{"title":"Social Media Marketing in Shaping Behavioral Intentions (Study on the Influence of Social Media Marketing Content, Brand Trust, Brand Experience of Kahf Skincare on Behavioral Intentions of Instagram Followers @Kahfeveryday Through Relation Bonds)","authors":"Brenda Pranata, Hilarius Bambang Winarko","doi":"10.59888/ajosh.v2i1.151","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.151","url":null,"abstract":"The realm of skincare, which was traditionally associated with women's needs, has undergone a significant shift where there is now an equal demand for skincare among men. The surge in demand for men's skincare products was particularly noticeable in the year 2020. This need was addressed by a renowned company, PT. Paragon Technology and Innovation, which innovatively launched a specialized brand for men's skincare called Kahf. Considering the current trend of utilizing social media for marketing purposes, the author was intrigued to examine how Kahf, as a specialized brand for men, carries out its marketing activities. Additionally, the study aims to explore the followers' response regarding their trust in using Kahf as their skincare choice, as well as their brand experience throughout the usage of the brand. These three variables are mediated by the presence of relational bonds to shape behavioral intentions. The research sample consists of 80 Instagram followers of @Kahfeveryday, and the data will be analyzed using the SmartPLS 3.0 measurement tool and bootstrapping technique. The research findings indicate that this men's facial skincare product exhibits a distinct treatment approach, differing in terms of the habits and strategies employed by the brand compared to the skincare marketing targeted towards women. It is crucial to construct an engaging narrative or storytelling that leverages current ongoing phenomena","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"48 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135219171","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"CAUSES OF CHILDREN COMMITTING THEFT CRIMES (Case Study of the Ngawi District Attorney's Office in 2022)","authors":"Agustin Dwi Ria Mahardika, Rehnalemken Ginting","doi":"10.59888/ajosh.v2i1.157","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.157","url":null,"abstract":"In the future, the child plays an important role in shaping the history, country and way of life of a country. In other words, children are the next generation of the nation. However, the potential for criminal behavior is also inherent in children. One of them is through theft. The factors that underlie children committing theft include family, environment, and even self. This study aims to determine and examine the factors that cause children to commit theft, as well as the efforts made to prevent this occurrence and law enforcement. This legal research uses descriptive analysis techniques by combining sociological or empirical approaches. Based on the results of the study, the main factors that encourage young people to commit theft in the Ngawi region are family, education, and economic factors. Poor education, weak economy, and a less harmonious family environment due to family conditions that are no longer intact due to divorce or death of parents, become additional factors in themselves. As a result, children lose positive role models on how to live their lives. To overcome this, efforts are needed to handle it as early as possible with various approaches and patterns of prevention, repressive, and curative handling.","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"74 7-8","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135219180","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Analysis of Selected Public Service Innovation 2022: Variety and Issues","authors":"Nurul Hasanah, Reza Fathurrahman","doi":"10.59888/ajosh.v2i1.125","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.125","url":null,"abstract":"To satisfy society’s demands for effective and efficient public services, the Indonesian government through the Ministry of Administrative and Bureaucratic Reform encourages the development of innovation in the public sector by organizing Public Service Innovation Competition (KIPP, Kompetisi Inovasi Pelayanan Publik). In 2022, 3.487 innovations were registered to participate in the competition and 99 of the best innovations were selected from various public agencies. The content analysis results show that the types of innovation that won KIPP were dominated by process innovation. Meanwhile the goal of innovation is mostly to increase people’s satisfaction. Most of the innovations cannot be assessed for their outcome because the results of innovation remain at the output level. Half of the KIPP winning innovations have implemented innovation networks by collaboration with other stakeholders, while only 31.31% of innovations have been replicated. Public service innovation is still focused on