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BENTUK DIGITALISASI DESA WISATA DI MASA NORMAL BARU 在新的正常时代，旅游村庄数字化
Jurnal Kepariwisataan Pub Date : 2021-07-28 DOI: 10.52352/jpar.v20i1.448
I. Saputra
{"title":"BENTUK DIGITALISASI DESA WISATA DI MASA NORMAL BARU","authors":"I. Saputra","doi":"10.52352/jpar.v20i1.448","DOIUrl":"https://doi.org/10.52352/jpar.v20i1.448","url":null,"abstract":"The digitization of tourism village amidst limited human resource capabilities is a challenge for Sayan Village, Ubud, Bali. This study aims to analyze the form of digitization of Sayan tourism villages in the new normal era. It was designed with a qualitative descriptive analysis method using a case study approach. In addition to in-depth interviews and focus group discussions, 102 respondents were successfully obtained after distributing questionnaires to support the results that have been carried out. The results of the study revealed that the form of digitization was limited in marketing the product. Social media applications such as Facebook, Instagram, Youtube and Google were the digital tools that dominated the form of digitization done by the managers of Sayan Tourism Village. However, Sayan Tourism Village have very positive efforts in starting digitization through the collaboration with the Godevi as the marketplace of tourism village.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"67 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128254648","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
SIAPA ITU WISATAWAN? MEMAKNAI PERKEMBANGAN KONSEPTUAL DAN PRAKTIS DALAM STUDI PARIWISATA 游客是谁?旅游研究的概念和实践发展
Jurnal Kepariwisataan Pub Date : 2021-07-28 DOI: 10.52352/jpar.v20i1.442
Putu Diah Sastri Pitanatri, Made Uttari Pitanatri
{"title":"SIAPA ITU WISATAWAN? MEMAKNAI PERKEMBANGAN KONSEPTUAL DAN PRAKTIS DALAM STUDI PARIWISATA","authors":"Putu Diah Sastri Pitanatri, Made Uttari Pitanatri","doi":"10.52352/jpar.v20i1.442","DOIUrl":"https://doi.org/10.52352/jpar.v20i1.442","url":null,"abstract":"The terminology of who is a tourist has become a debate again when the Covid-19 pandemic broke out in early 2019. The question arises whether the locals \"deserve\" the title \"tourists\"? Whether they are included in the category of domestic tourists? Are they categorized as tourist? With the rapid development of the understanding of this terminology, several questions have arisen that have led to the calculation of the number and distribution of tourists in travel destinations. Therefore, this work aims to unravel the tangled threads using the basic conceptual approach of tourism terminology. The literature study method is carried out by bibliometric examination. Hopefully this short article provides a clearer construction to reduce confusion over the use of the term \"tourist\".","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"66 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128893907","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
TATANAN KEHIDUPAN BARU DI ERA ADAPTASI KEBIASAAN BARU OLEH PELAKU PARIWISATA PADA MASYARAKAT KELOMPOK SADAR WISATA DI DESA WISATA MUNGGU MENGWI, BADUNG, BALI 新的生活环境是旅游业人士适应新习俗的时代
Jurnal Kepariwisataan Pub Date : 2021-07-28 DOI: 10.52352/jpar.v20i1.437
I. K. Murdana
