Academic Journal of Social Sciences (AJSS )最新文献_第3页

The Impact of Green Marketing and Environmental Awareness on Consumers Green and Conscious Consumption of Green Products 绿色营销与环境意识对消费者绿色自觉消费的影响

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-06-30 DOI: 10.54692/ajss.2022.06021695

Fizza Iftikhar, A. Asghar, Maha Khan

{"title":"The Impact of Green Marketing and Environmental Awareness on Consumers Green and Conscious Consumption of Green Products","authors":"Fizza Iftikhar, A. Asghar, Maha Khan","doi":"10.54692/ajss.2022.06021695","DOIUrl":"https://doi.org/10.54692/ajss.2022.06021695","url":null,"abstract":"In today's continuous volatile dynamic environment, this study has examined empirically how environmental awareness and green marketing have an important role in forming the consumers' conscious and green attitude towards buying behavior of green products. A cross[1]sectional survey was designed, and convenience sampling was used. The relation between environmental awareness and green marketing has been tested for causality using statistical interference. The model is tested based on the online survey results of 26 individual customers from Lahore Pakistan by using SPSS. Five-point Likert scale was used to measure the constructs of environmental awareness, green marketing, and conscious-green consumers buying intention of green products. The findings of the research illustrate that environmental awareness and green marketing both influences customers buying behavior towards conscious and purchasing green products. The key findings of this research show a positive relationship between environmental awareness and green marketing. This study conveys important implications for organizations. Companies that influence their consumers to buy their products must market themselves as green. Green marketing campaigns by the companies can inspire millions of people, especially those living in developing countries like Pakistan to be environmentally conscious and vice versa. Environmentally conscious people can be triggered by green marketing communications to have purchase intention of green products. The shift of consumers being conscious and having an intention towards Purchasing Green products, especially after Covid 19 in developing countries makes this study an important one.","PeriodicalId":7068,"journal":{"name":"Academic Journal of Social Sciences (AJSS )","volume":"5 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90277799","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

Impact of Workplace Ostracism on the Knowledge Flow in the employees of Service Sector of Pakistan 工作场所排斥对巴基斯坦服务业员工知识流动的影响

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-06-30 DOI: 10.54692/ajss.2022.06021706

S. Alam, S. Shah

引用次数: 0

Fifth Generation and Hybrid Warfare: Response Strategy of Pakistan 第五代与混合战争:巴基斯坦的应对战略

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-06-30 DOI: 10.54692/ajss.2022.06021753

Javeria Jahangir, Naheed Bashir

{"title":"Fifth Generation and Hybrid Warfare: Response Strategy of Pakistan","authors":"Javeria Jahangir, Naheed Bashir","doi":"10.54692/ajss.2022.06021753","DOIUrl":"https://doi.org/10.54692/ajss.2022.06021753","url":null,"abstract":"The current study is designed to find out the nature and level of the fifth generation warfare in Pakistan. Pakistan is facing security challenges on account of terrorism and regional security. It is the time to understand the latest trends in the Fifth generation warfare war and implications for Pakistan. Threats to Pakistan’s stability by the hostile countries and their proxies by using 5GW and its ramification needed to be deeply analyzed. The objectives of this study are the conception of the term, comparison between different generations of warfare, mechanisms and techniques used in it and implications on the security of Pakistan and response strategies. Qualitative research design was implemented with data collection from secondary sources. The findings of the study show that the concept of 5GW is very difficult to comprehend and define, yet it has been grasped differently. The all generations of warfare are basically on two major areas i.e. targeting certain type of ideology and developing modern technology and warfare equipment’s. The study concluded that Pakistan is currently facing higher level of fifth generation warfare from India mainly in four major domains i.e. conventional war, diplomatic challenges, misinformation and economic suppression. The findings of the current study are of prime importance for framing a constructive policy in order to counter the 5GW threats. By delineating key issues and challenges, this research presents some recommendation to improve the countering strategies regarding 5GW in the context of Pakistan. ","PeriodicalId":7068,"journal":{"name":"Academic Journal of Social Sciences (AJSS )","volume":"21 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85020430","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Influence Of Online Gaming User Preferences On Cognitive Behavior With Mediation Effect Of Emotions 网络游戏用户偏好对认知行为的影响及情绪的中介作用

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-06-30 DOI: 10.54692/ajss.2022.06021773

Sameen Naqvi, Pakeeza Abbas, Zheng Shiyong

引用次数: 1

Impact of Financial Condition on Work Life Balance and New Knowledge Acquisition: A Case of Pakistan 财务状况对工作生活平衡及新知识获取的影响:以巴基斯坦为例

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-06-30 DOI: 10.54692/ajss.2022.06021683

