Journal of Consumer Research最新文献_第5页

Hidden Barriers to Marketplace Disability Accessibility: An Empirical Analysis of the Role of Perceived Trade-Offs 市场残疾无障碍的隐性障碍：对认知权衡作用的实证分析

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-05-15 DOI: 10.1093/jcr/ucad051

Lauren Grewal, Helen Van Der Sluis

{"title":"Hidden Barriers to Marketplace Disability Accessibility: An Empirical Analysis of the Role of Perceived Trade-Offs","authors":"Lauren Grewal, Helen Van Der Sluis","doi":"10.1093/jcr/ucad051","DOIUrl":"https://doi.org/10.1093/jcr/ucad051","url":null,"abstract":"\u0000 Disability is a basic human condition that affects a significant proportion of the world’s population, yet many disability- and accessibility-relevant issues remain pressing and insufficiently addressed. With three experiments, the current research investigates potential reasons for why marketplace disability accessibility has not been universally accepted. Potential barriers to greater accessibility in marketplaces may arise because such efforts appear at odds with other salient priorities, at micro (i.e., consumer) and macro (i.e., firm, policy, or societal) levels. In the proposed framework and resulting experiments, micro-level trade-offs prompt perceptions of personal cost and macro-level trade-offs prompt perceptions of firm morality. In turn, these perceptions mediate firm evaluations, showing that consumers at baseline respond negatively to accessibility. Critically, however, several practical interventions emerge from these processes. Marketers can mitigate consumers’ negative responses to accessibility by employing simple framing choices such as emphasizing who benefits or noting what the purpose of the offering is. By demonstrating one way to better understand perceptions of the full spectrum of the consumer population, this research provides pathways for consumer researchers to further delve into disability-related research in the future.","PeriodicalId":15555,"journal":{"name":"Journal of Consumer Research","volume":null,"pages":null},"PeriodicalIF":7.2,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140976694","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Consumer Trust: Meta-Analysis of 50 Years of Empirical Research 消费者信任：50 年经验研究的元分析

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-05-15 DOI: 10.1093/jcr/ucad065

M. Khamitov, Koushyar Rajavi, Der-Wei Huang, Yuly Hong

{"title":"Consumer Trust: Meta-Analysis of 50 Years of Empirical Research","authors":"M. Khamitov, Koushyar Rajavi, Der-Wei Huang, Yuly Hong","doi":"10.1093/jcr/ucad065","DOIUrl":"https://doi.org/10.1093/jcr/ucad065","url":null,"abstract":"\u0000 Trust is one of the highly important concepts of consumer research; yet it is characterized by a striking lack of generalizations and consensus regarding the relative strength of its antecedents, consequences, and moderators. To close this important gap, the current research reports a comprehensive large-scale meta-analysis shedding light on a wide variety of the antecedents, consequences, and moderators of the individual consumer’s trust and their relative importance. Empirical generalizations are based on 2,147 effect sizes from 549 studies across 469 manuscripts in numerous disciplines, representing a total of 324,834 respondents in 71 countries over a five-decade span (1970–2020). The key findings are thus that (1) integrity-based (vs. reliability-based) antecedents are more effective in driving trust, and (2) trust is more effective in improving primarily attitudinal (vs. primarily behavioral) outcomes. Moderation analyses unpack further heterogeneity. Notably, both integrity-based and reliability-based antecedents have become stronger drivers of consumer trust in recent years. Theoretical and practical contributions are discussed in addition to advancing important future directions.","PeriodicalId":15555,"journal":{"name":"Journal of Consumer Research","volume":null,"pages":null},"PeriodicalIF":7.2,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140975699","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 4

Midrange, Differential, Meaningful, and Multidisciplinary: Reflections on JCR’s Epistemic Culture 中程、差异、有意义和多学科：对 JCR 认识论文化的思考

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-05-15 DOI: 10.1093/jcr/ucae016

Markus Giesler

引用次数: 0

Conversations on Society and Culture 社会与文化对话

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-05-15 DOI: 10.1093/jcr/ucae010

June Cotte

引用次数: 0

Becoming Nature: Encounters in Interspecies Contact Zones 成为自然：物种间接触区的邂逅

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-05-11 DOI: 10.1093/jcr/ucae032

Annetta Grant, Robin Canniford, Avi Shankar

引用次数: 0

Back to the Present: How Direction of Mental Time Travel Affects Perceptions of Similarity over Time and Saving Behavior 回到现在心理时空旅行的方向如何影响对时间相似性的感知和储蓄行为

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-04-29 DOI: 10.1093/jcr/ucae029

