{"title":"Research on Location Based Service via Technology Acceptance Model","authors":"Qingjie Zhang, Donglai Xue, Jianming Zhu","doi":"10.1109/ICMECG.2012.19","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.19","url":null,"abstract":"As one of the most widely used models in information systems research, the technology acceptance model (TAM) expresses the user's attitude and intention to accept a new information technology. Based on TAM, this study investigates the factors affecting people's attitude and behavioral intention of location based service (LBS), hypotheses and tests them. Finally summarized into conclusion and puts forward some suggestions.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"59 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123128283","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Shang He, Yuzi Wang, Yue Wang, Qingjie Zhang, Yuejin Zhang, Tianmei Wang
{"title":"Neural Network Based Attention Degree Prediction for Internet Incidents in One-Crest Period","authors":"Shang He, Yuzi Wang, Yue Wang, Qingjie Zhang, Yuejin Zhang, Tianmei Wang","doi":"10.1109/ICMECG.2012.46","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.46","url":null,"abstract":"Observing an Internet incident, we find that its attention degrees develop in multiple wave crests. We propose a basic model to predict the trend of one wave crest based on back propagation (BP) neural network. Simulation experiments show that our model can predict one-crest trend of an Internet incident under the assumption that its maximum attention degree can be estimated. Our work can serve as an auxiliary tool for social or commercial workers to make decisions based on public opinions.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116764082","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Network Human Resources Platform Strategies Research with Two-Sided Market Theory","authors":"Wenxi Yao","doi":"10.1109/ICMECG.2012.16","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.16","url":null,"abstract":"The network human resources platform has become an indispensable part of modern human resource management over the past few years and shows tremendous promise of growth even in the future. At the same time, more and more academics have spent much time and effort debating topics of this field. However, as to network human resources industry with typical two-sided market characteristics, many problems cannot be tackled based upon traditional economic theory. With the two sided market theory, this article will develop a pricing and profit maximization model for monopoly platform by analyzing the morphology and characteristics of China's network human resources platform, examine the influencing factors for business strategies and industry access etc, and provide advices for enterprises ' competition strategies making.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"150 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115595008","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Game Theory Based Cooperation Incentive Mechanism in Vehicular Ad Hoc Networks","authors":"Xiaolong Ma, Liangmin Wang","doi":"10.1109/ICMECG.2012.56","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.56","url":null,"abstract":"Nowadays, Vehicular Ad hoc Network (VANET) emerges as a special and typical form of Internet of Things. VANETs are very useful for decreasing collision accidents and increasing passenger safety. In VANETs the communication between vehicles needs the help of other vehicles with forwarding data packets hop-by-hop. However, a vehicle may be unwilling to help other vehicles to forward packets. For it would cost its computing and communicating resource. And every vehicle is rational. They all want to maximize their utility. Thus, it is necessary to consider seriously how to motivate vehicles to cooperate with each other to relay packets in the communications of vehicle-to-vehicle and vehicle-to-roadside. In this paper we propose a cooperation incentive mechanism based on game theory. The existence and uniqueness of a Nash Equilibrium is proved. And the results of simulation demonstrate that the mechanism we proposed can greatly stimulate the vehicles to actively participate in the packet forwarding, and it is helpful in improving the performance of the VANETs.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"64 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128273125","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Analysis of the Impact of Social Network on College Students -- An Empirical Study of renren.com","authors":"Jia Liu","doi":"10.1109/ICMECG.2012.32","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.32","url":null,"abstract":"In order to research the impact on college students, a research value and application analysis of renren.com has been done first. Second, the author designed a questionnaire about the usage of 'renren.com' and tested the reliability and validity of the questionnaire. A series of important conclusions and findings are achieved through the analysis of survey. Then, the evolution of impact is established that 'Available Resources - Public Opinion - Behavior Change', the level of impact is measured of three levels using data from previous survey. In the empirical research, some political suggestions are put up considering the development status and trend of SNS, which has a strong practical value.