Fahim Mukhtar, Maayda Shahid, S. Khokhar

{"title":"Impact of Financial Condition on Work Life Balance and New Knowledge Acquisition: A Case of Pakistan","authors":"Fahim Mukhtar, Maayda Shahid, S. Khokhar","doi":"10.54692/ajss.2022.06021683","DOIUrl":"https://doi.org/10.54692/ajss.2022.06021683","url":null,"abstract":"Constant rise in inflation rate as compared to income of many household coupled with several other fluctuating economic conditions leads to the issue of financial stress. Due to these instabilities, people find it difficult to create balance between work and personal life and acquisition of new knowledge. The literature review has revealed that there exists a relationship between the financial condition and work-life balance as well as between financial condition and new knowledge acquisition. This study attempts to investigate that how much one variable causes its influence on another variable especially for salaried class households working in organization. Salaried class is highly hit because of Covid-19 pandemic and is suffering from constant increase in inflation. The Government of Pakistan has also given a little relief to salaried class in the recent budget. The data is collected through self-administered questionnaires from the individuals working in IT organizations of Lahore. IT industry is chosen because of the constant change in technology. The learning factor is maximum in this sector and employees can be given work at any time because they know how to use technology which can disturb work life balance. However, because of financial instability and less job opportunities employers can take extra advantage of their employees. The findings of this study reveal that financial conditions significantly affect work-life balance; thereby, increasing the possibility of acquiring new knowledge.","PeriodicalId":7068,"journal":{"name":"Academic Journal of Social Sciences (AJSS )","volume":"7 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74009714","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Impact of Authentic Leadership, Sustainable Leadership on Sustainable Growth with Mediating Role of Organizational Learning 真实型领导、可持续型领导对可持续成长的影响及组织学习的中介作用

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-03-25 DOI: 10.54692/ajss.2022.06011681

H. Malik, Muzamil Mehmood

{"title":"Impact of Authentic Leadership, Sustainable Leadership on Sustainable Growth with Mediating Role of Organizational Learning","authors":"H. Malik, Muzamil Mehmood","doi":"10.54692/ajss.2022.06011681","DOIUrl":"https://doi.org/10.54692/ajss.2022.06011681","url":null,"abstract":"Sustainable development is an emerging field of research. Sustainable leadership is an effective leadership style but to enhance its effect authentic leadership, which is a new field of effective leadership. Authentic leadership is a multi-dimensional theory, and it has a resemblance to transformational leadership theory. Authentic leadership is a general term, and it can consolidate transformational, charismatic, servant, spiritual, or other forms of leadership styles. Organizational learning is something new introduced by modern management and leadership styles as a strategic tool to improve competitiveness and to even out the organization’s success and compatibility. This research examines methods of implanting sustainable and authentic leadership into sustainable development goals (SDGs) and examined the mediating role of organizational learning between sustainable leadership and SDGs (economic performance, environmental performance, and social performance) as well as the mediating role of organizational learning between authentic leadership and SDGs. The data in this study was collected from the manufacturing industries of Pakistan using a convenient sampling technique. IBM SPSS Statistics tool was used to analyze the data. The results show (a) sustainable leadership has a positive impact on organizational learning (b) authentic leadership has a positive impact on organizational learning (c) organizational learning mediates the relationship between sustainable leadership and SDGs (d) organizational learning mediates the relationship between authentic leadership and economic performance. (e) Organizational learning mediates the relationship between authentic leadership and social performance. The present study offered a detailed study of dynamic capabilities and sustainable development. Effective leadership and management styles are proposed for organizations to combat sustainable development challenges.","PeriodicalId":7068,"journal":{"name":"Academic Journal of Social Sciences (AJSS )","volume":"45 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-03-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81352369","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

Role of Leverage in the Corporate Investment Decisions Empirical Evidence of an Emerging Economy 杠杆在企业投资决策中的作用:一个新兴经济体的实证证据

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-03-25 DOI: 10.54692/ajss.2022.06011680

Hajra Noor, N. Zafar, Fizza Iftikhar

{"title":"Role of Leverage in the Corporate Investment Decisions Empirical Evidence of an Emerging Economy","authors":"Hajra Noor, N. Zafar, Fizza Iftikhar","doi":"10.54692/ajss.2022.06011680","DOIUrl":"https://doi.org/10.54692/ajss.2022.06011680","url":null,"abstract":"In the instance of emerging economies, this research examines the firms’ investment decision and leverage relationship. This study examines a sample Pakistan Stock Exchange (PSX) listed firms. Time period consists of six years from 2015 to 2020. To investigate the investment and leverage link Generalized Least Square (GLS) regression is used because of its more precise estimates than the ordinary least squares (OLS) estimator. Results reveal that leverage is negatively and significantly associated with the investment. In the case of Pakistan, this indicates that increased debt financing results in a decrease in company investment. Firms' investment decisions are also influenced by several other variables such as profitability, liquidity, and cash flows. Findings are in support of the corporate agency hypothesis, revealing that leverage plays a key role in the firm's growth. To solve the possible problem of endogeneity, the robustness of these results is cross-checked by using the Generalized Estimation Equation (GEE) method. The current paper adds to the existing body of knowledge in several ways. To begin, we contribute to the continuing discussion about whether corporate investment decisions are influenced by firm leverage. Second, in the context of emerging markets, we present an empirical study. Future research can be done with an evaluation between emerging and advanced countries, this study can be expanded across industry lines and at the country level. Because investment divergence from an ideal level is linked to the agency problem, these findings have important implications for corporate governance to protect shareholders' interests as well as in the context of emerging markets, this conclusion has significant implications.","PeriodicalId":7068,"journal":{"name":"Academic Journal of Social Sciences (AJSS )","volume":"33 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-03-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78060777","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Determinants of Financial Inclusion in Pakistan 巴基斯坦金融包容性的决定因素

