Performa: Media Ilmiah Teknik Industri最新文献_第2页

Analisis Penerapan Metode Klasifikasi ABC dan EOQ Pada Persediaan Bahan Baku di UKM Semprong Amoundy ABC和EOQ分类方法对UKM狭窄的Amoundy原料库存的应用分析

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-09-30 DOI: 10.20961/performa.21.2.58126

Nendi Rahmatulloh, Jauhar Arifin

引用次数: 2

Analisis Pengaruh Kualitas Layanan terhadap Kepuasan dan Loyalitas Pelanggan pada Sistem Pembayaran Netflix 分析服务质量对客户满意度和忠诚度对Netflix支付系统的影响

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-09-30 DOI: 10.20961/performa.21.2.57763

Jeehad Muhammad Syafiq Urbayani, Eko Pujiyanto, Fakhrina Fahma

{"title":"Analisis Pengaruh Kualitas Layanan terhadap Kepuasan dan Loyalitas Pelanggan pada Sistem Pembayaran Netflix","authors":"Jeehad Muhammad Syafiq Urbayani, Eko Pujiyanto, Fakhrina Fahma","doi":"10.20961/performa.21.2.57763","DOIUrl":"https://doi.org/10.20961/performa.21.2.57763","url":null,"abstract":"Masa pandemi memaksa masyarakat membatasi seluruh aktivitas di luar ruangan seperti pekerjaan, pendidikan, dan hiburan. Industri perfilman turut terkena dampaknya sehingga masyarakat tidak bisa menyaksikan penayangan film di bioskop. Masyarakat menonton film hanya dari rumah melalui media streaming film digital. Salah satu media streaming film terbesar saat ini adalah Netflix. Netflix mendapatkan 37 juta pelanggan baru selama masa pandemi. Hal ini perlu dijaga dengan memperhatikan kualitas layanan Netflix. Kualitas layanan yang paling banyak dikeluhkan pelanggan adalah kualitas layanan sistem pembayarannya. Untuk itu dilakukan penelitian mengenai pengaruh kualitas layanan (e-Service Quality dan e-Recovery Service Quality) terhadap kepuasan pelanggan (e-Satisfaction) dan loyalitas pelanggan (e-Loyalty). Penelitian dilakukan dengan metode Structural Equation Modeling (SEM) menggunakan software SmartPLS. Pengembangan alat ukur kuesioner menunjukkan terdapat 11 dimensi yang menjadi dasar pembuatan kuesioner dan dibagikan kepada 150 responden pelanggan Netflix. Hasil penelitian telah menunjukkan bahwa e-Service Quality berpengaruh signifikan secara positif terhadap e-Satisfaction, e-Recovery Service Quality berpengaruh signifikan secara positif terhadap e-Satisfaction, dan e-Satisfaction berpengaruh signifikan secara positif terhadap e-Loyalty.","PeriodicalId":279428,"journal":{"name":"Performa: Media Ilmiah Teknik Industri","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130670746","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Perancangan Strategi Digital Marketing pada Produk Bumbu Instan Noeya Menggunakan Metode Sostac 使用Sostac方法设计Noeya即时香料产品的数字营销策略

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-09-30 DOI: 10.20961/performa.21.2.56412

Muhammad Athfal, S. Wulandari, Rio Aurachman

{"title":"Perancangan Strategi Digital Marketing pada Produk Bumbu Instan Noeya Menggunakan Metode Sostac","authors":"Muhammad Athfal, S. Wulandari, Rio Aurachman","doi":"10.20961/performa.21.2.56412","DOIUrl":"https://doi.org/10.20961/performa.21.2.56412","url":null,"abstract":"Bumbu Instan Noeya is a small to medium-sized enterprises that runs culinary industry, especially wet instant spices. Bumbu Instan Noeya Sells its products through offline stores, supermarkets and several social media and E-marketplaces. Since the Covid-19 pandemic broke out in Indonesia, there has been an increase in sales through digital media by 26%, namely on social media Facebook, but on other digital media there has been no increase in sales. This happens because the use of digital media owned by Bumbu Instan Noeya has not been optimal. This research aims to design a digital marketing strategy for Bumbu Instan Noeya products using the SOSTAC method which is organized into six stages, namely situation analysis, objective, strategy, tactics, action, and control. The results of the digital marketing strategy design are the creation and optimization of social media (social media marketing) as a marketing and sales medium and other strategies, namely social media optimization, content marketing, video marketing, podcasts, influencer marketing and user generated content. In addition, Bumbu Instan Noeya is also collaborating with several Instagram accounts that support products produced by small to medium-sized enterprises and will also open an online store through the e-marketplace platform.","PeriodicalId":279428,"journal":{"name":"Performa: Media Ilmiah Teknik Industri","volume":"313 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131557728","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analisis Faktor -Faktor yang Mempengaruhi Behavioral Intention Mahasiswa untuk Mengikuti Perkuliahan Tatap Muka selama Pandemi Covid-19 分析影响学生行为意向的因素，即在Covid-19大流行期间参加现场讲座

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-09-30 DOI: 10.20961/performa.21.2.59228

Lusia Estihito Estuningrum, I. G. B. B. Dharma

引用次数: 0

Analisis Performansi Metode Heuristik untuk Masalah Distribusi Rantai Pasokan Dua Tahap dengan Biaya Tetap 对两阶段供应链分布问题的“导电性能”分析

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-09-30 DOI: 10.20961/performa.21.2.58274