process innovation and product innovation. In fact, public issues are not only on how individual people may receive services swiftly as possible but also how to empower people to solve more complex social issues. Governments often experience limited resources to address these problems. For this reason, collaboration is needed with non-government actors such as academics, society and the private sector in a network that is able to create innovative solutions. In addition, the government needs to increase the dissemination of worthy replicable innovations by innovation organizers in other regions. With efforts through the establishment of innovation networks and accelerated replication, public service innovations will not only reach short-term impact outcomes but long-term impact, sustainable and effective outcomes in solving public issues.","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"21 3","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135219036","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"MEASUREMENT OF VIBRATION LEVELS AND GEOMETRIC QUALITY OF RECONDITIONED LATHE PRODUCTS WITH VARIATIONS IN BASIC MACHINING ELEMENTS","authors":"Hendra Hendra, Admon Dani, Dedi Suryadi, Hernadewita Hernadewita","doi":"10.59888/ajosh.v2i1.160","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.160","url":null,"abstract":"Machining parameters are something that must be considered, where machining parameters are related to vibrations (chatters) that occur during the cutting process. Vibration (chatter) can affect the quality of the geometry of the resulting product. To find out this, it is necessary to test the influence of machining parameters on the vibration level and quality of product geometry. Measurement of vibration level values and product geometry quality is carried out at variations of 60 rpm, 215 rpm, 330 rpm and 1140 rpm, with variations in cutting depth of 0.5 mm, 1 mm, 2 mm and 3 mm. The results of the cutting process with the influence of machining parameters (spindle rotation and cutting depth) on vibration, the most optimal value with a low vibration level is obtained, namely in the cutting process with spindle rotation parameters (n) 1140 rpm, and cutting depth (a) 1 mm produces a vibration value of 2.1 mm / s. However, for the most optimal cutting process, the highest vibration level value is produced, that is, in the cutting process with spindle rotation parameters (n) 215 rpm and cutting depth (a) 3 mm resulting in a vibration value of 3.4 mm / s. From the results of measuring the vibration level, it is obtained that the vibration level value has exceeded the permissible tolerance limit. However, for the influence of machining parameters on the quality of product geometry, results are obtained with the quality of product geometry that is still within the permissible tolerance limits, namely at spindle rotation (n) 1140 rpm. For the results of measuring the quality of product geometry at spindle rotation (n) 60 rpm, 215 rpm and 330 rpm, the quality results of product geometry obtained have exceeded the permissible tolerance limit.","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"2021 23","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135218708","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"CONFLICT OF MEANINGS IN CIAMSI PREDICTION TEXTS (HERMENEUTICS OF CIAMSI PREDICTION TEXTS AT VIHARA DHARMA BHAKTI AND DHARMA JAYA TOASEBIO)","authors":"Daniel Susanto, Fabianus Fensi","doi":"10.59888/ajosh.v2i1.144","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.144","url":null,"abstract":"Ciamsi, a long-standing historical legacy, continues to be popular to this day, serving as concrete evidence of its enduring appeal. Spanning the tumultuous shifts of historical epochs, Ciamsi has persevered and been preserved within various temples, both large and small, playing a pivotal role as a divination tool. The enduring presence of Ciamsi not only underscores its unquestionable intrinsic value but also reflects the unwavering spirit of Chinese tradition and its cultural heritage. Consequently, this research is deeply rooted in the environment of centuries-old temples in Jakarta, where Ciamsi has become an inseparable part of the local cultural fabric. The primary objective of this research is to delve profoundly into the intricate meanings and interpretations embedded within Ciamsi. Additionally, the research aims to unveil the profound role of symbolism within the realm of Ciamsi, as employed by Vihara Dharma Bhakti and Vihara Dharma Jaya Toasebio. To achieve these objectives, this study employs the comprehensive hermeneutical framework introduced by the eminent philosopher, Paul Ricouer. This research fundamentally aligns with the qualitative research paradigm, enabling a profound and nuanced understanding of the subject matter.","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"412 2","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135219175","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Influence