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-03-22 DOI: 10.54692/ajss.2022.06011678

Yaqoob Ahmad, Samina Rooh

引用次数: 0

Estimation of Education Production Function: A Case Study of Selected Villages in District Nowshera, Khyber Pakhtunkhwa, Pakistan 教育生产函数的估算——以巴基斯坦开伯尔-普赫图赫瓦省诺谢拉地区选定村庄为例

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-03-21 DOI: 10.54692/ajss.2022.06011677

Muhammad Adnan Khan, Z. Nisa, Khairullah Jan

{"title":"Estimation of Education Production Function: A Case Study of Selected Villages in District Nowshera, Khyber Pakhtunkhwa, Pakistan","authors":"Muhammad Adnan Khan, Z. Nisa, Khairullah Jan","doi":"10.54692/ajss.2022.06011677","DOIUrl":"https://doi.org/10.54692/ajss.2022.06011677","url":null,"abstract":"Education production function relates school, teacher and student inputs to measure the student output. The objective of this study is to investigate the determinants of educational outcome in the study area by estimating an education production function for Government and Private higher secondary schools in Nowshera. Education plays an essential and important role in the development process, as a high-quality of education system is a key element by which a developing country can expands skills, knowledge and capacities of individuals, thus, increasing stock of human capital. Human capital is a key element in economic progress and raising standard of living. Pakistan is perhaps the country of the world for which efficiency in education is most important, as policymakers are faced with the combination of a rapidly growing population, low level of education and limited resources. Without high quality educational system and an accurate understanding of the determinants of educational outcomes, it will be difficult to enhance efficiency. For this purpose, cross sectional data and OLS was used to specify production function, using annual examination scores as output (dependent variable), while using school inputs, student characteristics, family background and teacher characteristics are as inputs (independent variables) in the private and public schools. Results of the study shows that student’s characteristics, teacher’s characteristics and family background except mother education, profession and income, has positive and statistical significant impact on students academic performances. The results of this study have important policy implications for Nowshera in particular and for Pakistan in general.","PeriodicalId":7068,"journal":{"name":"Academic Journal of Social Sciences (AJSS )","volume":"146 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-03-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"76613924","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Election Strategies of Winning Candidates A Comparative Study of NA 126 (Lahore) and NA 263 (Loralai) NA 126(拉合尔)与NA 263(罗拉莱)的选举策略比较研究

Academic Journal of Social Sciences (AJSS ) Pub Date : 2022-03-21 DOI: 10.54692/ajss.2022.06011676

Abdul Ghafoor

{"title":"Election Strategies of Winning Candidates A Comparative Study of NA 126 (Lahore) and NA 263 (Loralai)","authors":"Abdul Ghafoor","doi":"10.54692/ajss.2022.06011676","DOIUrl":"https://doi.org/10.54692/ajss.2022.06011676","url":null,"abstract":"This research explores the election strategies of winning candidates of NA 126 Lahore and NA 263 Loralai. Through a comparative study, it is found that different candidates had used different strategies which were suited to the socio-cultural norms of the constituencies and mindset of the voters. The candidates of NA 126 (Lahore) adopted the strategies of “Managing Election’s Day (bringing the voters out of their homes and posting trained polling agents), targeting their opponents, the use of social media, telephone messaging, corner meetings, door to door campaign and strategy of change while the candidates of NA 263 (Loralai) used the strategy of “making electoral alliances”, caste system, nationalism, personal popularity and their background of middle class. The most effective strategy of winning candidates among these strategies, was “managing the polling day at tactical level”. Furthermore, it is noticed that the voters of NA 263 (Loralai) often cast their vote to the candidates who visit to their homes during the election campaign while the voters of NA 126 (Lahore) are the supporters of political parties and more women cast their votes on party lines and political leadership. Besides, the people of NA 263 (Loralai) cast their ballots for personal benefits and nepotism. Thus, the election strategies of winning candidates are different from each other (126 Lahore and 263 Loralai). The candidates of both constituencies adopted different strategies, according to the aspirations of the voters and traits of the region.","PeriodicalId":7068,"journal":{"name":"Academic Journal of Social Sciences (AJSS )","volume":"27 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-03-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"73035006","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0