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130590447","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Domestic E-commerce Research Topics Evolution Analysis","authors":"Lei Zhu, X. Li, Hong Wei Wang","doi":"10.1109/ICMECG.2012.69","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.69","url":null,"abstract":"The paper conducts a domestic E-Commerce research topics evolution statistical analysis based on 139 E-Commerce related literature published in 12 different core journals during 2006 to 2010 and explores the evolution process of E-Commerce research topics through perspectives of year distribution, author distribution, source journals distribution, keywords distribution and research topics distribution. This paper also concludes the following three main aspects: 1.the amount of E-Commerce related literature is decreasing year by year during 2006 to 2010;2. There are steady research journals and researchers in ecommerce, 3. E-Commerce research is relatively concentrated.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"42 2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124324205","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Risk Assessment on Agricultural Products Logistics Financial Based on FAHP","authors":"Jie Zheng, Jing He","doi":"10.1109/ICMECG.2012.9","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.9","url":null,"abstract":"Agricultural products logistics finance is a new variety of financial business in China's commercial banks. However, it still faces many challenges in the reality. In order to fill in the blank of new field, the model of evaluating agricultural products logistics financial risk was built in the paper using the method of Fuzzy Analytic Hierarchy Process (FAHP) on the basis of establishing agricultural products logistics financial risk factors. Through combined quantitative and qualitative methods, we had made comprehensive analysis and evaluation aimed at agricultural products logistics financial risk. The results showed that management mechanism was the main risk in numerous risk factors. So it is necessary to further analysis for these effects of agricultural products logistics financial business factors to decrease and avoid risk as far as possible. We hope that our work could help the banks reduce their financial risk. Moreover we try to bring forth suggestion for the agricultural products logistics financial market to develop healthily.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"619 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132601740","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Empirical Study Based on ARMA-GARCH Tempered Stable Lévy Processes: Evidence from Chinese Financial Markets","authors":"Hengyu Wu, Fumin Zhu, Genhua Hu","doi":"10.1109/ICMECG.2012.88","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.88","url":null,"abstract":"This paper develops the ARMA-GARCH model and obtain the historical filtered noise sequence based on time series analysis of Shanghai Composite Index (SHI). Then, it estimates the parameters of noise using method of moments estimation and simulates TS measure applying sequence representation method. Further, it fits the noise distribution and tailed distribution employing normal distribution and α - stable distribution, classical tempered stable (CTS) distribution and rapidly decreasing tempered stable (RDTS) distribution, respectively. The empirical results are as follows. Firstly, the random residual noise sequence presents leptokurtic, skewed and heavy-tailed characteristics in Chinese financial markets. Secondly, tempered stable (TS) distribution fits tailed distribution well under the method of moments estimation and exhibits the characteristics of rapidly decreasing jump. Thirdly, the probability of extreme events is 5 times in TS process than that of the normal process, which is in line with markets and be closed to the annual average frequency of Chinese financial markets' turmoils.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123554771","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Research on the Integration Application of Business Intelligence and ERP","authors":"Lianqiu Zhou","doi":"10.1109/ICMECG.2012.42","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.42","url":null,"abstract":"This paper analyzes the limitation of traditional ERP system, briefly introduces the ERP system and business intelligence technology, focus on the business intelligence technology and ERP system integration application architecture, discusses the various components, working process and its characteristics of the architecture, finally analyzes the complementary relationship between the ERP system and business intelligence technology.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"99 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123678859","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Bayesian Network-Based Online Shopping Satisfaction Evaluation and Empirical Analysis of the Third-Party Logistics","authors":"Y.J. Zhuang","doi":"10.1109/ICMECG.2012.70","DOIUrl":"https://doi.org/10.1109/ICMECG.2012.70","url":null,"abstract":"Logistics plays an important role in electronic business activities, and logistics service satisfaction directly determines the consumer to the choice of logistics companies. In order to explore the factors affect logistics service satisfaction and the effect of various factors, this paper first integrated many scholars' views, and established a logistics satisfaction evaluation index system which is operable and tallied with the actual situation, Then, constructed an e-commerce third party logistics satisfaction assessment model using a Bayesian network based on the theory of Bayesian network. Finally, took the Shen Tong Express (STO) for an example and conducted empirical analysis of consumers of STO to acquire their satisfaction degree of the logistics service of STO as well as the order of importance of factors impacting logistics satisfaction.","PeriodicalId":276201,"journal":{"name":"2012 International Conference on Management of e-Commerce and e-Government","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129952430","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}