of Celebrity Endorser, Price, and Social Media on Purchase Decisions Mediated by Brand Image (Empirical Study: Shopee Consumers in Jakarta)","authors":"Yenni Yenni, Liem Bambang Sugiyanto","doi":"10.59888/ajosh.v2i1.143","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.143","url":null,"abstract":"This study aims to identify the factors influencing purchasing decisions on the shopee e-commerce platform. It analyzed factors such as celebrity endorser, price, and social media influence the purchase decision in Jakarta City, both directly and indirectly mediated by brand image. The research used quantitative methods and was processed using AMOS. The survey was conducted on 15o respondents who met the respondent criteria using purposive, non-probability sampling. The research found that celebrity endorsers and social media did not significantly influence the purchase decision. Meanwhile, price and brand image had a significant influence on purchase decisions. However, after being mediated by brand image, celebrity endorsers showed a more significant influence on purchase decisions. Social media also showed a more significant influence on purchase decisions. In contrast, price's influence on purchase decisions was less significant even after being mediated by brand image. The limitation of the research was the limited respondents, with 150 respondents domiciled in Jakarta who had purchased on the shopee e-commerce platform. This research could be generalized more widely if the samples were taken not only from Jakarta City. The implications of this research provided managerial contributions to the online shop industry, especially an overview of online consumer behavior and an understanding of the factors influencing increased purchase decisions, such as celebrity endorsers, prices, social media, and brand image, so merchants can develop a business strategic plan that aligns with internal and external company conditions.","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"21 2","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135218705","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Ethnobotany of Medicinal Plants for Infectious Diseases in the Besemah Tribe, Lahat Regency, South Sumatra Province, Indonesia","authors":"Nina Tanzerina, Desti Safitri, Harmida Harmida, Nita Aminasih, Juswardi Juswardi","doi":"10.59888/ajosh.v2i1.163","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.163","url":null,"abstract":"Knowledge about medicinal plants in the Besemah tribe community in Jarai District and Sukamerindu District, Lahat Regency, South Sumatra Province, has long been known and used for generations and stored as local wisdom of the community. The use of medicinal plants as one of the community's solutions to cure infectious diseases, with natural medicinal materials the side effects caused are relatively less. This study aims to inventory and identify the types of medicinal plants and types of medicinal plants typical of the Besemah tribe, how to process, how to use, and how to use specifically to treat infectious diseases in the Besemah tribe in Jarai District and Sukamerindu District, Lahat Regency, South Sumatra Province. This research will be conducted from January to March 2023. The study was conducted using quantitative descriptive methods by conducting interviews with 9 traditional medicine (battra) as sources of information. The results showed that plants used as medicine by the Besemah tribe community as many as 94 species of plants from 47 families to treat 29 infectious diseases. There are seven species of typical plants of the Besemah tribe, namely Tetap kadam (Hadgsonia macrocarpa (Blume) Cogn.), Tetungau (Debregeasia longifolia (Burm.f) Wedd), Memban burung (Donax canniformis (G.Forst) K.Schum), Temperingat (Rubus moluccanus L.), Tapal selembar (Monophyllaea horsfieldii R.Brown), Sedingin hutan (Fissistigma fulgens (Hook.f & Thomson) Merr.), Memaye (Leea indica (Burm.f.) Merr), and the typical way of processing is that the stem is cut, the water is collected and drunk directly. The most widely used plant part is the 38% leaf part. The most processing method is used by boiling 46% and the most use method by drinking 53%.","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"8 12","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134973624","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Analysis of Associated Factors Breast Canser in Women at Pirngadi Hospital Medan in 2020","authors":"Hayatur Ridha Sari","doi":"10.59888/ajosh.v2i1.145","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.145","url":null,"abstract":"WHO show breast canser is the most cases in Indonesia, namely 58,256 (16,7%) case of the total 348,809 cases of canser. The research objective was to analyze the factors associated with breast canser. The research was an analytic survey with a cross sectional approach. The population was 99 