{"title":"TATANAN KEHIDUPAN BARU DI ERA ADAPTASI KEBIASAAN BARU OLEH PELAKU PARIWISATA PADA MASYARAKAT KELOMPOK SADAR WISATA DI DESA WISATA MUNGGU MENGWI, BADUNG, BALI","authors":"I. K. Murdana","doi":"10.52352/jpar.v20i1.437","DOIUrl":"https://doi.org/10.52352/jpar.v20i1.437","url":null,"abstract":"The research in general aimed at studying or analyzing a case study of the implementation of new normal life at the new habit adaptation by tourism practitioners of tourism care group at Munggu Tourism Village, Mengwi, Badung, Bali. The primary research data are directly collected from the case study of research informan/responden who are the tourism business staff during the interview process and also from the research questionnaires. The informan/respondens were selected using purposive, snowball and abundant sampling techniques with the total numbers of 50 samples are analysed. The research revealed that based on the structured interviews 4 questions were answered by “NO” or “NOT YET” which are the cases agains the new normal, whereas based on the questionnaire 6 questions were answered by “NOT” by 35 informan/respondens of the amount of 18% were also the cases related to the new normal.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131948231","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
MEMAHAMI DAN MENGELOLA DAMPAK PARIWISATA 了解和管理旅游业的影响
Jurnal Kepariwisataan Pub Date : 2021-07-28 DOI: 10.52352/jpar.v20i1.439
Victor Bangun Mulia
{"title":"MEMAHAMI DAN MENGELOLA DAMPAK PARIWISATA","authors":"Victor Bangun Mulia","doi":"10.52352/jpar.v20i1.439","DOIUrl":"https://doi.org/10.52352/jpar.v20i1.439","url":null,"abstract":"This paper aims at providing information and understanding about the impacts of tourism on the economic sector, sociocultural living, and environmental. Globally, tourism is considered as one of the leading sectors contributing huge numbers in the global GDP. Now wander many countries rely on the tourism sector as the source of income and many countries do their best to develop the tourism potency had. The rapid dan massive development of tourism in the world brings both negative and positive aspect to those three sectors; economic, socio-cultural, and environmental. The negative impacts of tourism should be anticipated and managed well by the government, stakeholder, and community. One thing that can be done is by implementing visitor management that is an administrative action to maintain the environment, socio-cultural living, and economic sector without neglecting the satisfaction of tourists. Visitor management is implemented by balancing the tourist’ needs, local community’s needs, stakeholders’ needs, and the current situation and potency of the destination. The implementation visitor management leads to the sustainable tourism.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"34 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128709310","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
PENGARUH PEMASARAN DIGITAL DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN IN-HOUSE EVENT DI SEMINYAK, BALI 数字营销和品牌形象对巴厘岛塞勒姆事件的购买决定的影响
Jurnal Kepariwisataan Pub Date : 2021-07-28 DOI: 10.52352/jpar.v20i1.436
I. N. Wirata
{"title":"PENGARUH PEMASARAN DIGITAL DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN IN-HOUSE EVENT DI SEMINYAK, BALI","authors":"I. N. Wirata","doi":"10.52352/jpar.v20i1.436","DOIUrl":"https://doi.org/10.52352/jpar.v20i1.436","url":null,"abstract":"Tight competition is used as an arena for massive promotion on every social media platform and website which is commonly referred to as digital marketing. Through digital marketing, these hotels publish their products in the form of in-house events with interesting themes to welcome New Year's Eve. On average they publish it on social media, this aims to facilitate promotion and streamline the time, effort, and costs incurred during the promotion process. The research objective was to examine how digital marketing and brand image influence purchasing decisions at home events in the Seminyak Bali area. The number of samples used was 182 respondents with the purposive sampling technique. Data processing is used with multiple linear regression analysis in the SPSS program version 23. The results show that there is a partial positive relationship with digital marketing (X1) 3.151 with a significantly less than the ? value (0.002 <0.05), brand image of 5.999 with less significance. from the value of ? (0.000 <0.05) on the purchase decision at the event house in Seminyak, Bali. Simultaneously, digital marketing and brand image have a significant effect on purchasing decisions at home events in the Seminyak Bali area with a value of Fount greater than Fable, namely 98.458> 3.05 and a significance value of 0.000.