Journal of Philanthropy and Marketing最新文献

The Stepwise Artification Process in Luxury Fashion: Strategic Integration With the Arts and Collaboration With Non-Profit Institutions 奢侈时尚的逐步艺术化过程：与艺术的战略融合以及与非营利机构的合作

IF 1.5

Journal of Philanthropy and Marketing Pub Date : 2024-11-13 DOI: 10.1002/nvsm.1882

Piergiacomo Mion Dalle Carbonare, Marco Luchetti, Andrea Rurale, Elisa Fanin

{"title":"The Stepwise Artification Process in Luxury Fashion: Strategic Integration With the Arts and Collaboration With Non-Profit Institutions","authors":"Piergiacomo Mion Dalle Carbonare, Marco Luchetti, Andrea Rurale, Elisa Fanin","doi":"10.1002/nvsm.1882","DOIUrl":"https://doi.org/10.1002/nvsm.1882","url":null,"abstract":"This article investigates the diverse artification strategies used by luxury fashion brands to strengthen their connection with the art world and emphasises how these strategies infuse objects, practices, and brands with artistic value. Using a theoretical framework, the research classifies the Altagamma and Comité Colbert brands into distinct clusters representing various stages of the artification process, from early exploration to full integration of artistic practices. The study analyses the ways in which these stages reflect the brands’ historical evolution and strategic investments in artification, particularly in response to market threats. Between 2019 and 2024, 81.25% of the 39 brands examined in this study engaged in at least one artistic activity, such as artist collaborations, art installations or incorporating artistic elements into collections. This study offers new insights by expanding the understanding of artification and classifying underexplored connections between luxury brands, artists and non-profit cultural institutions. It reveals how brands, despite differing approaches, recognise artification as a key strategy in enhancing identity and positioning in the luxury market.","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 4","pages":""},"PeriodicalIF":1.5,"publicationDate":"2024-11-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1882","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142664958","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

From Corporate Artification to Artification in the Third Sector 从企业艺术化到第三部门艺术化

IF 1.5

Journal of Philanthropy and Marketing Pub Date : 2024-11-13 DOI: 10.1002/nvsm.1881

Alex Turrini, Marta Massi, Chiara Piancatelli

{"title":"From Corporate Artification to Artification in the Third Sector","authors":"Alex Turrini, Marta Massi, Chiara Piancatelli","doi":"10.1002/nvsm.1881","DOIUrl":"https://doi.org/10.1002/nvsm.1881","url":null,"abstract":"Artification refers to the process by which objects, practices, or entities not traditionally considered art are transformed into socially accepted art forms. A common example is graffiti, which was once regarded as vandalism but has since evolved into a recognized and celebrated form of art, but organizations and brands can also engage in artification strategies. This special issue of the Journal of Philanthropy and Marketing explores the concept of artification, with a particular focus on its application within the third sector. The six papers in this issue examine how artification fosters creativity, innovation, and social impact in non-profits. Through case studies and empirical research, the issue demonstrates how third-sector organizations, such as arts and culture institutions, charities, and foundations, can leverage artification not only to support the arts but also to enhance their legitimacy, build stronger community relationships, and increase credibility with stakeholders. The special issue examines studies on artification in both non-profit organizations and corporate initiatives, emphasizing how art fosters social sustainability through creative partnerships. Collectively, these papers underscore the transformative potential of artification in the third sector, offering valuable insights for non-profits seeking to integrate art into their strategic initiatives and enhance their social impact.","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 4","pages":""},"PeriodicalIF":1.5,"publicationDate":"2024-11-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1881","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142664957","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Evolution of the “Hierarchy of Engagement” Model Over a Decade: Examining Social Media Use to Inform, Activate, and Create Community 参与层次 "模式十年来的演变：考察社交媒体在提供信息、激活和创建社区方面的应用

IF 1.5

Journal of Philanthropy and Marketing Pub Date : 2024-10-05 DOI: 10.1002/nvsm.1877

Zeeshan Noor, Leigh Hersey

引用次数: 0

Going Beyond Philanthropy: A Dual Process Approach to Examine How Consumers Punish Brand Misanthropy 超越慈善：用双重过程法研究消费者如何惩罚品牌的厌世行为

IF 1.5

Journal of Philanthropy and Marketing Pub Date : 2024-09-26 DOI: 10.1002/nvsm.1878