Katherine L Christensen, Hal E Hershfield, Sam J Maglio

{"title":"Back to the Present: How Direction of Mental Time Travel Affects Perceptions of Similarity over Time and Saving Behavior","authors":"Katherine L Christensen, Hal E Hershfield, Sam J Maglio","doi":"10.1093/jcr/ucae029","DOIUrl":"https://doi.org/10.1093/jcr/ucae029","url":null,"abstract":"Many consumers say they want to save for the future yet struggle to do so. This research examines this saving behavior problem from a persuasive messaging standpoint. With the goal of helping people take better care of their future selves, we build on a stream of research that has found that the way people view their identities over time affects the saving decisions they make. Although past research on similarity judgments across time almost exclusively starts with the present self and moves forward to the future self, such judgments could theoretically start at any point in time. Here, we explore the possibility of backward mental time travel, by asking people to start in the future and return to the present. A series of studies shows that mentally traveling from the future to the present—rather than the present to the future—increases perceived similarity between selves across time by reducing the uncertainty of the destination self. Lab studies and two large-scale experiments indicate that, as an important outcome of this novel intervention, mentally traveling from the future to the present has a small but positive impact, systematically increasing savings intentions and savings behavior.","PeriodicalId":15555,"journal":{"name":"Journal of Consumer Research","volume":null,"pages":null},"PeriodicalIF":7.2,"publicationDate":"2024-04-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140835647","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Pre-Registered Interim Analysis Designs (PRIADs): Increasing the Cost-Effectiveness of Hypothesis Testing 预注册中期分析设计（PRIADs）：提高假设检验的成本效益

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-04-22 DOI: 10.1093/jcr/ucae028

Quentin André, Nicholas Reinholtz

{"title":"Pre-Registered Interim Analysis Designs (PRIADs): Increasing the Cost-Effectiveness of Hypothesis Testing","authors":"Quentin André, Nicholas Reinholtz","doi":"10.1093/jcr/ucae028","DOIUrl":"https://doi.org/10.1093/jcr/ucae028","url":null,"abstract":"\u0000 The difficulty of determining how many observations to collect is a source of inefficiency in consumer behavior research. Group sequential designs, which allow researchers to perform interim analyses while data collection is ongoing, could offer a remedy. However, they are scarcely used in consumer behavior research, probably owing to low awareness, perceived complexity, or concerns about the validity of this approach. This paper offers a tutorial on group sequential designs and introduces Pre-Registered Interim Analysis Designs (PRIADs): A practical five-step procedure to facilitate the adoption of these designs in marketing. We show that group sequential designs can be easily adopted by marketing researchers, and introduce a companion app to help researchers implement them. We demonstrate multiple benefits of PRIADs for researchers engaged in confirmatory hypothesis testing: They facilitate sample size decisions, allow researchers to achieve a desired level of statistical power with a smaller number of observations, and help conduct more efficient pilot studies. We validate this cost-saving potential through a comprehensive re-analysis of 212 studies published in the Journal of Consumer Research, which shows that using PRIADs would have reduced participant costs by 20% to 29%. We conclude with a discussion of limitations and possible alternatives to PRIADs.","PeriodicalId":15555,"journal":{"name":"Journal of Consumer Research","volume":null,"pages":null},"PeriodicalIF":7.2,"publicationDate":"2024-04-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140674695","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Retail Karma: How Our Shopping Sins Influence Evaluation of Service Failures 零售业因果报应：我们的购物罪过如何影响对服务失误的评价

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-04-18 DOI: 10.1093/jcr/ucae027

Ran Li, Meng Zhang, Pankaj Aggarwal

引用次数: 0

Conspiracy Beliefs and Consumption: The Role of Scientific Literacy 阴谋论信仰与消费：科学素养的作用

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-04-10 DOI: 10.1093/jcr/ucae024

Nathan Allred, Lisa E Bolton

引用次数: 0

Price Partitioning of Socio-Moral Surcharges 社会道德附加费的价格划分

IF 7.2 1区管理学

Journal of Consumer Research Pub Date : 2024-04-06 DOI: 10.1093/jcr/ucae026

Shreyans Goenka, Rajesh Bagchi

{"title":"Price Partitioning of Socio-Moral Surcharges","authors":"Shreyans Goenka, Rajesh Bagchi","doi":"10.1093/jcr/ucae026","DOIUrl":"https://doi.org/10.1093/jcr/ucae026","url":null,"abstract":"Many companies are levying mandatory surcharges on products to raise funds for socio-moral causes (e.g., carbon-offset, living-wage, fair-trade, and sustainability surcharges). Should these surcharges be presented separately from the product price (ie, partitioned pricing) or combined with the product price (ie, all-inclusive pricing)? This research argues that partitioned pricing for socio-moral surcharges can backfire. When socio-moral surcharges are partitioned, consumers feel that the company is avoiding its own responsibility towards the cause, reducing intrinsic corporate social responsibility (CSR) attributions and consequently leading to adverse consumer reactions. This theorization is specific to surcharges attached to socio-moral causes; the effects reverse for non-socio-moral surcharges. Further, we document three ways via which firms can alter consumer beliefs and attenuate negative reactions. These include approaches that signal that the firm is not seeking reputational benefits, that the firm is not avoiding responsibility, and by shifting consumers’ focus from the costs they have to bear to the benefits they accrue. Hence, this research presents implications for managers and policymakers seeking to incorporate socio-moral surcharges into product prices while mitigating consumer backlash.","PeriodicalId":15555,"journal":{"name":"Journal of Consumer Research","volume":null,"pages":null},"PeriodicalIF":7.2,"publicationDate":"2024-04-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140583742","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":1,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0