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125532937","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
PERAN DESA PAKRAMAN DALAM PENGEMBANGAN PARIWISATA BUDAYA BERKELANJUTAN DI DESA BATUAN, SUKAWATI, GIANYAR PAKRAMAN村在韩国詹亚尔的岩石村、SUKAWATI村的可持续文化旅游发展中的作用
Jurnal Kepariwisataan Pub Date : 2020-09-21 DOI: 10.52352/jpar.v19i2.423
I. Diana, Dewa Ayu Made Lily Dianasari, Anom Hery Suasapha
{"title":"PERAN DESA PAKRAMAN DALAM PENGEMBANGAN PARIWISATA BUDAYA BERKELANJUTAN DI DESA BATUAN, SUKAWATI, GIANYAR","authors":"I. Diana, Dewa Ayu Made Lily Dianasari, Anom Hery Suasapha","doi":"10.52352/jpar.v19i2.423","DOIUrl":"https://doi.org/10.52352/jpar.v19i2.423","url":null,"abstract":"Desa Adat Batuan merupakan salah satu destinasi pariwisata yang berada di wilayah Kabupaten Gianyar, Bali. Destinasi pariwisata ini terkenal dengan berbagai produk budaya yang dimilikinya, seperti misalnya hasil seni lukis dan seni patung. Selain itu, Desa Adat Batuan juga merupakan wilayah tempat berdirinya Pura Puseh Batuan. Pura Puseh Batuan merupakan daya tarik wisata (DTW) yang juga merupakan Cagar Budaya Nasional. Pura ini banyak dikunjungi wisatawan domestik maupun mancanegara karena keindahan arsitektur maupun kerumitan ukirannya yang menunjukkan kemajuan budaya masyarakat pemiliknya. Sebagai DTW yang dikelola oleh masyarakat melalui Desa Adat Batuan, dengan pendekatan pariwisata berkelanjutan. Namun, belum banyak diketahui bagaimana sesungguhnya peran Desa Adat Batuan dalam mengelola DTW tersebut. Artikel ini mengulas mengenai peran Desa Adat Batuan dalam mengelola DTW Pura Puseh Batuan sebagai pariwisata budaya berkelanjutan. Penelitian yang mendasari penulisan artikel ini merupakan penelitian untuk penulisan tugas akhir (Skripsi), yang dilakukan dengan pendekatan kuantitatif. Pengumpulan data dilakukan dengan cara survei. Sebanyak 135 kuesioner valid berhasil dikumpulkan dari responden yang dipilih dari masyarakat Desa Adat Batuan. Penentuan jumlah responden menggunakanpendekatan kuota terhadap masyarakat yang mendiami 8 Banjar di Desa Adat Batuan. Hasil analisis data menggunakan teknik analisis regresi mengungkap bahwa ketiga peran yang diukur yaitu 1). peran perencanaan, 2). peran pengorganisasian dan 3.peran penggerak secara parsial maupun secara bsersama-sama berpengaruh signifikan terhadap pengembangan pariwisata budaya berkelanjutani Desa Adat Batuan.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"72 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-09-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128998468","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
PEMBANGUNAN DESTINASI PARIWISATA YANG BEKELANJUTAN MELALUI PENERAPAN NILAI-NILAI ERGONOMI 旅游业的发展是通过应用二权价值而得以延续的
Jurnal Kepariwisataan Pub Date : 2020-09-21 DOI: 10.52352/jpar.v19i2.426
Ni Made Anggita Sastri Mahadewi, N. K. D. Irwanti