Avilasha Tripathy, Teidorlang Lyngdoh, Dahlia El-Manstrly, Anjuman Antil

{"title":"Going Beyond Philanthropy: A Dual Process Approach to Examine How Consumers Punish Brand Misanthropy","authors":"Avilasha Tripathy, Teidorlang Lyngdoh, Dahlia El-Manstrly, Anjuman Antil","doi":"10.1002/nvsm.1878","DOIUrl":"https://doi.org/10.1002/nvsm.1878","url":null,"abstract":"<div>\u0000 \u0000 Misanthropy, the opposite of philanthropy, represents brand wrongdoings that harm humanity and can be more widespread. Consumer awareness of brand misanthropy and subsequent retaliation against brands are on the rise and pose a more significant managerial challenge than ever before. Despite its growing importance, few studies have explored the connection between consumer's moral decision-making in the event of brand misanthropy and subsequent avoidance behaviour. Using dual process theory, we expand the rationalist perspective within the field of moral decision-making by considering the distinct mechanisms through which moral judgment influences consumer brand avoidance behaviour. Using a scenario-based experiment paired with a survey, our findings suggest that moral judgments positively influence brand avoidance when exposed to brand misanthropy. We also found that moral obligation mediates between moral judgment and brand avoidance. Furthermore, our findings demonstrate that self-esteem attenuates peoples' propensity to avoid brands. Managerially, our research offers fresh insights and guidance for recognizing and recommending solutions to reduce anti-brand behaviours in the event of brand misanthropy.\u0000 </div>","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 4","pages":""},"PeriodicalIF":1.5,"publicationDate":"2024-09-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"142324724","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

An exploration of how construal level framing determines bequest giving behavior 探索构想层面的框架如何决定遗赠行为

IF 1.5

Journal of Philanthropy and Marketing Pub Date : 2024-08-19 DOI: 10.1002/nvsm.1876

Jen Shang, Claire Routley, Adrian Sargeant

引用次数: 0

Hot and cold: How do consumers hate and forgive offending charity brands? 冷与热：消费者如何憎恨和原谅违规慈善品牌？

IF 1.5

Journal of Philanthropy and Marketing Pub Date : 2024-07-03 DOI: 10.1002/nvsm.1875

Chen Ren, Dmytro Moisieiev, Padmali Rodrigo, Emma Johnson

{"title":"Hot and cold: How do consumers hate and forgive offending charity brands?","authors":"Chen Ren, Dmytro Moisieiev, Padmali Rodrigo, Emma Johnson","doi":"10.1002/nvsm.1875","DOIUrl":"https://doi.org/10.1002/nvsm.1875","url":null,"abstract":"When brands transgress, consumers often react by hating them and sometimes forgiving them. Charity brands transgress, too, including serious transgressions of a sexual nature or against children. Charity brands contribute greatly to the economy, but differ from for-profit brands in their nature and do transgress; yet whether charity brands are hated and forgiven similarly to for-profit brands has not been researched adequately. Our study aimed to build a framework that demonstrates the antecedents of charity brand hate, the emotions associated with different types of charity brand hate and the behavioural consequences of charity brand hate, including brand forgiveness. We adopted a qualitative approach that involved collecting data from 26 semi-structured interviews and analysing it thematically. The findings of this study advance the current understanding of brand hate and brand forgiveness by identifying the emotional outcome (feeling of suspicion and hurt) and behavioural outcomes (distancing from charity brands and practising financial punishment) associated with charity brand transgressions. In the long term, interviewees display the intention to reconnect with charity brands and to forgive transgressing charity brands due to the benevolence associated with them. Therefore, we also contribute to the brand forgiveness literature by highlighting the nature of the forgiveness (forgiving is given to the charity brands, not the individual employees responsible) and the steps consumers take to forgive the charity brands (step one when charity brands fix their wrongdoing, and step two when charity brands continue helping people in need). Finally, we identified that brand switching (switching to donating to new charity brands offering similar support and help) is the behaviour consequence when charity brands are not forgiven.","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 3","pages":""},"PeriodicalIF":1.5,"publicationDate":"2024-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1875","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141536710","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Investigating the effects of food insecurity, self-efficacy, and locus of control on obesity in an emerging markets 调查食品不安全、自我效能感和控制感对新兴市场肥胖症的影响

IF 1.5

Journal of Philanthropy and Marketing Pub Date : 2024-06-26 DOI: 10.1002/nvsm.1872

Denni Arli, Andre Pekerti, Ide Siaputra, Svetlana Bogomolova, Sharyn Rundle-Thiele

