektor peternakan ayam pedaging ini masih terbuka lebar. Rumusan masalah penelitian ini adalah untuk mengetahui apakah peternakan ayam pedaging ini layak untuk dikembangkan. Tujuan penelitian ini adalah untuk mengetahui kelayakan usaha peternakan ayam pedaging. Metode yang digunakan adalah dengan mencari nilai Net Present Value (NPV), Payback Periode (PP), Internal Rate Of Return (IRR), dan Profitablity Index (PI). Hasil perhitungan nilai NPV 585.846.048 yang menunjukkan nilai arus kas masuk lebih besar dari arus kas keluar. Nilai Payback periode (PP) 1 tahun 3 bulan. Nilai Profitability Index (PI) 0,788. Nilai Internal Rate Of Return (IRR) 53%, lebih besar dari nilai keuntungan yang dikehendaki yaitu 10%. Hasil perhitungan menunjukkan bahwa usaha peternakan ayam pedaging dinyatakan layak untuk dilanjutkan atau dikembangkan.","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48237623","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Pemahaman Akreditasi Dan Karakteristik Individu Terhadap Kinerja Karyawan Rumah Sakit","authors":"Oktavy Budi Kusumawardhani","doi":"10.23917/dayasaing.v23i1.13939","DOIUrl":"https://doi.org/10.23917/dayasaing.v23i1.13939","url":null,"abstract":"Akreditasi menunjukkan komitmen rumah sakit untuk meningkatkan keselamatan dan kualitas asuhan pasien yang memastikan bahwa lingkungan pelayanannya aman dan rumah sakit senantiasa berupaya mengurangi resiko bagi pasien dan staf rumah sakit. Penelitian untuk mengetahui pemahaman akreditasi dan karakteristik individu terhadap kinerja karyawan di rumah sakit. Penelitian survey dengan pendekatan cross-sectional dan populasi yaitu karyawan di rumah sakit kabupaten karanganyar dengan metode simple random sampling. Hasil penelitian terdapat pengaruh pemahaman akreditasi dan karakteristik individu terhadap kinerja karyawan medis sebesar 0,031 0,05 pada nilai signifikan dan tabel F yaitu 2,730 dari F tabel 2,20 dan tidak ada pengaruh pada pemahaman akreditasi dan karakteritik individu tehadap kinerja karywan non medis dengan nilai Sig 0,471 nilai kepercayaan 0,05 dan tabel F 0,929 F tabel 2,20. Pada kinerja karyawan medis yang berpengaruh yaitu pemahaman akreditasi sedangkan kinerja karyawan non medis baik pemahaman akreditasi atau karateristik individu tidak terdapat pengaruh.","PeriodicalId":31835,"journal":{"name":"Jurnal Manajemen Dayasaing","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2021-09-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45031611","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}