{"title":"PEMBANGUNAN DESTINASI PARIWISATA YANG BEKELANJUTAN MELALUI PENERAPAN NILAI-NILAI ERGONOMI","authors":"Ni Made Anggita Sastri Mahadewi, N. K. D. Irwanti","doi":"10.52352/jpar.v19i2.426","DOIUrl":"https://doi.org/10.52352/jpar.v19i2.426","url":null,"abstract":"Perkembangan pariwisata tidak sepenuhnya hanya dapat mengacu pada atraksi, aksesibilitas dan fasilitas destinasi. Namun nilai-nilai penataan dalam setiap daya tarikwisata di destinasi, menjadi penting untuk diperhatikan. Dan seiring dengan berbagai perkembangan pariwisata tersebut, faktor kenyamanan menjadi salah satu faktor penting yang menentukan keputusan wisatawan untuk berkunjung ke suatu destinasi wisata. Banyak hal yang mempengaruhi kenyamanan wisatawan selama ada di destinasi wisata. Salah satu pendekatan yang digunakan untuk membuat wisatawan nyaman menggunakan sarana prasarana, fasilitas, aktivitas wisata, maupun pelayanan yang diberikan adalah dengan menggunakan pendekatan ergonomis yang mengupayakan manusia beraktivitas secara sehat, aman, nyaman, efektif dan efisien sehingga lebih produktif dan kualitas hidup menjadi lebih baik, bahagia dan berkelanjutan.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"2014 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-09-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127401200","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
INCOME SMOOTHING DAN FAKTOR-FAKTOR YANG MEMPENGARUHINYA PADA PERUSAHAAN PARIWISATA YANG TERDAFTAR DI BURSA EFEK INDONESIA 这对印尼证券交易所注册的旅游业公司产生了影响
Jurnal Kepariwisataan Pub Date : 2020-09-21 DOI: 10.52352/jpar.v19i2.425
M. Syahputra, Ngatemin
{"title":"INCOME SMOOTHING DAN FAKTOR-FAKTOR YANG MEMPENGARUHINYA PADA PERUSAHAAN PARIWISATA YANG TERDAFTAR DI BURSA EFEK INDONESIA","authors":"M. Syahputra, Ngatemin","doi":"10.52352/jpar.v19i2.425","DOIUrl":"https://doi.org/10.52352/jpar.v19i2.425","url":null,"abstract":"Penelitian ini dilakukan dengan tujuan untuk mengetahui pengaruh Profitabilitas, likuiditas, financial leverage dan struktur kepemilikan terhadap income smoothing pada Perusahaan Pariwisata yang Terdaftar di Bursa Efek Indonesia. Pendekatan yang digunakan dalam penelitian ini adalah pendekatan asosiatif. Teknik pengumpulan data dalam penelitian ini menggunakan teknik dokumentasi. Jumlah populasi sebanyak 23 perusahaan tetapi hanya terdapat 11 perusahaan dengan 6 tahun Pengamatan sehingga jumlah sample 66 sampel. Analisis data menggunakan Analisis regresi linier berganda.Pengolahan data dalam penelitian ini menggunakan program software SPSS (Statistic Package for the Social Sciens) versi 22.00 Hasil penelitian menunjukkan bahwa secara parsial Profitabilitas berpengaruh positif dan signifikan terhadap income smoothing, sedangkan likuiditas, financial leverage dan struktur kepemilikan berpengaruh negatif dan tidak signifikan terhadap income smoothing. Secara simultan Profitabilitas, likuiditas, financial leverage dan struktur kepemilikan berpengaruh dan signifikan terhadap income smoothing pada Perususahaan Pariwisata yang terdaftar di Bursa Efek Indonesia periode 2012-2017.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-09-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117003789","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PERSEPSI WISATAWAN JERMAN TERHADAP KUALITAS PELAYANAN PRAMUWISATA BERBAHASA JERMAN DI DENPASAR 在登巴萨，德国游客对德语服务质量的看法
Jurnal Kepariwisataan Pub Date : 2020-09-21 DOI: 10.52352/jpar.v19i2.429
Made Artajaya, Kadek Ari Krisna Yanti
{"title":"PERSEPSI WISATAWAN JERMAN TERHADAP KUALITAS PELAYANAN PRAMUWISATA BERBAHASA JERMAN DI DENPASAR","authors":"Made Artajaya, Kadek Ari Krisna Yanti","doi":"10.52352/jpar.v19i2.429","DOIUrl":"https://doi.org/10.52352/jpar.v19i2.429","url":null,"abstract":"Jumlah kunjungan wisatawan ke Indonesia mengalami peningkatan setiap tahunnya. Salah satu jasa untuk memenuhi kebutuhan wisatawan saat melakukan perjalanan wisata adalah biro perjalanan wisata. Sering terjadinya keluhan dari wisatawan Jerman terhadap pelayanan pramuwisata, maka perlu dilakukan penelitian tentang persepsi wisatawan Jerman