{"title":"Investigating the effects of food insecurity, self-efficacy, and locus of control on obesity in an emerging markets","authors":"Denni Arli, Andre Pekerti, Ide Siaputra, Svetlana Bogomolova, Sharyn Rundle-Thiele","doi":"10.1002/nvsm.1872","DOIUrl":"https://doi.org/10.1002/nvsm.1872","url":null,"abstract":"Increasing rates of obesity are affecting many countries around the world, including developing regions such as Indonesia. One of the factors contributing to obesity is a lack of food security, which involves a lack of control over when food will be available. Food insecurity is linked to low self-efficacy and can lead consumers to overeat high-energy-density foods and drinks when available. This research empirically tested the relationships between people's intention to diet and exercise with the locus of control and general and specific health self-efficacy resulting from the lack of food security in Indonesia, employing a mixed-methods approach comprising a qualitative approach in Study 1 (n = 23) and a quantitative approach in Study 2 (n = 1494). The results indicate that study participants were struggling to maintain healthy diets and lifestyles and attempted various strategies to compensate for their poor diets. Moreover, the results suggest that food insecurity negatively influences individuals' self-efficacy, subsequently influencing people's intention to exercise and eat healthily. Our findings carry important policy implications for developing economies. Governments should ensure the availability of nutritious food for their populations, especially for the poor. Predictable, nutritionally sound foods are essential to prevent overeating high-energy-density foods. We recommend that governments develop mixed downstream and midstream approaches, such as mentoring programs, to develop self-efficacy and address obesity.","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 3","pages":""},"PeriodicalIF":1.5,"publicationDate":"2024-06-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1872","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141488908","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Cultivating young philanthropists: Children, philanthropy and wealth transfer 培养年轻的慈善家：儿童、慈善事业和财富转移

IF 1.5

Journal of Philanthropy and Marketing Pub Date : 2024-06-23 DOI: 10.1002/nvsm.1874

Fiona Fairbairn

{"title":"Cultivating young philanthropists: Children, philanthropy and wealth transfer","authors":"Fiona Fairbairn","doi":"10.1002/nvsm.1874","DOIUrl":"https://doi.org/10.1002/nvsm.1874","url":null,"abstract":"This article on raising wealthy children to be philanthropic is prompted by the £5.5Tn wealth transfer predicted to take place in the United Kingdom over the coming decades. The impending wealth transfer presents an unprecedented income opportunity for a charity sector faced with increasing societal needs and declining statutory income. Drawing on the premise that engaging children in philanthropic activities can lead to higher participation levels in adulthood, this paper examines how children from wealthy households engage with philanthropy at home and school. A mixed-methods approach involving research with and not on children is used to explore what kind of philanthropic citizen these children are becoming. Two surveys, five focus groups, and four interviews were used to generate insights from 222 ‘financially secure’ 9 to 11-year-old children, 113 parents and four teachers. The study, drawing on models of citizenship, finds a cohort of children exhibiting characteristics aligned with the concept of ‘personally responsible’ philanthropic citizens. This outcome is considered desirable for promoting charitable giving among a demographic likely to have the means and resources to give generously in adulthood. However, the findings suggest a lack of opportunities for children to acquire the knowledge and skills that enable informed giving decisions or the spaces in which to critically engage with charities, causes, and the issues that create the need for philanthropy in the first place. The research supports calls in the literature for a more participatory and social-justice-oriented approach to philanthropic education and participation in schools. The findings, of interest to scholars and practitioners alike, address a gap in empirical evidence regarding children and philanthropy in the United Kingdom.","PeriodicalId":100823,"journal":{"name":"Journal of Philanthropy and Marketing","volume":"29 3","pages":""},"PeriodicalIF":1.5,"publicationDate":"2024-06-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://onlinelibrary.wiley.com/doi/epdf/10.1002/nvsm.1874","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141488207","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Instead of with a rowboat, search for the north star by navigating a sailboat through turbulent times 与其划船，不如驾驶帆船在动荡中寻找北极星

Journal of Philanthropy and Marketing Pub Date : 2024-06-17 DOI: 10.1002/nvsm.1873

Juri Hoedemakers, Isabel de Bruin Cardoso, Philine van Overbeeke, Lucas Meijs

引用次数: 0

Correction to “Income and money donation in middle-income countries: Evidence from Brazil” 更正 "中等收入国家的收入与货币捐赠：来自巴西的证据"

Journal of Philanthropy and Marketing Pub Date : 2024-06-06 DOI: 10.1002/nvsm.1871

引用次数: 0