S. Santoso, Rainisa Maini Heryanto

引用次数: 0

Analisis Kelayakan dan Perencanaan Produksi Bersih pada Industri Pengolahan Tahu 知情的处理厂可行性和清洁生产计划分析

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-04-26 DOI: 10.20961/performa.21.1.53470

D. Astuti, B. Suhardi, I. W. Suletra

引用次数: 0

Decision Support System to Select Elective Courses Using Hybrid AHP-Promethee Method 基于混合层次分析法的选修课选择决策支持系统

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-04-26 DOI: 10.20961/performa.21.1.60307

Haryono Setiadi, Noor Azizah Mosaik Suni, D. Wardani

引用次数: 0

Minimasi Waste pada Proses Produksi Bracket B6H-F194X-00 Menggunakan Lean Manufacturing untuk Mencapai Target Produksi di PT. ABC 使用Lean Manufacturing达到PT. ABC生产目标的最低浪费

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-04-26 DOI: 10.20961/performa.21.1.54562

Fajriah Ningrum, Nora Azmi

{"title":"Minimasi Waste pada Proses Produksi Bracket B6H-F194X-00 Menggunakan Lean Manufacturing untuk Mencapai Target Produksi di PT. ABC","authors":"Fajriah Ningrum, Nora Azmi","doi":"10.20961/performa.21.1.54562","DOIUrl":"https://doi.org/10.20961/performa.21.1.54562","url":null,"abstract":"PT. ABC merupakan perusahaan manufaktur di Tangerang dan memiliki tipe produksi make to order. Produk Bracket B6H-F194X-00 merupakan salah satu produk dengan jumlah permintaan tertinggi dan selalu diproduksi setiap bulannya. Permasalahan yang terjadi yakni target produksi tidak tercapai pada bulan September 2020 – Febuari 2021 yang disebabkan adanya waste, dampaknya perusahaan hanya dapat mengirimkan produknya sebesar 653 pcs/hari dari rata – rata target produksi sebesar 1100 pcs/hari. Tujuan penelitian ini untuk meminimasi waste pada proses produksi Bracket B6H-F194X-00 menggunakan Lean Manufacturing untuk mencapai target produksi di PT. ABC. Penelitian diawali dengan pemetaan Current State Mapping dan waste yang teridentifikasi yaitu waste waiting, unnecessary motion, transportation, overprocessing, dan defect. Pembobotan waste dilakukan menggunakan Fuzzy Analytic Hierarchy Process (Fuzzy AHP) dan didapatkan bahwa waste transportation merupakan waste dominan dengan bobot 0.3059. Bobot masing – masing waste digunakan untuk pemilihan Value Stream Analysis Tools (VALSAT) dan diperoleh tools Process Activity Mapping (PAM) dengan bobot skor 7.527. Usulan perbaikan menggunakan metode 5W+1H yakni penggunaan work bench, penggabungan aktivitas transportasi dan penambahan tempat pembuang skrap piercing sementara. Hasil perbaikan kemudian digambarkan dengan PAM setelah perbaikan serta dipetakan melalui Future State Mapping diperoleh bahwa total produksi menjadi 1103 pcs/hari dan target produksi dapat tercapai.","PeriodicalId":279428,"journal":{"name":"Performa: Media Ilmiah Teknik Industri","volume":"49 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132618450","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Perancangan Ulang Tata Letak Area Kerja Untuk Meminimasi Waktu dan Jarak Aliran Proses Produksi 重新设计工作区域的布局，以最小化生产过程的时间和距离

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-04-26 DOI: 10.20961/performa.21.1.52313

Fidiyya Astuti, W. Wahyudin, Fahriza Nurul Azizah

引用次数: 1

Food Sellers Strategy Based on Customer Reviews Before and During Covid-19 Pandemic in Indonesia

Performa: Media Ilmiah Teknik Industri Pub Date : 2022-04-26 DOI: 10.20961/performa.21.1.54954

Immaculata Diana Saraswati, Y. Suharyanti, Y. Daryanto

{"title":"Food Sellers Strategy Based on Customer Reviews Before and During Covid-19 Pandemic in Indonesia","authors":"Immaculata Diana Saraswati, Y. Suharyanti, Y. Daryanto","doi":"10.20961/performa.21.1.54954","DOIUrl":"https://doi.org/10.20961/performa.21.1.54954","url":null,"abstract":"The survival and resilience of food sellers in Indonesia during the Covid-19 pandemic is important to be discussed. This study proposes new strategies for food sellers in Indonesia based on customer reviews before and during the pandemic, and food sellers' competition profile. Customer reviews are scraped from 20 food sellers in Java, Indonesia. A text mining is then applied, and the texts collected are classified into 11 attributes. The next process is sentiment analysis to separate the positive and the negative reviews, to be analyzed further in two types of gap analyses. The first is gap analysis between positive and negative reviews to portray the food sellers’ strengths and weaknesses. The second gap analysis identifies the gap of customer reviews before and during the pandemic to predict the change of customers’ needs. The results show that product, place, and services are always the customer’s top-of-mind attributes, no matter in normal or pandemic situations, so that food seller should always maintain those aspects. This study also identifies several new strategies related to the health protocols. Regarding to online business competition, this study observes the food sellers’ growth in online marketplace. The result shows that the growth score of food sellers increases significantly from 2 to 9 per month because of the pandemic. Thus, food sellers need to consider the opportunity for online business, while maintaining their strengths. Compared to similar studies in other countries, the findings of this study differ in terms of the dominant attributes, related to different cultures.","PeriodicalId":279428,"journal":{"name":"Performa: Media Ilmiah Teknik Industri","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-04-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125261988","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0