terhadap kualitas pelayanan pramuwisata berbahasa Jerman. Penelitian ini akan menganalisis persepsi wisatawan Jerman selaku pengguna jasa pelayanan pramuwisata berbahasa Jerman. Penilaian yang dilakukan akan mengacu pada lima dimensi kualitas pelayanan, yakni bukti fisik (tangibles), kehandalan (reliability), daya tanggap (responsiveness), jaminan (assurance), dan empati (empathy). Untuk memperoleh data, digunakan teknik studi dokumentasi, wawancara, observasi, dan penyebaran kuesioner kepada 100 wisatawan Jerman sebagai sampel penelitian. Metode analisis data yang digunakan adalah deskriptif kuantitatif berdasar skala Likert. Berdasarkan hasil penelitian ini mengungkap bahwa responden rata-rata memiliki penilaian dan persepsi yang baik dengan nilai rata-rata 3,71.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"135 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-09-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133032906","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PENGGUNA MOBILE APPLICATION TIKET.COM PADA WISATAWAN DOMESTIK DI BALI 服务质量对巴厘岛国内游客的流动APPLICATION .COM用户满意度的影响
Jurnal Kepariwisataan Pub Date : 2020-09-21 DOI: 10.52352/jpar.v19i2.428
N. Wijayanti
{"title":"PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN PENGGUNA MOBILE APPLICATION TIKET.COM PADA WISATAWAN DOMESTIK DI BALI","authors":"N. Wijayanti","doi":"10.52352/jpar.v19i2.428","DOIUrl":"https://doi.org/10.52352/jpar.v19i2.428","url":null,"abstract":"Kualitas pelayanan merupakan salah satu faktor yang penting dalam kepuasan pelanggan. Dalam penelitian ini menjelaskan seberapa besarkah pengaruh kualitas pelayanan yang diberikan oleh Tiket.com melalui sarana mobile application tersebut. Indikator yang digunakan untuk mengukur kualitas pelayanan ini menggunakan teori E-Servqual yang meliputi efesiensi, pemenuhan, ketersediaan sistem, dan privasi. Indikator tersebut digunakan untuk melihat seberapa besar pengaruh kualitas pelayanan pada mobile application Tiket.com pada kepuasan pelanggan pengguna pada wisatawan domestik di Bali. Selain teori E-Servqual penelitian ini menggunakan teori S-R (Stimulus and Respone). Penelitian ini menggunakan metode penelitian kuantitatif eksplanatif dengan teknik pengumpulan data yaitu penyebaran kuesioner kepada 100 responden wisatawan domestik di Bali, dengan teknik ccidental sampling yaitu memilih siapa saja yang kebetulan ditemukan menjadi sampel. Dan teknik analisis data dalam penelitian ini menggunakan teknik analisis regresi linier sederhana. Hasil penelitian ini menunjukkan bahwa nilai koefisien regresi dalam penelitian ini adalah y Y = 2,231 + 0,668X jumlah konstanta sebesar 2,231 dan koefisien variabel x sebesar 0,668. Sementara itu t hitung 21,395 lebih besar jika dibandingkan dengan t tabel sebesar 1, 98, dengan taraf signifikansi 0,000 lebih kecil dari 0, 05. Berdasarkan perhitungan statistik yang diperoleh, hipotesis untuk penelitian ini adalah ha ada pengaruh antara kualitas pelayanan (x) terhadap kepuasan pelanggan (y). Maka itu berarti ha diterima dan ho ditolak. Berdasarkan tabel \"model ringkasan\" menunjukkan bahwa nilai r 0,902 dan koefisien determinasi (r square) adalah 0,824 hasil dari koefisien korelasi korelasi 0,902 x 0,902. Gambar ini menunjukkan pemahaman bahwa kontribusi variabel kualitas layanan (x) terhadap kepuasan pelanggan (y) adalah 82,4%. Sedangkan sisanya sebesar 17,6% dipengaruhi oleh variabel lain yang tidak termasuk dalam penelitian ini.","PeriodicalId":226438,"journal":{"name":"Jurnal Kepariwisataan","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-09-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124964543","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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