respondents who experienced breast canser in January-July 2020. The sample were 30 respondents as outpatient of Oncology Surgical Clinic Of Pirngadi Hospital Medan. The results showed that there was a relationship between age (p=0,0000), parity (p=.005), age at first menstruation (menarche) (p= .002), history of breast canser (p=.024), smoking habits (p=.024) and contraception (p=.005) with breast canser based on the result of the chi square test with p-value <.05. and the results of the multivariate analysis of the dominant factors were the variable age at first menstruation (menarche) with a significant value of .005 (p-value .05), the value of the B coefficient of 3.555 was positive, and the use of contraceptives with a significant value of.009 (p-value <.05), the value of the coefficient B, was 3.219 was positive. The conclusion showed a relationship between age, parity, age at fierst menstruation (menarche), history of breast canser, smoking habits, and use of contraceptives were found.","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"102 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135252940","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Juridical Analysis of Corruption Crime Asset Confistion As an Effort to Return State Losses Using Non Penal Approach in Indonesia","authors":"Fauzan Akbar, Khaerul Ardhian Syaekh","doi":"10.59888/ajosh.v2i1.142","DOIUrl":"https://doi.org/10.59888/ajosh.v2i1.142","url":null,"abstract":"In its development, corruption in Indonesia has increased from year to year, both in terms of the quality or amount of state financial losses and the quality of how it is carried out in a sophisticated and systematic manner, and has even penetrated across national borders. Therefore, handling corruption, especially in order to maximize the recovery of state losses, requires a comprehensive approach, as well as through international cooperation. This research found the fact that the asset confiscation mechanism using a non-penal approach is more effective and efficient. This argument is based on the fact that because there is no need to confirm the crime of corruption as long as the perpetrator's assets are suspected to be illegal assets of corruption, this shortens the time. Confiscation of property or assets using non-penal means is more efficient when compared to confiscation of property or assets through civil means in accordance with the provisions of the Corruption Eradication Law (PTPK) which is legal in Indonesia. Because if in a criminal case using civil law it is the same as placing the burden on the prosecutor to carry out proof, then it actually increases the number of things that might happen, namely reconvention lawsuits against the prosecutor as the plaintiff. The asset confiscation mechanism using a non-penal approach no longer focuses on chasing perpetrators but rather following the movement of money so that the number of corruption in Indonesia is expected to decrease.","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"85 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135900595","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Emotional Classification Based on Facial Expression Recognition Using Convolutional Neural Network Method","authors":"Arif Pami Setiaji","doi":"10.59888/ajosh.v1i12.139","DOIUrl":"https://doi.org/10.59888/ajosh.v1i12.139","url":null,"abstract":"In recent years, the development of human-computer interaction technology has reached remarkable levels, particularly in the field of facial expression recognition. This technology utilizes human facial images to identify and classify emotional expressions such as happiness, sadness, fear, and more through computer image processing. Active research in facial expression recognition yields substantial benefits for individual and societal advancement, especially in the context of its application within Smart City environments. This study demonstrates that well- configured Convolutional Neural Network (CNN) models empowered by TensorFlow exhibit higher accuracy compared to models utilizing PyTorch. The TensorFlow model achieves the highest accuracy of 93% in recognizing emotional expressions, whereas the PyTorch model achieves 69% accuracy. The TensorFlow model also displays lower accuracy loss and shorter training times compared to the PyTorch model. In the context of calculating happiness indices within Smart City environments, the appropriate choice of technology significantly influences measurement accuracy and efficiency. Therefore, the TensorFlow platform, proven to deliver superior performance in this study, can be a strategic choice for integrating facial expression detection technology into happiness index measurements in such locations","PeriodicalId":92175,"journal":{"name":"Asian journal of research in social sciences and humanities","volume":"51 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135865142","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}