{"title":"Why Customers Behave Badly? The Review of Antecedent Research on Customer Misbehavior","authors":"Guangwei Fan, Q. Ma, Ruping Liu, Jinjin Hao","doi":"10.1109/IJCSS.2012.47","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.47","url":null,"abstract":"Because of customer misbehavior's universality and significantly negative impact on fellow customers, employees and service companies, researchers have paid attention to the antecedents of customer misbehavior to discuss how it happens. This paper reviews existing literature of antecedent research on customer misbehavior in terms of customer traits, services cape characteristics and their interaction effects. The main focus of existing research is on the customer traits, especially the psychological characteristics, while services cape characteristics and their interaction effects have been paid less attention. Most research considers the single typology of either customer traits or services cape characteristics, and the whole model has not been examined integrally. Empirical research that explores the occurrence mechanism of customer misbehavior is in a serious lack. Little research is done under the background of Chinese culture. This paper puts forward some suggestions for future research in the end.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"55 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116686289","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Bonding Tactic Sets of On-Line Stores: An Empirical Study","authors":"Jin Yufang, Song Xiaobing","doi":"10.1109/IJCSS.2012.32","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.32","url":null,"abstract":"It is critical for on-line stores as well as off-line firms to build and maintain lasting relationships with customers. Research has stated that bonding tactics help to build and maintain relationships. The existence of stores only on-line is a new business paradigm, and on-line shopping is a new behaviour mode for consumers. The on-line bonding tactics are not the same as with off-line firms. This paper presents a new set of bonding tactics, including financial bonding, social bonding, experience bonding and purchasing process bonding based on existing literature, on-line shopper reviews, and a questionnaire survey. Among these bonding tactics, experience bonding and purchasing process bonding are the new bonding tactics for on-line stores. The results enrich the research in relationship marketing, and provide on-line stores with guidance for putting bonding tactics into practice.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"36 5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125731007","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Do Manufacturing Firms Benefit from Service Innovation? An Empirical Study of High-Tech Manufacturing Firms in China","authors":"Wenhong Zhang, Yapu Zhao","doi":"10.1109/IJCSS.2012.59","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.59","url":null,"abstract":"This study aims to examine how service innovation can be beneficial to manufacturing firms. Using 187 high-tech manufacturing firms from China, we demonstrate that service innovation is positively related to firm performance.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"111 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127842756","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"An Analytical Framework of Client-Vendor Relationship Quality from the Perspective of Offshore Outsourcing Vendor","authors":"Yong-gui Wang, Yi Zhang","doi":"10.1109/IJCSS.2012.69","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.69","url":null,"abstract":"Nowadays, the wave of offshore outsourcing has exerted great impacts on the economic growth, industrial structure optimization and social employment of developing countries, featured by the specialization, high level, information involvement and globalization of offshore outsourcing practices. Meanwhile, the proportion of strategic offshore outsourcing and knowledge-intensive offshore outsourcing is ever increasing, which results in the challenge of traditional client-vendor relationship (CVR) and appeals to the high quality CVR to reduce cooperation risk, improve project performance and encourage enterprise innovation. As far as service vendors in developing countries are concerned, it is significant to adapt themselves to this change and response actively in order to upgrade enterprise competitiveness in the global market. Therefore, this paper, based on literature review, presents a careful discussion of dimensions of Client-Vendor Relationship Quality (CVRQ), as well as its determinant factors, mechanisms of action and governance, and then constructs a conceptual framework to study CVRQ from the perspective of offshore outsourcing vendors particularly.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129498653","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"An Implementation of GPU Accelerated MapReduce: Using Hadoop with OpenCL for Data- and Compute-Intensive Jobs","authors":"Miao Xin, Hao Li","doi":"10.1109/IJCSS.2012.22","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.22","url":null,"abstract":"MapReduce is an efficient distributed computing model for large-scale data processing. However, single-node performance is gradually to be the bottleneck in compute-intensive jobs. This paper presents an approach of MapReduce improvement with GPU acceleration, which is implemented by Hadoop and OpenCL. Different from other implementations, it targets at general and inexpensive hardware platform, and it is seamless-integrated with Apache Hadoop, a most widely used MapReduce framework. As a heterogeneous multi-machine and multicore architecture, it aims at both data- and compute-intensive applications. An almost 2 times performance improvement has been validated, without any farther optimization.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115304177","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Service Engineering Framework and Its Application in Service Innovation for Elderly People in Beijing","authors":"Jianbing Liu, T. Burger, W. Ganz","doi":"10.1109/IJCSS.2012.57","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.57","url":null,"abstract":"Community- and home-based care services for the elderly are carried out in many communities of cities in China, meanwhile, these initial small-scale pilots have been gradually extended, and this has become the trend of community development in the next few years. However, community and home care services for elderly people are still facing problems such as inadequate coverage and low-service levels. The significance as well as the challenge of service innovation and service engineering becomes apparent. The authors give an overview on the current situation of community and home care services in Beijing and illustrate how service engineering methodology is applied to two concrete new service products in one community in Beijing. Preliminary results of one collaborative project between Beijing Research Center of Urban System Engineering and Fraunhofer Institute for Industrial Engineering in Germany are illustrated and discussed.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"38 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115191783","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Impact of Online Shopping Service Quality on Customer Loyalty in Emerging Economies: The Case of Chinese Customers","authors":"Yi Li, H. Si, Xi Chen","doi":"10.1109/IJCSS.2012.30","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.30","url":null,"abstract":"Along with the online shopping experience of Chinese customers getting mature, the quality of online shopping service becomes the vital factor influencing customer loyalty. Only when providing superior service quality that perceived by customers, the online store will increase competitive advantage. Thus, to establish an applicable instrument to evaluate the service quality of Chinese online shopping is essential. After localizing and adjusting of the E-S-QUAL multiple-item scale, this study designed a preliminary questionnaire as a Likert 5 point scale. Through statistical analysis, a multiple-item scale (CE-S-QUAL) for evaluating the service quality of Chinese online shopping has been established with good performance both in reliability and validity. This study also verified that the service quality positively impacts on the customer loyalty. Different influence of various dimensions of service quality on customer loyalty has also been identified. Some suggestions about managerial improvement are proposed.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123619699","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Research on Value Dimensions of Conference Marketing","authors":"Y. Liu, Q. Ma","doi":"10.1109/IJCSS.2012.60","DOIUrl":"https://doi.org/10.1109/IJCSS.2012.60","url":null,"abstract":"The marketing model of the conference marketing becomes more and more popular among the enterprises. This essay is based on the theory of the perceived value and eight experiments to explore the onsite perceived value dimensions of the conference marketing. They are: economic value, service value, perceived price, public value, hedonic value and the social value. All these things provide powerful evidence for the products of the conference marketing.","PeriodicalId":147619,"journal":{"name":"2012 International Joint Conference on Service Sciences","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2012-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129629952","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}